FieldLevel
FieldLevel operates a two-sided college sports recruiting platform that connects high school and club athletes with college coaches and athletic programs to streamline athlete discovery and recruitment workflows in the U.S.
- Company typePrivate
- Founded2008
- HeadquartersCarlsbad, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What FieldLevel does
FieldLevel is a private, for-profit company founded in 2008 and headquartered in Carlsbad, California, that operates a two-sided college sports recruiting platform connecting high school and club athletes with college coaches and athletic programs. The company's functional purpose is to streamline the discovery, evaluation, and communication workflows that have historically been relationship-driven and operationally fragmented across camps, highlight tapes, and personal outreach. The platform positions itself as the "world's largest recruiting platform" serving both sides of the NCAA recruitment market.
The underlying technology stack, product architecture, AI/ML capabilities, API surface, and mobile presence are not publicly documented; the company's website was returning an error page at the time of data collection, and no mobile app or third-party integrations are recorded in available sources. No pricing tiers, revenue mechanics, or distribution channels are disclosed, leaving the monetization model uncharacterized beyond its two-sided marketplace structure.
FieldLevel's capital history includes two disclosed funding events: a 2015 round with Global Sports Venture Studio, the Los Angeles Dodgers, and R/GA Ventures, and a 2017 $2.1 million round led by Elysian Park Ventures. The company employs 11–50 people and is led by co-founders Brenton Sullivan (CEO), Jeremy Weir (CPO), and Cory Ducker (CTO), with Max Lebovitz serving as VP of Marketing Operations. The company operates within a global athlete recruitment platform market projected to grow from $1.8B in 2025 to $4.6B in 2034 at an 11.1% CAGR, with North America as the dominant geography in 2025.
FieldLevel firmographics
Firmographics- Name
- FieldLevel
- Website
- https://fieldlevel.com
- Company type
- Private
- Founded year
- 2008
- Headcount range
- 11–50 employees
- Short description
- FieldLevel operates a two-sided college sports recruiting platform that connects high school and club athletes with college coaches and athletic programs to streamline athlete discovery and recruitment workflows in the U.S.
- Ownership category
- akta.pro rank
Where FieldLevel is headquartered
LocationHeadquarters
- HQ city
- Carlsbad
- HQ country
- United States
- HQ region
- North America
Markets served
FieldLevel business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
FieldLevel product offering
Product offeringCore offering
FieldLevel operates an online recruiting platform that connects high school and club athletes with college coaches and athletic programs. Athletes build profiles showcasing athletic achievements and academic information, while college coaches use the platform to discover, evaluate, and communicate with prospective student-athletes. The platform is positioned as a dedicated college sports recruiting network for use by coaches, athletes, and teams.
Differentiator
Problem solved
Functional benefit
Products and services
- FieldLevel Recruiting Platform An online recruiting platform that connects high school and club athletes with college coaches and athletic programs, allowing athletes to build athletic profiles and coaches to discover, evaluate, and recruit prospects. The platform serves coaches, athletes, and teams across the college sports recruiting process.
Companies that use FieldLevel
Customer profileSegments1 record
Ideal customer profiles2 records
FieldLevel technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
FieldLevel partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
FieldLevel competitors and assessment
Company assessmentDirect peers
- NCSA (Next College Student Athlete): NCSA is the largest and most established college athletic recruiting platform in the U.S., directly competing with FieldLevel by connecting high school athletes with college coaches across multiple sports. It is the closest direct competitor in product, audience, and business model.
- SportsRecruits: SportsRecruits is a college athletic recruiting platform that helps high school athletes build profiles and connect with college coaches. It targets the same user base (high school/club athletes and college coaches) with a similar two-sided marketplace model.
- CaptainU: CaptainU is a sports recruiting and team-management platform used by athletes, parents, and college coaches. It overlaps with FieldLevel on the college athletic recruiting use case while extending into broader team operations.
- BeRecruited: BeRecruited is an online college athletic recruiting service that enables high school athletes to be discovered by college coaches. It competes head-to-head with FieldLevel in the athlete-coach matching category.
Broad incumbents
- Hudl: Hudl is a leading sports video and performance-analysis platform used by high school, college, and club teams. It serves the same athlete and coach audience as FieldLevel and increasingly intersects with recruiting workflows through video highlight sharing.
- Stack Sports: Stack Sports is a broad sports-technology platform offering registration, websites, video, and recruiting tools (including affinity brands in the college-recruiting space). It competes with FieldLevel as part of a larger ecosystem of services for athletes, parents, and organizations.
- Playfly Sports: Playfly Sports is a sports media, marketing, and NIL-focused company that works with high school and college athletes. It touches the same audience and athlete-commercialization trends relevant to FieldLevel's recruiting value proposition.
Emerging players
- Opendorse: Opendorse is an NIL platform that connects athletes with endorsement opportunities and helps schools manage Name-Image-Likeness deals. It addresses an adjacent slice of the college-athlete lifecycle that increasingly overlaps with FieldLevel's recruiting footprint.
- INFLCR (Teamworks Influencer): INFLCR (now part of Teamworks) provides a Name-Image-Likeness and athlete-brand platform used by college athletic departments. It is a peer in the broader college-athlete services category where recruiting, monetization, and brand-building increasingly intersect.
Others
- TeamSnap: TeamSnap is a sports team-management platform used by coaches, parents, and athletes for scheduling, communication, and registration. It is an adjacent rather than direct competitor, but it shares the same youth/club-sports coach and parent user base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
FieldLevel social profiles
Digital presenceFieldLevel financial estimates
Financial estimateRevenue estimate
Valuation estimate
FieldLevel leadership team
Management profileNumber of profiles
Profiles4 records
FieldLevel funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FieldLevel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FieldLevel
What does FieldLevel do?
FieldLevel operates an online recruiting platform that connects high school and club athletes with college coaches and athletic programs. Athletes build profiles showcasing athletic achievements and academic information, while college coaches use the platform to discover, evaluate, and communicate with prospective student-athletes. The platform is positioned as a dedicated college sports recruiting network for use by coaches, athletes, and teams.
When was FieldLevel founded?
FieldLevel was founded in 2008. It employs 11 to 50 people.
Where is FieldLevel based?
FieldLevel is headquartered in Carlsbad, United States, in the North America region.
Who are FieldLevel's main competitors?
Direct peers on record are NCSA (Next College Student Athlete), SportsRecruits, CaptainU and BeRecruited. Broad incumbents are Hudl, Stack Sports and Playfly Sports. Emerging players are Opendorse and INFLCR (Teamworks Influencer). TeamSnap is listed as an others.
Does FieldLevel have an API?
No public API is recorded for FieldLevel.