Boxful
Boxful is a Hong Kong-based on-demand storage and logistics provider offering self-storage lockers, door-to-door storage, e-commerce fulfillment, and records management for consumers and enterprises across Hong Kong, Taiwan, South Korea, and Central America.
- Company typePrivate
- Founded2014
- HeadquartersSheung Wan, Hong Kong SAR China
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Boxful does
Boxful Storage Technology (HK) Limited is a Hong Kong-headquartered on-demand storage and logistics company founded in 2014. It serves individuals, small and medium businesses, and enterprise customers in Hong Kong, Taiwan (Taipei), South Korea (Seoul), and most recently Central America and the Caribbean (via Boxful LATAM, 2026). The company addresses space constraints in dense Asian urban environments by offering three core consumer products — Self-Storage Lockers (12 sq ft climate-controlled units at 8 Hong Kong locations), Door-to-Door By-The-Item storage (pay-per-box from HK$29/month), and Door-to-Door By-Square-Feet storage (HK$629/month and up) — supplemented by business modules including Records Management, Office Storage, and Boxful Fulfillment (e-commerce logistics integrated with Shopify, Shopline, and HKTVmall). The technical foundation is a cloud-based storage management platform with iOS and Android mobile apps, in-house last-mile logistics, and a centralized climate-controlled warehouse in Kwai Chung with 24-hour security, CCTV, ADT alarm systems, and temperature/humidity control.
Boxful operates a primarily self-serve, product-led GTM for its consumer storage services, layered with referral and affiliate channels (HK$100-300 per referral) and a partnership network spanning WeWork, DBS, JPMorgan, UBS, Barclays, Citibank, Savills, NanFung, Kerry Properties, Spacious, and Pure Group. A strategic partnership with Choco Up (announced 2022-01-11) bundles Boxful Fulfillment with non-dilutive growth capital for e-commerce merchants. Revenue is generated almost entirely through monthly recurring subscriptions priced in HKD, with no deposit required and free insurance included at every tier; the company has disclosed no revenue figures publicly. Boxful has raised approximately US$26.1M across three disclosed funding rounds in 2015 and 2017, completed two acquisitions (Go 'N' Live in 2015 and ALL IN Premium Storage in 2018), and is led by co-founders Norman Cheung (CEO) and Carl Wu (Chairman), with Arthur Chan serving as President.
Boxful firmographics
Firmographics- Name
- Boxful
- Legal name
- Boxful Storage Technology (HK) Limited
- Website
- https://boxful.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Boxful is a Hong Kong-based on-demand storage and logistics provider offering self-storage lockers, door-to-door storage, e-commerce fulfillment, and records management for consumers and enterprises across Hong Kong, Taiwan, South Korea, and Central America.
- Ownership category
- akta.pro rank
Boxful industry classification
Industry- Product category
- Self-Storage and Fulfillment Services
- NAICS
- General Warehousing and Storage (493110), Lessors of Miniwarehouses and Self-Storage Units (531130), Warehousing and Storage (4931)
- SIC
- Public Warehousing & Storage (4220)
- akta.pro primary industry
- Commercial Full-Service Storage (HSAKAHAB)
- akta.pro secondary industries
- Standard/Non-Climate Self-Storage (HSAKAGAB), E-commerce & Omnichannel Fulfillment Centers (Non-Temp Controlled) (TLALAAAC)
Keywords
Where Boxful is headquartered
LocationHeadquarters
- HQ city
- Sheung Wan
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices12 records
Markets served
Boxful business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Self-Storage Lockers Subscription: Monthly rental of 12 sq ft private storage lockers at retail locations across Hong Kong, with 24/7 access and centralized secure storage
- By-The-Item Door-to-Door Storage: Pay-per-box/item storage with door-to-door pickup and delivery service. Items stored in plastic boxes at centralized warehouse. Revenue based on number of items/boxes stored monthly.
- By-Square-Feet Door-to-Door Storage: Storage space rental based on square footage (12-48+ sq ft) with full door-to-door pickup and delivery service. Professional moving team handles all heavy lifting.
- Boxful Fulfillment Services: E-commerce fulfillment service handling order processing, inventory storage, and shipping for online businesses
- Records Management: Business document storage and management services for enterprises
- Office Storage: Corporate storage solutions for office furniture and equipment
- Referral Program Revenue: Affiliate referral fees from partners; HK$300 per By-Square-Feet/Self-Storage Locker referral, HK$100 per By-The-Item referral
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Self-Storage Lockers from HK$399/month |
| Subscription | Monthly | By-The-Item Storage from HK$29/month |
| Subscription | Monthly | By-Square-Feet Storage from HK$629/month |
| Other | Other | Referral Program |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
Boxful product offering
Product offeringCore offering
Boxful provides on-demand mini storage and fulfillment services in Hong Kong, operating 8 self-service locker locations across Hong Kong Island, Kowloon, and New Territories plus a centralized climate-controlled warehouse in Kwai Chung. Core offerings include Self-Storage Lockers (12 sq ft, 24/7 access), Door-to-Door By-The-Item storage, Door-to-Door By-Square-Feet storage, Boxful Fulfillment e-commerce logistics, and Records Management for businesses. The company complements physical storage with a mobile app and in-house logistics team handling pickup and delivery.
Product overview
Boxful is a Hong Kong-based on-demand storage technology company offering a portfolio of storage and logistics services. The core offering consists of three main services: (1) Self-Storage Lockers — private, climate-controlled, 12 sq ft storage units at multiple retail locations across Hong Kong Island, Kowloon, and New Territories, accessible 24/7 with a smart card; (2) Door-to-Door By-The-Item — a per-box/item storage service with free pickup and delivery for smaller items; and (3) Door-to-Door By-Square-Feet — a unit-based storage service charging by the square foot for furniture and larger belongings. These are supplemented by business-focused modules including Records Management (document storage for businesses), Office Storage, and Boxful Fulfillment (e-commerce logistics and warehouse management integrating with Shopify and Shopline). A local moving service and a customer-facing mobile app (iOS/Android) round out the ecosystem. The company operates a centralized, climate-controlled warehouse in Kwai Chung and maintains retail locker locations across Aberdeen, Sai Wan, Tai Koo, Kowloon Bay, Kwun Tong, Lai Chi Kok, Kwai Chung, and Shek Mun.
Differentiator
Problem solved
Functional benefit
Brands
- Boxful Self-Storage: Physical self-storage locker service with 24-hour access at Boxful store locations across Hong Kong
- Boxful Door-to-Door
- Boxful for Business
- Boxful Fulfillment
- Boxful Records Management
Products and services
- Boxful Self-Storage Lockers Self-service mini-storage service offering 12 sq ft climate-controlled, 24/7-accessible private storage lockers at retail locations across Hong Kong. Users access via smart card at store locations, with centralized overnight storage. Features no deposit, no fixed contract, one-month minimum term, and free insurance coverage of HK$5,000 per locker.
- Boxful Door-to-Door By-The-Item Storage Door-to-door storage service where Boxful picks up and delivers individual items (document boxes, standard storage boxes, bulky items, wardrobe boxes) to and from a climate-controlled warehouse. Customers pay per box or item stored, with free first drop-off and pickup, climate-controlled storage, and free insurance of HK$1,000 per box or item. Minimum 3-month storage period.
- Boxful Door-to-Door By-Square-Feet Storage Door-to-door storage service charging customers by the square foot of space used (from 12 sq ft to 48+ sq ft), with free pickup and delivery of furniture and all-sized items. Includes free basic wrapping services, photo-taking service, and free insurance of HK$10,000 per plan. Minimum 3-month storage period.
- Boxful Fulfillment
Quantifiable outcome
- 10,000+ customers served
- +2 more outcomes
Companies that use Boxful
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
Boxful technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature6 records
Boxful partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core and minor.
- Choco UpcorePartnership providing e-commerce fulfillment services and growth capital solutions for online businesses. Boxful handles order fulfillment, inventory storage and shipments while Choco Up provides non-dilutive funding for e-commerce growth.
- WeWorkminorCo-working space partner potentially referring storage services to WeWork members
- SmarToneminorTelecommunications partner with co-marketing or referral arrangement
- SavillsminorReal estate services partner potentially referring storage services to clients
- SunHungKeiminorReal estate investment partner with referral arrangement
- NanFungminorReal estate development partner with referral arrangement
- SpaciousminorProperty listing platform partner for storage service referrals
- Kerry PropertiesminorLogistics and property services partner with referral arrangement
- DBS BankminorBanking partner with employee or corporate storage benefits program
- JPMorgan ChaseminorBanking partner with employee or corporate storage benefits program
- UBSminorBanking partner with employee or corporate storage benefits program
- BarclaysminorBanking partner with employee or corporate storage benefits program
- CitibankminorBanking partner with employee or corporate storage benefits program
- GEminorCorporate partner with potential employee storage benefits arrangement
- 1PLACEminorPropTech partner for storage service referrals
- ProPROMminorProperty management partner with referral arrangement
- Pure GroupminorFitness and wellness center partner with membership referral program
- The NateminorReal estate partner for storage service referrals
- Yanyan Moving ServiceminorLocal moving services partner for referrals, integrated as 'Other Services' on Boxful website
- Dash LivingminorCo-living partner offering combined storage and living solutions
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Boxful competitors and assessment
Company assessmentBroad incumbents
- CubeSmart: Major US self-storage REIT with a technology-forward operating model; provides a comparable public-market benchmark for valuation, unit economics, and tech-enabled storage operating leverage.
- Extra Space Storage Asia: Asia-Pacific arm of Extra Space Storage, the second-largest US self-storage REIT; operates large self-storage portfolios in Hong Kong and other Asian markets, competing with Boxful's locker footprint with significantly greater capital and scale.
- Public Storage: Largest US self-storage REIT with global brand recognition and capital scale; not directly present in Hong Kong but represents the incumbent operating model and pricing benchmark for self-storage globally.
Direct peers
- RedBox Storage: Hong Kong self-storage operator with multiple locations; directly competes with Boxful Self-Storage Lockers on price, location density, and standard self-storage product offering in the same HK market.
- iStorage: Major Hong Kong and Asia self-storage chain with extensive footprint; competes head-to-head with Boxful on locker-based self-storage across HK Island, Kowloon, and New Territories.
- Storefriendly: Hong Kong and Singapore self-storage brand with self-service locker model; directly competes with Boxful Self-Storage in Hong Kong and across regional markets where Boxful also operates.
- ezStorage (Hong Kong): Hong Kong self-storage operator with multiple locations; competes with Boxful in standard and climate-controlled self-storage for both residential and small-business customers.
- OmniVault: Singapore-based on-demand door-to-door storage startup with similar pickup-storage-redelivery model to Boxful Door-to-Door; closest comparable for the company's core full-service storage proposition.
- MakeSpace: US-based on-demand storage company offering door-to-door pickup, storage, and redelivery; mirrors Boxful's full-service model in a North American context and serves as a comparable business-model reference.
Others
- Yan Yan Movers (Yanyan): Hong Kong-based moving services company that is Boxful's official local moving partner; while adjacent rather than competitive, Yan Yan represents the broader Hong Kong relocation ecosystem Boxful operates within.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Boxful social profiles
Digital presenceBoxful financial estimates
Financial estimateRevenue estimate
Valuation estimate
Boxful leadership team
Management profileNumber of profiles
Profiles3 records
Boxful subsidiaries and ownership
Company hierarchySubsidiaries2 records
Boxful funding detail
Funding detailFunding overview
Funding rounds3 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Boxful M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Boxful
What does Boxful do?
Boxful provides on-demand mini storage and fulfillment services in Hong Kong, operating 8 self-service locker locations across Hong Kong Island, Kowloon, and New Territories plus a centralized climate-controlled warehouse in Kwai Chung. Core offerings include Self-Storage Lockers (12 sq ft, 24/7 access), Door-to-Door By-The-Item storage, Door-to-Door By-Square-Feet storage, Boxful Fulfillment e-commerce logistics, and Records Management for businesses. The company complements physical storage with a mobile app and in-house logistics team handling pickup and delivery.
Is Boxful a public or private company?
Boxful is a private company. It is classified as venture growth investor backed and is currently operating.
When was Boxful founded?
Boxful was founded in 2014. It employs 51 to 100 people.
Where is Boxful based?
Boxful is headquartered in Sheung Wan, Hong Kong SAR China, in the Asia region.
How does Boxful make money?
Seven revenue lines are on record. Self-Storage Lockers Subscription is the primary driver. The others are by-The-Item Door-to-Door Storage, by-Square-Feet Door-to-Door Storage, boxful Fulfillment Services, records Management, office Storage and referral Program Revenue.
Who are Boxful's main competitors?
Broad incumbents on record are CubeSmart, Extra Space Storage Asia and Public Storage. Direct peers are RedBox Storage, iStorage, Storefriendly, ezStorage (Hong Kong), OmniVault and MakeSpace. Yan Yan Movers (Yanyan) is listed as an others.
Does Boxful have an API?
No public API is recorded for Boxful.
What industry is Boxful in?
Boxful's product category is Self-Storage and Fulfillment Services. Its primary akta.pro industry code is HSAKAHAB, Commercial Full-Service Storage, with a secondary code of HSAKAGAB, Standard/Non-Climate Self-Storage. Its NAICS code is 493110 and its SIC code is 4220.