Quorum Information Technologies

What Quorum Information Technologies does

Quorum Information Technologies Inc. is a Calgary-based, TSX Venture Exchange (QIS) listed SaaS company founded in 1996 by Maury Marks that provides an integrated suite of 13 software solutions and managed services to over 1,400 franchised automotive dealerships across North America. Its portfolio spans five solution areas, namely Dealer Management (Quorum DMS, QAnalytics, Communicator), Customer Relationship Management (DealerMine CRM), Business Development Center services (BDC), Sales Retailing (Autovance desking, F&I menu, MyDeal digital retailing, Accessible Accessories, VINN Automotive marketplace), and Service Retailing (PowerLane, Online Scheduling, Declined Services, Tire Boost). The platform is delivered as cloud-based software, built on Microsoft Partner infrastructure, with open APIs that integrate into incumbent environments from CDK Global, Reynolds & Reynolds, DealerSocket, DealerTrack, VinSolutions, Xtime, and others.

The company generates revenue primarily through recurring SaaS subscriptions (CAD 28.8M in FY2024, up 2%) and managed BDC services (CAD 10.0M, down 8%), supplemented by professional services for implementation, training, and consulting. Pricing is quote-based and module-dependent, billed annually, reflecting an enterprise field sales motion targeting franchised dealerships of all sizes, from single rooftops to large multi-franchise groups. Quorum markets through industry trade shows (NADA, ACE, Mopar), content marketing, social channels, and partnerships with automotive technology providers.

Quorum employs over 420 staff across offices in Calgary, St. John's, and Saint John. In October 2025, the company filed a management information circular for a special shareholder meeting on November 26, 2025 to approve a proposed sale to an affiliate of Valsoft Corporation Inc., which would transition Quorum from a public company to a privately held portfolio entity. FY2024 total revenue was CAD 40.0 million (down 1%), with record Adjusted EBITDA of CAD 8.3 million (up 18%).

Name

Quorum Information Technologies

Legal name

Quorum Information Technologies Inc.

Website

https://quoruminfotech.com

Company type

Public

Founded year

1996

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Quorum Information Technologies provides an integrated suite of 13 cloud-based SaaS solutions and managed BDC services to over 1,400 franchised automotive dealerships across North America. Its products span DMS, CRM, digital retailing, service lane, and automotive marketplace capabilities.

Ownership category

akta.pro rank

Product category

Dealership Management Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)

Keywords

• Dealer management software
• Automotive CRM software
• Digital retailing platform
• Service lane management
• Dealership SaaS solutions

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SaaS Revenue: Software-as-a-service subscription revenue from DMS, CRM, digital retailing, and other dealership software solutions. Revenue increased 2% to $28.8 million in fiscal year 2024 compared to 2023.
2. BDC Services Revenue: Business Development Center managed services revenue providing outbound customer outreach, appointment setting, and service revenue optimization. Revenue was $10.0 million in fiscal year 2024, down 8% from 2023 due to BDC gross margin improvement plan.
3. Professional Services: Implementation, training, and consulting services supporting software deployment and customer success.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Quorum Information Technologies provides an integrated cloud-based SaaS suite of software solutions for franchised automotive dealerships across North America. The portfolio spans dealer management systems (Quorum DMS), customer relationship management (DealerMine CRM), digital retailing (Autovance, Accessible Accessories), an automotive marketplace (VINN Automotive), and managed BDC services. The suite of 13 essential software solutions serves over 1,400 franchised dealership rooftops across Canada and the United States.

Product overview

Quorum Information Technologies is a North American SaaS company providing an integrated suite of software solutions for automotive dealerships. The product portfolio comprises five core brands: Quorum DMS (dealer management system), DealerMine CRM (customer relationship management), Autovance (modern retailing platform), Accessible Accessories (accessories digital retailing), and VINN Automotive (automotive marketplace). These integrate across five solution areas: DMS, CRM, BDC Services, Sales Retailing, and Service Retailing. The suite of 13 essential software solutions works together to automate dealership processes, enhance customer relationships, and drive revenue. Quorum was founded in 1996 and is headquartered in Calgary, Alberta, with offices in St. John's and Saint John, serving over 1,400 franchised dealerships across North America.

Differentiator

Problem solved

Functional benefit

Brands

• Quorum DMS: Dealer Management System that automates, integrates, and streamlines key processes across departments in a dealership.
• DealerMine CRM
• Autovance
• Accessible Accessories
• VINN Auto

Products and services

• Quorum DMS Fully integrated dealer management system that automates, integrates, and streamlines key processes across all dealership departments including fixed operations, variable operations, accounting, communications, and analytics. Used by franchised automotive dealerships across North America.
• DealerMine CRM Sales and service customer relationship management system providing a 360-degree view of customer interactions, AI-powered marketing tools, and BDC services that drive more visits and maximize revenue at every dealership interaction.
• Autovance Modern retailing platform providing desking tools, F&I menu solutions, and digital retailing capabilities that help dealerships attract business, improve in-store profits, and maximize efficiency.
• Accessible Accessories Digital retailing platform enabling franchised dealerships to efficiently increase vehicle accessories revenue through online and in-store sales with full catalog of manufacturer and aftermarket accessories.
• VINN Automotive Premier automotive marketplace connecting buyers with dealerships, streamlining vehicle research and purchase process while generating high-quality leads with 85% pre-booked test drive rate.
• BDC Services Fully managed BDC service powered by DealerMine CRM that handles recruiting, training, and managing the entire BDC operation for franchised dealerships, with 99.9% uptime and 5 million calls handled annually.

Quantifiable outcome

• Record Adjusted EBITDA of $8.3 million in 2024, up 18% year-over-year
• +10 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature8 records

Partnerships

Seven partnerships are on record, tiered core.

• CDK GlobalcoreTechnology or IntegrationTechnology integration partnership enabling interoperability between Quorum's dealership solutions and CDK's dealer management systems. Allows shared customers to leverage both platforms.
• Reynolds & ReynoldscoreTechnology or IntegrationTechnology integration partnership enabling Quorum solutions to work alongside Reynolds & Reynolds DMS products for dealerships using both platforms.
• DealerSocketcoreTechnology or IntegrationIntegration partnership allowing interoperability with DealerSocket's CRM and dealership management solutions.
• DealerTrackcoreTechnology or IntegrationTechnology integration enabling Quorum products to work with DealerTrack's F&I and inventory solutions.
• VinSolutionscoreTechnology or IntegrationIntegration partnership with VinSolutions' CRM and desking solutions for seamless dealership workflows.
• XtimecoreTechnology or IntegrationTechnology integration for service scheduling and customer experience solutions.
• Microsoft PartnercoreTechnology or IntegrationMicrosoft Partner Network membership indicating cloud infrastructure and technology stack integration.

Scale indicators13 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• CDK Global: One of the two dominant North American dealer management system (DMS) vendors. CDK competes directly with Quorum's Quorum DMS, CRM, and digital retailing suite across the same franchised dealership customer base.
• Reynolds & Reynolds: The other dominant North American DMS provider, with deep franchised dealership penetration. Reynolds competes head-to-head with Quorum DMS and integrates with Quorum's other modules as a complementary partner.
• VinSolutions (Cox Automotive): Automotive CRM and desking solution that competes directly with DealerMine CRM and Autovance. VinSolutions is integrated with Quorum as a partner but competes for the same CRM and sales-retailing budgets.
• DealerSocket (Solera): CRM and dealership management software suite owned by Solera Holdings, competing directly with Quorum DMS and DealerMine CRM across franchised dealerships in North America.
• PBS Systems: Canadian DMS and dealership software vendor with strong Canadian dealership penetration similar to Quorum. Direct competitor in the Canadian franchised dealer market where Quorum has historical strength.
• Dominion DMS: Cloud-based DMS vendor targeting franchised auto dealers with a modern, integrated platform. Competes directly with Quorum DMS, particularly for dealers seeking cloud-first DMS alternatives.
• RouteOne: F&I and credit-application platform widely used in franchised dealerships. Competes with Quorum's DealerTrack-integrated F&I menu solutions for the dealership finance office workflow.
• Dealertrack (Cox Automotive): F&I, inventory, and dealer software platform owned by Cox Automotive. Directly competes with Autovance Menu and Autovance Desk for F&I menu and desking workflows at franchised dealerships.

Emerging players

• Tekion: Cloud-native automotive DMS and retail platform that has rapidly gained traction with dealer groups seeking a modern alternative to legacy on-premise DMS systems. Directly competes with Quorum DMS for new-logo dealership wins, especially in the U.S.

Broad incumbents

• Cox Automotive: Large automotive technology holding company that owns VinSolutions, Dealertrack, Xtime, Kelley Blue Book, and Autotrader. Competes with Quorum across CRM, digital retailing, inventory, and service-scheduling via its portfolio of brands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/QuorumInformationTechnologies
• LinkedInlinkedin.com/company/quoruminformationtechnologies
• Instagraminstagram.com/quorum_infotech
• Xx.com/quorum_infotech

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries4 records

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quorum Information Technologies