What Rhodium does

Rhodium is an AI-powered SaaS platform purpose-built for medical spas and aesthetic wellness practices. Founded in 2024 and headquartered in Redmond, Washington, the company combines phone, marketing, communications, and CRM capabilities into a single integrated system designed to replace the fragmented stacks of tools and agencies that med spa operators typically juggle. The company serves SMB med spa and aesthetic practice operators across the United States through a sales-led go-to-market motion, with the website's 'Request a Demo' call-to-action serving as the primary lead capture mechanism.

The platform is composed of four core modules: Smart Tasks (front desk task prioritization and revenue opportunity detection), Smart Campaigns (multi-channel marketing across SMS, Email, Meta, Google, and radio with revenue-share pricing), AI Agents (digital assistants for appointment scheduling and personalized treatment recommendations), and Smart Analytics (revenue, demographic, and conversation analytics). The system integrates with multiple Electronic Medical Record platforms, processing structured client data, text, and audio through AI engines that surface hidden booking gaps, reactivate lapsed clients, and automate routine front desk and marketing operations. The technology stack combines AI-driven automation with human expertise in campaign execution.

Rhodium monetizes through a combination of a quote-based platform subscription and a performance-based revenue share on Smart Campaigns, where clients pay only when revenue grows. As of February 2025, the company has raised $2 million in disclosed funding and completed three acquisitions (Solomomo, Skin Innovation Overnight, and Rootine) on 2025-02-25, indicating a platform-consolidation strategy. Reported customer outcomes include tripling monthly revenue (from $6k to $25k) and four-figure ROIs from single advertising campaigns, though Rhodium's own revenue, customer count, and churn metrics are not disclosed.

Name

Rhodium

Legal name

Rhodium

Website

https://rhodiumsoftware.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

51–100 employees

Short description

Rhodium is an AI-powered SaaS platform combining phone, marketing, communications, and CRM for medical spas and aesthetic wellness practices. It integrates revenue opportunity detection, multi-channel marketing, automated engagement, and analytics for SMB med spa operators across the United States.

Ownership category

akta.pro rank

Product category

Med Spa Management Software

NAICS

Advertising Agencies (541810), Software Publishers (5132), Media Buying Agencies (54183)

SIC

Services-Advertising (7310), Services-Management Services (8741)

akta.pro primary industry

Marketing Automation & Campaign Management CRM (HDAEAFAB)

akta.pro secondary industries

Patient Relationship Management (PRM) & CRM for Provider Growth (Marketing/Outreach) (HLACAEAO), Customer Engagement & Messaging (Email, SMS, Push, In-App) (BPAFAFAI), Customer Service/Support CRM & Contact Center Platforms (BPAFAFAK), Medical Spas (Medi-Spas) (HSALAFAB)

Keywords

• Med spa software
• Aesthetic practice CRM
• Marketing automation platform
• Appointment scheduling software
• Beauty wellness software

Headquarters

HQ city

Redmond

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Performance-based Revenue Share (Smart Campaigns): Rhodium charges no upfront fees for its Smart Campaigns marketing service; clients pay only a share of revenue when growth is achieved. This aligns incentives around measurable revenue outcomes rather than fixed subscription fees.
2. Platform Subscription / Licensing: Core platform combining phone, marketing, communications, and CRM capabilities is offered as an all-in-one subscription, replacing multiple separate tools and agencies. Pricing appears quote-based given the enterprise/mid-market sales motion.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Rhodium sells an AI-powered, all-in-one SaaS platform for medical spas and aesthetic wellness practices that unifies phone, marketing, communications, and CRM capabilities. The platform helps med spa owners identify and capture missed booking revenue, reactivate lapsed clients, run multi-channel marketing campaigns with revenue-share pricing, and analyze performance through integrated dashboards, with native EMR system integration.

Product overview

Rhodium is an AI-powered all-in-one platform for Med Spas, combining phone, marketing, communications, and CRM services into a unified system. The platform consists of four integrated modules: Smart Tasks for front desk automation and revenue opportunity detection, Smart Campaigns for multi-channel marketing management, AI Agents for client engagement and appointment scheduling, and Smart Analytics for revenue and customer insights. The modules share a unified data layer analyzing client information across the platform, and are designed to integrate with EMR systems.

Differentiator

Problem solved

Functional benefit

Products and services

• Rhodium Platform All-in-one AI-powered SaaS platform for medical spa and aesthetic practice owners that unifies phone, marketing, communications, CRM, and analytics into a single subscription, with native EMR integration. Replaces multiple disconnected tools and agencies with one integrated system for client reactivation, appointment scheduling, marketing, and revenue tracking.
• Smart Campaigns Managed marketing service for med spas that runs full-funnel campaigns across SMS, Email, Meta, Google, and radio, combining human strategists with AI to drive client acquisition on a performance-based revenue-share pricing model with zero upfront cost.

Quantifiable outcome

• Revenue increase from $6k/month to over $25k/month consistently
• +1 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature6 records

Partnerships

One partnership is on record.

• EMR Integration Partners (unspecified)coreTechnology or IntegrationRhodium's platform is designed to integrate with existing Electronic Medical Record systems. The company lists several EMR logo integrations on its website and states it is adding more integrations daily to fit with how med spa clients work. The partnerships are EMR platform vendors whose systems Rhodium connects with to enable seamless data flow.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Boulevard: Boulevard provides business management software specifically designed for med spas and salons, including booking, CRM, payments, and client engagement. It is the closest direct competitor to Rhodium in the med spa vertical SaaS category.
• Mindbody: Mindbody is a leading SaaS platform for spas, salons, and wellness studios, offering scheduling, CRM, marketing, and payments. It serves many of the same med spa and aesthetic practice customers as Rhodium with an established, scaled product.
• PatientNow: PatientNow provides practice management, EMR, CRM, and marketing software specifically for medical spas and aesthetic practices. It directly competes with Rhodium in the med spa vertical, particularly around EMR-integrated CRM and marketing automation.
• AestheticsPro: AestheticsPro offers cloud-based software built specifically for med spas and aesthetic practices, covering scheduling, EMR, CRM, and marketing. It is a focused med spa vertical competitor with overlapping functionality to Rhodium's core platform.
• Vagaro: Vagaro provides booking, CRM, marketing, and payment software for salons, spas, and med spas. It overlaps with Rhodium's customer base and offers comparable front-desk automation, client engagement, and marketing features.
• Zenoti: Zenoti is an enterprise SaaS platform for spa, salon, and med spa chains, with CRM, marketing automation, and AI-powered features. Its scale, vertical depth, and AI roadmap make it a relevant direct competitor for mid-market and enterprise med spa accounts.
• Mango Voice: Mango Voice provides phone and CRM systems tailored for med spas and aesthetic practices, including missed-call text back and lead management. It overlaps directly with Rhodium's phone + CRM + client reactivation functionality.

Broad incumbents

• HubSpot: HubSpot offers a broad CRM, marketing automation, and AI-powered sales/marketing platform used by many SMBs including med spas. As a horizontal incumbent with massive scale, it competes for the same CRM and marketing automation budget that Rhodium targets.
• Salesforce: Salesforce is the global CRM leader, increasingly adding AI capabilities (Einstein) and industry clouds. It is a broad incumbent in the CRM and marketing automation category where Rhodium competes, particularly for larger med spa chains and enterprise accounts.

Emerging players

• Booksy: Booksy provides booking and business management software for beauty and wellness professionals, including barbers and aestheticians. While more appointment-focused than Rhodium, it overlaps in serving beauty/wellness SMBs with scheduling and client engagement tools.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rhodium