What Jive Communications does

Jive Communications, founded in 2006 and headquartered in Orem, Utah, is a hosted Voice over Internet Protocol (VoIP) and Unified Communications-as-a-Service (UCaaS) provider that has been incorporated into the GoTo product portfolio as GoTo Connect. The company delivers an all-in-one, AI-powered cloud communications platform that combines a cloud business phone system, contact center, video meetings (GoTo Meeting), webinars (GoTo Webinar), training (GoTo Training), IT support (GoTo Resolve), and lightweight collaboration (join.me) under a unified subscription. The underlying technology is a multi-tenant cloud telephony stack with softphone, SMS, contact center, and omnichannel engagement across phone, email, chat, and WhatsApp, augmented by an AI layer covering an AI Receptionist (with customizable voice personas), AI call summaries, sentiment analysis, and topic monitoring across voice and text channels. Native integrations with Microsoft Teams, ServiceNow, Zendesk, and Tekion (dealer management) extend the platform into adjacent enterprise workflows.

Jive Communications monetizes through tiered monthly subscriptions for its phone system, CX, and CX Complete offerings, with additional recurring revenue from paid add-ons including AI Receptionist, Business Continuity, Phones, Attendant Console, and Integration Packages. Go-to-market is a hybrid motion combining direct sales (dedicated phone line 1-833-851-8340, demo CTAs) for mid-market and enterprise buyers with self-serve/PLG adoption for SMBs, supplemented by a partner/reseller channel and integration marketplace. The company serves a diversified customer base across at least six verticals — automotive, healthcare, retail, education, manufacturing, and nonprofit — including enterprise logos such as Tenet Health, Boys & Girls Clubs of America, and Sydney FC, alongside SMB and mid-market accounts. Reported customer outcomes include approximately $150,000 in year-one savings for Mendocino Forest Products through elimination of PRIs and service contracts.

The business carries a 501-1000 employee headcount and has historically pursued growth through both organic product expansion and inorganic acquisition, completing five VoIP competitor acquisitions in 2015 (ComVoice, Vocalnet, Speek, FonAngle, Easy Office Phone) and raising approximately $31.3M in disclosed venture funding between 2011 and 2016 from Lighter Capital, BYU Cougar Capital, Guidepost Growth Equity, and Frazier VC. Recognition includes TrustRadius Grid Leader and Top Rated badges and Capterra Shortlist placement for cloud phone systems. The company has no disclosed parent in source data, though brand and copyright references indicate current operation under the GoTo umbrella.

Name

Jive Communications

Legal name

GoTo

Website

https://jive.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Jive Communications (operating as GoTo Connect) provides an all-in-one, AI-powered cloud communications platform — combining hosted VoIP, contact center, meetings, messaging, and CX — to small, mid-sized, and distributed businesses across verticals including automotive, healthcare, retail, education, and manufacturing.

Ownership category

akta.pro rank

Product category

Cloud Communications / Unified Communications as a Service (UCaaS)

NAICS

Wired and Wireless Telecommunications (except Satellite) (5171), Telecommunications (517), Wired Telecommunications Carriers (517111), All Other Telecommunications (5178)

SIC

Services-Telephone Interconnect Systems (7385), Telephone Communications (No Radiotelephone) (4813), Communications Services, Nec (4899)

akta.pro primary industry

Cloud PBX & Hosted Telephony (HDAIAHAB)

akta.pro secondary industries

VoIP Access & ITSP Services (HDAIAHAD), Voice Calling (VoIP) Apps (BPAMACAC), Unified Communications & Collaboration Network Services (VoIP/QoS) (BPAEAEAI), VoIP/ATA & Integrated Voice Gateways (CPE) (HDAFAIAJ), Business/Enterprise Fixed Connectivity Providers (SME/Enterprise Broadband) (HDAIABAI)

Keywords

• Hosted VoIP services
• Cloud communications
• Unified communications
• Business phone system
• Contact center solutions

Headquarters

HQ city

Orem

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription - Cloud Phone System: Monthly or annual subscription for cloud-based business phone system with softphone capabilities and SMS. Pricing tiers offer different feature levels with flexibility to add enhancements as business evolves.
2. Subscription - CX / CX Complete: Customer experience solutions with unified communications capabilities across multiple channels.
3. Add-on Services: Additional paid add-ons including AI Receptionist, Business Continuity, Phones, Attendant Console, and Integration Packages.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Jive Communications provides enterprise-grade Hosted VoIP and Unified Communications services through its GoTo Connect platform. The all-in-one, AI-powered cloud communications solution combines cloud-based phone systems, contact center capabilities, video meetings, messaging, and customer experience tools. It targets small, mid-sized, and distributed businesses worldwide across verticals including automotive, healthcare, retail, education, and manufacturing.

Product overview

GoTo Connect is an all-in-one, AI-powered cloud communications platform combining a cloud phone system, contact center, and customer experience (CX) solutions. The core GoTo Connect platform serves as the unified communications hub, with add-on modules including AI Receptionist for automated voice/digital interactions, Contact Center for enterprise-grade omnichannel support, and specialized features like virtual fax, screen sharing, business SMS, and international calling. Additional products in the GoTo portfolio include GoTo Meeting (webinars), GoTo Training, GoTo Resolve (IT support), and join.me (meeting collaboration). The platform is designed for small, mid-sized, and distributed businesses with industry-specific solutions for automotive, healthcare, retail, education, and manufacturing.

Differentiator

Problem solved

Functional benefit

Brands

• GoTo Connect CX: Customer experience platform that unifies customer communication channels
• GoTo Connect CX Complete

Products and services

• GoTo Connect All-in-one, AI-powered cloud communications platform for small, mid-sized, and distributed businesses. Combines cloud phone system, contact center, meetings, messaging, and customer experience (CX) capabilities in a single subscription.
• GoTo Meeting
• GoTo Webinar
• GoTo Training
• GoTo Resolve
• join.me

Quantifiable outcome

• Customers saved approximately $150,000 in year one by eliminating PRIs and service contracts

Named customers11 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability8 records

Feature7 records

Partnerships

Four partnerships are on record, tiered core.

• Microsoft TeamscoreTechnology or IntegrationNative integration with Microsoft Teams enabling seamless communication within the Teams ecosystem. Users can access GoTo Connect features directly through Teams interface.
• ServiceNowcoreTechnology or IntegrationIntegration with ServiceNow for enterprise workflow automation and IT service management connected with communication capabilities.
• ZendeskcoreTechnology or IntegrationIntegration with Zendesk customer service platform enabling enhanced support ticket management and customer communication workflows.
• TekioncoreTechnology or IntegrationIntegration with Tekion dealer management system for automotive dealerships. Customer testimonial specifically mentions seamless integration: 'Tekion made us paperless. GoTo made us mobile.'

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Nextiva: Nextiva provides a unified communications platform covering voice, video, contact center, and CRM tools for SMBs — directly comparable all-in-one positioning and channel-led go-to-market.
• Vonage (now part of Ericsson): Vonage delivers cloud communications, unified communications, and contact center services to SMB and enterprise — directly comparable UCaaS/CCaaS portfolio and go-to-market.
• RingCentral: RingCentral offers a cloud-based UCaaS platform with voice, messaging, video, and contact center for SMBs and enterprises — directly competing with GoTo Connect in hosted PBX, AI features, and verticalized selling motions.
• Dialpad: Dialpad offers AI-powered cloud phone, contact center, and sales/outreach solutions targeting SMB and mid-market — competing head-to-head with GoTo Connect on AI features and SMB-friendly pricing.
• 8x8: 8x8 provides cloud voice, contact center, and unified communications as a single platform for SMB and mid-market — overlapping heavily with GoTo Connect's all-in-one positioning and CX/contact-center add-ons.
• Ooma: Ooma provides cloud-hosted VoIP, UCaaS, and contact-center solutions for SMBs and distributed businesses — directly comparable target segment and hosted-telephony offering.

Broad incumbents

• Zoom: Zoom Phone and Zoom Contact Center are part of Zoom's broader collaboration platform — a broad incumbent that competes with GoTo Connect, particularly when customers want a single-vendor communications stack.
• Microsoft Teams Phone: Microsoft Teams Phone bundles cloud calling into the broader Microsoft 365 productivity suite — a broad incumbent that competes with GoTo Connect on price and on being the default communications layer inside enterprise IT estates.
• Cisco Webex: Cisco Webex Calling and Webex Contact Center form part of Cisco's broader collaboration portfolio — a broad incumbent targeting mid-market and enterprise with bundled networking and UC.

Emerging players

• Aircall: Aircall delivers a cloud-based phone system and contact center tailored for SMBs with strong CRM integrations — comparable to GoTo Connect on SMB focus and integration-led sales, with a narrower product footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/getjive
• Facebookfacebook.com/jive.communications.inc
• LinkedInlinkedin.com/company/jive-communications-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds4 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A5 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jive Communications