CD Projekt
- Company typePublic
- Founded1994
- HeadquartersWarsaw, Poland
- Headcount1,001–5,000
- GTM typeB2C
- OfferingSoftware
CD Projekt firmographics
Firmographics- Name
- CD Projekt
- Legal name
- CD PROJEKT S.A.
- Website
- https://cdprojekt.com
- Company type
- Public
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
CD Projekt industry classification
Industry- Product category
- Role-playing video games (AAA interactive entertainment)
- NAICS
- Doll, Toy, and Game Manufacturing (339930)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Motion Picture & Video Tape Distribution (7822)
- akta.pro primary industry
- AAA & Premium Game Studios (PC/Console) (MPAFAAAA)
- akta.pro secondary industries
- Digital Game Distribution Platforms & Storefronts (PC/Mobile/Console) (MPAFABAB), Console Platform Publishing & Licensing (First-Party Platform Holder Programs) (MPAFABAD), Physical Game Distribution & Retail (Boxed Games, Wholesale, Merchandising) (MPAFABAC)
Keywords
Where CD Projekt is headquartered
LocationHeadquarters
- HQ city
- Warsaw
- HQ country
- Poland
- HQ region
- Europe
Offices10 records
Markets served
CD Projekt business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Full Game Sales: Primary revenue stream from selling complete game titles (Witcher series, Cyberpunk 2077) at standard retail prices across PC, console, and mobile platforms. Games sold over 120 million copies cumulatively.
- Expansion/DLC Sales: Paid story expansions and downloadable content including Hearts of Stone, Blood and Wine for Witcher 3, Phantom Liberty for Cyberpunk 2077. Phantom Liberty sold over 10 million units.
- Subscription Platform Revenue: Revenue from placing games on subscription services including Xbox Game Pass, PlayStation Plus Extra and Premium catalogues, generating ongoing revenue from catalog titles.
- Licensing and Merchandise: Revenue from Witcher and Cyberpunk IP licensing including companion products, merchandise, and related products generating over 100 million PLN for Witcher franchise and nearly 70 million PLN for Cyberpunk.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | One time | Cyberpunk 2077 Ultimate Edition - full game with all updates |
| One time/ perpetual license | One time | Cyberpunk 2077 Fifth Anniversary Collector's Set |
Go-to-market motion4 records
Distribution channels7 records
Marketing channels8 records
CD Projekt product offering
Product offeringCore offering
CD Projekt designs, develops, and publishes premium narrative-driven open-world role-playing video games for PC and consoles, anchored by its The Witcher and Cyberpunk franchises. The company monetizes through full-game and expansion sales, subscription catalog placements (Xbox Game Pass, PlayStation Plus), collector's editions, IP licensing for merchandise and tabletop adaptations, and digital distribution via its own storefront and third-party platforms.
Product overview
CD Projekt RED is a video game development studio known for creating high-quality RPGs, primarily the Witcher series (The Witcher, The Witcher 2: Assassins of Kings, The Witcher 3: Wild Hunt) and Cyberpunk franchise (Cyberpunk 2077 with Phantom Liberty expansion). The company also developed GWENT: The Witcher Card Game and has partnered with WeirdCo for the Cyberpunk Trading Card Game. The Witcher 3: Wild Hunt, released in 2015, is the flagship title with over 60 million copies sold and 250+ Game of the Year awards. Cyberpunk 2077, released in 2020, achieved 35 million sales and gained significant recovery with the Phantom Liberty expansion. The company is currently developing The Witcher 4 and Cyberpunk 2, with a new IP codenamed Hadar also in development.
Differentiator
Problem solved
Functional benefit
Brands
- The Witcher: Flagship fantasy RPG franchise including The Witcher, The Witcher 2: Assassins of Kings, The Witcher 3: Wild Hunt, and related media.
- Cyberpunk
- GWINT: Wiedźmińska Gra Karciana
Products and services
- Cyberpunk 2077 Open-world sci-fi RPG set in Night City where players take the role of V, a cyber-enhanced mercenary; features branching narratives, character customization, and 150+ hours of gameplay across PC and console.
- Cyberpunk 2077: Phantom Liberty (Widmo Wolności) Standalone paid story expansion (DLC) for Cyberpunk 2077 introducing a new district, missions, and characters; sold as a separate product with over 10 million units sold.
- The Witcher 3: Wild Hunt (Wiedźmin 3: Dziki Gon) Open-world fantasy RPG following Geralt of Rivia; flagship title with 60M+ copies sold and 250+ Game of the Year awards, sold as a standalone AAA title on PC and console.
- The Witcher 2: Assassins of Kings (Wiedźmin 2: Zabójcy Królów) RPG sequel following Geralt of Rivia in a politically charged adventure; won RPG of the Year from IGN readers in 2012 and is sold as a standalone title.
- The Witcher (Wiedźmin) Original RPG introducing Geralt of Rivia, the monster hunter, in a dark fantasy world based on Andrzej Sapkowski's books; sold as a standalone title across PC and console.
- GWENT: The Witcher Card Game Free-to-play competitive digital card battle game set in the Witcher universe with strategic gameplay using cards representing characters and abilities from the franchise.
- Cyberpunk Trading Card Game Collectible tabletop and digital trading card game set in the Cyberpunk 2077 universe, featuring characters from the game and the Edgerunners anime; co-developed with WeirdCo.
- Cyberpunk 2077 Ultimate Edition Premium SKU bundling Cyberpunk 2077 base game with the Phantom Liberty expansion and all updates; sold as a standalone product at $69.99 standard retail price.
- Cyberpunk 2077 Fifth Anniversary Collector's Set Limited-edition physical collector's product for Cyberpunk 2077's fifth anniversary, including replica Relic biochip, tarot cards, USB drive, pins, and steel case; exclusive to North America.
Quantifiable outcome
- Cyberpunk 2077 achieved $1 billion+ in gross revenue and 25+ million unit sales
- +3 more outcomes
Companies that use CD Projekt
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
CD Projekt technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
CD Projekt partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core, minor and regional.
- Fool's TheorycoreCo-developing the third Witcher 3 expansion 'Songs of the Past' with CD Projekt. The expansion is expected to be comparable in size to Hearts of Stone and Blood and Wine DLCs.
- WeirdCocoreJoint development of Cyberpunk Trading Card Game - the first collectible card game set in the Cyberpunk 2077 universe. Debiutancki zestaw 'Welcome to Night City' to feature characters from Cyberpunk 2077 and Edgerunners anime.
- The Molasses FloodcoreBoston-based game developer acquired by CD Projekt in 2021. Known for survival titles including The Flame in the Flood and Drake Hollow. The acquisition allows The Molasses Flood to continue independent projects while collaborating closely with CD Projekt on future titles.
- Fantasy Flight GamesminorCo-published The Witcher Adventure Game - a board game and digital adaptation bringing Witcher universe to tabletop gaming enthusiasts.
- Disney InteractiveminorDistribution partnership bringing Lucasfilm classic games to GOG.com including Star Wars X-Wing, TIE Fighter, Monkey Island, Indiana Jones, and Sam & Max titles.
- Fuero GamesminorPartnership for Witcher Battle Arena mobile game development, bringing Witcher characters to mobile gaming platform.
- Megarom InteractiveregionalLeading importer and distributor of video games in South Africa, responsible for Witcher 3 promotion and distribution.
- LS2 PlutoregionalLeader in Middle East video game distribution, handling Witcher 3 promotion and distribution in the region.
- NAMCO BANDAI GamesregionalExclusive distributor for Witcher 3 in Australia and New Zealand market.
- 1C SoftClubregionalRussian and CIS region publisher and distributor for Witcher 3: Wild Hunt.
- Sony Computer EntertainmentcoreWitcher 3 released on PlayStation 4 with Sony partnership for console distribution.
- MicrosoftcoreWitcher 3 announced for Xbox One during Microsoft E3 conference. Microsoft featured Witcher 3 prominently in promotional materials for Xbox One launch.
- Spike ChunsoftregionalJapanese distribution partner for Witcher 3 in Japan, leveraging CD Projekt's successful prior collaboration with Spike Chunsoft.
Scale indicators17 records
Recent moves9 records
Expansion highlights5 records
CD Projekt competitors and assessment
Company assessmentDirect peers
- Ubisoft: French AAA game publisher with comparable open-world RPG franchises (Assassin's Creed, The Division, Far Cry) and similar development scale, multi-platform distribution, and subscription service exposure.
- Bethesda Game Studios: Developer of narrative-driven open-world RPGs (The Elder Scrolls, Fallout) with comparable production values, deep worldbuilding, and franchise longevity—most analogous direct competitor in the premium single-player RPG space.
- FromSoftware: Japanese studio behind the Dark Souls, Elden Ring, and Armored Core franchises; competes in the same premium action-RPG category with comparable critical acclaim and PlayStation/Xbox/PC multi-platform distribution.
- Square Enix: Publisher of Final Fantasy, Dragon Quest, and the Deus Ex/Rise of the Tomb Raider franchises, with comparable AAA RPG releases, platform relationships, and ongoing franchise-extension strategy.
- Rockstar Games: Take-Two subsidiary responsible for GTA and Red Dead Redemption, sharing CD Projekt's emphasis on premium open-world narrative experiences, long development cycles, and blockbuster launch economics.
Broad incumbents
- Electronic Arts: Major Western AAA publisher with large franchise portfolio (EA Sports, Battlefield, Apex Legends), comparable platform relationships, and subscription/EA Play offering analogous to CD Projekt's Game Pass/PS Plus placements.
- Take-Two Interactive: Owner of Rockstar Games and 2K, publisher of similarly narrative-driven open-world franchises (GTA, Red Dead Redemption) and a comparable hit-driven AAA economic model.
- Embracer Group: Holding company owning multiple mid-to-large studios (THQ Nordic, Deep Silver, Gearbox); competes in the broader AAA/AA publishing space and offers a comparable portfolio of multi-IP franchise development and distribution capabilities.
Emerging players
- BioWare: RPG specialist studio (Mass Effect, Dragon Age, Star Wars: The Old Republic) within EA, competing in the same narrative-RPG genre with comparable player expectations around storytelling and character development.
- Larian Studios: Independent developer of Baldur's Gate 3, the most direct contemporary competitor in the premium single-player RPG space with strong critical reception and PC/console multi-platform distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
CD Projekt social profiles
Digital presenceCD Projekt financial estimates
Financial estimateRevenue estimate
Valuation estimate
CD Projekt leadership team
Management profileNumber of profiles
Profiles9 records
CD Projekt subsidiaries and ownership
Company hierarchySubsidiaries2 records
CD Projekt funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CD Projekt M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CD Projekt
What does CD Projekt do?
CD Projekt designs, develops, and publishes premium narrative-driven open-world role-playing video games for PC and consoles, anchored by its The Witcher and Cyberpunk franchises. The company monetizes through full-game and expansion sales, subscription catalog placements (Xbox Game Pass, PlayStation Plus), collector's editions, IP licensing for merchandise and tabletop adaptations, and digital distribution via its own storefront and third-party platforms.
Is CD Projekt a public or private company?
CD Projekt is a public company. It is classified as public and is currently operating.
When was CD Projekt founded?
CD Projekt was founded in 1994. It employs 1,001 to 5,000 people.
Where is CD Projekt based?
CD Projekt is headquartered in Warsaw, Poland, in the Europe region.
How does CD Projekt make money?
Four revenue lines are on record. Full Game Sales are the primary driver. The others are expansion/DLC Sales, subscription Platform Revenue and licensing and Merchandise.
Who are CD Projekt's main competitors?
Direct peers on record are Ubisoft, Bethesda Game Studios, FromSoftware, Square Enix and Rockstar Games. Broad incumbents are Electronic Arts, Take-Two Interactive and Embracer Group. Emerging players are BioWare and Larian Studios.
Does CD Projekt have an API?
No public API is recorded for CD Projekt.
What industry is CD Projekt in?
CD Projekt's product category is Role-playing video games (AAA interactive entertainment). Its primary akta.pro industry code is MPAFAAAA, AAA & Premium Game Studios (PC/Console), with a secondary code of MPAFABAB, Digital Game Distribution Platforms & Storefronts (PC/Mobile/Console). Its NAICS code is 339930 and its SIC code is 7990.