Savage
Savage Club is a Bengaluru-based direct-to-consumer women's wellness platform selling cohort-based, expert-designed hormonal health programs — most notably a 4-week PCOS management bundle — to individual Indian women via its website and organic social channels.
- Company typePrivate
- Founded2022
- HeadquartersBengaluru, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Savage does
Savage Club is an India-based, direct-to-consumer women's wellness platform operating from Bengaluru, focused on hormonal health and specifically on Polycystic Ovary Syndrome (PCOS). The company sells time-limited, cohort-based programs that bundle guided workouts, personalized meal plans, nutrition consultations, mindfulness sessions, and 24/7 community access. Its flagship 'Power Through PCOS' program is a 4-week structured offering priced at ₹4,999 standard / ₹2,999 promotional, with content designed by a network of named Indian fitness and clinical experts (Yasmin Karachiwala, Pooja Makhija, Nishtha Bijlani, Sonali Swami, and verified by gynecologist Dr. Sudeshna Ray, endocrinologist Dr. Piya Ballani, and psychiatrist Dr. Anjali Chhabria).
The platform is delivered as a self-serve web experience at savage.club, with no native mobile app and no disclosed API or AI capabilities. Programs are distributed through a community-led organic marketing stack — Instagram (@besavage), Facebook (BeSavageOfficial), LinkedIn, YouTube, and live Q&A events — supplemented by expert-driven content collaborations. The company claims 'thousands' of users with self-reported PCOS program outcomes of 82–95% across weight, period regularization, mood, PMS, acne, and hairfall metrics.
Commercially, Savage Club generates revenue through short-duration program subscriptions and one-off wellness service fees, targeting individual Indian women aged broadly across hormonal health life-stages (PCOS, hormonal balance, and forthcoming pregnancy/motherhood via the Savage Mama sub-brand). The company is privately held, was founded in 2021–2022, employs 11–50 people, and raised a $2,000,000 early-stage round in July 2021 from 2am VC, 3one4 Capital, iSeed, PitchRight Venture, and RTP Global. Its roadmap includes three additional product lines — Savage Mama, 4-in-4 Challenge, and Strong & Savage — that would broaden the platform beyond its PCOS-anchored core.
Savage firmographics
Firmographics- Name
- Savage
- Legal name
- Savage Club
- Website
- https://savage.club
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Savage Club is a Bengaluru-based direct-to-consumer women's wellness platform selling cohort-based, expert-designed hormonal health programs — most notably a 4-week PCOS management bundle — to individual Indian women via its website and organic social channels.
- Ownership category
- akta.pro rank
Savage industry classification
Industry- Product category
- Women's Wellness Programs
- NAICS
- Fitness and Recreational Sports Centers (71394)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Chronic Condition Lifestyle Coaching (Non-Clinical) (HSADAGAH)
- akta.pro secondary industries
- Mind-Body Wellness Coaching (Holistic/Integrative) (HSADAGAG), Wellness Program Design & Accountability Coaching (HSADAGAC), Group Fitness, Personal Training & Wellness Coaching (EDALAIAE)
Keywords
Where Savage is headquartered
LocationHeadquarters
- HQ city
- Bengaluru
- HQ country
- India
- HQ region
- Asia
Markets served
Savage business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Program Subscriptions: Time-limited access to structured wellness programs (e.g., 4-week PCOS program) with tiered pricing. Programs include bundled content: guided workouts, meal plans, consultations, and community access. Promotional pricing (₹2999) is offered against standard pricing (₹4999).
- Wellness Services: Fees for personalized wellness programs and challenges, expert consultations and guidance, and educational content access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Power Through PCOS - 4-week program at promotional pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Savage product offering
Product offeringCore offering
Savage Club operates a direct-to-consumer digital wellness platform that sells structured, time-bound holistic wellness programs for women, centered on hormonal health. Its flagship offering is a 4-week PCOS management program bundling 20 guided workouts, personalized meal plans, 1:1 nutrition consultations, mindfulness sessions, and 24/7 community access, alongside an educational Happy Hormone Program. Programs are designed by named domain experts and verified by gynecologists, endocrinologists, and psychiatrists, with customers signing up and paying through the savage.club website.
Product overview
Savage Club is a women's wellness platform offering two primary holistic programs: Power Through PCOS, a comprehensive 4-week program combining guided fitness, personalized nutrition plans, expert consultations, and mindfulness sessions; and the Happy Hormone Program, an educational offering focused on optimizing hormonal health through lifestyle modifications. The platform also provides community features, expert-led content, and educational resources centered on women's hormonal wellness.
Differentiator
Problem solved
Functional benefit
Brands
- Power Through PCOS: A 4-week PCOS management program with guided workouts, personalized meal plans, nutrition consultations, and mindfulness sessions.
- Happy Hormone Program
- Savage Mama
- 4-in-4 Challenge
- Strong & Savage
Products and services
- Power Through PCOS A 4-week holistic PCOS management program for women combining 20 guided workouts, personalized 4-week meal plans with over 50 recipes, two 1:1 nutrition consultations, and 24/7 access to a nutritionist and community, plus PCOS mindfulness sessions with psychiatrists and psychologists. Designed by named women's health experts and verified by a gynecologist, endocrinologist, and psychiatrist.
- Happy Hormone Program An evidence-based educational wellness program for women focused on understanding and naturally promoting the body's production of happiness hormones (dopamine, serotonin, endorphins, and oxytocin) through exercise, nutrition, mindfulness, and social connection.
Quantifiable outcome
- 82% improvement in weight management by week 2 of PCOS program
- +7 more outcomes
Companies that use Savage
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Savage technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Savage partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Savage competitors and assessment
Company assessmentBroad incumbents
- Plix: India-based D2C wellness/nutrition brand offering functional products for women including PCOS-related supplements. Comparable in D2C women's wellness in India with broader product portfolio.
- OZiva: India's leading plant-based women's wellness nutrition brand offering supplements, protein, and hair/skin programs. Overlaps on women's health D2C model in India but broader category positioning.
- HealthifyMe: India's largest AI-driven nutrition and fitness coaching platform with millions of users. Comparable in offering guided programs, expert consultations, and meal/workout plans, but at vastly larger scale and broader positioning.
- Noom: Global subscription weight-management and behavior-change coaching platform with comparable cohort/community structure. Adjacent category (weight, not PCOS) but highly comparable subscription coaching business model at scale.
- Wellbeing Nutrition: India D2C nutrition/wellness brand with melt-in-mouth supplements, hormone and PCOS-focused SKUs. Comparable D2C women-targeted wellness positioning in India.
Emerging players
- Bold Care: India D2C women's wellness/intimacy care brand. Comparable Indian female-D2C wellness positioning with subscription model, though adjacent category.
- Cureveda: India D2C ayurvedic and nutrition brand with PCOS-specific supplements and wellness programs. Comparable product overlap on PCOS management with Indian consumer base.
- MyHealthTeam: Operates condition-specific social networks and resources for chronic conditions including women's health. Comparable community-driven, condition-specific wellness model even though US-based.
Direct peers
- Veera Health: India-based D2C platform specifically targeting PCOS and hormonal health, offering doctor-led care plans. Most direct competitor to Savage Club given shared condition-focused, India-only, female-consumer focus.
- AAYNA Clinic: India-based wellness brand offering hormone-balancing programs, nutrition, and women's health consultations. Direct overlap with Savage's hormone-wellness focus and digital community-coaching model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Savage social profiles
Digital presenceSavage financial estimates
Financial estimateRevenue estimate
Valuation estimate
Savage leadership team
Management profileNumber of profiles
Savage funding detail
Funding detailFunding overview
Funding rounds1 record
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Savage M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Savage
What does Savage do?
Savage Club operates a direct-to-consumer digital wellness platform that sells structured, time-bound holistic wellness programs for women, centered on hormonal health. Its flagship offering is a 4-week PCOS management program bundling 20 guided workouts, personalized meal plans, 1:1 nutrition consultations, mindfulness sessions, and 24/7 community access, alongside an educational Happy Hormone Program. Programs are designed by named domain experts and verified by gynecologists, endocrinologists, and psychiatrists, with customers signing up and paying through the savage.club website.
Is Savage a public or private company?
Savage is a private company. It is classified as venture growth investor backed and is currently operating.
When was Savage founded?
Savage was founded in 2022. It employs 11 to 50 people.
Where is Savage based?
Savage is headquartered in Bengaluru, India, in the Asia region.
How does Savage make money?
Two revenue lines are on record. Program Subscriptions are the primary driver. The others are wellness Services.
Who are Savage's main competitors?
Broad incumbents on record are Plix, OZiva, HealthifyMe, Noom and Wellbeing Nutrition. Emerging players are Bold Care, Cureveda and MyHealthTeam. Direct peers are Veera Health and AAYNA Clinic.
Does Savage have an API?
No public API is recorded for Savage.
What industry is Savage in?
Savage's product category is Women's Wellness Programs. Its primary akta.pro industry code is HSADAGAH, Chronic Condition Lifestyle Coaching (Non-Clinical), with a secondary code of HSADAGAG, Mind-Body Wellness Coaching (Holistic/Integrative). Its NAICS code is 71394 and its SIC code is 7997.