Takeat

What Takeat does

Takeat Tecnologia LTDA is a Brazilian cloud-native restaurant management SaaS company founded in 2019 in Vitória, Espírito Santo, and headquartered in the same state. The company operates an integrated web-based platform that unifies POS/cash register, QR-code digital menu and table ordering, kitchen display system (KDS), own delivery channel, financial management with real-time DRE and per-dish CMV calculation, CRM with WhatsApp-based cashback loyalty, and a fiscal module supporting NFCe/NFe issuance across Simples Nacional, Lucro Presumido, and Lucro Real regimes. The platform is sold on a tiered monthly subscription (Básico R$249, Inovação R$349, Profissional R$549, Enterprise custom) with a 20% annual discount and unlimited users per account; higher tiers unlock modules such as Teka AI WhatsApp assistant, KDS, fiscal module, multi-store panel, and bank reconciliation via Open Finance.

Takeat targets small and medium food-service establishments across Brazil — hamburgerias, pizzerias, padarias, franquias, food trucks, dark kitchens, and bars — and serves 4,500+ active restaurants across 1,400+ cities. The core value proposition is replacing the four-to-five fragmented tools (separate POS, delivery app, spreadsheet inventory, CRM, financial reporting) that Brazilian SMB restaurants typically operate with a single integrated ecosystem where every order flows automatically from any channel (counter, QR-code table, iFood/99Food/Keeta, WhatsApp) to the kitchen, inventory, and financial reporting layers. Proprietary delivery, sold as zero-commission versus iFood's 20–30% take rate, is positioned as a feature that justifies subscription rather than a separate revenue line.

Distribution is sales-led through a 20-minute live demo and personalized quote funnel, supplemented by a formalized partner program (marketing agencies, restaurant consultants, accountants earning recurring commissions), a customer referral program ('Indique e Ganhe'), and an ambassadorship with Marcelo Marani of Donos de Restaurantes. The company raised a R$15 million Series A in February 2026 led by DGF Investimentos with Quartzo Capital participation, structured through the Espírito Santo Sovereign Fund, with stated use of funds to scale from 3,000 to 13,000 restaurant clients and enhance the AI platform. Reported customer outcomes include a 1,150% average ROI on the cashback program, +18% revenue lift within 90 days, -12% reduction in cost of goods sold, and 80–90% of revenue attributed to QR-code orders by power users.

Name

Takeat

Legal name

Takeat Tecnologia LTDA

Website

https://takeat.app

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

101–250 employees

Short description

Takeat is a Brazilian cloud-based restaurant management SaaS platform that unifies POS, QR-code table ordering, KDS, own delivery, real-time financial reporting, and WhatsApp-based CRM/cashback into a single integrated system, serving 4,500+ SMB restaurants across 1,400+ cities in Brazil.

Ownership category

akta.pro rank

Headquarters

HQ city

Vitória

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Others

Revenue model

1. SaaS Subscription (Recurring Monthly Plans): Takeat operates on a tiered SaaS subscription model with four named plans: Básico (R$249/month), Inovação (R$349/month), Profissional (R$549/month), and Enterprise (custom pricing). All plans include the core management platform, with higher tiers unlocking advanced features (Fiscal module, KDS, Teka AI, dedicated account manager, POS machine/TEF, bank reconciliation, multi-store panel, WhatsApp campaigns). Annual billing offers 20% discount. Plans include unlimited users across all tiers.
2. Delivery Platform Integration Revenue: While delivery itself has no per-order commission on the proprietary channel, Takeat benefits indirectly by driving higher subscription stickiness and upsell to higher tiers. Its value proposition is framed around saving restaurants from 20-30% iFood commissions — making its own delivery channel a feature that justifies the subscription price rather than a separate revenue line.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Takeat provides a cloud-native restaurant management SaaS platform that unifies POS/cash register, QR Code digital menu with table ordering, Kitchen Display System (KDS), zero-commission proprietary delivery channel, real-time DRE financial reporting with per-dish CMV, fiscal module (NFCe/NFe), Teka AI-powered WhatsApp customer service, cashback/CRM and a multi-store/franchise panel into a single integrated ecosystem. The platform replaces the 4-5 disconnected tools (POS, delivery app, digital menu, CRM, financial spreadsheet) that Brazilian food service establishments typically operate, eliminating double data entry between counter, table, kitchen, inventory and financial channels.

Product overview

Takeat is an integrated restaurant management ecosystem built as a unified platform with modular add-ons. The core system combines POS & Cash Register (PDV), Own Delivery, Kitchen Display System (KDS), and Financial Management & DRE into a single integrated flow. Additional modules include Fiscal Module, Dynamic Pricing, WhatsApp Automation, Teka AI Assistant, Self-Service Kiosk (Totem), Table Tablet, POS Machine integration, Multi-Store Dashboard, and CRM & Campaigns. All modules share a unified database and operation panel, eliminating duplicate data entry across counter, table, kitchen, and delivery channels. The platform targets small and medium food service establishments in Brazil, serving 4,500+ restaurants across 1,400+ cities.

Differentiator

Problem solved

Functional benefit

Products and services

• PDV & Caixa (Point of Sale & Cash Register) Cloud-based point-of-sale system for restaurants enabling 4-click sales transactions with integrated fiscal receipt printing and multi-channel payment processing. Includes fiscal integration for Simples Nacional, Lucro Presumido and Lucro Real tax regimes, tap-to-pay and QR payments, and item/customer/table-level order closing.
• Delivery Próprio (Own Delivery Channel) Commission-free proprietary delivery channel with digital menu, QR Code table ordering, WhatsApp ordering and native integration with iFood/99Food/Keeta for parallel marketplace operation. Lets restaurants escape the 20-30% commission of third-party marketplaces.
• Painel KDS (Kitchen Display System) Digital kitchen display replacing paper tickets. Organizes orders by station (grill, fryer, bar), tracks prep time per dish with delay alerts, and integrates with the digital waiter and delivery channels for synchronized output.
• Financeiro & DRE (Financial & Income Statement) Real-time financial management with automatic DRE recalculation per sale, per-dish CMV with recipe/technical sheet costing, dynamic pricing suggestions, bank reconciliation via Open Finance, and accountant-ready reports.
• Garçom Digital (Digital Waiter) Hybrid service model enabling customers to place orders directly from the table via QR Code while still receiving human waiter service, reducing wait times and increasing average ticket.
• Sistema Comanda Eletrônica (Electronic Order Tickets) Digital order management replacing paper tickets, integrated with POS machines for precise service with automatic kitchen routing.
• Totem de Autoatendimento (Self-Service Kiosk) Customer-operated ordering and payment terminal with fully branded interface, automatic upsell suggestions (+18% average ticket), PIX QR code payment, and native CRM data collection. PWA-installable on Windows, Android and iOS.
• Tablet de Mesa (Table Tablet) In-table ordering system allowing customers to place orders directly from the table via touch interface with digital menu, photos, descriptions, and integrated waiter call and payment.
• Teka - IA de Atendimento (AI Customer Service) AI-powered WhatsApp automation providing humanized brand-voice responses 24/7, receiving orders, confirming, updating status, and managing cashback and loyalty campaigns for restaurants.
• Cashback e Cupom (Cashback & Coupons) Loyalty program with automatic cashback credited to customer WhatsApp after each purchase plus customizable discount coupons for targeted marketing campaigns.
• Painel Multilojas (Multi-Store / Franchise Dashboard) Centralized management panel for multi-location and franchise operations with real-time consolidated revenue, inventory and performance reports, centralized menu with regional rules, and automatic royalty/marketing fee calculation per unit.
• CRM & Campanhas (CRM & Campaigns) Customer relationship management with purchase history tracking, behavior analysis, birthday alerts, inactive customer recovery campaigns, and WhatsApp messaging integration.

Quantifiable outcome

• 4,500+ active restaurants using the platform
• +10 more outcomes

Named customers9 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

AI capability7 records

Feature8 records

Partnerships

Three partnerships are on record, tiered core.

• Marcelo Marani (Donos de Restaurantes)coreStrategic or Co-development Partner · 20 February 2026Marcelo Marani, founder and CEO of Donos de Restaurantes (a business education community for restaurant owners), serves as an official Takeat platform ambassador. His role is to bridge business education and operational technology, accelerating digital adoption among small and medium food service establishments in Brazil. The initiative specifically addresses informal management practices and low data utilization in the sector. Marani is not a financial investor but a strategic ambassador bringing his community of restaurant owners to Takeat.
• iFoodcoreTechnology or IntegrationiFood is Brazil's dominant food delivery marketplace with which Takeat maintains native platform integration. Takeat's POS and delivery management panel receive orders from iFood directly, eliminating manual re-entry. Takeat simultaneously promotes its own proprietary delivery channel as an alternative to iFood's 20-30% commission — positioning the integration as a way to maintain marketplace presence while reducing dependency.
• 99FoodcoreTechnology or Integration99Food is a food delivery platform (owned by 99/DiDi) operating in Brazil. Takeat maintains native integration allowing restaurant orders from 99Food to flow directly into the Takeat POS and kitchen panel alongside orders from iFood and Takeat's proprietary channel.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Regional players

• TouchBistro: International restaurant POS and management platform serving SMBs. Comparable in functionality to Takeat's POS and KDS modules but operates in different geographies (North America, Europe, Middle East).
• Toast: US-based restaurant management SaaS platform comparable in product functionality (POS, KDS, online ordering, marketing) and target market (SMB restaurants), but operates exclusively in the United States and serves as a comparable business model benchmark.
• Lightspeed Restaurant: International restaurant management SaaS offering POS, delivery, and back-office tools for SMBs. Comparable in product category and target customer profile but operates primarily in North America and Europe.

Broad incumbents

• iFood: Dominant Brazilian food delivery marketplace that has been expanding into restaurant management tools. Represents both a key integration partner and a major competitive threat as a broad incumbent with deep customer relationships and capital resources.
• TOTVS: Largest Brazilian enterprise software company with restaurant/retail vertical modules. Broad incumbent offering ERP-adjacent capabilities, typically serving larger customers than Takeat's SMB base but representing competitive pressure at the upper end of the SMB market.
• Linx (Stone Co): Brazilian enterprise software company (acquired by Stone Co) offering retail and restaurant vertical solutions with a broader portfolio. Operates at higher end of the market than Takeat with greater resources.

Direct peers

• Saipos: Brazilian restaurant management SaaS offering integrated POS, delivery, financial, and CRM tools. Most direct head-to-head competitor to Takeat in the SMB Brazilian restaurant vertical with similar all-in-one positioning and pricing.
• JetSoft: Brazilian restaurant management software offering POS, delivery, and back-office tools. Targets the same SMB restaurant segment as Takeat with comparable pricing tiers and feature set.
• Bluesoft: Brazilian retail and restaurant management software with POS, fiscal, and back-office solutions. Competes in overlapping SMB segments with Takeat's POS and fiscal modules in Brazil.
• Consignet (Zello PDV): Brazilian restaurant POS and management software serving SMB restaurants. Competes directly with Takeat on point-of-sale, delivery integration, and financial management features within the same customer segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/takeat-app

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds5 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Takeat