Aux Mode

What Aux Mode does

Aux Mode is a Toronto-based SaaS company, founded in 2012 by Adam Rumanek, that provides YouTube-centric content management, rights protection, and revenue reporting services to film and television studios, distributors, music labels, and brand content owners. Its core platform integrates with YouTube CMS and Content ID to deliver geo-blocking, copyright claim management, territorial rights verification, content monetization, and proprietary AI/ML-powered revenue reporting that consolidates multi-platform streaming revenue (Premium, UGC, Match, Transactional) into per-show, per-season, per-title reports with automated producer and union fee calculations. The company monetizes through a three-tier monthly subscription (GeoBlocking at $499/month, YT Management CID & Reporting at $1,999/month, YouTube CMS Management at $5,000/month), fixed-fee CMS Audit/Training engagements at $5,000, and ancillary services including AI dubbing across 29 languages, channel management, and consulting.

Aux Mode operates an enterprise-led GTM with a sales motion targeting studios and distributors, supplemented by a self-serve Stripe checkout for the lower tier and a free suite of YouTube calculators and AI tools that drive top-of-funnel inbound demand. The company is a YouTube Certified partner with listing in the YouTube Services Provider Directory and has expanded platform coverage to Facebook, with localized Spanish and Portuguese versions of the website supporting a global footprint claim. Notable named customers include 9 Story Media Group, DHX Media (WildBrain), Thunderbird Entertainment, RLJ Entertainment, Bejuba! Entertainment, Mercury Filmworks, TriCoast Worldwide, IndustryWorks, TVO, and several children's content brands. The company is privately held under Aux Mode, Inc., is governed by Ontario law, and has received one disclosed funding event: a $1.19M CAD FedDev Ontario grant in July 2023.

Name

Aux Mode

Legal name

Aux Mode, Inc.

Website

https://auxmode.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Aux Mode is a Toronto-based SaaS platform that provides YouTube CMS management, content protection, and AI-powered revenue reporting for film studios, TV distributors, music labels, and brand content owners globally.

Ownership category

akta.pro rank

Product category

Digital Rights Management Software

NAICS

Software Publishers (5132)

SIC

Services-Allied To Motion Picture Distribution (7829), Services-Motion Picture & Video Tape Distribution (7822), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Rights Management, Content ID & Anti-Piracy Platforms (MPACABAK)

akta.pro secondary industry

Avails & Deal Terms Management (Availability, Pricing, Windowing) (MPAHALAB)

Keywords

• YouTube CMS management
• Content rights management
• Revenue reporting automation
• Digital rights management
• Content protection software

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Subscription SaaS Services: Monthly subscription tiers providing YouTube geoblocking, content protection, CMS management, and revenue reporting. Higher tiers include more comprehensive services from basic geoblocking to full CMS management with unlimited reports.
2. Professional Services: CMS Audit and Training services provided as fixed-fee engagements for rights holders managing YouTube CMS
3. AI Dubbing Services: AI video dubbing tool translating videos into multiple languages using artificial intelligence for global content reach

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Aux Mode is a SaaS platform that provides YouTube content owners with integrated content monetization, content protection via Content ID/geo-blocking, CMS management, and AI/ML-driven revenue reporting automation. The platform is sold as tiered monthly subscriptions (from GeoBlocking at $499/month to full CMS Management at $5,000/month), supplemented by fixed-fee CMS Audit and Training professional services for rights holders. Target customers are film/TV studios, distributors, producers, music labels, and content creators needing IP protection and automated royalty reporting.

Product overview

Aux Mode is a SaaS platform providing integrated YouTube management, content protection, and monetization services for global content owners. The core platform consists of Content Monetization, Content Protection, Data Analytics, Data Security, Proprietary Dashboard, and Revenue Reporting products. These integrate with YouTube CMS & Content ID Management, Channel Management, Video Asset Delivery, and Territorial Rights Verification to form an end-to-end content management ecosystem. Supporting services include AI Dubbing Content, Video Claim Mediation, YouTube Best Practices consulting, CMS Training, GeoBlocking, and Live Streaming support. The platform offers a free Suite of Free Tools including YouTube revenue calculators, AI thumbnail/title generators, and social media analytics.

Differentiator

Problem solved

Functional benefit

Products and services

• Content Protection Digital rights management system using YouTube Content ID to identify, protect, and manage copyrighted content. Enables monetization or blocking of unauthorized third-party uploads for content owners.
• Content Monetization Enables content owners to monetize videos on streaming platforms by enabling ads, channel memberships, merchandise, Super Chat, and YouTube Premium revenue with automatic monetization of videos and ad types.
• Revenue Reporting Automated monthly revenue reporting for streaming platforms using proprietary AI/ML tooling. Generates reports by show, season, and title with custom fields for business metrics tracking, eliminating manual Excel workflows.
• Proprietary Dashboard Centralized data dashboard aggregating data from multiple streaming services and sources to streamline reporting and data retrieval for content owners.
• Data Analytics Provides data extraction, analytics, and actionable insights for streaming platforms to inform content strategy and decision-making for content owners and producers.
• Data Security Protects streaming platform content management data from unauthorized access and data corruption throughout its lifecycle.
• CMS Audit YouTube CMS audit tool that analyzes the efficiency and effectiveness of asset management, revenue optimization, and YouTube compliance from uploaded CMS reports and produces prioritized action plans.
• Streaming Music Royalties Streaming music royalties reporting automation tool providing concise reporting by label, group, and track with efficiencies for accounting departments and record labels.
• Streaming Video Royalties Video royalties reporting automation for TV and movie producers, distributors, and film studios, delivering efficiencies for accounting departments.
• Territorial Rights Verification Verifies video rights by territory and analyzes Content ID policies for overlapping or conflicting rules to ensure proper geo-fencing and licensing compliance.
• Video Claims Processor Tracks claims, claimants, and the appeal process for third-party content claims with an easy-to-use workflow interface for content owners.
• YouTube CMS Channel Transfer Transfers YouTube channels from an O+O CMS to an Affiliate CMS without losing assets, claims, per-asset policies, and metadata.
• YouTube CMS Data Backup Automation Automated YouTube reports downloader for all CMS reports, claims, and video policies to protect rights holder data.
• AI Dubbing Content AI-powered video dubbing tool that translates video into multiple languages by replacing original voice tracks with AI-generated voices in 29 languages, including original voice cloning.
• YouTube CMS & Content ID Management Full management of YouTube CMS and Content ID including metadata compliance, content policies, video monetization, and usage/match policy strategies for rights holders.
• Channel Management YouTube and Facebook content management including upload, publishing, optimization, and day-to-day operations with audience development and content strategy for content owners.
• Video Asset Delivery Delivery of videos to streaming platforms with optimized metadata, technical asset review, and bulk upload capabilities to YouTube, Amazon Video Prime, Facebook, and other platforms.
• Streaming Media Consulting Strategic consulting for streaming media transformation with purpose-driven strategy, digital rights management, ecosystem partnerships, and video protection for entertainment clients.
• Video Claim Mediation Accelerates third-party claiming, potential claims, claim mediation, and resolution tracking with processes built over 10 years for higher claim resolution rates for rights holders.
• YouTube Best Practices YouTube strategy consulting covering metadata optimization, content strategy, monetization, engagement, localization, and brand protection.
• YouTube Channel Reviews Comprehensive review of analytics, metadata, content, and publishing schedule with actionable insights for channel optimization.
• YouTube CMS Training Training on CMS management including policy updates, copyright claims, reference overlaps, invalid references, and asset transfers for rights holders managing YouTube CMS.
• YouTube GeoBlocking Blocks videos in specific territories where content owner does not have ownership using YouTube's Block outside ownership feature, including blocking and claiming videos in specified territories or claiming a video on YouTube worldwide.
• YouTube Live Streaming Broadcast real-time video, interact with audiences through live chat, and monetize broadcasts directly on YouTube.
• Content Rights Management Monetize and protect content on streaming platforms from misuse worldwide or by territories for content owners.
• Licensing Content License content to Aux Mode partner channels to reach a network of over a million subscribers.

Quantifiable outcome

• Significant efficiency gains for accounting departments through automated revenue reporting
• +2 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability11 records

Feature5 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• YouTubecoreTechnology or IntegrationYouTube Certified partner with 15+ years of relationship. Listed in YouTube Services Provider Directory. Provides geoblocking, CMS management, Content ID, and revenue reporting services integrated with YouTube platform.
• GooglecoreTechnology or IntegrationPlatform partner providing integration with Google ecosystem including YouTube, Google Play, and Google AdSense for content distribution and monetization.
• StripecoreTechnology or IntegrationPayment processing partner for subscription billing and customer transactions on the Aux Mode platform.
• CommunitechcoreStrategic or Co-development PartnerTech hub partnership providing accelerator resources, networking, and recognition as Top 50 Communitech company.
• MaRS DiscoverycoreStrategic or Co-development PartnerCanadian innovation hub partnership supporting startup ecosystem and technology development.
• Forbes MagazineminorGTM or Marketing PartnerMedia partnership providing thought leadership opportunities and earned media coverage through Forbes Business Council contributions.
• Rolling Stone Culture CouncilminorGTM or Marketing PartnerThought leadership partnership providing media exposure through Rolling Stone Culture Council articles and content.
• CTA Boston (Cambridge Innovation Center)minorStrategic or Co-development PartnerInnovation center acceptance providing access to resources and startup ecosystem support.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Vobile: Vobile provides content identification, copyright protection, and rights management technology for the film, TV, and music industries. Its content fingerprinting and rights administration platform overlaps directly with Aux Mode's Content ID and territorial rights services.
• Muso: Muso provides anti-piracy and content protection services for film, TV, and music rights holders, identifying unauthorized online usage and supporting takedown/claim workflows. Its anti-piracy function directly parallels Aux Mode's content protection offering.
• Music Reports: Music Reports administers music rights, delivers cue sheet and metadata services, and handles royalty processing for digital service providers. Its back-office rights administration overlaps with Aux Mode's streaming music royalties and reporting automation offerings.
• Pex: Pex operates a content identification and UGC rights platform that detects unauthorized uses of copyrighted content across user-generated platforms, including YouTube. Its technology parallels Aux Mode's content protection and monetization workflow on streaming platforms.
• ZEFR: ZEFR provides YouTube rights management, content ID, and brand safety solutions for rights holders and advertisers. Like Aux Mode, it operates inside YouTube's CMS to manage claims, policies, and monetization at scale, serving major studios and content owners globally.
• Audible Magic: Audible Magic provides audio and video content identification for rights holders, platforms, and MCNs to detect matches, enforce rights, and manage monetization. Its fingerprinting technology underpins YouTube-adjacent content ID workflows similar to Aux Mode's services.

Broad incumbents

• BMAT: BMAT provides music identification, rights administration, and royalty processing for broadcasters, streaming services, and rights holders. It overlaps with Aux Mode's streaming music royalties reporting and territorial rights verification functions for music industry clients.
• Kobalt Music Group: Kobalt is a modern music publisher and rights administrator that handles royalty collection, licensing, and reporting for songwriters and labels. While broader in scope, its royalty accounting and licensing workflow is conceptually adjacent to Aux Mode's music rights automation.
• Gracenote: Gracenote (a Nielsen company) provides music and video metadata, identification, and rights data infrastructure to streaming platforms and rights holders. It addresses adjacent portions of Aux Mode's workflow — content recognition, metadata, and platform supply chain — but at much broader scale.

Emerging players

• ChannelMeter: ChannelMeter provides YouTube analytics, MCN management tools, and rights administration for creators and rights holders. It overlaps with Aux Mode's data analytics and video insights products, though with a stronger emphasis on creator/MCN tooling than enterprise rights management.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights8 records

Customer concentration

• YouTubeyoutube.com/channel/UCzJiuQIHqdVjnkDVP2iHC_A
• Xx.com/auxmode
• Facebookfacebook.com/auxmode

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aux Mode