Biova Project
Biova Project is an Italian circular-economy food and beverage company founded in 2019 that upcycles surplus bread, pasta, coffee, and citrus into craft beers, kombucha, and snacks, selling through Italian retailers (ALDI, Unes, COOP, Carrefour), Ho.Re.Ca. channels, and e-commerce.
- Company typePrivate
- Founded2019
- HeadquartersTurin, Italy
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Biova Project does
Biova Project SRL is an Italian circular-economy food and beverage company founded in Turin on October 10, 2019 by Franco Dipietro and Emanuela Barbano. It transforms food surplus — primarily unsold bread, with extensions to pasta, rice, spent grain, coffee capsules, and Sorrento IGP lemon albedo — into craft beers, kombucha, and snacks using proprietary upcycling recipes that substitute up to 30-40% of barley malt with recovered ingredients. Core products include the Biova Classica, Integrale, Leggera, and Fragrante bread beers, Ri-Drink kombucha, Ri-Snack, and a portfolio of regional cobranded editions (Biova Milano, Bergamo, Como, San Salvario, Campania, Veneto, Liguria, Mirafiori).
The company operates a hybrid go-to-market combining direct-to-consumer e-commerce, retail partnerships with ALDI, Unes, COOP, and Carrefour, Ho.Re.Ca. distribution through hotel chains (Hilton, Marriott, Melia, NH, Mandarin Oriental) and food service operators (Eataly, Capatoast), and a B2B corporate gifting program. Pricing spans €1.99/bottle at discount retail to €16-€33 multi-packs on e-commerce, with quote-based pricing for B2B. The company is B Corp certified (score 98.3) and has its climate impact independently validated by Climate KIC International Foundation at 251 tonnes of CO2eq avoided annually under ISO 14040/14044 LCA methodology.
Reported scale signals include 270% revenue growth in H1 2023 vs 2022, €400,000 raised via equity crowdfunding on Mamacrowd in September 2023, 1-10 employees, and production partnerships with brewers such as Birrificio Karma (Campania) and academic collaboration with the University of Turin DISAFA. Operating geographies are confined to Italy, with active distribution in Piemonte, Lombardia, Liguria, Campania, Veneto, and Bologna, and a planned Surplus Treatment Unit (STU) concept for modular, localized production. Ownership remains with founders and early investors, with no parent company or institutional private equity backing disclosed.
Biova Project firmographics
Firmographics- Name
- Biova Project
- Legal name
- BIOVA SRL
- Website
- https://biovaproject.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Biova Project is an Italian circular-economy food and beverage company founded in 2019 that upcycles surplus bread, pasta, coffee, and citrus into craft beers, kombucha, and snacks, selling through Italian retailers (ALDI, Unes, COOP, Carrefour), Ho.Re.Ca. channels, and e-commerce.
- Ownership category
- akta.pro rank
Biova Project industry classification
Industry- Product category
- Craft Beer
- NAICS
- Beverage Manufacturing (3121)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Kombucha Production (AFAFAHAA)
- akta.pro secondary industries
- Probiotic & Live-Culture Beverage Production (Shots, Tonics) (AFAFAHAE), Fermented Beverage Concentrates & Bases (Kombucha Concentrate, Starters) (AFAFAHAG)
Keywords
Where Biova Project is headquartered
LocationHeadquarters
- HQ city
- Turin
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
Biova Project business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Direct product sales (e-commerce): Direct-to-consumer sales of craft beers (Biova Classica, Integrale, Leggera, Fragrante, and location-specific editions), Ri-Snack, and Ri-Drink kombucha through the company's e-commerce platform. Consumers purchase individual bottles, starter kits, and full kits. Prices range from €16.19 to €32.99.
- Corporate gifting and B2B bulk orders: Sale of curated box sets (6-bottle boxes of 330ml) to corporate clients for sustainable gifting. The company handles customization, packaging, and direct shipping to recipient addresses. Managed through a dedicated B2B form/quote request process. Case study: 440 personalized gifts for Ciaopeople.
- Retail and Ho.Re.Ca. wholesale: Wholesale supply of Biova branded products to large retailers (ALDI, Unes, COOP, Carrefour) and hospitality venues (hotels, restaurants, bakeries). Products include cobranded items such as Biova Unes, Biova Carrefour, Biova ALDI. Revenue from bulk order fulfillment to distribution partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual beer bottles (33cl) — various styles |
| Unit Pricing | Pay-as-you-go | Sustainable aperitivo set |
| Other | Pay-as-you-go | Corporate gifting box — 6 bottles x 330ml |
| Unit Pricing | Pay-as-you-go | Biova ALDI retail launch price |
Go-to-market motion3 records
Distribution channels10 records
Marketing channels9 records
Biova Project product offering
Product offeringCore offering
Biova Project brews craft beer, kombucha and upcycled snacks from food surplus—primarily unsold bread sourced from bakeries and retailers—using a proprietary upcycling process. Its portfolio spans core lagers and altbiers (Classica, Integrale, Leggera, Fragrante), specialty beers (Pasta, Cellini, Lemon, Capatoast), Ri-Drink kombucha, Ri-Snack snacks, home-brewing kits, cobranded territorial editions, and B2B sustainable corporate gifts. Products are validated for climate-positive impact through product-level Life Cycle Assessments.
Product overview
Biova Project is an Italian circular economy startup founded in 2019 that transforms food surplus into premium food and beverage products. The core product portfolio consists of bread beers (Biova Classica, Biova Integrale, Biova Leggera, Biova Fragrante) made by replacing barley malt with unsold bread, supplemented by specialty beers (Biova Pasta, Biova Cellini) and non-alcoholic beverages (Ri-Drink kombucha, Ri-Snack snacks). The company also offers regional varieties (Biova Milano, Biova Bergamo, Biova San Salvario, Biova Mirafiori, Biova Liguria, Biova Campania, Biova Veneto) in partnership with local bakeries and organizations. Value-added services include home brewing kits (Beer Full Kit, Biova Starter Kit), corporate gifting solutions, and sustainable aperitif sets. All products follow upcycling principles, saving up to 30% of virgin raw materials and reducing CO2 emissions.
Differentiator
Problem solved
Functional benefit
Brands
- Birre Biova: Core product line of bread beers made from recovered surplus bread
- Ri-Drink
- Ri-Snack
Products and services
- Biova Classica Core crisp lager-style craft beer made from upcycled bread, positioned as a premium circular-economy SKU for retail and Ho.Re.Ca. partners and conscious consumers.
- Biova Integrale Dark altbier-style craft beer brewed from food surplus, completing the Biova core range.
- Biova Leggera Light, easy-drinking session-style IPA brewed from food surplus for conscious consumers and retail partners.
- Biova Fragrante Fragrant, hop-forward craft beer brewed from upcycled bread, completing Biova's four-SKU core range.
- Biova Pasta (Pasta Beer) Specialty craft beer brewed using upcycled pasta and surplus starches for retailers and Ho.Re.Ca. partners seeking differentiation.
- Biova Cellini Specialty coffee-infused craft beer produced using Lavazza coffee surplus through Biova Project's upcycling process.
- Biova Lemon (Lemon Beer) Lemon-infused craft beer produced through Biova's upcycling process; partnered with Babaco Market for online distribution starting in 2021.
- Capatoast by Biova Project Cobranded craft beer produced through Biova Project's partnership with Capatoast, expanding the upcycled brewing line into cobranded offerings.
- Ri-Drink (Kombucha) Upcycled kombucha made with surplus ingredients and validated by University of Turin industrial fermentation research; targets sustainability-conscious consumers and Ho.Re.Ca. operators.
- Ri-Snack Upcycled snack range produced from recovered bread and food surplus through Biova's modular Social Transformation Unit concept.
- Beer Full Kit (Home Brewing Kit) DIY home brewing kit that lets consumers brew Biova-style craft beer at home using surplus bread inputs and the company's recipe framework.
- Biova Starter Kit Entry-level home brewing starter kit that introduces consumers to Biova's upcycling brewing concept with simplified ingredients and instructions.
- L'Aperitivo Sostenibile Curated sustainable aperitivo set pairing Biova craft beer with complementary circular-economy items for conscious consumers and gifting use cases.
- Sustainable Corporate Gifts B2B corporate gifting program that lets hotels, restaurants, caterers, and corporations bundle Biova upcycled beers, aperitivo sets, and accessories for ESG-aligned gifts, with partnerships including Camst.
- Cobranded Territorial Beers Cobranded regional and retailer-territorial editions of Biova craft beer, including Biova ALDI, Biova Unes, Biova Carrefour, Biova Eataly, Biova Milano, Biova Bergamo, Biova San Salvario, Biova Mirafiori, Biova Campania, Biova Veneto, Biova Liguria, and Como editions, distributed via national retail chains and local partners.
Quantifiable outcome
- 30% reduction in virgin barley malt through bread substitution
- +5 more outcomes
Companies that use Biova Project
Customer profileNamed customers14 records
Segments5 records
Ideal customer profiles4 records
Biova Project technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Biova Project partnerships and signals
Strategic signalPartnerships
24 partnerships are on record, tiered minor and core.
- Sorrento IGP Lemon producersminorSource of Femminello IGP lemons for Ri-Drink kombucha. The albedo (white pith) of Sorrento IGP lemons, normally discarded, is recovered and infused into kombucha. Over 10 kg of albedo saved from waste, transformed into 500 liters of kombucha.
- ALDI ItalycoreStrategic retail partnership launching April 7, 2025. Biova ALDI beer sold in 190+ ALDI stores across Italy at €1.99/bottle launch price. ALDI collects 300 kg of surplus bread from selected Piemonte stores, transformed into 11,000+ bottles. A structural partnership marking mainstream discount retail adoption of circular economy products.
- University of Turin — DISAFA (Department of Agricultural, Forest and Food Sciences)coreAcademic research partnership for kombucha fermentation with agricultural byproducts. Study published in Food Research International (Elsevier) analyzing microbiome and metabolite changes from using pineapple, carrot, and fennel byproducts. Sequencing data deposited at NCBI. Validates Biova's scientific approach to circular fermentation.
- Climate KIC International FoundationcoreIndependent third-party validator of Biova's climate impact. Validated the LCA-based Validation Report on climate mitigation potential, certifying 251 t CO₂eq avoided per year. Report based on ISO 14040/14044 standards.
- Carrefour ItalycoreOngoing retail partnership producing Biova Carrefour beer from bread recovered directly from Carrefour stores. Biova participated in Salone Carrefour 2024 and signed Food Transition Pact 2024 alongside 67+ companies committed to transforming the Italian food system toward sustainability.
- Hilton, Marriott, Melia, NH Hotels, Mandarin OrientalcorePremium hotel chain distribution for Biova craft beers. These partnerships demonstrate broad hospitality sector adoption and premium brand positioning. Hotels use Biova products to meet sustainability commitments while offering differentiated local craft beverages.
- Cellini (Italian Coffee Roastery)minorCo-produced Biova Cellini coffee beer from 10,000+ dented coffee capsules. Schwarzbier-style lager with 100% arabica coffee notes at 4.7% ABV. Cellini provides coffee expertise and brand identity; Biova provides circular production process. Available in Cellini bars.
- Camst GroupminorPartnership for Ri-Snack production from surplus school canteen bread. 2,000 Ri-Snack units distributed to children in Chieri schools. Camst Group manages school catering and provides surplus bread for upcycling. Project includes educational component on circular economy for schoolchildren.
- MA.MI food (Mirafiori) / Fondazione della Comunita di MirafioriminorPartnership with Mirafiori district initiative including Fondazione della Comunita di Mirafiori onlus and Mirafood (Slow Food community). Biova Mirafiori beer from 70 kg of surplus bread from 5 local bakeries. Percentage of proceeds donated to Fondazione for social inclusion projects. Part of European FUSILLI project (Horizon 2020).
- Babaco MarketminorCo-produced Biova Lemon beer using 200 kg of salvaged Femminello IGP lemons with cosmetic scarring. Sold exclusively on Babaco Market e-commerce at €2.98/bottle. Demonstrates expansion beyond bread to citrus fruit upcycling.
- CapatoastcoreCobranding partnership producing 'Capatoast by Biova Project' beer from bread crust waste ('culetti') from Capatoast's toast production process. Launched June 2023 in all 40+ Capatoast toast shops nationwide. A unique surplus type (processing waste rather than unsold product), demonstrating the breadth of Biova's upcycling capabilities.
- Sofismi (Milan)coreMilan city distribution partner for Biova Milano beers (La Gialla, La Rossa, La Verde). Sofismi distributes Biova Milano products to the best bars and restaurants throughout the city. Partnership includes Association of Milanese Bakers (Associazione Panificatori di Confcommercio Milano).
- ASPAN BergamocorePartnership with Associazione Panificatori Bergamaschi (ASPAN) for Biova Bergamo beer. Local bakers donate surplus bread for production. 150 kg bread yields 2,500 liters of beer. Product sold in participating ASPAN bakeries across Bergamo province.
- CortiliaminorCortilia includes Biova Ri-Snack and Biova beers in its Carbon Neutral Christmas box, certified with ClimatePartner (ID 21025-2210-1001). The box generates only 6.4 kg CO2. Cortilia offers Biova customers a 10% discount code (BIOVA10) with free delivery on orders over €39.
- Comunian (Veneto distributor)minorExclusive Veneto distributor for Biova Veneto bread beer (170 kg bread, 40% malt replacement). Comunian distributes Biova Veneto throughout the Veneto region, supporting local circular economy initiatives.
- Forno BrisaminorBologna bakery partnership for Biova Leggera Session IPA using Forno Brisa bread. 'Soccia Biova Brisa' sold in all Forno Brisa locations. Showcases artisanal bread-to-beer circular economy story.
- RICIBO Onlus (Liguria)minorLiguria non-profit partner for Biova Bread Beer Liguria. RICIBO operates in the Genoa area, and part of proceeds from Liguria beer sales fund RICIBO's food waste reduction programs.
- Unes SupermercaticoreCobranding partnership under Unes 'Progetto Zero' initiative. 150 kg of unsold bread from Unes stores transformed into 2,500 liters of Biova Unes beer. Sold exclusively in Unes, U!, U2, and Viaggiatore Goloso stores across Piemonte, Lombardia, and Emilia Romagna (200+ locations). Partnership integrated into Unes bread aisle positioning.
- Birrificio KarmaminorCampania production partner for Biova Campania beer. Master brewer Mario Cipriano applies Biova's recipe with customized hopping. 125 liters of Biova Campania produced. Distributed by Nirva Srl to pizzerias and venues across Campania.
- RADICI OnlusminorCampania non-profit partner for Biova Bread Beer Campania. Radici volunteers recovered 150 kg of bread from Caserta bakeries for production. Part of proceeds from Campania beer sales fund Radici's food waste reduction projects.
- Confcommercio ComocorePartnership with Confcommercio Como for Biova Bread Beer Lago di Como. Confcommercio Como member bakers donate surplus bread for beer production. 150 kg bread yields 2,500 liters of beer and 7,575 bottles (33cl). Distributed locally by Fratelli Donegana, Bi.Bi.Mix, and Simonetta Bevande.
- Celocelo Food OnlusminorNon-profit partnership for Biova San Salvario. 30 cents per bottle donated to Celocelo Food for food waste redistribution. During COVID-19 lockdown, Biova shared its Turin premises with Celocelo volunteers who distributed food to 3,400 families over 4 months.
- Panacea Social FarmminorSocial Farm partnership: 2 tonnes of bread recovered from Panacea since January 2020. Panacea bakers (a Social Farm focused on vocational training in baking for disadvantaged workers) benefit from Biova's distribution on their shelves, generating economic value supporting their social model.
- EatalycorePartnership with Eataly Lingotto, recovering 150 kg of surplus bread from the wood-fired oven, transforming it into a Session IPA Light. Biova Eataly sold in Eataly Piemonte stores and on the Eataly e-commerce platform. Represents the first high-profile Ho.Re.Ca. partnership.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Biova Project competitors and assessment
Company assessmentDirect peers
- Toast Ale: UK-based brewery that brews craft beer from surplus bread, the closest direct equivalent to Biova Project globally. Founded in 2016, Toast Ale pioneered the bread-to-beer upcycling model and operates a similar sustainability/circular economy positioning.
Broad incumbents
- BrewDog: Major Scottish craft brewer with a strong sustainability positioning and established ALDI presence. Biova is explicitly noted as the first Italian beer brand to have its own branded beer in ALDI after BrewDog, making it the most relevant large-scale competitor in the same retail channel.
Regional players
- Birra del Borgo: Italian craft brewery founded in 2005, one of the country's most established independent craft brewers. Directly comparable as a same-category (Italian craft beer) peer in the same geographic market, though without the upcycled/sustainability angle.
- Baladin: Leading Italian craft brewery and brewpub chain, founded in 1986 in Piozzo. Comparable as a direct geographic peer in the Italian craft beer market with a portfolio of premium and specialty beers distributed through Ho.Re.Ca. and retail.
- Brasserie de la Goutte d'Or: Paris-based craft brewery with a social and environmental mission. Comparable as a European craft brewer with sustainability and community-focused positioning, though operating in the French market rather than Italian.
- Theresianer: Italian craft brewery with over 250 years of history, producing a range of premium lagers and specialty beers. Comparable as a direct geographic peer in the Italian craft beer market with established distribution in retail and Ho.Re.Ca.
Emerging players
- ReGrained: US-based upcycled food company that transforms spent grain from brewing into snack bars and ingredients. Directly comparable in the upcycled food category with circular economy positioning, though focused on grain upcycling rather than bread-to-beer.
- Fungtn: UK-based sustainability-focused brewery producing craft beer with functional mushrooms and adaptogens. Comparable as a small, mission-driven craft brewer in the European upcycled/functional beverage space.
- Rubies in the Rubble: UK-based upcycled food brand producing condiments and preserves from surplus fruit and vegetables. Comparable in the broader upcycled food space with circular economy positioning and retail distribution in major UK grocers.
- Renewal Mill: US-based upcycled food company producing baking mixes and ingredients from byproducts of food production. Comparable in the upcycled food category with a focus on transforming food industry byproducts into consumer products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Biova Project social profiles
Digital presenceBiova Project compliance and trust
Trust signalCompliance3 records
Biova Project financial estimates
Financial estimateRevenue estimate
Valuation estimate
Biova Project leadership team
Management profileNumber of profiles
Profiles3 records
Biova Project funding detail
Funding detailFunding overview
Funding rounds3 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Biova Project M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Biova Project
What does Biova Project do?
Biova Project brews craft beer, kombucha and upcycled snacks from food surplus—primarily unsold bread sourced from bakeries and retailers—using a proprietary upcycling process. Its portfolio spans core lagers and altbiers (Classica, Integrale, Leggera, Fragrante), specialty beers (Pasta, Cellini, Lemon, Capatoast), Ri-Drink kombucha, Ri-Snack snacks, home-brewing kits, cobranded territorial editions, and B2B sustainable corporate gifts. Products are validated for climate-positive impact through product-level Life Cycle Assessments.
Is Biova Project a public or private company?
Biova Project is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Biova Project founded?
Biova Project was founded in 2019. It employs 1 to 10 people.
Where is Biova Project based?
Biova Project is headquartered in Turin, Italy, in the Europe region.
How does Biova Project make money?
Three revenue lines are on record. Direct product sales (e-commerce) is the primary driver. The others are corporate gifting and B2B bulk orders and retail and Ho.Re.Ca. wholesale.
Who are Biova Project's main competitors?
Toast Ale is listed as a direct peer. BrewDog is listed as a broad incumbent. Regional players are Birra del Borgo, Baladin, Brasserie de la Goutte d'Or and Theresianer. Emerging players are ReGrained, Fungtn, Rubies in the Rubble and Renewal Mill.
Does Biova Project have an API?
No public API is recorded for Biova Project.
What industry is Biova Project in?
Biova Project's product category is Craft Beer. Its primary akta.pro industry code is AFAFAHAA, Kombucha Production, with a secondary code of AFAFAHAE, Probiotic & Live-Culture Beverage Production (Shots, Tonics). Its NAICS code is 3121 and its SIC code is 2080.