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5 More Minutes Ltd

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uuid00043qt

Namestring
5 More Minutes Ltd
Legal namestring
5 More Minutes Ltd
Company typeenum
Private
Founded yearint
2017
Descriptiontext

5 More Minutes Ltd, operating as TeacherGaming, was an independent game development company that commercialized game-based learning for classroom use. Founded in 2011 as a legal entity and relaunched in its current form in 2017, the company was headquartered in New York and operated with 1-10 employees. Its core product, TeacherGaming Desk, was a web-based pedagogical toolkit that helped K-12 and higher education teachers integrate commercial video games into classroom instruction through 150+ premade, age-appropriate lesson plans covering theory, gameplay, and reflection, complemented by real-time and post-lesson student progress tracking. The platform ecosystem comprised TeacherGaming Desk (teacher toolkit), the TeacherGaming Store (e-commerce storefront for game purchases), the TeacherGaming App (teacher interface for class management), and a Student App (gameplay access).

The business model combined one-time game license sales through the TeacherGaming Store with subscription-based access to TeacherGaming Desk, distributed globally via a product-led, self-serve GTM motion. TeacherGaming partnered with multiple game studios worldwide to adapt commercial titles into classroom-ready educational tools. The company raised a single disclosed $1.6M funding round in January 2018, led by Makers Fund with participation from Founders Factory. Despite serving approximately 15,000 teachers over its four years of operation, the company announced a complete shutdown of all services in May 2021, stating it had been unable to turn the service into commercial success.

Short descriptiontext

5 More Minutes Ltd (TeacherGaming) was a New York-based game development company that built a web-based platform for delivering game-based learning to K-12 and higher education teachers, featuring 150+ premade lesson plans and student progress tracking. The company ceased operations in May 2021.

Operating statusenum
Closed
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersNew York, United States
HQ citystring
New York
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
educational game development, game-based learning, classroom pedagogy tools, lesson planning software, student progress analytics
Industry3 codes
1Educational Games & Kids/Families Game Studios
CodeMPAFAAAIPrimaryYes
2Interactive Learning Games & Gamified Courseware
CodeEDAGALALPrimaryNo
3Simulation, Scenario & Serious Games Design
CodeEDAGAKAHPrimaryNo
SIC code2 codes
  • Services-Educational Services8200
  • Services-Prepackaged Software7372
Product category
Educational Software / EdTech
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Game Sales
TypeOne Time License
Description

Sale of educational games adapted for classroom use through the TeacherGaming store.

store.teachergaming.com
2TeacherGaming Desk Subscription
TypeSubscription Recurring
Description

Subscription-based access to the TeacherGaming Desk platform containing lessons and analytics.

store.teachergaming.com
Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain
GTM typeB2C
B2C
Offering typeSoftware
Software
Brand1 record
1TeacherGaming Desk
Description

Pedagogical toolkit helping teachers get started with educational games, featuring 150+ premade age-appropriate lesson plans with theory, gameplay, and reflection components.

store.teachergaming.com
Core offering1 text field

5 More Minutes Ltd (operating as TeacherGaming) developed and distributed educational video games and the TeacherGaming Desk pedagogical platform, which provided teachers with 150+ premade age-appropriate lesson plans, structured lesson walkthroughs combining theory, gameplay, and reflection, and tools to track student progress on real-life skills and concepts. The company partnered with third-party game studios to adapt commercial games into classroom-ready educational tools sold through its own online store.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Served approximately 15,000 teachers with game-based learning tools across 4 years of operation
Product overview1 text field

TeacherGaming was a game-based learning platform that transformed commercial video games into educational tools for classroom use. The platform operated as a unified ecosystem consisting of TeacherGaming Desk (pedagogical toolkit with 150+ premade lessons), the TeacherGaming Store (game distribution), the TeacherGaming App (teacher interface), and the Student App (gameplay access). The platform facilitated lesson delivery combining game-based learning with structured theory and reflection activities, supported by student progress analytics. The company shut down all services in May 2021.

Product and service4 records
1TeacherGaming Desk
CategoryPedagogical platform / Educational software
Description

A pedagogical toolkit that helps teachers integrate games into classroom instruction, providing access to 150+ age-appropriate premade lesson plans, structured walkthroughs covering theory, gameplay, and reflection, and student progress tracking for real-life skills and concepts. Accessible via game purchase or subscription.

2TeacherGaming Store
CategoryE-commerce storefront / Game distribution
Description

E-commerce storefront for purchasing educational games adapted from third-party studios for classroom use. Served as the primary distribution channel for TeacherGaming's game-based learning content.

3TeacherGaming Student App
CategoryEducational software / Student application
Description

Student-facing application where students could access and play the educational games purchased through the TeacherGaming platform.

4TeacherGaming App
CategoryEducational software / Teacher application
Description

Primary teacher-facing application for managing classes, tracking student progress, and accessing lesson content. Discontinued in May 2021 when TeacherGaming shut down all services.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development Partner
Description

TeacherGaming partnered with various game studios around the globe to turn their commercial games into educational tools. They adapted games for classroom use, creating lesson plans around gameplay mechanics. Worked with 'some of the most awesome and quirky game studios around the globe' according to their shutdown announcement.

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Peers10 records
TypeDirect peer
Description

Game-based math and reading platform for K-5 classrooms with teacher dashboards and adaptive content — highly comparable in pedagogy, grade-level targeting, and teacher workflow integration.

TypeDirect peer
Description

Educational content and interactive game platform serving K-12 teachers with lesson plans, quizzes, and progress tracking — overlapping lesson-delivery and teacher-tooling functionality.

TypeDirect peer
Description

Teacher-led classroom platform combining engagement, communication, and lightweight activity/game mechanics — overlapping K-12 teacher persona and self-serve classroom onboarding.

TypeEmerging player
Description

Self-paced coding and STEM learning platform that uses game-like mechanics to teach computer science in schools — adjacent pedagogical category sharing the same classroom delivery model.

TypeDirect peer
Description

Publicly-listed game-based learning platform serving teachers and students across K-12 and higher education with gamified quizzes and learning games — same self-serve, teacher-led classroom model that TeacherGaming targeted.

TypeDirect peer
Description

Long-standing student/teacher learning platform with gamified study modes, freemium-to-paid conversion, and teacher classroom tools — comparable category, customer base, and revenue mix.

TypeDirect peer
Description

Teacher-led gamified learning platform that gained traction via self-serve PLG among K-12 teachers — same target persona and classroom-delivery motion as TeacherGaming Desk.

TypeBroad incumbent
Description

Microsoft-owned commercial game adapted into classroom curriculum with lesson plans, teacher controls, and student progress — the closest large-scale incumbent analog of TeacherGaming's game-to-classroom approach.

TypeDirect peer
Description

Adaptive math game platform used by millions of teachers and students globally; analogous model of wrapping commercial-grade gameplay around classroom learning with teacher tools.

TypeDirect peer
Description

Game-based learning platform purpose-built for K-12 classrooms, offering curriculum-aligned science and math games with teacher dashboards and lesson plans — directly comparable offering, customer base, and PLG motion.

Market position
Strengths2 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors2 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

5 More Minutes Ltd

Educational Software / EdTechstore.teachergaming.com

5 More Minutes Ltd (TeacherGaming) was a New York-based game development company that built a web-based platform for delivering game-based learning to K-12 and higher education teachers, featuring 150+ premade lesson plans and student progress tracking. The company ceased operations in May 2021.

What 5 More Minutes Ltd does

5 More Minutes Ltd, operating as TeacherGaming, was an independent game development company that commercialized game-based learning for classroom use. Founded in 2011 as a legal entity and relaunched in its current form in 2017, the company was headquartered in New York and operated with 1-10 employees. Its core product, TeacherGaming Desk, was a web-based pedagogical toolkit that helped K-12 and higher education teachers integrate commercial video games into classroom instruction through 150+ premade, age-appropriate lesson plans covering theory, gameplay, and reflection, complemented by real-time and post-lesson student progress tracking. The platform ecosystem comprised TeacherGaming Desk (teacher toolkit), the TeacherGaming Store (e-commerce storefront for game purchases), the TeacherGaming App (teacher interface for class management), and a Student App (gameplay access).

The business model combined one-time game license sales through the TeacherGaming Store with subscription-based access to TeacherGaming Desk, distributed globally via a product-led, self-serve GTM motion. TeacherGaming partnered with multiple game studios worldwide to adapt commercial titles into classroom-ready educational tools. The company raised a single disclosed $1.6M funding round in January 2018, led by Makers Fund with participation from Founders Factory. Despite serving approximately 15,000 teachers over its four years of operation, the company announced a complete shutdown of all services in May 2021, stating it had been unable to turn the service into commercial success.

5 More Minutes Ltd firmographics

Firmographics
Name
5 More Minutes Ltd
Legal name
5 More Minutes Ltd
Website
https://store.teachergaming.com
Company type
Private
Founded year
2017
Operating status
Closed
Headcount range
1–10 employees
Short description
5 More Minutes Ltd (TeacherGaming) was a New York-based game development company that built a web-based platform for delivering game-based learning to K-12 and higher education teachers, featuring 150+ premade lesson plans and student progress tracking. The company ceased operations in May 2021.
Ownership category
akta.pro rank

5 More Minutes Ltd industry classification

Industry
Product category
Educational Software / EdTech
SIC
Services-Educational Services (8200), Services-Prepackaged Software (7372)
akta.pro primary industry
Educational Games & Kids/Families Game Studios (MPAFAAAI)
akta.pro secondary industries
Interactive Learning Games & Gamified Courseware (EDAGALAL), Simulation, Scenario & Serious Games Design (EDAGAKAH)

Keywords

  • Educational game development
  • Game-based learning
  • Classroom pedagogy tools
  • Lesson planning software
  • Student progress analytics

Where 5 More Minutes Ltd is headquartered

Location

Headquarters

HQ city
New York
HQ country
United States
HQ region
North America

Markets served

5 More Minutes Ltd business model

Business model
GTM type
B2C
Offering type
Software
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain

Revenue model

  1. Game Sales: Sale of educational games adapted for classroom use through the TeacherGaming store.
  2. TeacherGaming Desk Subscription: Subscription-based access to the TeacherGaming Desk platform containing lessons and analytics.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

5 More Minutes Ltd product offering

Product offering

Core offering

5 More Minutes Ltd (operating as TeacherGaming) developed and distributed educational video games and the TeacherGaming Desk pedagogical platform, which provided teachers with 150+ premade age-appropriate lesson plans, structured lesson walkthroughs combining theory, gameplay, and reflection, and tools to track student progress on real-life skills and concepts. The company partnered with third-party game studios to adapt commercial games into classroom-ready educational tools sold through its own online store.

Product overview

TeacherGaming was a game-based learning platform that transformed commercial video games into educational tools for classroom use. The platform operated as a unified ecosystem consisting of TeacherGaming Desk (pedagogical toolkit with 150+ premade lessons), the TeacherGaming Store (game distribution), the TeacherGaming App (teacher interface), and the Student App (gameplay access). The platform facilitated lesson delivery combining game-based learning with structured theory and reflection activities, supported by student progress analytics. The company shut down all services in May 2021.

Differentiator

Problem solved

Functional benefit

Brands

  • TeacherGaming Desk: Pedagogical toolkit helping teachers get started with educational games, featuring 150+ premade age-appropriate lesson plans with theory, gameplay, and reflection components.

Products and services

  • TeacherGaming Desk A pedagogical toolkit that helps teachers integrate games into classroom instruction, providing access to 150+ age-appropriate premade lesson plans, structured walkthroughs covering theory, gameplay, and reflection, and student progress tracking for real-life skills and concepts. Accessible via game purchase or subscription.
  • TeacherGaming Store E-commerce storefront for purchasing educational games adapted from third-party studios for classroom use. Served as the primary distribution channel for TeacherGaming's game-based learning content.
  • TeacherGaming Student App Student-facing application where students could access and play the educational games purchased through the TeacherGaming platform.
  • TeacherGaming App Primary teacher-facing application for managing classes, tracking student progress, and accessing lesson content. Discontinued in May 2021 when TeacherGaming shut down all services.

Quantifiable outcome

  • Served approximately 15,000 teachers with game-based learning tools across 4 years of operation

Companies that use 5 More Minutes Ltd

Customer profile

Named customers1 record

Segments1 record

Ideal customer profiles1 record

5 More Minutes Ltd technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

5 More Minutes Ltd partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Game Studios (Various)coreStrategic or Co-development PartnerTeacherGaming partnered with various game studios around the globe to turn their commercial games into educational tools. They adapted games for classroom use, creating lesson plans around gameplay mechanics. Worked with 'some of the most awesome and quirky game studios around the globe' according to their shutdown announcement.

Scale indicators2 records

Recent moves4 records

5 More Minutes Ltd competitors and assessment

Company assessment

Direct peers

  • SplashLearn: Game-based math and reading platform for K-5 classrooms with teacher dashboards and adaptive content — highly comparable in pedagogy, grade-level targeting, and teacher workflow integration.
  • BrainPOP: Educational content and interactive game platform serving K-12 teachers with lesson plans, quizzes, and progress tracking — overlapping lesson-delivery and teacher-tooling functionality.
  • ClassDojo: Teacher-led classroom platform combining engagement, communication, and lightweight activity/game mechanics — overlapping K-12 teacher persona and self-serve classroom onboarding.
  • Kahoot!: Publicly-listed game-based learning platform serving teachers and students across K-12 and higher education with gamified quizzes and learning games — same self-serve, teacher-led classroom model that TeacherGaming targeted.
  • Quizlet: Long-standing student/teacher learning platform with gamified study modes, freemium-to-paid conversion, and teacher classroom tools — comparable category, customer base, and revenue mix.
  • Blooket: Teacher-led gamified learning platform that gained traction via self-serve PLG among K-12 teachers — same target persona and classroom-delivery motion as TeacherGaming Desk.
  • Prodigy Education: Adaptive math game platform used by millions of teachers and students globally; analogous model of wrapping commercial-grade gameplay around classroom learning with teacher tools.
  • Legends of Learning: Game-based learning platform purpose-built for K-12 classrooms, offering curriculum-aligned science and math games with teacher dashboards and lesson plans — directly comparable offering, customer base, and PLG motion.

Emerging players

  • Tynker: Self-paced coding and STEM learning platform that uses game-like mechanics to teach computer science in schools — adjacent pedagogical category sharing the same classroom delivery model.

Broad incumbents

  • Minecraft: Education Edition: Microsoft-owned commercial game adapted into classroom curriculum with lesson plans, teacher controls, and student progress — the closest large-scale incumbent analog of TeacherGaming's game-to-classroom approach.

Market position

Strengths2 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

5 More Minutes Ltd social profiles

Digital presence

5 More Minutes Ltd financial estimates

Financial estimate

Revenue estimate

Valuation estimate

5 More Minutes Ltd leadership team

Management profile

Number of profiles

Profiles3 records

5 More Minutes Ltd funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

5 More Minutes Ltd M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 5 More Minutes Ltd

What does 5 More Minutes Ltd do?

5 More Minutes Ltd (operating as TeacherGaming) developed and distributed educational video games and the TeacherGaming Desk pedagogical platform, which provided teachers with 150+ premade age-appropriate lesson plans, structured lesson walkthroughs combining theory, gameplay, and reflection, and tools to track student progress on real-life skills and concepts. The company partnered with third-party game studios to adapt commercial games into classroom-ready educational tools sold through its own online store.

Is 5 More Minutes Ltd a public or private company?

5 More Minutes Ltd is a private company. It is classified as venture growth investor backed and is currently closed.

When was 5 More Minutes Ltd founded?

5 More Minutes Ltd was founded in 2017. It employs 1 to 10 people.

Where is 5 More Minutes Ltd based?

5 More Minutes Ltd is headquartered in New York, United States, in the North America region.

How does 5 More Minutes Ltd make money?

Two revenue lines are on record. Game Sales are the primary driver. The others are teacherGaming Desk Subscription.

Who are 5 More Minutes Ltd's main competitors?

Direct peers on record are SplashLearn, BrainPOP, ClassDojo, Kahoot!, Quizlet, Blooket, Prodigy Education and Legends of Learning. Tynker is listed as an emerging player. Minecraft: Education Edition is listed as a broad incumbent.

Does 5 More Minutes Ltd have an API?

No public API is recorded for 5 More Minutes Ltd.

What industry is 5 More Minutes Ltd in?

5 More Minutes Ltd's product category is Educational Software / EdTech. Its primary akta.pro industry code is MPAFAAAI, Educational Games & Kids/Families Game Studios, with a secondary code of EDAGALAL, Interactive Learning Games & Gamified Courseware. Its SIC code is 8200.

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