Raklet
Raklet is a bootstrapped SaaS company that provides an all-in-one membership and community management platform for professional associations, nonprofits, clubs, alumni networks, and other membership-based organizations, combining CRM, automated renewals, events, email, and branded mobile apps into one configurable system.
- Company typePrivate
- Founded2016
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Raklet does
Raklet is a bootstrapped, privately held SaaS company headquartered in San Francisco (incorporated in California) that provides an all-in-one membership and community management platform for organizations ranging from professional associations and nonprofits to clubs, alumni networks, gyms, HOAs, and content creators. The platform unifies a CRM and contact database, automated membership renewals and reminders, membership website/portal builder, digital membership cards, member directories, discussion boards, event management with ticketing, email campaigns, SMS and push notifications, and job boards into a single tenant configurable via custom fields, tags, segments, custom CSS/JS, custom domain, and optional white-label mobile apps. The underlying stack runs on Microsoft Azure and AWS infrastructure with Elasticsearch, Cloudflare, Twilio, Auth0, Stripe, and PayPal as core dependencies, and exposes a documented REST API plus Zapier and Make connectors integrating with HubSpot, QuickBooks, Zoom, Vimeo, Calendly, and others.
Raklet firmographics
Firmographics- Name
- Raklet
- Legal name
- Raklet, Inc.
- Website
- https://raklet.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Raklet is a bootstrapped SaaS company that provides an all-in-one membership and community management platform for professional associations, nonprofits, clubs, alumni networks, and other membership-based organizations, combining CRM, automated renewals, events, email, and branded mobile apps into one configurable system.
- Ownership category
- akta.pro rank
Raklet industry classification
Industry- Product category
- Membership Management Software
- NAICS
- Business Associations (813910), Advertising, Public Relations, and Related Services (5418), Advertising Agencies (541810)
- SIC
- Services-Membership Organizations (8600), Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Fan Club, Community & CRM Management (MPAIAGAJ)
- akta.pro secondary industries
- Social CRM & Community Engagement Platforms (HDAEAFAF), Marketing Automation & Campaign Management CRM (HDAEAFAB)
Keywords
Where Raklet is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Raklet business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription SaaS: Raklet operates on a subscription SaaS model with multiple tiered plans. The free plan includes 100 contacts (or 1000 with promo code FREE1000Contacts). Paid plans provide higher contact limits, advanced features like Zapier integration, custom domain, and white-label mobile apps. Transaction commissions apply on payment processing for free plan users.
- Transaction Fees: Raklet charges transaction commissions on payment processing on the free plan. Organizations collecting dues or event fees online pay a commission. This becomes the upgrade trigger when payment volume makes the commission higher than flat monthly plan cost.
- White-label Mobile App Licensing: Custom-branded mobile apps are available as an additional charge on top of Professional or Premium plans. Organizations can get apps with their own brand name, logo, and designs.
- Affiliate Referrals: Raklet operates an affiliate program paying 30% recurring commission for every customer referred. Commissions continue monthly for as long as referred accounts remain active.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Plan - Up to 100 contacts (1000 with promo code) |
| Subscription | Monthly | Essentials Plan |
| Subscription | Monthly | Professional Plan |
| Subscription | Monthly | Premium Plan |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Raklet product offering
Product offeringCore offering
Raklet is an all-in-one cloud-based membership and community management SaaS platform that enables organizations to sell memberships, automate renewals and reminders, manage member databases (CRM), run events with ticketing, send email and SMS campaigns, build member directories, issue digital membership cards, and operate branded member portals/websites. It combines CRM, membership management, event management, email campaigns, digital membership cards, member directories, and discussion boards in a single solution with a free tier and tiered paid subscriptions.
Product overview
Raklet is an all-in-one membership and community management platform founded in 2016 and headquartered in San Francisco. The platform operates as a unified SaaS product with modular components including Membership Management Software as the core offering, supplemented by specialized modules for CRM/Contact Database, Membership Website/Portal Builder, Automated Reminders & Renewals, Membership Directories, Digital Membership Cards, Membership Engagement features, Event Management, Email Campaigns, SMS & Push Notifications, Job Boards, and Discussion Boards. Additional solutions include Association Management Software and Club Management Software. The platform offers a free tier (100 contacts, expandable to 1,000 with promo code), and paid plans with add-ons including Custom Branded Mobile Apps, Custom CSS/JS customization, API Access, and Zapier Integration. The product integrates with over 7,000 apps and serves organizations including professional associations, nonprofits, clubs, gyms, HOAs, alumni networks, and content creators. Mobile access is available via free Raklet app for iOS/Android and custom-branded white-label apps.
Differentiator
Problem solved
Functional benefit
Products and services
- Raklet Membership Management Platform All-in-one cloud-based membership and community management platform that enables organizations (associations, clubs, nonprofits, gyms, HOAs, alumni networks, content creators) to sell memberships, automate renewals and reminders, manage a member/contact database with custom fields and segmentation, run events with ticketing and RSVPs, send email and SMS campaigns, build member directories, issue digital membership cards, and operate branded mobile-friendly member portals/websites.
- Custom Branded Mobile App (White-label) White-label mobile application service that delivers custom-branded iOS and Android apps for member-based organizations, with their own organization name, logo, colors, and designs, published on the App Store and Google Play. Sold as an additional fee on top of the Professional or Premium plans.
Quantifiable outcome
- Organizations can run indefinitely at zero cost if not collecting payments online
- +2 more outcomes
Companies that use Raklet
Customer profileNamed customers12 records
Segments9 records
Ideal customer profiles3 records
Raklet technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration19 records
AI capability5 records
Feature9 records
Raklet partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and moderate.
- Microsoft AzurecorePrimary hosting provider for web applications, services, and databases. Data processing occurs in EU regions (Netherlands or other EU regions). Transfer mechanisms include SCCs + UK Addendum.
- Amazon Web Services (AWS)coreUsed for email sending via SES and static asset hosting. Data processed in EU/US regions under SCCs + UK Addendum transfer mechanisms.
- StripecorePrimary payment processing partner. Raklet does not store or process full payment card numbers. Payment processing supports membership dues and event fees collection.
- HubSpotmoderateCRM and marketing automation integration. Raklet contacts sync seamlessly with HubSpot contact database.
- IntercommoderateSupport chat and helpdesk services. Used for customer support interactions.
- Google AnalyticsmoderateWebsite analytics integration to measure visitor profile, traffic sources, and page engagement.
- ZoommoderateIntegration to sell tickets to Zoom meetings and webinars. Track registrant check-in information when members join meetings. Tag participants who showed up.
- QuickBooksmoderateQuickBooks Online integration for seamless synchronization of membership payments, creating Customers, Invoices, and Payments in real-time.
- ZapiermoderateZapier integration enables connecting Raklet with 2000+ apps through triggers (Contacts, Payments) and actions (Create Contact, Add Note, Add Tag). Available for Premium customers.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Raklet competitors and assessment
Company assessmentDirect peers
- Wild Apricot: One of the most established all-in-one membership management platforms for small associations and nonprofits. Directly comparable to Raklet in core use cases (membership database, dues collection, events, email, website) and target buyer (small/mid-sized associations and clubs).
- Glue Up: All-in-one membership, event, and CRM platform aimed at associations, Chambers, and nonprofits. Comparable feature set (CRM, events, emails, mobile app, website builder) and overlapping customer base, but with stronger enterprise positioning and more funding.
- MemberClicks (Acumens): Association management software providing membership database, event registration, email, and member engagement tools. Direct competitor to Raklet's association management solution, serving similar small/mid-sized associations and AMCs.
- MemberNova (MemberLeap): Membership management platform for associations with dues billing, member directories, events, and email. Direct overlap with Raklet's core association functionality and SMB/mid-market customer profile.
- YourMembership: Association management software offering member database, event management, learning, and career center functionality. Directly comparable to Raklet in the association vertical, with similar module architecture.
- ClubExpress: Club management platform for sports, hobby, and social clubs with membership dues, directories, events, and website builder. Overlaps directly with Raklet's club management solution for hobby/social clubs and HOAs.
- MemberPlanet: Membership and community engagement platform for groups, clubs, and associations with dues collection, events, and communication tools. Direct peer in the small-association and club segment.
Emerging players
- Circle: Modern community platform with spaces, discussions, events, and member monetization. Comparable to Raklet's community engagement and content creator use cases, but with a more modern UI and creator-economy positioning.
- Mighty Networks: Community platform for creators and brands offering courses, content, and member engagement. Overlaps with Raklet's content creator and membership community segments, with a stronger focus on paid community monetization.
Broad incumbents
- HubSpot: Broad CRM and marketing automation platform that Raklet integrates with via native sync. While not a direct association-management competitor, HubSpot's free CRM and Marketing Hub overlap functionally with Raklet's contact database, email, and segmentation capabilities at the low end.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Customer concentration
Raklet social profiles
Digital presenceRaklet compliance and trust
Trust signalCompliance3 records
Raklet financial estimates
Financial estimateRevenue estimate
Valuation estimate
Raklet leadership team
Management profileNumber of profiles
Profiles4 records
Raklet funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Raklet M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Raklet
What does Raklet do?
Raklet is an all-in-one cloud-based membership and community management SaaS platform that enables organizations to sell memberships, automate renewals and reminders, manage member databases (CRM), run events with ticketing, send email and SMS campaigns, build member directories, issue digital membership cards, and operate branded member portals/websites. It combines CRM, membership management, event management, email campaigns, digital membership cards, member directories, and discussion boards in a single solution with a free tier and tiered paid subscriptions.
Is Raklet a public or private company?
Raklet is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Raklet founded?
Raklet was founded in 2016. It employs 1 to 10 people.
Where is Raklet based?
Raklet is headquartered in San Francisco, United States, in the North America region.
How does Raklet make money?
Four revenue lines are on record. Subscription SaaS are the primary driver. The others are transaction Fees, white-label Mobile App Licensing and affiliate Referrals.
Who are Raklet's main competitors?
Direct peers on record are Wild Apricot, Glue Up, MemberClicks (Acumens), MemberNova (MemberLeap), YourMembership, ClubExpress and MemberPlanet. Emerging players are Circle and Mighty Networks. HubSpot is listed as a broad incumbent.
Does Raklet have an API?
Yes. Raklet offers a REST API that allows developers to create members, manage contacts, and integrate with third-party applications. The API supports authentication via access tokens and organization IDs. It provides endpoints for managing members with comprehensive fields including email, name, language preferences, membership dates, and profile information. The API is documented at https://api.raklet.com/swagger/ui/index/ Developer documentation is at api.raklet.com/swagger/ui/index.
What industry is Raklet in?
Raklet's product category is Membership Management Software. Its primary akta.pro industry code is MPAIAGAJ, Fan Club, Community & CRM Management, with a secondary code of HDAEAFAF, Social CRM & Community Engagement Platforms. Its NAICS code is 813910 and its SIC code is 8600.