gameSense Sports

What gameSense Sports does

gameSense Sports is a Denver-based, privately held software company founded in 2015 that operates a web-based cognitive sports training platform focused exclusively on baseball and softball pitch recognition. Its core offering is the SRT (Skills Recognition Training) system, which delivers timed pitch identification and reaction-time exercises through a browser-based interface. The company has expanded this core into a portfolio that includes sport-specific variants (Baseball SRT, Softball SRT), a youth-oriented version (Mini SRT), a professional analytics tier (SRT Information Pro), a cognitive assessment product (Hitter IQ Challenge), structured training programs (SRT Skills Camps), and admin tooling for facility-level deployment (Mini SRT Admin). No native mobile application is in market, and the platform is described as managing contact submissions and three data types, consistent with a lightweight SaaS architecture rather than a data-intensive system.

The business operates on a product-led, self-serve SaaS model. Distribution is global through a direct-to-consumer website with trial signup, tiered subscriptions (monthly for individual users and parents, annual for team and facility accounts), and dedicated pages targeting five customer segments: individual athletes and players, coaches, parents, team facilities, and tournament organizations. Marketing relies on owned content, coach and parent webinars, and skills camps. The company is small (1–10 employees) and has raised disclosed capital of approximately $120,000 via Techstars in April 2020, with a subsequent nominal round involving Bay Wharf Capital in January 2021; no further funding, revenue, or valuation data is available. Leadership is led by co-CEOs Edward Melia and Tom Pardikes, with Chief Science Officer Peter Fadde and Director of Sport Science Leonard Zaichkowsky providing domain expertise in cognitive sports science.

Name

gameSense Sports

Website

https://gamesensesports.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

gameSense Sports is a Denver-based SaaS company offering a web-based pitch recognition and reaction-time training platform for baseball and softball athletes, coaches, parents, team facilities, and tournament organizations on a subscription model.

Ownership category

akta.pro rank

Product category

Sports Training Software

NAICS

Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Game-Based Learning & Gamification Authoring (EDAFAHAF)

Keywords

• Pitch recognition training
• Cognitive sports training
• Baseball training software
• Hitter performance tools
• Sports training platform

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. SRT Platform Subscription: Web-based subscription service providing access to pitch recognition training tools including SRT, Mini SRT, and related training modules. Supports both individual and team/organizational accounts with admin capabilities.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

gameSense Sports develops and operates a web-based subscription platform that delivers cognitive sports training, specifically Skill Reaction Training (SRT) for pitch recognition by baseball and softball hitters. The platform combines perceptual and cognitive drills with assessment tools, supported by sports-science research, and is offered to individual athletes, coaches, teams, and tournament organizations.

Product overview

GameSense Sports is a web-based pitch recognition and reaction time training platform. The core product is the SRT (Skill Reaction Training) system, which offers sport-specific variants for Baseball SRT and Softball SRT. The portfolio includes scaled versions (Mini SRT), professional-grade analytics (SRT Information Pro), and structured training programs (SRT Skills Camps). Additional offerings include assessment tools (Hitter IQ Challenge), administrative tools (Mini SRT Admin), and educational webinars for coaches and parents. The platform manages three data types including contact submissions, supporting both team facilities and tournament organizations.

Differentiator

Problem solved

Functional benefit

Products and services

• SRT (Skill Reaction Training)
• Mini SRT
• SRT Information Pro
• Baseball SRT
• Softball SRT
• Hitter IQ Challenge
• SRT Skills Camps

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Recent moves6 records

Direct peers

• Diamond Kinetics: Baseball/softball-specific sensor-training company offering swing and pitch analytics tools used by players, coaches, and academies. Overlaps directly with GameSense in target sport, customer (player/coach/team), and digital-training delivery model.
• Blast Motion: Sports-sensor company with a strong baseball/softball swing and bat-sensor line, providing performance metrics to players and coaches. Shares the same youth/amateur baseball customer base and digital-training approach, though centered on swing mechanics rather than pitch recognition.
• HitTrax: Baseball/softball simulator and training system that includes pitch-recognition and hitting practice modules—the closest directly comparable offering to GameSense's SRT, serving coaches, players, and training facilities in the same sport category.

Broad incumbents

• Rapsodo: Established baseball/softball (and golf) performance technology company offering launch monitors, pitching analytics, and training software. Competes for the same facility, team, and coach buyers via a broader, hardware-and-software platform rather than a single cognitive training module.
• Catapult Sports: Elite- and pro-level athlete performance-monitoring platform spanning multiple sports. Addresses the same underlying need (performance optimization) but skews to higher-budget teams and a more general athlete-monitoring scope.
• Hudl: Widely adopted sports video analysis platform used by baseball/softball teams for player development. Targets overlapping coaches and team-facility buyers with a much wider product portfolio, making it a potential substitute or bundling threat rather than a like-for-like competitor.
• TrackMan: Major sports-tracking and performance-analytics platform widely used in baseball, softball, and golf. Targets the same coaches, facilities, and athlete-development customers with a much broader analytics stack that increasingly spans cognitive and pitch-tracking domains.

Emerging players

• Zepp (sports sensor line): Wearable-sensor company with baseball and softball training products focused on swing analysis. Shares a similar subscription-plus-sensor training category for amateur athletes, though with different sensor-based modality.
• KinaTrax: Markerless motion-capture platform for baseball and other sports, providing biomechanics data to teams. Related in customer and category (player development) but focused on physical mechanics rather than cognitive training.
• Pocket Radar: Consumer and coach-facing speed/radar measurement tool used across baseball, softball, and other sports. Tangentially comparable as a coach-purchased training aid but addresses velocity measurement rather than pitch-recognition cognition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/GameSenseSports
• Facebookfacebook.com/gamesensesports

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about gameSense Sports