Mokumono
Mokumono (Mokum Mono B.V.) is a Dutch premium e-bike manufacturer designing and assembling Polder and Polder Mini e-bikes in Amsterdam from approximately 90% European components, selling direct-to-consumer and via B2B fleet channels in the Netherlands and Belgium.
- Company typePrivate
- Founded2014
- HeadquartersDiemen, Netherlands
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Mokumono does
Mokumono (legal entity Mokum Mono B.V., KVK 64978214; VAT NL855931401B01) is a Dutch premium e-bike manufacturer and retailer headquartered at Amstelstroomlaan 8, Amsterdam, co-founded by Tom Schiller (CEO) and Bob Schiller (design & engineering). The company designs and assembles its Polder and Polder Mini e-bikes in-house in Amsterdam using approximately 90% European components, selling them direct-to-consumer in the Netherlands and Belgium through its own Shopify storefront and Amsterdam brand store. A separate B2B "Bedrijfsfietsen" motion supplies branded company/fleet e-bikes to enterprise clients including DHL, Patagonia, Red Bull, VDL Lasindustrie and Dutch municipalities. The in-house team consists of approximately seven to eight named members covering assembly, engineering, marketing and branding.
The Polder product family is built on a standardized e-bike platform featuring an Innotorq 250W rear hub motor with an integrated force/power sensor, a Gates Carbon Drive CDC belt drivetrain, Magura CT hydraulic disc brakes, a modular removable battery system (360Wh or 604Wh offering up to 130 km of range), and a proprietary Mokumono Driver controller. A native Bluetooth companion app for iOS and Android enables pedal-assist profile customization, route saving, battery monitoring, and lighting control. The Polder offers 40 frame color/finish combinations; the Polder Mini offers 20 color options with a 26-inch compact frame. The Polder Family accessory pack — a heavy-duty rear rack (27 kg certified, MIK HD), a double kickstand and Qibbel Air EN 14344-compliant child seats — converts either model into a family cargo e-bike. Mokumono positions the platform as "the first e-bike brand in the world" to publish full Right-to-Repair parts transparency through an online Repair Center with individually orderable components.
Mokumono monetizes primarily through one-time hardware sales (Polder from €3,240; Polder Mini from €3,340; a 604Wh battery upgrade is +€200), supported by a multi-channel GTM: leasing distributed through Lease a Bike, HelloRider, Leasefiets and FiscFree from €100/month over 36-month terms; a €360 three-year "Zorgeloos Rijden" proactive maintenance plan covering wear-part replacement and labor; an Outlet channel selling refurbished bikes at a discount; accessories and individual replacement parts sold separately; and a Qover insurance referral for theft/damage coverage. Service is delivered through the Amsterdam workshop plus 11–16 KwikFit service points across the Netherlands, with ride-ready delivery to NL and BE via Brenger. The company has received a ~US$909K investment from Rabobank (February 2022) and operates as a privately held, founder-controlled B.V. with no disclosed institutional shareholders.
Mokumono firmographics
Firmographics- Name
- Mokumono
- Legal name
- Mokum Mono B.V.
- Website
- https://mokumono.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Mokumono (Mokum Mono B.V.) is a Dutch premium e-bike manufacturer designing and assembling Polder and Polder Mini e-bikes in Amsterdam from approximately 90% European components, selling direct-to-consumer and via B2B fleet channels in the Netherlands and Belgium.
- Ownership category
- akta.pro rank
Mokumono industry classification
Industry- Product category
- Electric Bicycles
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- E-Bikes & Electric Bicycles (CRACASAA)
- akta.pro secondary industries
- E-Bike Retail (CRAMAHAE), E-bikes & E-cargo Bikes Manufacturing (IMACAOAA)
Keywords
Where Mokumono is headquartered
LocationHeadquarters
- HQ city
- Diemen
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Mokumono business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Direct e-bike sales (Polder and Polder Mini): One-time hardware sales of configurable e-bikes via own e-commerce storefront (mokumono.com) and Amsterdam Brand Store. Polder from €3,240; Polder Mini from €3,340. Larger 604Wh battery is a €200 upsell.
- Accessories and replacement parts: Sale of branded and third-party accessories (ring locks, child seats, cargo racks, pumps, saddles, lighting, Brooks saddles) and individual replacement parts (every bike component sold separately via the Repair Center).
- Leasing (private and business): Recurring lease revenue distributed via channel partners (Lease a Bike, HelloRider, Leasefiets, FiscFree). Private lease from €100/month incl. maintenance, insurance and roadside assistance; business lease from €100 gross/month with 36-month terms.
- Service plans and maintenance contracts (Zorgeloos Rijden): Three-year proactive maintenance plan ('Zorgeloos Rijden') sold at a flat €360 one-time payment at point of bike purchase; covers wear-part replacement and check-ups at every 3,000 km. Workshop service appointments and €50 first service / from €125 major service billable separately.
- Insurance referral revenue (Qover): Referral/affiliate-style commission via partnership with Qover for theft and damage bicycle insurance, with dedicated Mokumono promo code (MOKUMONO15) on Qover's quoting flow.
- B2B company/fleet e-bike sales: Direct enterprise sales of branded fleet/shared e-bikes to companies (with custom paint, logo stickers, on-site maintenance). Example customer logos on site include DHL, Red Bull, Patagonia and a municipality ('Gemeente').
- Outlet / refurbished bike sales: Discounted sale of returned, lightly used or cosmetic-blemished bikes via dedicated Outlet channel (example: Polder Purple Plum Gloss 540Wh at €2,490 vs. new price).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Polder e-bike (standard frame, 360Wh battery) — from €3,240 |
| Unit Pricing | One time/ perpetual license | Polder Mini e-bike (compact 26-inch frame, 360Wh battery) — from €3,340 |
| Subscription | Multi-year contract | Lease (private and business) — from €100/month incl. maintenance, insurance and 24/7 roadside assistance |
| Other | Multi-year contract | Zorgeloos Rijden 3-year service plan — €360 one-time |
| Unit Pricing | One time/ perpetual license | Outlet / pre-loved bikes — discounted (example Polder Purple Plum Gloss 540Wh at €2,490) |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels7 records
Mokumono product offering
Product offeringCore offering
Mokumono designs, assembles and sells configurable urban e-bikes (Polder and Polder Mini) manufactured in Amsterdam with 90% European components. It offers a 40-color configurable platform integrated with a Bluetooth-connected mobile app, modular accessories (Polder Family pack), and an ecosystem of leasing, maintenance, insurance and nationwide service via KwikFit. Direct-to-consumer sales run through its own e-commerce storefront and Amsterdam Brand Store, complemented by a B2B company/fleet offering and multi-partner leasing channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Mokumono Polder Flagship 28-inch urban e-bike for riders 165-200 cm with Innotorq 250W rear hub motor and force sensor, 360Wh or 604Wh removable battery, Gates Carbon Belt Drive, Magura CT hydraulic disc brakes, Brooks Cambium C67 saddle, Bluetooth connectivity to the Mokumono app and up to 40 color/finish combinations. Starting price €3,240; designed in the Netherlands and produced in Amsterdam with 90% European components.
- Mokumono Polder Mini Compact 26-inch urban e-bike for riders 150-190 cm positioned as a sportier counterpart to the Polder, with the same Innotorq 250W rear hub motor with force sensor, Gates Carbon Belt Drive, Magura hydraulic disc brakes, Brooks Cambium saddle and grips, and 360Wh or 604Wh removable battery. Starting price €3,340.
- Polder Family accessory kit Modular accessory pack that converts the Polder or Polder Mini into a family e-bike, including a heavy-duty 27 kg-rated rear rack with MIK HD integration, double kickstand, Qibbel Air front child seat, and Qibbel Air MIK HD rear child seat.
- Mokumono Bedrijfsfietsen (Business / Company e-bikes) B2B offering providing customized fleet and employee e-bike solutions built on the Polder platform, including shared electric bikes for visitors/employees with custom paint and branding/logo stickers, plus leased e-bikes for employees with on-site maintenance.
- Mokumono Leasing (private and business) Leasing programme distributing Mokumono e-bikes via channel partners (Lease a Bike, HelloRider, Leasefiets, FiscFree) to private and business customers from €100/month on 36-month terms, including maintenance, insurance and 24/7 roadside assistance.
- Zorgeloos Rijden maintenance plan Three-year proactive maintenance and parts-replacement subscription for the Polder, available for a one-time €360 payment, covering preventive check-ups after the first 1,000 km and every 3,000 km thereafter, wear-part replacement (wheels, belt, brake pads) and labour at the Amsterdam service location.
- Mokumono Outlet (pre-loved bikes) Secondary sales channel offering previously used, returned or cosmetically imperfect Polder e-bikes at a discount, each inspected for safety and performance before resale (example: Polder Purple Plum Gloss 540Wh for €2,490).
- Mokumono Accessories Branded accessory catalogue for the Polder and Polder Mini, including Abus 5755L ART ring lock, Tex Lock chains, Polder front rack, Supernova Mini 2 headlamp, Mokumono crate, 36V 4A charger, Cane Creek eeSilk suspension seatpost, Rosenberger connector cap, Qibbel child seats, Kids Ride Shotgun Pro, SKS foot pump, bike-trailer adapter, heavy-duty rear rack and seatpost clamp.
Quantifiable outcome
- Up to 130 km range per charge (604Wh battery configuration)
- +3 more outcomes
Companies that use Mokumono
Customer profileNamed customers5 records
Ideal customer profiles3 records
Mokumono technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature6 records
Mokumono partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core, flagship and minor.
- Lease a BikecoreSalary-deduction business lease distribution partner. Mokumono bikes are available via employers participating in the Lease a Bike program; customers send a Lease a Bike order code + configurator screenshot to [email protected].
- HelloRidercoreSalary-deduction business lease partner (alternative to Lease a Bike). Customers submit their HelloRider bestelcode plus configurator screenshot; Mokumono creates the quote inside HelloRider's portal.
- LeasefietscorePrivate lease (and self-employed) partner. Handles financial check, contract and ongoing monthly billing; Mokumono builds the bike and the customer picks it up in Amsterdam to start the lease.
- FiscFree (Nationale Fiets Projecten)coreSalary-deduction bike-plan channel. Mokumono is registered as a FiscFree dealer via Nationale Fiets Projecten so employees with a FiscFree Fietskaart can order a Mokumono.
- QovercoreTheft-and-damage bicycle insurance partner. After delivery, customers receive a Qover link with the Mokumono-specific promo code MOKUMONO15 for a monthly premium based on their city of residence.
- KwikFitcoreNationwide service partner. KwikFit's Dutch locations serve as 11–16 Mokumono service points outside Amsterdam; customers book appointments directly via the KwikFit website for out-of-Amsterdam repairs and maintenance.
- BrengercoreLast-mile transport partner for home delivery. Brenger delivers fully assembled Mokumono bikes (ride-ready, not in a box) directly to customers' homes in the Netherlands and Belgium.
- VDL Lasindustrie (VDL Welding Industry)flagshipDutch industrial partner featured prominently in Mokumono imagery; B2B customer that purchases branded company e-bikes (co-marketed in the homepage hero imagery and the Bedrijfsfietsen page).
- Lovens (Lovens Experience Store)minorBakfiets (cargo bike) brand sharing the Mokumono Brand Store in Amsterdam as a co-located 'Lovens Experience Store'; visitors can test-ride and order award-winning Lovens cargo bikes in the same showroom.
- InnotorqcoreSupplier of the proprietary 250W rear-hub motor with integrated force/power sensor used across the Polder and Polder Mini e-bikes.
- Gates Carbon DrivecoreSupplier of the standard Gates CDC belt drivetrain fitted to all Mokumono e-bikes (replaces conventional chain).
- MaguracoreSupplier of Magura CT hydraulic disc brakes fitted to Mokumono Polder e-bikes.
- Brooks (Selle Royal)coreSupplier of Brooks Cambium C67 saddle and grips used on Mokumono e-bikes; also retailed as an aftermarket accessory (Brooks C15 AW, Brooks C67 AW).
- ABUScoreSupplier of the Abus 5755L ART2 ring lock included as standard on Mokumono Polder e-bikes (and required by lease insurers).
- Mokumono x ByBorreminorCo-branded collaboration producing the 'Mokumono x ByBorre' trunk lining (voering) for the Polder battery/storage compartment, retailed as a €35 spare part.
Scale indicators9 records
Recent moves6 records
Expansion highlights7 records
Mokumono competitors and assessment
Company assessmentDirect peers
- VanMoof: Amsterdam-founded premium e-bike brand known for integrated tech, design-led positioning and a DTC-plus-store model; the most direct peer in terms of Dutch origin, premium positioning, and urban target customer.
- Koga: Dutch premium bicycle and e-bike manufacturer (E-Nova, E-Inception) made in the Netherlands; comparable on Dutch-made premium positioning, dealer-led distribution, and e-trekking / e-urban product range.
- Veloretti: Amsterdam-based premium urban e-bike brand (Amber, Ivy) with a similar DTC + retail store model and a comparable €2,500–€3,500 price band; competes head-to-head with Mokumono for the same Dutch/Belgian design-conscious urban rider.
- Cowboy: Belgian premium connected e-bike brand (Classic, Cruiser, Cross) at a similar ~€2,500–€3,000 price point; shares Mokumono's Dutch-speaking urban buyer and competes on integrated app, GPS anti-theft, and fast delivery.
- Ampler Bikes: European premium lightweight e-bike brand (Stout, Curt, Stinger) at a similar €2,000–€3,000 price band; comparable lightweight urban positioning, DTC model, and European (Estonian) assembly story.
- Riese & Müller: German premium e-bike manufacturer focused on high-end urban, cargo, and family e-bikes; comparable on premium German-engineering positioning, B2B fleet offering, and full-suspension / family use cases (versus Mokumono Polder Family).
Broad incumbents
- Swapfiets: Dutch bike-subscription service (including e-bikes) targeting urban riders on monthly subscriptions; addresses the same Dutch urban mobility use case as Mokumono but via a different (subscription) business model and with a much larger operational footprint.
- Gazelle: Royal Dutch Gazelle is the largest incumbent Dutch bicycle manufacturer with a broad e-bike range (Ultimate, Medeo, Avignon); overlaps with Mokumono on Dutch urban e-bike buyers but competes on scale, dealer network, and mass-market pricing rather than on premium design.
Emerging players
- Lovens: Award-winning Dutch bakfiets (cargo bike) brand co-located in Mokumono's Amsterdam Brand Store as the 'Lovens Experience Store'; shares showroom traffic and an overlapping family-rider customer base with the Polder Family pack.
- Babboe: Dutch cargo-bike specialist (Big, City, Mini) with strong family-bike positioning; overlaps with Mokumono's Polder Family use case and Dutch brand-store distribution, though it specializes in box-style cargo bikes rather than e-bikes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights6 records
Customer concentration
Mokumono social profiles
Digital presenceMokumono compliance and trust
Trust signalCompliance4 records
Mokumono financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mokumono leadership team
Management profileNumber of profiles
Profiles2 records
Mokumono funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mokumono M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mokumono
What does Mokumono do?
Mokumono designs, assembles and sells configurable urban e-bikes (Polder and Polder Mini) manufactured in Amsterdam with 90% European components. It offers a 40-color configurable platform integrated with a Bluetooth-connected mobile app, modular accessories (Polder Family pack), and an ecosystem of leasing, maintenance, insurance and nationwide service via KwikFit. Direct-to-consumer sales run through its own e-commerce storefront and Amsterdam Brand Store, complemented by a B2B company/fleet offering and multi-partner leasing channels.
Is Mokumono a public or private company?
Mokumono is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mokumono founded?
Mokumono was founded in 2014. It employs 1 to 10 people.
Where is Mokumono based?
Mokumono is headquartered in Diemen, Netherlands, in the Europe region.
How does Mokumono make money?
Seven revenue lines are on record. Direct e-bike sales (Polder and Polder Mini) is the primary driver. The others are accessories and replacement parts, leasing (private and business), service plans and maintenance contracts (Zorgeloos Rijden), insurance referral revenue (Qover), B2B company/fleet e-bike sales and outlet / refurbished bike sales.
Who are Mokumono's main competitors?
Direct peers on record are VanMoof, Koga, Veloretti, Cowboy, Ampler Bikes and Riese & Müller. Broad incumbents are Swapfiets and Gazelle. Emerging players are Lovens and Babboe.
Does Mokumono have an API?
No public API is recorded for Mokumono.
What industry is Mokumono in?
Mokumono's product category is Electric Bicycles. Its primary akta.pro industry code is CRACASAA, E-Bikes & Electric Bicycles, with a secondary code of CRAMAHAE, E-Bike Retail. Its NAICS code is 336991 and its SIC code is 3751.