AskSAMIE
AskSAMIE is a Kansas City-based e-commerce marketplace founded in 2022 that sells occupational-therapist-approved adaptive equipment — alongside telehealth OT visits, caregiver training, and an AI chatbot called SAMIE — to seniors, people with chronic conditions, and family caregivers.
- Company typePrivate
- Founded2022
- HeadquartersKansas City, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What AskSAMIE does
AskSAMIE, Inc. is a Kansas City, Missouri-based e-commerce platform founded in 2022 that sells occupational-therapist-approved adaptive equipment to seniors, individuals with chronic conditions (Parkinson's, dementia, stroke, arthritis, low vision, incontinence, lymphedema), and their family caregivers. The marketplace organizes products by condition and use case across roughly 15+ curated collections (bathroom aids, mobility, accessible clothing, low vision, lymphedema/compression, hand and arm aids, sensory, Alzheimer's, and youth developmental disabilities) on a Shopify storefront, with product prices ranging from approximately $9 to $3,500. Layered on top of the marketplace is SAMIE AI, a multilingual text-based chatbot that performs condition-to-product knowledge retrieval and recommendations, positioned as an 'AI Occupational Therapist.'
The company monetizes through three streams: (1) product resale (hardware sales, the dominant stream), (2) virtual occupational therapy consultations (30-minute telehealth visits, including with co-founder Dr. Brandy Archie), and (3) caregiver training courses delivered via a partnership with Higher Standards Caregiver Training. GTM is direct-to-consumer, content-led, and supported by an active social presence (Facebook, Instagram, YouTube), a weekly newsletter, SEO-optimized condition collections, and earned media in AOTA publications, Startland News, KCTV5, and KDHE Kansas. Distribution partnerships include VGM Live at Home (handyman/installation referrals), AccessKC (up to $1,800 in regional funding for Kansas City Metro residents), and AskSAMIE Pro / OT-Connected for clinical referrals. The company is founder-owned, with no disclosed institutional equity beyond Right Side Capital Management, Digital Sandbox KC, and the 2026 Techstars accelerator, and operates a Community Grant Program that donates 10% of profits to older adults.
AskSAMIE firmographics
Firmographics- Name
- AskSAMIE
- Legal name
- AskSAMIE, Inc.
- Website
- https://asksamie.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- AskSAMIE is a Kansas City-based e-commerce marketplace founded in 2022 that sells occupational-therapist-approved adaptive equipment — alongside telehealth OT visits, caregiver training, and an AI chatbot called SAMIE — to seniors, people with chronic conditions, and family caregivers.
- Ownership category
- akta.pro rank
AskSAMIE industry classification
Industry- Product category
- Assistive Equipment E-Commerce
- NAICS
- Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120)
- SIC
- Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842), Services-Social Services (8300)
- akta.pro primary industry
- Assistive Technology, Adaptive Equipment & Home Exercise Program Training In-Home (HSABADAN)
- akta.pro secondary industry
- Assistive Technology (AT) Access & AAC Access Support (OT-Led) (EDAKAFAG)
Keywords
Where AskSAMIE is headquartered
LocationHeadquarters
- HQ city
- Kansas City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AskSAMIE business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Product Sales: E-commerce sales of adaptive equipment, bathroom aids, mobility devices, accessible clothing, and other OT-approved products for independent living. Products are curated and recommended by occupational therapists.
- Telehealth Services: Virtual occupational therapy consultations with licensed OTs including Dr. Brandy Archie. Users can book 30-minute virtual visits for personalized assessments and recommendations.
- Caregiver Training Courses: Video-based caregiver training courses through partnership with Higher Standards Caregiver Training. Courses cover topics like safe transfers, toileting assistance, and Hoyer lift usage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product purchases with tiered pricing based on product category and features |
| One time/ perpetual license | Pay-as-you-go | Virtual OT consultations at $0 (referenced as telehealth appointment) |
| One time/ perpetual license | Pay-as-you-go | Caregiver training video courses |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
AskSAMIE product offering
Product offeringCore offering
AskSAMIE operates a direct-to-consumer e-commerce marketplace that curates and sells occupational-therapist-approved adaptive equipment (bathroom aids, mobility devices, accessible clothing, low vision tools, etc.) organized by condition such as Parkinson's, dementia, and stroke recovery. The platform supplements the storefront with SAMIE, an AI-powered virtual occupational therapist chatbot that provides multilingual product guidance, and offers virtual OT consultations with licensed therapists for personalized assessments.
Product overview
AskSAMIE is an e-commerce marketplace and healthcare platform for OT-approved adaptive equipment and accessibility solutions. The core offering consists of the AskSAMIE online marketplace featuring condition-specific product collections (Parkinson's, dementia, stroke recovery, aging in place, bathroom safety, accessible clothing, low vision, incontinence, lymphedema, hand/arm aids, and mobility), supplemented by SAMIE AI (an AI-powered virtual OT assistant), telehealth occupational therapy services, caregiver training courses via Higher Standards partnership, handyman installation referrals through VGM Live at Home, and a community grant program. Payment options include HSA/FSA and Shop Pay installments, with funding assistance programs for eligible customers. The platform serves individuals with mobility challenges, caregivers, and healthcare professionals seeking vetted accessibility products.
Differentiator
Problem solved
Functional benefit
Products and services
- AskSAMIE E-Commerce Marketplace Online marketplace featuring OT-curated adaptive equipment and home safety products organized by condition (Parkinson's, dementia, stroke recovery, aging in place, bathroom safety, accessible clothing, low vision, incontinence, lymphedema, mobility, etc.), with HSA/FSA payment support, Shop Pay installment plans, and direct shipping.
- SAMIE AI (AI Occupational Therapist) AI-powered virtual assistant functioning as an AI Occupational Therapist that answers user questions about conditions, equipment needs, and accessibility solutions in any language, providing OT-approved recommendations and personalized product guidance.
- Telehealth Occupational Therapy Services Virtual OT consultations with licensed occupational therapists including Dr. Brandy Archie, offering personalized assessments, equipment recommendations, and care planning via 30-minute virtual visits.
- Caregiver Training Courses Video-based caregiver education courses including Advanced Family Caregiver Training, transfer skills, toileting assistance, and Hoyer lift training, provided through partnership with Higher Standards Caregiver Training.
- Handyman Installation Referral Referral service connecting customers with vetted nationwide accessibility contractors for custom ramps, home remodels, and stair lift installations through partnership with VGM Live at Home.
- Watch Our Own (Free Caregiver App) Free caregiver mobile application providing resources, guidance, and support tools for caregivers assisting loved ones with accessibility needs.
Quantifiable outcome
- 10% of profits fund Community Grant Program - already $57,500 of equipment delivered to older adults
- +1 more outcomes
Companies that use AskSAMIE
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
AskSAMIE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature1 record
AskSAMIE partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- VGM Live at HomecorePartnership with VGM Live at Home for handyman and installation services. Referrals to vetted accessibility contractors for custom ramps, remodels, and stair lifts nationwide.
- Higher Standards Caregiver TrainingcorePartnership with Higher Standards Caregiver Training to provide video-based caregiver training courses covering safe transfers, toileting, and Hoyer lift usage. Courses are sold through the AskSAMIE platform.
- AccessKCcorePartnership with AccessKC providing up to $1,800 in funding for equipment purchases for Kansas City Metro residents. Helps customers access equipment through local funding programs.
- RockHealthminorSelected for RockHealth Innovation Fellowship supporting digital health startups addressing accessibility and healthcare challenges.
- MollyLu P-LLCminorPartnership with Monika Lukasiewicz, Dementia Care Specialist, to curate The Essential Dementia Collection with evidence-inspired tools designed from 15 years of clinical experience.
- KeystoneCoLABminorHeadquarters located at KeystoneCoLAB co-working space in Kansas City, MO.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
AskSAMIE competitors and assessment
Company assessmentDirect peers
- Silverts: Specialty adaptive clothing retailer for seniors and caregivers, overlapping with AskSAMIE's accessible clothing category and senior end buyer.
- ParentGiving: E-commerce retailer focused on caregivers and seniors, selling adaptive equipment, incontinence supplies, and mobility aids—competing in the same caregiver buyer segment as AskSAMIE.
- Joe & Bella: Direct-to-consumer adaptive apparel brand for seniors and people with mobility challenges—competing with AskSAMIE's accessible clothing collection and serving the same end customer.
- Allegro Medical: Long-established online medical supply retailer offering mobility, bathroom safety, and daily living aids to consumers and caregivers—overlapping with AskSAMIE on product category and direct-to-consumer model.
- Carex: One of the largest U.S. online retailers of home medical equipment, bathroom safety aids, mobility devices, and daily living aids—directly competing with AskSAMIE's core catalog of OT-recommended adaptive products.
- The Wright Stuff: Specialty retailer of adaptive equipment for seniors and people with disabilities, including daily living aids and bathroom safety—overlapping on product curation and target buyer.
- Vitality Medical: Online medical supplies retailer with a broad adaptive and home health equipment assortment and direct shipping—closely comparable to AskSAMIE's e-commerce fulfillment model.
Broad incumbents
- Walmart: Mass-market retailer with an expanding health and adaptive equipment assortment sold online and in stores; competes for caregiver shoppers on price and convenience rather than clinical curation.
- CVS Health: National pharmacy and health retailer offering mobility and daily living aids through stores and online; broader portfolio but overlapping on adaptive equipment and senior caregiver customers.
- Amazon (Health & Personal Care): Dominant general e-commerce marketplace carrying many of the same adaptive equipment SKUs at scale; not specialized, but exerts significant price and selection pressure on AskSAMIE's category.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
AskSAMIE social profiles
Digital presenceAskSAMIE financial estimates
Financial estimateRevenue estimate
Valuation estimate
AskSAMIE leadership team
Management profileNumber of profiles
Profiles3 records
AskSAMIE funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AskSAMIE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AskSAMIE
What does AskSAMIE do?
AskSAMIE operates a direct-to-consumer e-commerce marketplace that curates and sells occupational-therapist-approved adaptive equipment (bathroom aids, mobility devices, accessible clothing, low vision tools, etc.) organized by condition such as Parkinson's, dementia, and stroke recovery. The platform supplements the storefront with SAMIE, an AI-powered virtual occupational therapist chatbot that provides multilingual product guidance, and offers virtual OT consultations with licensed therapists for personalized assessments.
Is AskSAMIE a public or private company?
AskSAMIE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AskSAMIE founded?
AskSAMIE was founded in 2022. It employs 1 to 10 people.
Where is AskSAMIE based?
AskSAMIE is headquartered in Kansas City, United States, in the North America region.
How does AskSAMIE make money?
Three revenue lines are on record. Product Sales are the primary driver. The others are telehealth Services and caregiver Training Courses.
Who are AskSAMIE's main competitors?
Direct peers on record are Silverts, ParentGiving, Joe & Bella, Allegro Medical, Carex, The Wright Stuff and Vitality Medical. Broad incumbents are Walmart, CVS Health and Amazon (Health & Personal Care).
Does AskSAMIE have an API?
No public API is recorded for AskSAMIE.
What industry is AskSAMIE in?
AskSAMIE's product category is Assistive Equipment E-Commerce. Its primary akta.pro industry code is HSABADAN, Assistive Technology, Adaptive Equipment & Home Exercise Program Training In-Home, with a secondary code of EDAKAFAG, Assistive Technology (AT) Access & AAC Access Support (OT-Led). Its NAICS code is 62134 and its SIC code is 3842.