Hello Bacsi

What Hello Bacsi does

Hello Bacsi operates a Vietnamese-language consumer digital health platform headquartered in Ho Chi Minh City, serving 3.5M+ users across Vietnam. The platform combines medically-reviewed health editorial content with a healthcare services marketplace, covering topics including vaccines, pregnancy, parenting, diabetes, cardiovascular and respiratory disease. Core products include an article library, an appointment booking system connecting users to a network of 700+ partnered clinics and hospitals, vaccination services, tiered health screening packages (priced up to ~12,700,000 VND for premium packages), fertility services such as egg freezing, interactive health assessment tools (BMI, BMR, ovulation, vaccination scheduler, chronic disease screeners), online community forums organized by health topic, an e-commerce shop for health products, and a mobile app for iOS and Android.

The technical stack is not publicly detailed, but the platform supports an AI assistant branded 'Hello Bacsi AI' and integrated with Zalo for conversational medical Q&A, plus short-form video content distribution via YouTube. Underlying content production and review involve medical professionals, and the platform holds the HONcode certification (the first in Vietnam) and a Vietnamese Online Social Network Service license.

Hello Bacsi is a privately held subsidiary of Hello Health Group, a pan-Asia conglomerate that runs sister health information platforms across nine APAC markets. Its monetization is multi-stream: commission/transaction fees on healthcare service bookings, e-commerce revenue from health products sold directly, and advertising/sponsored content partnerships with pharmaceutical brands (notably Sanofi). Pricing is pay-as-you-go with per-service unit pricing ranging from ~350,000 VND for basic flu vaccines to ~12,776,000 VND for bundled childhood vaccination packages. GTM is content- and community-led, relying on SEO, social channels (Facebook, Instagram, YouTube, LinkedIn), and community forums for acquisition. The only disclosed funding is a 2016 $1.5M round led by CMG.ASIA; ownership percentages and subsequent financings are not public.

Name

Hello Bacsi

Legal name

Hello Bacsi

Website

https://hellobacsi.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Hello Bacsi is a Vietnamese consumer digital health platform that combines doctor-reviewed health content, a booking marketplace across 700+ partner clinics, vaccination and health screening services, e-commerce, and community forums, serving 3.5M+ users in Vietnam as part of Hello Health Group.

Ownership category

akta.pro rank

Product category

Digital Health Information & Healthcare Booking Platform

NAICS

Health Care and Social Assistance (62)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Patient Intake, Digital Registration & eForms (HLACAEAF)

Keywords

• Health information platform
• Doctor appointment booking
• Vaccination services
• Health screening packages
• Online health community

Headquarters

HQ city

Ho Chi Minh City

HQ country

Vietnam

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Healthcare Service Bookings: Platform facilitates booking of healthcare services including vaccinations, health screenings, and egg freezing services through partnered clinics and hospitals, generating revenue through service fees or commissions.
2. Product Sales: E-commerce shop selling health products, supplements, and medical supplies through the platform.
3. Advertising & Sponsorships: Sponsored content and advertising partnerships with healthcare brands and pharmaceutical companies featured on the platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Hello Bacsi is a Vietnamese-language digital health platform that publishes medically-reviewed health content and operates a healthcare service booking marketplace connecting users with 700+ partner clinics and hospitals across Vietnam. Its core service offerings include doctor appointment booking, vaccinations (HPV, dengue, influenza, pneumococcal, shingles), tiered health screening packages (pre-marital, general, premium, platinum), and egg freezing services, supported by an AI-powered chatbot, mobile app, interactive health assessment tools, and topic-based community forums.

Product overview

Hello Bacsi is a comprehensive Vietnamese digital health platform that operates as a content-plus-services model combining health information with healthcare booking services. The core platform includes medically-reviewed health content covering topics such as vaccines, pregnancy, parenting, diabetes, cardiovascular diseases, and respiratory health. The service layer integrates doctor appointment booking at over 700 partner clinics and hospitals, vaccination services, health screening packages, and egg freezing services. Supporting features include health assessment tools (BMI, BMR, pregnancy tracking), online community forums, video content, and the Hello Bacsi mobile app.

Differentiator

Problem solved

Functional benefit

Brands

• Hello Bacsi AI: AI-powered health assistant integrated into the platform for user queries
• BabyThree
• CarePath

Products and services

• Doctor Appointment Booking Online booking service for doctor appointments with the Hello Bacsi platform's network of 700+ partnered clinics and hospitals across Vietnam, available to Vietnamese consumers through the website and mobile app.
• Vaccination Services Bookable vaccination services including HPV vaccines (Gardasil 4 and Gardasil 9 at 3,005,000 VND), dengue fever vaccine (Qdenga at 1,390,000 VND), influenza vaccine (350,000 VND), pneumococcal vaccine (1,244,900 VND), and shingles vaccine (Shingrix at 3,885,000 VND), administered through partnered clinics and vaccination centers such as Hệ thống Tiêm chủng Long Châu.
• Health Screening Packages Tiered health checkup packages for individual consumers, including Pre-marital health check for males (2,509,000 VND), Comprehensive health checkup for married women (4,800,000 VND), Premium health checkup for married women (11,290,000 VND), and Platinum health checkup for married women (12,700,000 VND), as well as cardiovascular and chronic disease screenings.
• Egg Freezing Service Fertility preservation service allowing Vietnamese consumers to book egg freezing (Đông lạnh trứng) consultations and procedures at partnered healthcare facilities through the Hello Bacsi platform.
• Hello Bacsi Mobile App Mobile application for iOS and Android providing consumers access to medically-reviewed health content, doctor appointment booking, vaccination and screening bookings, interactive health assessment tools, and community forums; available via the Apple App Store link at applink.hellobacsi.com.
• Hello Bacsi Online Shop E-commerce storefront on the Hello Bacsi platform selling health products, supplements, vaccines, and medical-related merchandise directly to Vietnamese consumers.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Six partnerships are on record, tiered core, major and strategic.

• ZalocoreTechnology or IntegrationIntegration with Zalo chatbot platform for providing free medical consultations and appointment booking support to users. The Zalo chatbot (chatbot.zalo.me) serves as a primary customer engagement channel for instant health queries.
• Hello Health GroupcoreStrategic or Co-development PartnerParent company operating a network of health information platforms across Asia Pacific including hellosehat (Indonesia), hellokhunmor (Thailand), hellodoktor (Malaysia), hellokrupet (Cambodia), helloyishi (Taiwan), hellosayarwon (Myanmar), helloswasthya (India), hellodoctor (Philippines), hellojiankang (Singapore).
• Phòng khám Nhi đồng 315majorChannel Partner/ Reseller/ DistributorPartnered pediatric clinic providing vaccination services and pediatric care through the Hello Bacsi booking platform.
• Hệ thống Tiêm chủng Long ChâumajorChannel Partner/ Reseller/ DistributorMajor vaccination center network providing HPV, dengue, and influenza vaccines through the platform.
• Bệnh viện Đa khoa Quốc tế VinmecmajorChannel Partner/ Reseller/ DistributorPremium international hospital providing pneumococcal vaccination and other healthcare services through the platform.
• SanofistrategicGTM or Marketing PartnerHealthcare brand collaborating on educational content series 'HỎI ĐỂ KHỎE HƠN' (Ask to be Healthier) covering topics like coronary artery disease nutrition, venous thrombosis prevention, and myocardial infarction lifestyle management.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Docosan: Vietnamese digital health platform offering online doctor booking, telemedicine consultations, and health content. Direct peer given shared geography, overlapping service categories (booking + content), and comparable target user base of Vietnamese consumers.
• BookingCare: Vietnam-based healthcare booking platform connecting patients with clinics and doctors across specialties. Directly comparable as a Vietnam-focused doctor appointment marketplace with clinic network partnerships similar in concept to Hello Bacsi's 700+ partner facilities.
• eDoctor: Vietnamese telemedicine and digital health platform offering online consultations, health content, and home-based health services. Direct peer competing for the same Vietnamese consumer health wallet with overlapping booking and content features.
• Hello Sehat: Indonesian-language sister platform under Hello Health Group, providing health information, doctor booking, and community features. Effectively a parallel product to Hello Bacsi in a different market, making it a highly relevant operational and product peer within the same parent organization.
• Jio Health: Vietnam-based digital health startup offering telemedicine, home health visits, and clinic services. Direct Vietnam peer competing for the same consumer health market, though with a stronger emphasis on home visits and clinical delivery.

Regional players

• Halodoc: Indonesia's leading digital health platform providing doctor consultations, medicine delivery, and health content. Comparable business model (content + booking + e-commerce) operating in an adjacent Southeast Asian market with similar digital health tailwinds.
• Alodokter: Indonesian digital health platform with doctor booking, hospital appointments, and medically-reviewed health content. Closely mirrors Hello Bacsi's content-plus-services hybrid model, though operating in Indonesia rather than Vietnam.
• Doctor Anywhere: Singapore-headquartered telehealth and digital health platform operating across Southeast Asia. Comparable in providing online consultations, health content, and booking, but with broader geographic reach and stronger venture backing.
• Practo: India-headquartered digital health platform with doctor booking, telemedicine, and health content. Comparable in combining health information content with appointment booking and an integrated provider network, but operating primarily in India.

Broad incumbents

• WebMD: Established US consumer health information platform with medically-reviewed content, doctor directories, and health tools. Comparable in the content + health tools layer of Hello Bacsi's offering, though it is a global incumbent rather than a direct Vietnam competitor.

Market position

Strengths4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCYHzHDXngnB7jkmcQgXwE0w
• Facebookfacebook.com/hellobacsi
• LinkedInlinkedin.com/company/hello-bacsi
• Instagraminstagram.com/hellobacsi

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hello Bacsi