2degrees
- Company typePrivate
- Founded2009
- HeadquartersAuckland, New Zealand
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
2degrees firmographics
Firmographics- Name
- 2degrees
- Legal name
- Two Degrees Mobile Limited
- Website
- https://2degrees.nz
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
2degrees industry classification
Industry- Product category
- Mobile Telecommunications
- NAICS
- Wired and Wireless Telecommunications Carriers (except Satellite) (51711), Wired Telecommunications Carriers (517111), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Telephone Communications (No Radiotelephone) (4813)
- akta.pro primary industry
- Consumer Mobile Network Operators (Retail MNOs) (HDAIAAAA)
- akta.pro secondary industries
- Enterprise & B2B Mobile Network Operators (HDAIAAAB), Mobile Wholesale & Roaming Providers (Interconnect, IOT, Roaming Hubs) (HDAIAAAD)
Keywords
Where 2degrees is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices5 records
Markets served
2degrees business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Mobile Services: Recurring revenue from Pay Monthly and Prepay mobile plans including voice, text, and data services. Prepay plans start at $8/month, Pay Monthly plans from $29/month with various data allocations and interest-free device financing options.
- Broadband Services: Fibre and Wireless broadband plans from $45/month including Hyperfibre gigabit-speed options, with bundle discounts for customers combining mobile and broadband services.
- Device Sales: Mobile phones, tablets, and wearables sold through retail stores and online with interest-free payment plans (12, 24, 36 month terms) bundled with Pay Monthly plans.
- MVNO Wholesale: Wholesale MVNO operations using Totogi's Charging-as-a-Service platform, enabling other operators to use 2degrees network infrastructure.
- Business Services: Enterprise solutions including managed LAN/WiFi, SD-WAN, Cloud Connect, Data Centres, Teams Calling, Cloud PBX, SIP trunks, DDoS Protection, and cloud security services.
- Power Services: Bundled electricity services offered alongside mobile and broadband, providing additional savings when combined with other 2degrees services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Prepay plans starting at $8/month with Carryover Data |
| Subscription | Monthly | Pay Monthly plans from $29/month with various data allocations |
| Subscription | Monthly | Fibre broadband from $45/month on 12-month plans |
| Usage-based | Monthly | Wireless broadband using 4G/5G mobile network |
| Subscription | Monthly | Hyperfibre plans for gigabit-speed connectivity |
| Subscription | Monthly | Group Plans for businesses |
| Usage-based | Pay-as-you-go | Data Clock - hourly data purchases |
| Subscription | Monthly | Unlimited Travel SIM for visitors |
| Subscription | Monthly | Sidekick Plans for watches and accessories |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels8 records
2degrees product offering
Product offeringCore offering
2degrees is a New Zealand telecommunications carrier providing mobile (Pay Monthly and Prepay), nationwide fibre, wireless, and Hyperfibre broadband, eSIM, rural broadband, bundled electricity (2degrees Power), and a comprehensive enterprise managed-services portfolio (managed LAN/WiFi, SD-WAN, Cloud Connect, Cloud PBX, SIP trunks, DDoS Protection, Teams Calling, MDM, Data Centres, Starlink Business, and Mobile-as-a-Service). It serves consumers through retail stores and an online storefront, businesses through a direct enterprise salesforce, and operates MVNO wholesale on its network using the Totogi Charging-as-a-Service platform. Distribution is anchored by 35+ owned retail stores, an e-commerce site, and strategic reseller partnerships (Bunnings, Chamber of Commerce, Farm Source).
Product overview
2degrees is a New Zealand telecommunications company offering a broad consumer and business product portfolio across mobile, broadband, power, and enterprise services. Consumer offerings include Pay Monthly and Prepay mobile plans with various add-ons (Sidekick smartwatch plans, Group Plans, Data Clock data purchasing tool, eSIM), alongside Fibre, Wireless, Hyperfibre, and Rural broadband plans and bundled Power (electricity) services. Business services are organized as a platform of managed offerings including Data Centres, Managed LAN/WiFi, Cloud Connect, Group Text, SD-WAN (Insight Network), Mobile Device Management, Teams Calling, Cloud PBX, SIP Trunks, DDoS Protection, Cloud Security, Flex, Starlink Business, and Mobile as a Service. A customer-facing 2degrees App provides unified account management. The company also operates a private AI cloud platform (HPE Private Cloud AI with NVIDIA) for autonomous network operations, predictive maintenance, and capacity planning.
Differentiator
Problem solved
Functional benefit
Products and services
- Pay Monthly Plans Postpaid mobile plans starting from $29/month with automatic bill payments, offering data, minutes, unlimited texts across multiple data-allowance tiers and access to interest-free device financing on 12, 24, or 36 month terms. Designed for individual and family consumers wanting bundled voice, text, and data with predictable monthly billing.
- Prepay Plans Pay-as-you-go mobile plans starting from $8/month with Carryover Data that lasts up to 12 months, no long-term lock-in contracts, and free hotspot. Targeted at value-conscious consumers, students, and visitors who prefer flexibility over a postpaid commitment.
- Fibre Broadband Fixed-line fibre broadband service available in multiple speed tiers including Hyperfibre gigabit options, with unlimited plans from $45/month on eligible 12-month plans. Targeted at households and small businesses wanting reliable high-speed home internet, often bundled with Pay Monthly mobile and Power.
- Wireless Broadband 4G/5G-based home broadband alternative to fibre, available in selected coverage areas with free modem rental on eligible plans. Targeted at households and small businesses in areas where fibre installation is impractical or unavailable.
- Hyperfibre Ultra-high-speed fibre broadband offering multi-gigabit download and upload speeds, positioned as the fastest residential and small-business broadband option for customers needing premium connectivity.
- Rural Broadband Broadband plans tailored for rural New Zealand, leveraging fixed wireless, satellite (Starlink Business), and 4G/5G coverage to deliver connectivity where fibre is unavailable. Targeted at rural households, farms, and businesses needing reliable internet outside urban areas.
- 2degrees Power Retail electricity service bundled with mobile and broadband plans, offering broadband discounts when Power is combined with Pay Monthly on the same account. Targeted at households wanting a single provider for connectivity and utilities.
- Group Plans Shared mobile plans starting from $30/month allowing multiple people to pool data, minutes, and texts on a single Boss Plan account with group discounts. Targeted at families, flatmates, and small teams wanting shared allocations and a single bill.
- Sidekick Plans Watch Sidekick and Data Sidekick add-on plans that share a host Pay Monthly plan's data and number allocations with smartwatches and wearables. Targeted at consumers connecting Apple Watch or other wearables to their existing mobile plan.
- Data Clock Dedicated mobile data purchasing tool that lets customers buy data by the hour, day, or minute via app, with one free hour per day for eligible Prepay and Pay Monthly customers. Targeted at customers needing temporary or supplemental data top-ups between WiFi connections.
- Unlimited Travel SIM Prepay SIM offering unlimited connectivity for visitors to New Zealand for a defined period. Targeted at international tourists and short-term visitors needing immediate mobile service on arrival.
- 2degrees eSIM Digital SIM technology enabling customers to activate 2degrees service without a physical SIM, supporting quick switching between plans and devices. Targeted at consumers with eSIM-capable phones, tablets, and wearables.
- Managed LAN/WiFi Enterprise-grade managed local area network and WiFi service covering design, deployment, and ongoing management of wired and wireless networks. Targeted at businesses needing reliable, managed on-site networking without in-house specialist resources.
- SD-WAN (Insight Network) Software-defined wide area networking service providing centralised network management, traffic optimisation, and multi-site connectivity for businesses. Targeted at enterprises with distributed branches needing agile, application-aware WAN.
- Cloud Connect Secure cloud connectivity service linking business locations to major cloud platforms and data centres with dedicated bandwidth. Targeted at enterprises requiring reliable, low-latency access to public cloud workloads.
- Cloud PBX Cloud-hosted PBX providing business phone system features without on-premise hardware, supporting flexible remote and office-based teams. Targeted at SMB and mid-market businesses replacing legacy PBX systems.
- SIP Trunks SIP trunking service connecting existing PBX systems to the PSTN over the internet for voice calls. Targeted at businesses operating legacy PBX equipment that want IP-based voice termination.
- Teams Calling Microsoft Teams-integrated voice calling service enabling businesses to use Teams as their primary phone system with PSTN connectivity. Targeted at Microsoft 365 customers wanting to consolidate collaboration and telephony onto Teams.
- Mobile Device Management (MDM) Enterprise mobile device management solution enabling businesses to secure, monitor, and manage employee devices, apps, and data. Targeted at organisations with mobile workforces requiring device policy enforcement.
- DDoS Protection DDoS attack mitigation service protecting business networks and applications from malicious traffic floods. Targeted at enterprises with internet-facing services needing protection against volumetric attacks.
- Cloud Security Cloud-delivered cybersecurity services including threat detection, firewall, and security monitoring for businesses. Targeted at SMEs and mid-market companies outsourcing security operations.
- Data Centres Business data centre services providing managed hosting, co-location, and connectivity solutions for enterprise customers. Targeted at enterprises needing secure, NZ-located compute and storage infrastructure.
- Starlink Business Services Starlink satellite broadband resold to business customers in areas where traditional fixed or mobile broadband is unavailable. Targeted at rural enterprises, ports, construction sites, and remote operations needing satellite connectivity.
- Mobile as a Service (MaaS) Managed mobile service where 2degrees manages the complete mobile fleet and device lifecycle for business customers. Targeted at enterprises outsourcing mobility procurement, provisioning, and support.
- Private 5G Network for Lyttelton Port Company Private 5G network service for enterprise and infrastructure operators, deployed at Lyttelton Port in partnership with Ericsson Cradlepoint to provide wide-area connectivity where Wi-Fi and fibre are impractical. Targeted at port operators, logistics hubs, and large industrial sites needing dedicated cellular coverage.
- Direct-to-Cell Satellite Connectivity (AST SpaceMobile) Direct-to-cell satellite connectivity delivered via AST SpaceMobile satellites through the Marton ground station, providing 4G LTE and 5G cellular broadband to areas outside traditional cellular coverage. Targeted at rural and remote consumers, enterprises, and IoT applications needing ubiquitous coverage.
- MVNO Wholesale Operations Wholesale MVNO service enabling other carriers to operate mobile services on 2degrees infrastructure, with charging and BSS delivered via the Totogi Charging-as-a-Service platform. Targeted at virtual network operators and wholesale partners needing network access with managed billing.
- 2degrees App Mobile and web application enabling customers to manage all 2degrees services (mobile, broadband, power), view and pay bills, monitor usage, and access customer support. Targeted at consumer and SMB customers wanting self-service account management.
- HPE Private Cloud AI (Sovereign AI Platform) Sovereign private AI cloud platform deployed with HPE and NVIDIA, enabling autonomous network operations, predictive maintenance, and AI-powered capacity planning with all data stored in New Zealand. Targeted at internal network operations and (as an internal capability) supporting reliable consumer and enterprise services.
Quantifiable outcome
- 536% revenue growth over three years
- +3 more outcomes
Companies that use 2degrees
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles4 records
2degrees technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability7 records
Feature6 records
2degrees partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core, minor and flagship.
- AST SpaceMobilecorePartnership to provide direct-to-cell satellite connectivity via AST SpaceMobile satellites. Ground station in Marton, New Zealand secured with spectrum license from Radio Spectrum Management. Will provide 4G LTE and 5G cellular broadband to areas beyond existing cellular coverage. Commercial launch planned for later in 2026.
- SourseAIcoreAustralian decision intelligence software company providing AI-driven customer value management, retention, and predictive analytics tools. Extends SourseAI's presence beyond MVNO base into full-service telecoms segment.
- Flint GlobalminorUK consultancy commissioned by mobile carriers (Spark, One NZ, 2degrees, Fortysouth, Connexa) to produce report arguing for technology-neutral approach to rural broadband funding, challenging fibre-first policy.
- GSMAcoreSigned GSMA Open Gateway MoU alongside Spark and One NZ to develop and implement standardized network APIs for scam and fraud prevention including Number Verification and SIM Swap APIs.
- Lyttelton Port Company (LPC)corePrivate 5G network deployment at Lyttelton Port using Ericsson Cradlepoint routers with 2degrees public network as backup. Provides wide coverage reaching areas where Wi-Fi and fibre are impractical. LPC handled 434,000 containers in FY2025 with plans to expand to environmental sensors and drones.
- EricssoncoreEnterprise Wireless Solutions provider for private 5G network deployment at Lyttelton Port. Supplies rugged Cradlepoint routers for straddle carriers and infrastructure equipment.
- Hewlett Packard Enterprise (HPE)coreStrategic collaboration to deploy HPE Private Cloud AI platform co-developed with NVIDIA. Enables autonomous network operations, predictive maintenance, and AI-powered capacity planning. All customer and operational data stored within New Zealand jurisdiction for data sovereignty. Multiple local AI agents already demonstrating progress toward self-driving network architecture.
- Auckland FCflagshipFoundation sponsor of Auckland FC women's team debuting in A-League Women in 2027. Continues as telecommunications partner for 2025/26 season. Supports initiative to promote women's sports in New Zealand.
- DatacomcoreStrategic preferred supplier partnership announced in June 2025 for enterprise solutions and managed services collaboration.
- Lynk GlobalminorSeparate partnership with Lynk Global for direct-to-cell satellite connectivity as an alternative satellite solution to AST SpaceMobile.
- BunningscorePartnership to keep tradies connected through Bunnings trade centers and Bunnings Trade Powerpass deals for tradie businesses.
- Palo Alto Networks and N4LcoreCollaboration for cybersecurity, web filtering, and high-speed internet services. 2degrees provides connectivity infrastructure alongside Palo Alto Networks security and N4L network services for schools.
- TotogicoreCharging-as-a-Service platform provider for wholesale MVNO operations. 2degrees has been using Totogi's platform to support wholesale MVNO operations since August 2024.
- MyRepublicminorAgreed to purchase MyRepublic broadband customers following MyRepublic's exit from New Zealand market.
- ConnexacoreConnexa completed acquisition of 2degrees' passive mobile tower assets in June 2023 for infrastructure monetization, with 2degrees retaining network operations.
- StarlinkcoreOffering Starlink Business to customers as part of broadband portfolio for rural and business connectivity solutions.
- Vocus NZflagshipMerger completed June 2022 creating New Zealand's third-largest telecommunications company. Combined entity focused on disrupting telco market through new products and infrastructure expansion.
- Blind FoundationminorTechnology partnership with Blind Foundation for accessibility solutions and support for visually impaired customers.
Scale indicators10 records
Recent moves9 records
Expansion highlights6 records
2degrees competitors and assessment
Company assessmentOthers
- Vocus Communications: Vocus is the Australian parent of Vocus NZ, which merged with 2degrees in 2022. While Vocus NZ operations are now part of 2degrees, Vocus Australia operates comparable fibre, wholesale, and enterprise telecom services, making it a related infrastructure and enterprise telecom peer.
- Chorus New Zealand: Chorus owns most of New Zealand's fixed-line fibre infrastructure and provides wholesale broadband services to retailers like 2degrees. While not a direct competitor in retail, Chorus is a critical infrastructure partner and comparable in the NZ telecom ecosystem.
- Connexa: Connexa acquired 2degrees' passive tower assets for $1.076B in 2022 and now provides tower infrastructure to 2degrees and other carriers. As a tower infrastructure provider adjacent to 2degrees' network operations, Connexa is a closely linked industry participant.
Emerging players
- TPG Telecom: TPG Telecom is an Australian MNO that emerged as a challenger brand, similar to 2degrees' challenger positioning. Comparable on mobile, broadband, and enterprise go-to-market strategies in the Australasian challenger-MNO category.
- MyRepublic: MyRepublic was a broadband challenger in New Zealand before exiting the market; 2degrees acquired its customers in 2023. Operates as a comparable broadband challenger in Australasia with similar go-to-market targeting younger/connected consumers.
Broad incumbents
- Optus: Australia's second-largest MNO offering mobile, broadband, and business services. Comparable to 2degrees as a regional challenger/incumbent in mobile, with similar enterprise and consumer product mix in the broader Australasian market.
- Telstra: Australia's largest telecommunications company with mobile, broadband, and enterprise offerings. While primarily Australian, Telstra operates as a broad incumbent in the Australasian telecom space relevant to 2degrees' mobile and enterprise playbooks.
Direct peers
- Spark New Zealand: Spark is New Zealand's largest telecommunications company and incumbent MNO, offering mobile, broadband, and enterprise services across the same consumer and business segments 2degrees targets. As the market leader, Spark is 2degrees' primary direct competitor in a three-MNO market.
- One NZ (Vodafone NZ): One NZ is New Zealand's second-largest MNO, formerly Vodafone NZ, providing mobile, broadband, and enterprise services. As the #2 player in NZ mobile, One NZ directly competes with 2degrees on consumer plans, network coverage, and business contracts.
Regional players
- Mercury NZ: Mercury is a New Zealand power and broadband provider offering fibre and energy services. It directly competes with 2degrees' Power and broadband offerings in NZ, making it a regional multi-utility telecom peer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
2degrees social profiles
Digital presence2degrees financial estimates
Financial estimateRevenue estimate
Valuation estimate
2degrees leadership team
Management profileNumber of profiles
Profiles17 records
2degrees funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
2degrees M&A and investment
M&A and investmentM&A2 records
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 2degrees
What does 2degrees do?
2degrees is a New Zealand telecommunications carrier providing mobile (Pay Monthly and Prepay), nationwide fibre, wireless, and Hyperfibre broadband, eSIM, rural broadband, bundled electricity (2degrees Power), and a comprehensive enterprise managed-services portfolio (managed LAN/WiFi, SD-WAN, Cloud Connect, Cloud PBX, SIP trunks, DDoS Protection, Teams Calling, MDM, Data Centres, Starlink Business, and Mobile-as-a-Service). It serves consumers through retail stores and an online storefront, businesses through a direct enterprise salesforce, and operates MVNO wholesale on its network using the Totogi Charging-as-a-Service platform. Distribution is anchored by 35+ owned retail stores, an e-commerce site, and strategic reseller partnerships (Bunnings, Chamber of Commerce, Farm Source).
Is 2degrees a public or private company?
2degrees is a private company. It is classified as unknown and is currently operating.
When was 2degrees founded?
2degrees was founded in 2009. It employs 1,001 to 5,000 people.
Where is 2degrees based?
2degrees is headquartered in Auckland, New Zealand, in the Oceania region.
How does 2degrees make money?
Six revenue lines are on record. Mobile Services are the primary driver. The others are broadband Services, device Sales, MVNO Wholesale, business Services and power Services.
Who are 2degrees's main competitors?
Others on record are Vocus Communications, Chorus New Zealand and Connexa. Emerging players are TPG Telecom and MyRepublic. Broad incumbents are Optus and Telstra. Direct peers are Spark New Zealand and One NZ (Vodafone NZ). Mercury NZ is listed as a regional player.
Does 2degrees have an API?
No public API is recorded for 2degrees.
What industry is 2degrees in?
2degrees's product category is Mobile Telecommunications. Its primary akta.pro industry code is HDAIAAAA, Consumer Mobile Network Operators (Retail MNOs), with a secondary code of HDAIAAAB, Enterprise & B2B Mobile Network Operators. Its NAICS code is 51711 and its SIC code is 4813.