Orange Marketing
Orange Marketing is a women-owned, Newport Beach-based HubSpot Diamond Partner agency that implements, optimizes, and operates HubSpot CRM for B2B, SaaS, technology, and nonprofit clients. It also offers emerging AI/AEO visibility services.
- Company typePrivate
- Founded2017
- HeadquartersNewport Beach, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Orange Marketing does
Orange Marketing is a privately held, women-owned (WBENC/WOSB certified) HubSpot Diamond Partner agency headquartered in Newport Beach, California. Founded in 2017, the firm specializes in implementing, optimizing, and operating the HubSpot CRM platform (Marketing, Sales, Service, CMS, and Operations Hubs) for B2B clients, with a stated focus on SaaS, technology, and nonprofit sectors. The company has completed over 250 HubSpot implementations since inception and is ranked #8 among U.S. HubSpot Diamond Partners, the second-highest partner tier.
The company's core product is HubSpot Implementation Services, covering onboarding, data migration, customization, and team training, supplemented by modular offerings including Fractional HubSpot Admin, CMS Website Migration, HubSpot Portal Audits, Service Hub implementations, Sales Enablement, Demand Generation, and Content Marketing. A more recent and strategically differentiating capability is its AI/AEO (Answer Engine Optimization) practice, which helps B2B clients appear in AI-powered search surfaces such as ChatGPT, Google AI Overviews, and Perplexity. The firm also maintains a custom objects and API integration practice (e.g., Hapily Associ8, NetSuite, Segment) for clients with complex proprietary data models.
Orange Marketing operates a professional services plus recurring retainer revenue model. One-time implementation projects typically range from $7,500 to $10,000 for standard onboarding, $20,000 to $100,000+ for full RevOps builds or complex CRM migrations, and ongoing monthly retainers of $2,500-$8,000 for fractional admin and post-launch support. The go-to-market motion is consultative direct sales targeting mid-market and enterprise B2B organizations, delivered remotely across the U.S. and internationally. The firm is privately held with no disclosed institutional funding rounds, suggesting it is founder-operated and self-financed under CEO Rebecca Gonzalez.
Orange Marketing firmographics
Firmographics- Name
- Orange Marketing
- Legal name
- Orange Marketing, Inc.
- Website
- https://orangemarketing.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Orange Marketing is a women-owned, Newport Beach-based HubSpot Diamond Partner agency that implements, optimizes, and operates HubSpot CRM for B2B, SaaS, technology, and nonprofit clients. It also offers emerging AI/AEO visibility services.
- Ownership category
- akta.pro rank
Orange Marketing industry classification
Industry- Product category
- CRM Implementation Consulting
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Customer Journey Orchestration & Campaign Management (BPAFAFAF)
- akta.pro secondary industry
- Marketing Automation Operations for Demand Gen (Email/CRM Workflows) (BPAFAKAM)
Keywords
Where Orange Marketing is headquartered
LocationHeadquarters
- HQ city
- Newport Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Orange Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- HubSpot Implementation Services: One-time implementation projects covering setup, customization, data migration, and training. Projects typically range from $7,500-$10,000 depending on scope, data volume, and number of Hubs included.
- Monthly Retainer Support: Ongoing support services including fractional HubSpot admin, retainer structure, and post-launch support. Monthly retainers for ongoing support start around $2,500-$8,000/month.
- Consulting Packages: Hourly consulting and advisory services for HubSpot optimization, audits, and strategic guidance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | HubSpot Onboarding Projects |
| One time/ perpetual license | Multi-year contract | Full RevOps Implementations |
| Subscription | Monthly | Monthly Retainer Support |
| Subscription | Monthly | No Long-Term Contracts |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Orange Marketing product offering
Product offeringCore offering
Orange Marketing is a HubSpot Diamond Partner agency that implements, migrates, and optimizes the HubSpot CRM platform (Marketing, Sales, Service, CMS, and Operations Hubs) for B2B companies. Its offerings include end-to-end onboarding, data migration from legacy CRMs (Salesforce, Zoho, Pipedrive), fractional admin support, CMS website migration, sales enablement, demand generation, and emerging Answer Engine Optimization (AEO) services that help brands appear in AI-powered search results.
Product overview
Orange Marketing is a HubSpot Diamond Partner agency offering a comprehensive suite of services centered on HubSpot CRM implementation, optimization, and operational support. The core offering is HubSpot Implementation Services, supplemented by specialized modules including AI/AEO Website Visibility for answer engine optimization, HubSpot Portal Audits, Fractional HubSpot Admin, CMS Website Migration, Service Hub implementations, Sales Enablement, Demand Generation Marketing, and Growth Strategy consulting. The agency specializes in B2B, SaaS, technology, manufacturing, and nonprofit sectors, providing end-to-end services from initial onboarding through ongoing optimization and marketing execution.
Differentiator
Problem solved
Functional benefit
Products and services
- HubSpot Implementation Services Full-service HubSpot implementation covering setup, customization, data migration, and team training. Tailored to each business ensuring CRM, automation, and dashboards match sales and marketing processes; projects typically range from $7,500-$10,000.
- AI / AEO Website Visibility Answer Engine Optimization service helping B2B companies optimize content and structured data for visibility in AI-powered search including ChatGPT, Google AI Overviews, and Perplexity results.
- HubSpot Portal Audit Diagnostic review of an existing HubSpot portal to identify problems, inefficiencies, and optimization opportunities with actionable recommendations for improvement.
- Fractional HubSpot Admin Part-time HubSpot administrative support for companies that cannot justify a full-time admin, filling operational gaps and managing HubSpot-based RevOps on a monthly retainer basis ($2,500-$8,000/month).
- HubSpot CMS Website Migration Services Migration of existing websites to the HubSpot CMS platform with customizations and optimizations included.
- HubSpot Consulting Packages Strategic consulting services for HubSpot platform usage, optimization, audits, and best-practice implementation delivered via hourly and packaged engagements.
- HubSpot Service Hub Implementation Implementation of HubSpot Service Hub including ticketing system, knowledge base development, customer feedback surveys, and service automation workflows.
- HubSpot Sales Enablement Sales enablement services including dashboard configuration, automation, coaching, training, and sales/marketing alignment within HubSpot.
- HubSpot Demand Generation Marketing Demand generation marketing services leveraging HubSpot tools for lead generation, nurturing, and pipeline growth.
- HubSpot Growth Strategy Strategic planning and growth consulting services for B2B companies using the HubSpot platform.
- CRM Data Migration Migration services from legacy CRMs (Salesforce, Zoho, Pipedrive) and systems into HubSpot using native import tools, marketplace apps, and custom APIs.
- Marketing Therapy Advisory consulting service offering marketing strategy assessment and problem-solving sessions for B2B teams.
Quantifiable outcome
- 250+ successful implementations completed since 2017
- +3 more outcomes
Companies that use Orange Marketing
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles3 records
Orange Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability6 records
Feature3 records
Orange Marketing partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and flagship.
- Atlantic Technology Group (ATG)coreAtlantic Technology Group partnered with Orange Marketing to implement HubSpot CRM, replacing previous email and spreadsheet-based workflows with an integrated platform. Orange Marketing designed a custom dual-pipeline system that mirrors ATG's sales-to-execution workflow with automation and mobile-friendly access for field teams.
- HubSpotcoreOrange Marketing is a HubSpot Diamond Partner, the second-highest tier in the USA and ranked #8 among U.S. Diamond Partners. They hold all 42 HubSpot certifications and both Onboarding and Data Migration accreditations. As a HubSpot-exclusive partner, they work only with HubSpot, enabling deep expertise.
- AI Trust SignalsflagshipOrange Marketing and AI Trust Signals co-host industry webinars on Answer Engine Optimization (AEO). They announced a live webinar 'What AI Knows About Your Brand: AEO Expert + Early Client Results' on April 17, 2026, focused on how B2B marketers can navigate AI-powered search discovery and share data on AI citation patterns.
- HubSpot CustomerscoreOrange Marketing serves as a channel partner/reseller for HubSpot, implementing and supporting HubSpot CRM for B2B clients across various industries including SaaS, technology, manufacturing, and nonprofits.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Orange Marketing competitors and assessment
Company assessmentDirect peers
- SmartBug Media: One of the largest HubSpot Elite Solutions Partners in the world, offering HubSpot implementation, inbound marketing, sales enablement, and revenue operations services to B2B clients across SaaS, tech, and similar verticals. Directly comparable as a top-tier HubSpot-exclusive agency competing for the same enterprise/mid-market B2B implementations.
- New Breed Marketing: HubSpot Elite Solutions Partner providing full-funnel revenue marketing, CRM implementation, and sales enablement for B2B SaaS and tech companies. Closely aligned with Orange Marketing on customer profile, service mix, and partner-tier positioning.
- Salted Stone: HubSpot Elite Solutions Partner focused on B2B SaaS and tech clients with services spanning CRM implementation, web design, and inbound marketing. Comparable as another tier-1 HubSpot partner competing for the same mid-market implementation projects.
- IMPACT: HubSpot Elite partner and training organization serving B2B companies with marketing strategy, HubSpot onboarding, and The Marketing Team framework. Directly comparable as a content-led, education-focused HubSpot elite agency.
- Digital Pi: HubSpot Elite Solutions Partner specializing in CRM migrations (Salesforce to HubSpot), marketing automation, and rev ops implementations for mid-market and enterprise B2B firms. Highly comparable on the data-migration and integration competencies that Orange Marketing highlights.
- Square 2 Marketing: Long-standing HubSpot partner agency delivering inbound marketing, CRM implementation, and sales enablement to B2B clients. Comparable as a similarly sized HubSpot-focused agency competing for the same implementation and demand-gen engagements.
- Revenue River: HubSpot Elite Solutions Partner providing HubSpot CRM implementation, sales enablement, and revenue operations services to B2B SaaS and tech companies. Comparable on partner tier, customer profile, and service lines.
- Heinz Marketing: B2B marketing agency focused on sales and marketing alignment, demand generation, and CRM implementations for mid-market tech and SaaS companies. Comparable as a similarly sized B2B-focused agency overlapping on strategy and HubSpot execution.
- Vengreso: B2B sales and marketing consultancy offering LinkedIn-based prospecting, sales enablement, and HubSpot-adjacent services to SaaS and technology clients. Comparable as a B2B SaaS-focused revenue agency overlapping on customer profile and demand-gen services.
Broad incumbents
- HubSpot (Solutions Partner Program / Partner Ecosystem): HubSpot operates the broader Solutions Partner ecosystem and adjacent services (e.g., onboarding support, services-led motions) that compete for the same implementation and migration workloads. Comparable as the platform incumbent whose partner program tiers and tools shape Orange Marketing's go-to-market economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Orange Marketing social profiles
Digital presenceOrange Marketing compliance and trust
Trust signalCompliance7 records
Orange Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Orange Marketing leadership team
Management profileNumber of profiles
Profiles5 records
Orange Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Orange Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Orange Marketing
What does Orange Marketing do?
Orange Marketing is a HubSpot Diamond Partner agency that implements, migrates, and optimizes the HubSpot CRM platform (Marketing, Sales, Service, CMS, and Operations Hubs) for B2B companies. Its offerings include end-to-end onboarding, data migration from legacy CRMs (Salesforce, Zoho, Pipedrive), fractional admin support, CMS website migration, sales enablement, demand generation, and emerging Answer Engine Optimization (AEO) services that help brands appear in AI-powered search results.
Is Orange Marketing a public or private company?
Orange Marketing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Orange Marketing founded?
Orange Marketing was founded in 2017. It employs 11 to 50 people.
Where is Orange Marketing based?
Orange Marketing is headquartered in Newport Beach, United States, in the North America region.
How does Orange Marketing make money?
Three revenue lines are on record. HubSpot Implementation Services are the primary driver. The others are monthly Retainer Support and consulting Packages.
Who are Orange Marketing's main competitors?
Direct peers on record are SmartBug Media, New Breed Marketing, Salted Stone, IMPACT, Digital Pi, Square 2 Marketing, Revenue River, Heinz Marketing and Vengreso. HubSpot (Solutions Partner Program / Partner Ecosystem) is listed as a broad incumbent.
Does Orange Marketing have an API?
No public API is recorded for Orange Marketing.
What industry is Orange Marketing in?
Orange Marketing's product category is CRM Implementation Consulting. Its primary akta.pro industry code is BPAFAFAF, Customer Journey Orchestration & Campaign Management, with a secondary code of BPAFAKAM, Marketing Automation Operations for Demand Gen (Email/CRM Workflows). Its SIC code is 7311.