GWMWater
- Company typePrivate
- Founded2004
- HeadquartersHorsham, Australia
- Headcount101–250
- GTM typeB2C
- OfferingServices
GWMWater firmographics
Firmographics- Name
- GWMWater
- Legal name
- Grampians Wimmera Mallee Water
- Website
- https://gwmwater.org.au
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
GWMWater industry classification
Industry- Product category
- Municipal Water and Sewerage Utility Services
- NAICS
- Water, Sewage and Other Systems (2213), Water Supply and Irrigation Systems (22131), Sewage Treatment Facilities (22132)
- SIC
- Water Supply (4941), Sanitary Services (4950)
- akta.pro primary industry
- Water Resources Administration (Watersheds, Rivers, Groundwater) (BPAIAMAE)
- akta.pro secondary industries
- Non‑Potable Reuse Utilities (Irrigation, Industrial, Cooling) (EUANAGAA), Recycled Water Customer Programs & Demand Management (Connections, Rate Design, End‑Use Controls) (EUANAGAJ)
Keywords
Where GWMWater is headquartered
LocationHeadquarters
- HQ city
- Horsham
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
GWMWater business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Infrastructure, Personnel, Operations, Technology or R&D, Others
Revenue model
- Water Supply Services: Charges for water consumption, water availability, and sewerage availability services for urban and rural customers. Revenue is regulated by the Essential Services Commission under the 2023-28 Water Plan.
- Rural Pipeline Services: Rural domestic and stock pipeline customers billed quarterly. Includes primary and standard meter charges, capacity charges based on property water allowance, and water usage based on consumption.
- Trade Waste Services: Charges for commercial and industrial customers including trade waste charges.
- Fire Service Charges: Charges for commercial fire service connections.
- Groundwater and Surface Water Licences: Licence fees and usage charges for groundwater and surface water diversions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Quarterly | Urban customer water supply charges 2025/26 |
| Subscription | Quarterly | Urban customer wastewater charges 2025/26 |
| Subscription | Quarterly | Rural pipeline customer charges 2025/26 |
| Subscription | Annual | Recreation Contribution Charge |
| Subscription | Annual | Water concessions |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
GWMWater product offering
Product offeringCore offering
GWMWater provides urban water supply, rural domestic and stock water pipelines, wastewater/sewerage collection and treatment, recycled water reuse, and groundwater and surface water management across the Grampians, Wimmera and Mallee regions of Victoria. Services are delivered through owned pipeline networks, treatment plants, eight bulk water reservoirs, and supported by an Aqualus-powered online Customer Portal for usage monitoring and account management.
Product overview
GWMWater is a government-owned water corporation providing a comprehensive suite of water and wastewater services across Victoria's Grampians, Wimmera, and Mallee regions. The core offering encompasses urban water supply serving 32,000+ properties across 71 towns, rural water supply to 11,000+ properties, wastewater treatment with recycled water reuse, and groundwater management. The GWMWater Customer Portal (powered by Aqualus) serves as the primary digital interface, enabling real-time water monitoring, leak detection alerts, and account management for customers. Infrastructure investment programs including capital upgrades, the East Grampians Rural Pipeline, drinking water upgrades, and urban remote metering enhance service delivery across the service area.
Differentiator
Problem solved
Functional benefit
Products and services
- Urban Water Supply Secure water supply to 71 urban towns across the Grampians, Wimmera and Mallee regions, with 32 receiving drinking water meeting Safe Drinking Water Act 2003 standards. Includes water treatment, distribution, and quality monitoring for over 32,000 urban properties.
- Rural Water Supply (Domestic and Stock) Domestic and stock water services to approximately 11,000 rural customers via the rural pipeline network, including bulk water supply for intensive agricultural activities such as poultry farms, piggeries, and commercial feedlots.
- Wastewater Services Wastewater collection and treatment services to larger towns with extensive recycling of treated wastewater for sporting fields, parks, gardens, vineyards, and agriculture.
- Recycled Water Treated wastewater made available for beneficial reuse from various wastewater treatment plants, supporting environmental and financial sustainability through use on sporting fields, parks, gardens, vineyards, and agriculture.
- Groundwater Management Bore licensing, groundwater monitoring, and management of the Murrayville Groundwater Management Area and West Wimmera Groundwater Management Area under the Victorian Water Act 1989.
- Headworks Management (Bulk Water Reservoirs) Management of eight bulk water supply reservoirs (headworks) including Lake Bellfield, Lake Fyans, Lake Lonsdale, Rocklands Reservoir, and Lake Wartook to provide raw water storage for the regional supply system.
- Trade Waste Services Trade waste discharge management and charges for commercial and industrial customers discharging non-domestic wastewater into the GWMWater sewerage system.
- Fire Service Connections Charges and connections for commercial fire service connections to the GWMWater water network.
- Surface Water Diversion Licensing Licence fees and usage charges for surface water diversions within the GWMWater jurisdiction under the Victorian Water Act 1989.
- GWMWater Customer Portal Free online self-service portal powered by Aqualus that enables customers to monitor water usage in real time, set leak alerts, track water allowances (for rural customers), and manage account details. Includes 48-hour water flow analysis for leak detection.
Quantifiable outcome
- 63% reduction in average annual inflow to Grampians reservoirs has been managed through fully pipelined systems
- +1 more outcomes
Companies that use GWMWater
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
GWMWater technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature2 records
GWMWater partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Dja Dja Wurrung Clans Aboriginal CorporationcoreJoint recipients of Premier's Sustainability Award in 2019 for work on Cultural Heritage Management Plans for the South-West Loddon Pipeline project. Collaboration on protecting Indigenous cultural heritage during water infrastructure projects.
- Wamba Wemba Aboriginal CorporationminorRegistered Aboriginal Party (RAP) representing Traditional Owners interests in parts of the GWMWater service area.
- Barengi Gadjin Land Council (BGLC)minorRegistered Aboriginal Party (RAP) representing Traditional Owners interests in parts of the GWMWater service area.
- Eastern Maar Aboriginal Corporation (EMAC)minorRegistered Aboriginal Party (RAP) representing Traditional Owners interests in parts of the GWMWater service area.
- First People of the Millewa Mallee Aboriginal CorporationminorRegistered Aboriginal Party (RAP) representing Traditional Owners interests in parts of the GWMWater service area.
- Gunditj Mirring Traditional Owners Aboriginal CorporationminorRegistered Aboriginal Party (RAP) representing Traditional Owners interests in parts of the GWMWater service area.
- Wadawurrung Traditional Owners Aboriginal CorporationminorRegistered Aboriginal Party (RAP) representing Traditional Owners interests in parts of the GWMWater service area.
- First Peoples State RelationsminorGovernment body engaged by GWMWater where there is no appointed RAP to protect heritage during works.
- VicWaterminorIndustry body for Victorian water corporations. CEO dinner engagement for high-level discussions on Victorian water sector issues.
- ASTT (Australasian Society for Trenchless Technology)minorIndustry organisation for trenchless technology. GWMWater employees attend No-Dig conferences and events. GWMWater was an award finalist in 2025 ASTT Awards.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
GWMWater competitors and assessment
Company assessmentDirect peers
- Wannon Water: Regional Victorian water corporation serving south-west Victoria with urban water supply, wastewater, and rural services under the same state regulatory framework as GWMWater - a near-identical operating model and customer base.
- Lower Murray Water: Regional Victorian water corporation serving the Lower Murray region with urban water, wastewater, and irrigation services to agricultural customers - directly comparable mix of urban/rural customers and climate-exposed service area.
- Coliban Water: Regional Victorian water corporation serving north-central Victoria with water, wastewater, and recycled water services - comparable scale, regulatory framework, and service area profile to GWMWater.
- Goulburn Valley Water: Regional Victorian water corporation serving the Goulburn Valley with water supply, sewerage, and trade waste services to a mix of urban towns and significant agricultural irrigation customers.
- North East Water: Regional Victorian water corporation serving north-east Victoria with water supply and wastewater services under the same regulator as GWMWater - directly comparable services and governance structure.
- East Gippsland Water: Regional Victorian water corporation operating in East Gippsland with water and sewerage services to small urban towns and rural properties - mirrors GWMWater's small-town, dispersed-customer model.
- South Gippsland Water: Small regional Victorian water corporation supplying water and wastewater to towns in South Gippsland - comparable regulatory environment, customer profile, and scale of operations.
Broad incumbents
- Melbourne Water: Major Victorian water wholesale and bulk water corporation owned by the State, managing headworks reservoirs and waterways across Melbourne - comparable asset base (reservoirs, headworks) but operates at much larger scale and urban scope.
- Yarra Valley Water: Largest Melbourne metropolitan water retailer providing water and wastewater services to over 2 million customers - same regulatory framework but at vastly larger urban scale.
- South East Water: Major Melbourne metropolitan water and wastewater utility - same Victorian regulatory framework and core services but urban-only customer base and much larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
GWMWater social profiles
Digital presenceGWMWater compliance and trust
Trust signalCompliance4 records
GWMWater financial estimates
Financial estimateRevenue estimate
Valuation estimate
GWMWater leadership team
Management profileNumber of profiles
Profiles13 records
GWMWater funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GWMWater M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GWMWater
What does GWMWater do?
GWMWater provides urban water supply, rural domestic and stock water pipelines, wastewater/sewerage collection and treatment, recycled water reuse, and groundwater and surface water management across the Grampians, Wimmera and Mallee regions of Victoria. Services are delivered through owned pipeline networks, treatment plants, eight bulk water reservoirs, and supported by an Aqualus-powered online Customer Portal for usage monitoring and account management.
Is GWMWater a public or private company?
GWMWater is a private company. It is classified as state government owned and is currently operating.
When was GWMWater founded?
GWMWater was founded in 2004. It employs 101 to 250 people.
Where is GWMWater based?
GWMWater is headquartered in Horsham, Australia, in the Oceania region.
How does GWMWater make money?
Five revenue lines are on record. Water Supply Services are the primary driver. The others are rural Pipeline Services, trade Waste Services, fire Service Charges and groundwater and Surface Water Licences.
Who are GWMWater's main competitors?
Direct peers on record are Wannon Water, Lower Murray Water, Coliban Water, Goulburn Valley Water, North East Water, East Gippsland Water and South Gippsland Water. Broad incumbents are Melbourne Water, Yarra Valley Water and South East Water.
Does GWMWater have an API?
No public API is recorded for GWMWater.
What industry is GWMWater in?
GWMWater's product category is Municipal Water and Sewerage Utility Services. Its primary akta.pro industry code is BPAIAMAE, Water Resources Administration (Watersheds, Rivers, Groundwater), with a secondary code of EUANAGAA, Non‑Potable Reuse Utilities (Irrigation, Industrial, Cooling). Its NAICS code is 2213 and its SIC code is 4941.