SISU
SISU is a SaaS platform for real estate teams and brokerages, integrating performance management, AI coaching (Sunburst), AI lead conversion (Battr), and e-signature (SisuSign) into a single platform serving 9,230 teams and 109,000 users.
- Company typePrivate
- Founded2021
- HeadquartersSingapore, Singapore
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What SISU does
SISU is a SaaS platform purpose-built for real estate teams and brokerages that integrates performance management, AI coaching, lead conversion automation, and e-signature into a single offering. The platform is composed of three integrated products—Sisu as the core performance and accountability layer, Sunburst as the AI coaching module, and Battr as the AI lead conversion platform—supplemented by SisuSign for electronic signature. Founded by Rachel Soon in 2021, the company operates with a 1-10 employee headcount while reporting an installed base of approximately 9,230 real estate teams and brokerages and 109,000 users, with cumulative platform activity of $786B in transaction volume, 6.61M transactions, $18.8B in gross commission volume, and 215K vendors on the platform.
The customer base spans major national real estate franchises including eXp Realty, RE/MAX, Keller Williams, Compass, and Coldwell Banker, alongside thousands of smaller teams and individual agents. Underlying technical components include AI-driven predictive analytics and autonomous agent workflows in Sunburst and automated lead handling in Battr, supported by a transaction-data flywheel accumulated across millions of closed deals.
SISU sells through an enterprise field sales motion complemented by franchise channel partnerships and referral relationships such as the partnership with Workman Success System. Pricing is quote-based on annual subscriptions, with monetization covering brokerage-, team-, and individual agent-level tiers. The company has begun vertical extension through a partnership with Sympli Mortgage, integrating lending workflows into the broader transaction lifecycle and signaling a strategy of capturing wallet share across adjacent real estate services.
SISU firmographics
Firmographics- Name
- SISU
- Legal name
- Sisu
- Website
- https://getsisu.co
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SISU is a SaaS platform for real estate teams and brokerages, integrating performance management, AI coaching (Sunburst), AI lead conversion (Battr), and e-signature (SisuSign) into a single platform serving 9,230 teams and 109,000 users.
- Ownership category
- akta.pro rank
Where SISU is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Markets served
SISU business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription: Subscription-based pricing model for access to the Sisu platform and its three products (Sisu, Sunburst, Battr). Sold on a per-team basis targeting real estate brokerages and teams of varying sizes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise team pricing for real estate brokerages and teams |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
SISU product offering
Product offeringCore offering
SISU is a SaaS platform for real estate teams that combines performance analytics, transaction management, AI-powered coaching, and automated lead management through three integrated products: Sisu (core performance and transaction platform), Sunburst (AI coaching), and Battr (AI lead management). The platform is sold to U.S. real estate brokerages and agent teams as a unified operations suite, with supporting offerings including SisuSign (e-signature) and Sympli Mortgage (mortgage brokerage services).
Product overview
SISU offers a platform-plus-modules architecture comprising three integrated products: Sisu (core performance and accountability platform), Sunburst (AI coaching module), and Battr (AI lead conversion module). These three systems work together to provide real estate teams complete visibility and control—from lead management through transaction completion. SisuStreamlines the post-appointment workflow, replacing tracking spreadsheets, intake forms, dashboards, and transaction management systems. The platform integrates with CRMs and includes an e-signature feature (SisuSign). A related offering, Sympli Mortgage, enables users to own and operate a mortgage brokerage.
Differentiator
Problem solved
Functional benefit
Brands
- Sunburst: AI coaching platform for agents, ISAs, TCs, Director of Ops, and team leaders. It learns from company data, identifies missed opportunities, business blind spots, and where agents need coaching.
- Battr
Products and services
- Sisu Sisu is the core SISU platform, providing performance analytics and transaction management for real estate brokerages and agent teams. It is positioned as the operational backbone of the SISU suite, integrating with Sunburst and Battr to give brokerages a unified view of team performance and transaction activity.
- Sunburst Sunburst is SISU's AI-powered coaching product for real estate agents and teams. It uses AI to deliver coaching insights and agent development support, designed to be adopted alongside the core Sisu platform.
- Battr Battr is SISU's AI lead management and routing product for real estate teams. It automates lead handling and routing to help brokerages convert and distribute leads more efficiently across agents.
- SisuSign SisuSign is the e-signature offering associated with the SISU platform, providing electronic signature capability integrated within the broader SISU suite for real estate transactions.
- Sympli Mortgage Sympli Mortgage is a mortgage offering associated with SISU, providing brokerage ownership and mortgage services to real estate teams and their clients.
Quantifiable outcome
- 320% faster production scaling than industry average
- +5 more outcomes
Companies that use SISU
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles1 record
SISU technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature6 records
SISU partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- eXp RealtycoreMajor real estate franchise brand with agents and teams using the Sisu platform for performance management and accountability.
- RE/MAXcoreMajor real estate franchise brand with agents and teams using the Sisu platform for performance management and accountability.
- Keller WilliamscoreMajor real estate franchise brand with agents and teams using the Sisu platform for performance management and accountability.
- Coldwell BankercoreMajor real estate franchise brand with agents and teams using the Sisu platform for performance management and accountability.
- CompasscoreMajor real estate brokerage brand with agents and teams using the Sisu platform for performance management and accountability.
- Workman Success SystemminorReal estate coaching and success system partner that refers clients to Sisu platform.
- Sympli MortgageminorRelated company offering mortgage brokerage services. Sisu promotes 'Own A Mortgage Brokerage that We Operate' through Sympli, suggesting a shared ownership or strategic alliance.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
SISU competitors and assessment
Company assessmentDirect peers
- Lofty (formerly Chime): AI-powered CRM and lead-generation platform targeting real estate teams and brokerages; overlaps with SISU's lead management, AI coaching, and team accountability use cases.
- kvCORE (Inside Real Estate): Leading real estate CRM and team-management platform serving the same brokerage and team customer base as SISU, with broader feature breadth across CRM, marketing, and back-office.
- BoldTrail (formerly iHomefinder): End-to-end real estate platform combining CRM, lead generation, and agent websites for teams and brokerages, competing for the same SISU customer wallet share.
- Real Geeks: IDX websites, CRM, and lead conversion tools for real estate teams; comparable customer segment and overlapping lead management / conversion feature set.
- CINC (Commissions Inc): Lead generation and CRM platform for real estate teams and brokerages with similar agent-accountability and lead-distribution features as Battr and SISU's core product.
- Follow Up Boss: Real estate-specific CRM widely used by teams and brokerages for lead routing, follow-up, and pipeline management — directly adjacent to SISU's lead and performance focus.
Emerging players
- BombBomb: Video email and engagement platform heavily used by real estate teams; adjacent feature category that overlaps with SISU's client portal and team-communication workflow.
Broad incumbents
- Pipedrive: General-purpose sales CRM frequently adopted by smaller real estate teams as a lower-cost alternative to specialist platforms, competing at the SMB end of SISU's market.
- Salesforce (Real Estate Clouds): Broader CRM/enterprise platform with industry clouds touching real estate; competes for larger brokerage contracts where SISU also pitches enterprise field sales.
Others
- Workman Success System: Real estate coaching and training organization that partners with SISU; comparable audience of broker owners and team leaders and a channel partner in SISU's GTM.
Market position
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
SISU social profiles
Digital presenceSISU financial estimates
Financial estimateRevenue estimate
Valuation estimate
SISU leadership team
Management profileNumber of profiles
Profiles1 record
SISU funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SISU M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SISU
What does SISU do?
SISU is a SaaS platform for real estate teams that combines performance analytics, transaction management, AI-powered coaching, and automated lead management through three integrated products: Sisu (core performance and transaction platform), Sunburst (AI coaching), and Battr (AI lead management). The platform is sold to U.S. real estate brokerages and agent teams as a unified operations suite, with supporting offerings including SisuSign (e-signature) and Sympli Mortgage (mortgage brokerage services).
Is SISU a public or private company?
SISU is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SISU founded?
SISU was founded in 2021. It employs 1 to 10 people.
Where is SISU based?
SISU is headquartered in Singapore, Singapore, in the Asia region.
How does SISU make money?
One revenue line is on record: saaS Subscription.
Who are SISU's main competitors?
Direct peers on record are Lofty (formerly Chime), kvCORE (Inside Real Estate), BoldTrail (formerly iHomefinder), Real Geeks, CINC (Commissions Inc) and Follow Up Boss. BombBomb is listed as an emerging player. Broad incumbents are Pipedrive and Salesforce (Real Estate Clouds). Workman Success System is listed as an others.
Does SISU have an API?
No public API is recorded for SISU.