FoodMeUp

What FoodMeUp does

FoodMeUp is a French SaaS company headquartered in Paris that builds and operates "Melba," a cloud-based ERP platform dedicated to restaurant professionals. The platform unifies four interconnected modules — Analytics, Operations, Traceability, and Multi-site Management — and is delivered 100% in the browser with zero installation, plus a companion mobile app. It centralizes ingredients, recipes, supplier orders, production planning, inventory, and 14-allergen-family traceability, with INCO-compliant nutrition and allergen labeling, and supports three operational modes (multisite, central kitchen, purchasing central) for restaurant chains, central kitchens, dark kitchens, caterers, independent restaurateurs, bakers/pastry chefs, and hotel-restaurants.

Underlying the product is an API-first architecture exposed via 500+ OpenAPI v3 routes and an MCP documentation layer, enabling integration with cash registers, labeling devices, supplier systems, and customer websites. AI features — invoice scanning, product recognition, and automatic allergen enrichment — are explicitly powered by third-party foundation models (Claude and ChatGPT) and sold as à-la-carte AI credits in addition to the subscription.

The business runs on a modular subscription model starting at €49 HT/month per module, complemented by a self-serve product-led growth motion (immediate free trial, no sales assistance) for SMBs and dedicated project-manager-led enterprise sales for large multi-site deployments. Distribution combines direct web self-serve, enterprise field sales, and a partner ecosystem spanning cash-register software vendors, ingredient suppliers, culinary schools, and culinary consultants. The company is privately held (no IPO, no disclosed parent or institutional investor control beyond 2016 NUMA and 2019 Acequia Capital/Founders Future rounds) and primarily operates in France while marketing in 10+ languages. Named enterprise customers include Buffalo Grill, Paul, Bioburger, Pitaya, Prêt à Manger, Class'Croute, Eat Salad, Hippopotamus, FoodChéri, Big Fernand, La Pataterie, and Pokawa.

Name

FoodMeUp

Legal name

FoodMeUp

Website

https://foodmeup.io

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Restaurant Management Software

NAICS

Special Food Services (7223), Caterers (722320)

SIC

Retail-Eating Places (5812)

akta.pro primary industry

Food Services & Catering (On-site/Corporate Dining/Vending) (IMAIAAAE)

Keywords

• Restaurant ERP software
• Food cost management
• Recipe costing software
• Restaurant inventory management
• Food traceability solutions

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription - Modular ERP Platform: Monthly subscription model with modular pricing starting at €49 HT/month per module. AI credits available separately without subscription requirement. Customers compose their offer based on needs.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

FoodMeUp sells Melba, a cloud-based, modular ERP platform that helps restaurant professionals manage recipes, ingredient inventory, supplier orders, production planning, multi-site operations, and food traceability (allergens, nutritional labeling, temperature). Modules for analytics, operations, traceability, and multi-site management are purchased individually via subscription starting at €49 HT/month per module, with à la carte AI credits for invoice scanning and allergen enrichment. The offering targets restaurant chains, central kitchens, dark kitchens, caterers, independent restaurateurs, bakers, and hotel-restaurants in France and adjacent EMEA markets.

Product overview

FoodMeUp's product portfolio centers on Melba, a unified cloud-based ERP platform for restaurant professionals. The platform comprises interconnected modules: Analytics (for margin analysis and anomaly detection), Operations (for inventory, recipe sheets, production planning, and supplier orders), Traceability (for allergen/nutritional labeling and temperature monitoring), and Multi-site Management (for central kitchens and purchasing groups). An API product offering 500+ OpenAPI routes extends the platform's capabilities for custom integrations. AI features include invoice scanning, product recognition, and allergen enrichment, with pricing starting at €49/month per module.

Differentiator

Problem solved

Functional benefit

Brands

• Melba: Restaurant management ERP software solution for restaurant professionals, offering inventory management, recipe costing, supplier ordering, production planning, and traceability modules.

Products and services

• Melba Cloud-based, modular ERP platform sold to restaurant professionals for managing recipes, ingredient costing, inventory, supplier orders, production planning, multi-site operations, and food traceability (allergens, nutritional labeling with INCO compliance, temperature monitoring). Includes Analytics, Operations, Traceability, and Multi-site modules, a 500+ route OpenAPI v3 surface for POS, website, and labeling integrations, AI-driven invoice scanning and allergen enrichment, and a mobile app for kitchen operations. Modular subscription pricing starts at €49 HT/month per module, with à la carte AI credits and dedicated project manager support for enterprise deployments.

Quantifiable outcome

• 5% cost of goods savings per production site
• +4 more outcomes

Named customers12 records

Segments7 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature7 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Cash Register Software ProviderscoreTechnology or IntegrationIntegration partnerships with cash register software providers enabling data synchronization between Melba ERP and point-of-sale systems. Allows margin analysis cross-referenced with sales data.
• SupplierscoreTechnology or IntegrationIntegration with ingredient suppliers for digitized purchasing workflows, delivery anomaly tracking, and automated credit claim processing.
• Culinary Schools and Training CentersminorChannel Partner/ Reseller/ DistributorEducational institution partnerships for training future hospitality professionals on restaurant management software.
• Culinary ConsultantsminorImplementation/ SI/ Consulting PartnerPartnership with culinary consultants who recommend and implement Melba for their restaurant clients as part of operational improvement engagements.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Openbravo Commerce: Openbravo offers cloud POS and retail/hospitality commerce platforms with multi-site capabilities. Comparable to Melba's cloud-first, multi-location, and centralized ingredient management approach for hospitality operators.
• LS Retail (LS Central): LS Retail provides ERP and POS extensions on Microsoft Dynamics for hospitality and food retail, including inventory and recipe management. Comparable to Melba's multisite ERP and recipe-centric operations, especially for retail-foodservice hybrids.

Broad incumbents

• Lightspeed Restaurant (Lightspeed Commerce): Lightspeed's restaurant POS and inventory module serves multi-location foodservice operators with menu engineering, inventory, and reporting. Directly comparable to Melba as a restaurant-management platform targeting chains and central kitchens, though broader in POS scope and larger in scale.
• Square for Restaurants (Block): Square for Restaurants offers POS, payroll, and inventory management from Block, serving SMB restaurants with integrated payments. Comparable to Melba's PLG, zero-install, cloud SaaS model and SMB self-serve positioning.
• Toast Inc. Toast's restaurant platform spans POS, inventory, and food-cost management for full-service and quick-service chains. Comparable to Melba's multi-site ERP focus on recipe costing, supplier ordering, and operational analytics—anchored in foodservice digitization for chain operators.
• Aloha by NCR Voyix: Aloha is NCR Voyix's enterprise POS and restaurant operations platform used by large foodservice chains. Comparable to Melba's enterprise deployments for chains like Buffalo Grill, with overlapping focus on multi-site operational analytics.

Direct peers

• TouchBistro: TouchBistro provides POS, inventory, and staff management for restaurants and bars, with multi-location features for independent operators and small chains. Comparable to Melba's SMB and mid-market foodservice ERP targeting, particularly for independent restaurateurs and small chains.
• MarketMan: MarketMan provides inventory, supplier ordering, and food cost management software for restaurants. Directly comparable to Melba's Operations module—supplier orders, inventory control, cost-of-goods tracking—particularly for SMB and mid-market chains.
• Caterease / Total Party Planner: Caterease offers catering management software with production planning, recipe costing, and order management for caterers. Direct overlap with Melba's caterer segment (including Class'Croute-style operators) on recipe costing and event-based production workflows.
• Restaurant365: Restaurant365 is a cloud ERP purpose-built for the restaurant industry, combining accounting, inventory, food cost, and operations in one platform—the closest US analog to Melba's foodservice-vertical ERP positioning and modular SaaS pricing model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/foodmeup
• Facebookfacebook.com/foodmeup
• LinkedInlinkedin.com/company/foodmeup
• Instagraminstagram.com/melba.io

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FoodMeUp