Stream Hatchet

Gaming and Esports Analytics Softwarestreamhatchet.com

Stream Hatchet is a Barcelona-based business intelligence and influencer marketing platform for gaming, esports, and live streaming, aggregating data from 16 platforms to serve video game publishers, brands, and esports organizations. It operates as a wholly-owned subsidiary of GameSquare Holdings (NASDAQ:GAME).

Company typePrivate
Founded2015
HeadquartersBarcelona, Spain
Headcount11–50
GTM typeB2B
OfferingSoftware

What Stream Hatchet does

Stream Hatchet is a Barcelona-based business intelligence and influencer marketing platform serving the gaming, esports, and live streaming industries. The company aggregates and analyzes data from 16 major live-streaming and social platforms — including Twitch, YouTube, TikTok, Kick, AfreecaTV, Facebook Live, and Chzzk — processing over 100 billion daily data points with seven years of historical engagement data. Its product portfolio centers on a web dashboard providing live streaming viewership analytics, esports measurement, YouTube VOD intelligence, competitor analysis, audience insights, speech/chat recognition, and creator discovery, supplemented by analyst-built Custom Reports, API + Data Integrations, and downloadable Market Intelligence reports. Enterprise customers span video game publishers (Capcom, Riot Games, Scopely, Bungie, Ubisoft, Activision Blizzard), platform owners (Microsoft, PlayStation), brands (MediaMarkt, HyperX, Displate, ExitLag), and esports organizations (NASCAR esports).

Stream Hatchet firmographics

Firmographics

Name: Stream Hatchet
Legal name: Stream Hatchet
Website: https://streamhatchet.com
Company type: Private
Founded year: 2015
Operating status: Operating
Headcount range: 11–50 employees
Short description: Stream Hatchet is a Barcelona-based business intelligence and influencer marketing platform for gaming, esports, and live streaming, aggregating data from 16 platforms to serve video game publishers, brands, and esports organizations. It operates as a wholly-owned subsidiary of GameSquare Holdings (NASDAQ:GAME).
Ownership category
akta.pro rank

Stream Hatchet industry classification

Industry

Product category: Gaming and Esports Analytics Software
NAICS: Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Broadcasting and Content Providers (516)
SIC: Services-Miscellaneous Amusement & Recreation (7990)
akta.pro primary industry: Analytics, Attribution & Measurement (Creator Performance, Audience Insights) (MPAFAEAI)
akta.pro secondary industries: Creator & Streamer Platforms (Live & VOD for Game Content) (MPAFAEAA), Creator Tools & Production (Overlays, Alerts, Encoding, Editing, Audio) (MPAFAEAC)

Keywords

Gaming analytics platform
Live streaming intelligence
Creator marketing analytics
Esports measurement tools
Influencer campaign analytics

Where Stream Hatchet is headquartered

Location

Headquarters

HQ city: Barcelona
HQ country: Spain
HQ region: Europe

Markets served

Stream Hatchet business model

Business model

GTM type: B2B
Offering type: Software
Cost components: Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

Web Platform Subscriptions: Subscription-based access to business intelligence dashboard with three plan tiers (Starter, and custom enterprise packages). Provides access to streaming intelligence tools, creator discovery, trend analysis, and analytics.
Custom Reporting Solutions: Custom reporting solutions from data analysts focusing on sponsorship and marketing activation measurement. Tailored reports for specific campaign needs.
API/Data Integration: Flexible interface for businesses to integrate real-time streaming data into internal reporting mechanisms. Enterprise-grade data access.

Pricing tiers

Model	Billing	Price
Freemium	Monthly	Starter - Free basic tier with limited data
Subscription	Annual	Custom plans for professional services and enterprise accounts

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Stream Hatchet product offering

Product offering

Core offering

Stream Hatchet provides a business intelligence platform for the live streaming, esports, and gaming industries, aggregating data from 16 major platforms including Twitch, YouTube, TikTok, and Kick. Its core products include a web dashboard with live streaming viewership, esports measurement, audience insights, and creator discovery tools, supplemented by custom analyst-built reports, API/data integrations, and downloadable market intelligence reports. The platform serves video game publishers, brands, influencer marketers, and esports teams with AI-powered creator-brand matching and campaign measurement.

Product overview

Stream Hatchet is a subsidiary of GameSquare Holdings (NASDAQ:GAME) offering a comprehensive analytics platform for the live streaming, esports, and gaming industries. The product portfolio consists of a Web Dashboard (core Business Intelligence platform with live streaming viewership, esports measurement, YouTube VOD intelligence, competitor analysis, audience insights, speech recognition, and creator discovery tools), supplemented by Custom Reports (analyst-built reports for influencer marketing, esports, and competitive market analysis), API + Data Integrations (for embedding real-time data into internal systems), Market Intelligence (downloadable industry trend reports), and Campaign Management features. The platform aggregates data from 16 major live-streaming and social platforms including Twitch, YouTube, TikTok, Instagram, Kick, AfreecaTV, Steam, Trovo, Facebook Live, Chzzk, Rumble, and others, processing billions of data points daily. Recent additions include an AI-powered Individual Creator-Brand Affinity algorithm and the Creator Communities feature for unified creator marketing workflow management.

Differentiator

Problem solved

Functional benefit

Products and services

Web Dashboard Business Intelligence dashboard providing live streaming analytics with tools for creator discovery, industry trend analysis, and comprehensive data visualization across multiple platforms including Twitch, YouTube, TikTok, Kick, and others.
Custom Reports Custom reporting solutions from Stream Hatchet's data analyst team focusing on influencer marketing campaign measurement, esports match/team reporting, and video game launch competitive analysis.
API + Data Integrations Flexible interface enabling businesses to integrate real-time Stream Hatchet data into internal reporting mechanisms and existing tool sets, targeting enterprise clients needing programmatic access to streaming analytics data.
Market Intelligence Reports Industry-leading research reports providing in-depth analysis of live streaming trends, esports data, and creator economy insights available for download, including quarterly Live Streaming Trends Reports, YouTube Gaming Trends Reports, and Esports Reports.
Creator Communities Unified workflow solution for brands to manage creator communities, find creators, onboard them, activate campaigns, and generate reports using data from over 55 million creators. Expands Stream Hatchet's services beyond analytics into workflow and campaign management for creator marketing.
AI-Powered Closed-Loop Data Ecosystem Major platform evolution featuring an AI-powered closed-loop data ecosystem with the proprietary Individual Creator-Brand Affinity algorithm. Analyzes over 100 billion daily data points and seven years of historical engagement to match brands with high-converting creators. Integrates data across 16 major live-streaming and social platforms.

Quantifiable outcome

YouTube Gaming reached 8.8B hours watched in 2025, 12% YoY increase
+3 more outcomes

Companies that use Stream Hatchet

Customer profile

Named customers13 records

Segments3 records

Ideal customer profiles4 records

Stream Hatchet technology and API

Technology

Technology focussed Yes

API detail

Has API: Yes
API docs
API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature7 records

Stream Hatchet partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

GameSquare HoldingscoreStrategic or Co-development PartnerGameSquare Holdings (NASDAQ:GAME) is the parent company of Stream Hatchet. GameSquare announced the next evolution of Stream Hatchet's analytics platform with AI-powered closed-loop data ecosystem as part of their unified creator marketing platform strategy.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Stream Hatchet competitors and assessment

Company assessment

Direct peers

Grin: Grin is an influencer marketing platform focused on creator relationship management and campaign workflows. As Stream Hatchet expands into Creator Communities, it increasingly overlaps with Grin in workflow tooling for brand and agency customers running creator campaigns.
StreamElements: StreamElements provides creator tools, monetization, and analytics for live streamers primarily on Twitch and YouTube. It overlaps with Stream Hatchet's creator-side analytics and is a co-author of quarterly streaming reports, making it a directly comparable platform in the streaming intelligence ecosystem.
Esports Charts: Esports Charts provides viewership and audience analytics for esports tournaments and broadcasts across major streaming platforms. It competes directly with Stream Hatchet's Esports Measurement product for tournament organizers, teams, and brand sponsors seeking competitive gaming analytics.
Gamesight: Gamesight is a gaming-focused marketing analytics and attribution platform measuring the impact of influencer and content marketing on game sales. It directly competes with Stream Hatchet in the video game publisher analytics space, including creator campaign measurement and ROI tracking.
CreatorIQ: CreatorIQ is an enterprise influencer marketing platform offering creator discovery, campaign management, and analytics. It now competes directly with Stream Hatchet's Creator Communities product, especially for brand-side creator marketing workflows beyond gaming.
Tubular Labs: Tubular Labs provides cross-platform video and creator analytics for brands and agencies, with strong coverage of YouTube and social video. It overlaps with Stream Hatchet's video intelligence and creator measurement capabilities, particularly for brand marketers measuring influencer campaigns.

Broad incumbents

Sensor Tower: Sensor Tower is a leading mobile and digital intelligence platform with growing gaming vertical coverage. It competes with Stream Hatchet for publisher marketing analytics budgets, particularly around mobile game marketing and creator-driven user acquisition.
Newzoo: Newzoo is an established games market research firm producing global games and esports market reports. While it focuses more on market sizing and consumer surveys than real-time streaming analytics, it competes with Stream Hatchet's market intelligence reports and publisher insights.

Emerging players

Esports Insider: Esports Insider produces industry intelligence, research reports, and data on the esports business. It overlaps with Stream Hatchet's esports measurement and industry reports offering, though with a more media/editorial orientation than analytics platform.
Tagger by Sprout Social: Tagger (acquired by Sprout Social) is an influencer marketing and social listening platform with creator discovery and audience analytics. It competes with Stream Hatchet's creator discovery and audience insight features for brands running cross-platform creator campaigns.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Stream Hatchet financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Stream Hatchet leadership team

Management profile

Number of profiles

Profiles4 records

Stream Hatchet funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Stream Hatchet M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stream Hatchet

What does Stream Hatchet do?

Is Stream Hatchet a public or private company?

Stream Hatchet is a private company. It is classified as corporate owned and is currently operating.

When was Stream Hatchet founded?

Stream Hatchet was founded in 2015. It employs 11 to 50 people.

Where is Stream Hatchet based?

Stream Hatchet is headquartered in Barcelona, Spain, in the Europe region.

How does Stream Hatchet make money?

Three revenue lines are on record. Web Platform Subscriptions are the primary driver. The others are custom Reporting Solutions and API/Data Integration.

Who are Stream Hatchet's main competitors?

Direct peers on record are Grin, StreamElements, Esports Charts, Gamesight, CreatorIQ and Tubular Labs. Broad incumbents are Sensor Tower and Newzoo. Emerging players are Esports Insider and Tagger by Sprout Social.

Does Stream Hatchet have an API?

Yes. API and Data Integration service providing a flexible interface for businesses to integrate real-time data into internal reporting mechanisms. The API allows access to Stream Hatchet's live streaming analytics data for integration with existing business tools and dashboards. Developer documentation is at streamhatchet.com/products/api-data-integrations.

What industry is Stream Hatchet in?

Stream Hatchet's product category is Gaming and Esports Analytics Software. Its primary akta.pro industry code is MPAFAEAI, Analytics, Attribution & Measurement (Creator Performance, Audience Insights), with a secondary code of MPAFAEAA, Creator & Streamer Platforms (Live & VOD for Game Content). Its NAICS code is 5162 and its SIC code is 7990.