PULPO WMS
PULPO WMS is a cloud-native, MACH-architecture warehouse management SaaS for e-commerce merchants, DTC brands, and 3PL providers, offering modular inventory, picking, fulfillment, billing, and merchant-portal capabilities with native integrations to Shopify, WooCommerce, Magento, and major ERPs across 20 countries.
- Company typePrivate
- Founded2016
- HeadquartersNewark, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What PULPO WMS does
PULPO WMS is a cloud-native warehouse management system (WMS) delivered as a modular SaaS subscription, targeting e-commerce merchants, direct-to-consumer (DTC) brands, third-party logistics (3PL) providers, and wholesalers. The platform is built on MACH architecture principles (Microservices, API-first, Cloud-native, Headless) and exposes a documented API for third-party integrations. The product surface comprises a core WMS plus specialized modules: Warehouse Wizard for visual layout design, Picking & Packing (including multi-order, split, cluster, and cross-docking strategies with route optimization), Serial Numbers & Expiration Dates with FEFO logic, Product Kitting, an Analytics Suite, Inventory Management, Fulfillment Software, Return Management, 3PL Software, 3PL Billing Software (covering 55 warehouse activity types), and a 3PL Client Portal for merchant visibility. An Android mobile app with barcode scanning supports warehouse-floor operations.
The company operates a multi-channel go-to-market combining product-led growth (self-serve ROI calculator, free product tours, demo videos, Shopify App Store listing) with inside sales (24-hour callback) and enterprise field sales for prospects shipping up to 10,000 orders per day. Pricing is tiered: Startup Club at €1,290/month, 3PL at $1,611.21/year, Power, and custom Enterprise. The company is incorporated in Delaware (US office at 2810 N Church St, Wilmington) and reports a 20-country customer footprint with localized English, German, and Spanish websites. Compliance posture is described as ISO/IEC 27001 principles-aligned and GDPR-compliant via a published Data Processing Agreement.
Customer evidence is concentrated in European e-commerce, fashion/apparel, sportswear, recommerce, and battery/consumer goods verticals, with named customers including Emma, Korbmayer, BuyBay, SWY Brand, SportsCenter, GalxBoy, Click&Pack, GenSpow GmbH, Fluxs, Logística Buenaventura, and ALTRUAN. The company has secured G2 5-star reviews and 2026 G2 Support Badges citing 2m 8s average support response time and 99.9% uptime. Funding history is limited to one undisclosed round in March 2021, with no disclosed institutional investors, acquisitions, or revenue figures.
PULPO WMS firmographics
Firmographics- Name
- PULPO WMS
- Legal name
- PULPO WMS
- Website
- https://pulpowms.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PULPO WMS is a cloud-native, MACH-architecture warehouse management SaaS for e-commerce merchants, DTC brands, and 3PL providers, offering modular inventory, picking, fulfillment, billing, and merchant-portal capabilities with native integrations to Shopify, WooCommerce, Magento, and major ERPs across 20 countries.
- Ownership category
- akta.pro rank
PULPO WMS industry classification
Industry- Product category
- Warehouse Management Software
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- WMS for eCommerce & Omnichannel Fulfillment (TLAEABAB)
- akta.pro secondary industries
- WMS for 3PL/Contract Logistics (Multi-Client/Billing) (TLAEABAC), Fulfillment Technology & Warehouse Management Systems (WMS) (CRAFAMAB)
Keywords
Where PULPO WMS is headquartered
LocationHeadquarters
- HQ city
- Newark
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
PULPO WMS business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription - Warehouse Management System: Cloud-native WMS delivered as subscription SaaS with monthly or annual billing. Multiple pricing tiers (Startup Club, Power, 3PL, Enterprise) targeting different business sizes from 1 order/day to 10,000 orders/day.
- 3PL Billing Software: Embedded billing module for 3PL providers enabling automated invoice generation based on warehouse activities, creating additional recurring revenue from billing automation features.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Startup Club plan for small businesses |
| Subscription | Annual | 3PL plan for third-party logistics providers |
| Subscription | Annual | Enterprise plan with custom pricing |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
PULPO WMS product offering
Product offeringCore offering
PULPO WMS is a cloud-native Warehouse Management System delivered as multi-tier subscription SaaS for e-commerce businesses, DTC brands, online merchants, wholesalers and third-party logistics (3PL) providers. It centralizes real-time inventory, order fulfillment, picking/packing, returns, replenishment and 3PL billing into a single Android-accessible platform with API-first integrations to Shopify, WooCommerce, Magento, Microsoft Dynamics 365 and other commerce, ERP and shipping systems.
Product overview
PULPO WMS is a unified cloud-native warehouse management system delivered as a modular SaaS platform. The core PULPO WMS product provides the foundational warehouse management capabilities, which are complemented by specialized modules including: Warehouse Wizard for layout planning, Picking & Packing for fulfillment optimization, Serial Numbers & Expiration Dates for product tracking, Product Kitting for bundle management, Analytics Suite for business intelligence, 3PL Software for third-party logistics operations, Pick and Pack Software, Inventory Management Software, Fulfillment Software, Return Management Software, 3PL Billing Software for invoicing automation, and the 3PL Client Portal for merchant visibility. All modules integrate within the single platform and share real-time data through API-first architecture.
Differentiator
Problem solved
Functional benefit
Brands
- PULPO WMS: Cloud-native warehouse management system for e-commerce and 3PL companies
- 3PL Billing
- 3PL Client Portal
- 3PL Client Hub
Products and services
- PULPO WMS Cloud-native Warehouse Management System delivered as modular SaaS for e-commerce businesses, DTC brands, online merchants, wholesalers and third-party logistics providers. Provides real-time inventory visibility, multi-strategy picking and packing, FEFO batch/lot and serial-number traceability, automatic replenishment, returns management, an analytics suite, 3PL billing automation across 55 warehouse activity types and a 3PL Client Portal, with native integrations to Shopify, WooCommerce, Magento, Microsoft Dynamics 365 and other commerce, ERP and shipping platforms via an API-first architecture and Android mobile app.
Quantifiable outcome
- 30% less operational costs for Emma mattress brand
- +10 more outcomes
Companies that use PULPO WMS
Customer profileNamed customers11 records
Segments9 records
Ideal customer profiles4 records
PULPO WMS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature10 records
PULPO WMS partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and standard.
- ShopifycoreNative Shopify integration enabling real-time synchronization, order fulfillment, and inventory management for Shopify merchants. Includes Shopify App Store listing with 5-star ratings.
- WooCommercecoreIntegration with WooCommerce for WordPress-based e-commerce stores enabling seamless order and inventory synchronization.
- Magento (Adobe Commerce)coreIntegration with Magento e-commerce platform for enterprise merchants requiring robust WMS capabilities.
- Microsoft Dynamics 365coreERP integration with Microsoft Dynamics 365 for enterprise resource planning and financial management synchronization.
- SendcloudstandardShipping integration with Sendcloud for label printing and shipping optimization across European carriers.
- PlentymarketsstandardIntegration with Plentymarkets multi-channel ERP system for unified e-commerce operations.
- VCE CarmastandardWarehouse management integration with VCE Carma for specialized logistics tracking and management.
- ShipStationstandardIntegration with ShipStation multi-carrier shipping platform for consolidated shipping operations.
- PrestaShopstandardIntegration with PrestaShop e-commerce platform for open-source merchants.
- WeclappstandardGerman ERP integration with Weclapp for businesses requiring localized European business management.
- BillbeestandardMulti-channel order management integration with Billbee for German e-commerce sellers.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
PULPO WMS competitors and assessment
Company assessmentDirect peers
- Cin7: Cloud inventory and order management platform serving e-commerce and 3PL SMB/mid-market customers with comparable pricing tiers and Shopify-first positioning.
- Fishbowl Inventory: SMB-focused inventory management and WMS for growing businesses; overlaps with PULPO's lower Startup Club tier for small e-commerce operators.
- Extensiv (formerly 3PL Central): 3PL-focused WMS and warehouse management software, the closest comparison to PULPO's 3PL-specific feature set for multi-client billing and merchant transparency.
- Logiwa: Cloud WMS purpose-built for 3PL and e-commerce fulfillment with multi-merchant billing; competes directly with PULPO's 3PL Billing and Client Portal offering.
- ShipHero: Cloud-based WMS purpose-built for e-commerce merchants and 3PLs. Direct competitor to PULPO across similar SMB-to-enterprise segments with strong Shopify integration focus.
- Ordoro: WMS and shipping software for e-commerce merchants with comparable DTC/online merchant segment overlap and Shopify App Store presence.
Broad incumbents
- Körber (formerly HighJump): Established WMS and supply chain software vendor with European roots; comparable for mid-to-large fulfillment operations competing for enterprise procurement.
- Manhattan Associates: Enterprise supply chain and WMS incumbent with a much broader suite; serves larger customers than PULPO targets but competes at upper enterprise tier.
- Blue Yonder: Large supply chain and WMS platform (Panasonic-owned) with end-to-end capabilities; comparable for organizations considering enterprise WMS replacements.
Emerging players
- SphereWMS: Cloud WMS provider focused on 3PL multi-client warehouse operations; similar niche focus to PULPO's 3PL Billing/Client Portal value proposition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
PULPO WMS social profiles
Digital presencePULPO WMS compliance and trust
Trust signalCompliance2 records
PULPO WMS financial estimates
Financial estimateRevenue estimate
Valuation estimate
PULPO WMS leadership team
Management profileNumber of profiles
Profiles1 record
PULPO WMS funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PULPO WMS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PULPO WMS
What does PULPO WMS do?
PULPO WMS is a cloud-native Warehouse Management System delivered as multi-tier subscription SaaS for e-commerce businesses, DTC brands, online merchants, wholesalers and third-party logistics (3PL) providers. It centralizes real-time inventory, order fulfillment, picking/packing, returns, replenishment and 3PL billing into a single Android-accessible platform with API-first integrations to Shopify, WooCommerce, Magento, Microsoft Dynamics 365 and other commerce, ERP and shipping systems.
Is PULPO WMS a public or private company?
PULPO WMS is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PULPO WMS founded?
PULPO WMS was founded in 2016. It employs 11 to 50 people.
Where is PULPO WMS based?
PULPO WMS is headquartered in Newark, United States, in the North America region.
How does PULPO WMS make money?
Two revenue lines are on record. SaaS Subscription - Warehouse Management System is the primary driver. The others are 3PL Billing Software.
Who are PULPO WMS's main competitors?
Direct peers on record are Cin7, Fishbowl Inventory, Extensiv (formerly 3PL Central), Logiwa, ShipHero and Ordoro. Broad incumbents are Körber (formerly HighJump), Manhattan Associates and Blue Yonder. SphereWMS is listed as an emerging player.
Does PULPO WMS have an API?
Yes. PULPO WMS offers an API-first architecture as part of its MACH principles (Microservices, API-first, Cloud-native SaaS, and Headless design). The API enables integration with ERP systems, e-commerce platforms, accounting software, inventory management, and shipping tools. A world-class API facilitates faster and simpler integration with third-party systems.
What industry is PULPO WMS in?
PULPO WMS's product category is Warehouse Management Software. Its primary akta.pro industry code is TLAEABAB, WMS for eCommerce & Omnichannel Fulfillment, with a secondary code of TLAEABAC, WMS for 3PL/Contract Logistics (Multi-Client/Billing). Its SIC code is 7370.