Commercient
Commercient is a private, founder-led integration platform that connects ERP, CRM, eCommerce, and adjacent systems through 7,000+ pre-built connectors and an agentic AI layer, serving 1,000+ mid-market and enterprise organizations across 75+ countries via subscription and usage-based pricing.
- Company typePrivate
- Founded2001
- HeadquartersMarietta, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Commercient does
Commercient is a private, founder-led integration platform company founded in 2001 and headquartered in Marietta/Atlanta, Georgia. The company builds an AI-first integration platform that connects ERP, CRM, eCommerce, and adjacent business systems through a library of 7,000+ pre-built connectors covering 150+ ERP systems, eliminating the need for custom code, ETL, or servers. The product portfolio is anchored by SYNC (bi-directional point-to-point ERP-CRM integration), Pulse (event-driven real-time integration), Data Lake (a governed, row-level-secure unified database), and Commercient AI (an agentic AI platform that lets agents answer questions and take governed actions across connected systems). The architecture is model-agnostic, supporting Claude, OpenAI, Gemini, LLaMA, AWS Bedrock, Azure, and local models via MCP server integration, with deployments available across web, mobile, Slack, HubSpot, Salesforce, and browser extension surfaces.
The company sells to mid-market and enterprise customers across manufacturing, retail/eCommerce, financial services, healthcare, and other verticals, with a customer base of 1,000+ organizations in 75+ countries and 50,000+ users relying on SYNC daily. Commercient reported revenue of $11.3M in 2025 with 103 employees, monetizing through a modular subscription plus usage-based AI token billing model. Go-to-market is hybrid: direct enterprise field sales for AI and integration projects, augmented by a no-fee partner program (CRM consultancies, SIs, VARs earning 10% referral commission), HubSpot Diamond Partner and AWS Partner co-sell motions, and marketplace listings on Salesforce AppExchange, HubSpot Marketplace, and Microsoft AppSource. Named customers include Makita, KC Royals, Kingspan, AudioQuest, Dynojet, and FEMCO.
The strategic posture is consistent with a profitable, bootstrapped software company pivoting upmarket into AI. Commercient has not disclosed any funding rounds, and ownership remains founder-led by John Angove (President), Richard Jenkins (CEO), and Corinne Allgaier (CFO). Recent moves — launching Commercient AI and Pulse, introducing MCP and model flexibility, achieving GDPR/HIPAA/SOC1 compliance, and hiring a VP of AI and VP of Alliances — reflect a deliberate effort to reposition the platform from a sync tool into an agentic AI deployment surface for ERP and CRM data, while maintaining the connector-library franchise that has sustained the business for two decades.
Commercient firmographics
Firmographics- Name
- Commercient
- Legal name
- Commercient
- Website
- https://commercient.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Commercient is a private, founder-led integration platform that connects ERP, CRM, eCommerce, and adjacent systems through 7,000+ pre-built connectors and an agentic AI layer, serving 1,000+ mid-market and enterprise organizations across 75+ countries via subscription and usage-based pricing.
- Ownership category
- akta.pro rank
Commercient industry classification
Industry- Product category
- Enterprise Application Integration
- NAICS
- Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Integration Monitoring, Observability & AIOps for Integration (HDAEAIAH)
- akta.pro secondary industries
- Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs) (HDAEANAH), End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA)
Keywords
Where Commercient is headquartered
LocationHeadquarters
- HQ city
- Marietta
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Commercient business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription-based Platform Access: Modular pricing model where customers pay for access to the integration platform including SYNC, Pulse, Data Lake, and AI capabilities. Pricing is quote-based and tailored to customer's stack and usage requirements.
- AI Usage-based Billing: AI usage billed by tokens (roughly words processed by AI models). Company tracks tokens in and out, billing on actual usage for transparent and predictable costs as customers scale.
- Partner Revenue Sharing: Partners earn 10% commission on every project that closes. Partners register deals and Commercient issues quotes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise pricing based on systems integrated and usage |
| Usage-based | Pay-as-you-go | AI token-based consumption |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Commercient product offering
Product offeringCore offering
Commercient provides an AI-first integration platform that connects ERP, CRM, eCommerce, and related business systems through pre-built, no-code connectors. The platform consists of four core products: SYNC (point-to-point bi-directional ERP-CRM data integration), Pulse (event-driven real-time integration), Data Lake (governed unified database with row-level security), and Commercient AI (agentic AI agents that act on live business data). It supports 7,000+ pre-built integrations across 150+ ERP systems and major CRMs including Salesforce, HubSpot, Zoho, and Microsoft Dynamics 365.
Product overview
Commercient is an AI-first integration platform that provides a unified portfolio of data synchronization and agentic AI products. The core platform consists of four main offerings: SYNC (point-to-point bi-directional ERP-CRM integration), Pulse (event-driven real-time integration), Data Lake (governed database serving as the unified data foundation), and Commercient AI (agentic AI platform powered by the Data Lake). The platform supports 7000+ pre-built connectors across 150+ ERPs, major CRMs (Salesforce, HubSpot, Zoho), and eCommerce platforms (Shopify, WooCommerce, Adobe Commerce, Amazon). Additional modules include Universal Data Connector, File SYNC, Knowledge Base & RAG, Model Flexibility, Trust & Control, and Hybrid/On-Premise Deployment options. The architecture is model-agnostic, supporting multiple AI providers, and includes MCP server integration for AI agent connectivity.
Differentiator
Problem solved
Functional benefit
Brands
- SYNC: Point-to-point integration between ERP and CRM systems. Orders, invoices, inventory, and customer records stay up-to-date on both sides.
- Pulse
- Data Lake
- Commercient AI
- File SYNC
Products and services
- SYNC Point-to-point data integration between ERP and CRM systems providing bi-directional sync of orders, invoices, inventory, customer records, and accounting data across 7,000+ pre-built system combinations with no coding, servers, mapping, or ETL tools required. Used by manufacturing, distribution, and retail organizations to eliminate manual data entry between back-office and front-office systems.
- Pulse Event-driven integration platform that watches for changes in business systems and pushes records downstream in real time as events occur. Provides thousands of API endpoints for connecting business systems through webhooks and streaming changes, enabling immediate propagation of data updates across ERP, CRM, and eCommerce platforms.
- Data Lake
Quantifiable outcome
- 32% productivity increase across all teams
- +3 more outcomes
Companies that use Commercient
Customer profileNamed customers19 records
Segments11 records
Ideal customer profiles3 records
Commercient technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration58 records
AI capability6 records
Feature7 records
Commercient partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core and strategic.
- HubSpotcoreHubSpot Diamond Partner - highest tier partner status. Commercient integrates ERP data into HubSpot CRM, enabling sales teams to access inventory, invoices, and customer data without leaving HubSpot. Partners resell, implement, and refer Commercient integration to HubSpot customers.
- Amazon Web Services (AWS)coreAWS Partner Network member. Commercient Data Lake provides governed database that connects to AWS services. The platform supports AWS Bedrock for AI models and integrates with AWS infrastructure.
- SalesforcecoreListed on Salesforce AppExchange. Commercient SYNC pushes ERP data into Salesforce and keeps it updated. Partners and consultants resell Commercient integration for Salesforce customers.
- MicrosoftcoreListed on Microsoft AppSource. Commercient integrates with Microsoft Dynamics 365 and other Microsoft platforms including Azure for AI capabilities.
- ZohocoreActive integration partner with presence at Zoholics events. Commercient SYNC pushes ERP data into Zoho CRM. Zoho partners resell, implement, and refer Commercient integration.
- SagecoreSage partners and VARs resell and implement Commercient SYNC. Active presence at Sage Future events. Integration connects Sage ERP data (Intacct, X3, 100, 300, 500, BusinessWorks) to CRM platforms.
- Koble SystemsstrategicERP software company building EBMS business management platform. Partners with Commercient to sync data from EBMS into customer CRMs (Salesforce, HubSpot, Zoho, Dynamics, Sugar CRM) without giving sales teams direct ERP access.
- AscentstrategicUK-based CRM consultancy and first official UK Zoho partner. Uses Commercient to connect clients' ERP systems to Zoho, Salesforce, and HubSpot. Values Commercient's structured project delivery with defined countdown to go-live.
- ConceptstrategicFull-service sales and marketing consulting firm with Salesforce and HubSpot partner status. Uses Commercient to connect ERP systems to CRM platforms for clients with antiquated or disconnected systems.
- 4ConvergencestrategicSalesforce consulting firm in Virginia helping organizations implement and improve Salesforce. Uses Commercient SYNC to connect ERP systems (SAP, QuickBooks, Sage, SYSPRO) to Salesforce and Litify environments.
- CloudSkillsstrategicOne-person Zoho consulting practice run by Kevin Chieff. Exclusive Zoho partner that uses Commercient as the only integration product alongside Zoho practice. Handles ERP-to-Zoho CRM data flow for small and mid-sized businesses.
- Sector GrowthstrategicHubSpot-focused technical agency in Canada serving SMBs across Canada and US. Partners with Commercient for ERP-to-HubSpot connections for clients including manufacturing companies using Sage 300.
- NetSuitecoreOracle NetSuite integration included in Commercient's 150+ ERP connector library. NetSuite customers can sync financial and operational data with CRM platforms.
- SAPcoreSAP integration included in connector library. Connects SAP Business One and SAP ECC6 to CRM platforms. One of 150+ supported ERP systems.
- EpicorcoreEpicor integration including Epicor 10, Epicor Kinetic, Epicor P21, and Epicor Prophet 21. Supports manufacturing clients connecting Epicor ERP to CRM platforms.
- ShopifycoreShopify integration for eCommerce sync. Moves storefront orders and customers into ERP, pushes inventory and pricing back out. Featured in customer success stories like Dynojet.
- WooCommercecoreWooCommerce WordPress eCommerce integration. Syncs product data, inventory, and orders between WooCommerce and ERP systems.
- Adobe CommercecoreAdobe Commerce (Magento) integration for B2C and B2B retailers. Syncs online store data with ERP systems. Featured in integration listings with SAP, Syspro, and Xero.
- OpenAIcoreOpenAI integration supported through Commercient AI platform. Model-agnostic architecture allows customers to use OpenAI models for AI agents built on Commercient Data Lake.
- AnthropiccoreAnthropic Claude model integration supported through Commercient AI platform. Model flexibility allows customers to switch between Claude, GPT, Gemini, and other models.
Scale indicators8 records
Recent moves6 records
Expansion highlights7 records
Commercient competitors and assessment
Company assessmentDirect peers
- Workato: Workato is a direct competitor in enterprise integration and automation, offering pre-built connectors, recipe-based workflows, and embedded AI agents for connecting ERP, CRM, and SaaS applications — closely mirroring Commercient's SYNC and AI Agents capabilities.
- Celigo: Celigo is a direct competitor offering an iPaaS platform focused on ERP and business application integration, including pre-built integrations for NetSuite, Salesforce, HubSpot, and Shopify — the same core ERP-CRM use cases Commercient addresses.
- Make (formerly Integromat): Make is a direct peer offering a visual automation and integration platform connecting thousands of SaaS apps, with growing ERP and CRM integration capabilities — competing with Commercient in mid-market integration projects.
- DBSync: DBSync is a direct peer offering pre-built ERP-CRM integrations for Salesforce, HubSpot, MS Dynamics, NetSuite, QuickBooks, and Sage — directly comparable to Commercient's SYNC product in the mid-market ERP-CRM integration niche.
- Tray.io: Tray.io is a direct competitor in the enterprise iPaaS space, offering a low-code integration platform with AI capabilities for connecting SaaS applications, CRMs, and ERPs — overlapping with Commercient's connector-driven integration model.
- Jitterbit: Jitterbit is a direct peer providing API integration, EDI, and low-code iPaaS solutions for connecting ERP (NetSuite, SAP, Dynamics) and CRM systems — directly comparable to Commercient's SYNC and Pulse products.
- Boomi: Boomi is a direct peer offering a unified integration platform as a service (iPaaS) connecting ERP, CRM, and cloud applications with AI-assisted data mapping — overlapping with Commercient's pre-built connector approach and ERP focus.
Broad incumbents
- Zapier: Zapier is a broad incumbent in app automation and integration with 6,000+ app connectors. While more SMB-focused than Commercient, it overlaps in CRM and SaaS integration use cases and increasingly targets enterprise via Zapier Tables and Interfaces.
- MuleSoft (Salesforce): MuleSoft, owned by Salesforce, is a broad incumbent in enterprise iPaaS with deep Salesforce, ERP, and SaaS integration capabilities. It competes with Commercient on large enterprise deals but offers a much broader platform portfolio beyond Commercient's mid-market ERP-CRM focus.
Emerging players
- PieSync (HubSpot): PieSync (now part of HubSpot) is an integration tool focused on two-way syncing of customer data between CRMs, ERPs, and SaaS apps — a direct competitor to Commercient SYNC, particularly for HubSpot customers, and now bundled with HubSpot's broader platform.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Commercient social profiles
Digital presenceCommercient compliance and trust
Trust signalCompliance3 records
Commercient financial estimates
Financial estimateRevenue estimate
Valuation estimate
Commercient leadership team
Management profileNumber of profiles
Profiles5 records
Commercient funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Commercient M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Commercient
What does Commercient do?
Commercient provides an AI-first integration platform that connects ERP, CRM, eCommerce, and related business systems through pre-built, no-code connectors. The platform consists of four core products: SYNC (point-to-point bi-directional ERP-CRM data integration), Pulse (event-driven real-time integration), Data Lake (governed unified database with row-level security), and Commercient AI (agentic AI agents that act on live business data). It supports 7,000+ pre-built integrations across 150+ ERP systems and major CRMs including Salesforce, HubSpot, Zoho, and Microsoft Dynamics 365.
Is Commercient a public or private company?
Commercient is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Commercient founded?
Commercient was founded in 2001. It employs 51 to 100 people.
Where is Commercient based?
Commercient is headquartered in Marietta, United States, in the North America region.
How does Commercient make money?
Three revenue lines are on record. Subscription-based Platform Access are the primary driver. The others are AI Usage-based Billing and partner Revenue Sharing.
Who are Commercient's main competitors?
Direct peers on record are Workato, Celigo, Make (formerly Integromat), DBSync, Tray.io, Jitterbit and Boomi. Broad incumbents are Zapier and MuleSoft (Salesforce). PieSync (HubSpot) is listed as an emerging player.
Does Commercient have an API?
Yes. Commercient provides instant REST and GraphQL APIs, event streams, webhooks, and MCP (Model Context Protocol) server integration. Data Lake serves data through REST and GraphQL, streaming changes, webhooks, and MCP. AI agents can connect through MCP server for secure data access. The platform is model-agnostic and supports integration with Claude, OpenAI, Gemini, LLaMA, AWS Bedrock, Azure, or local models. Developer documentation is at portal.commercient.com/HelpDesk/Articles/ArticleList.
What industry is Commercient in?
Commercient's product category is Enterprise Application Integration. Its primary akta.pro industry code is HDAEAIAH, Integration Monitoring, Observability & AIOps for Integration, with a secondary code of HDAEANAH, Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs). Its NAICS code is 54151 and its SIC code is 7372.