liquidware
Liquidware provides platform-agnostic Digital Workspace Management software (FlexApp, ProfileUnity, Stratusphere UX, CommandCTRL) for Windows VDI, DaaS, and physical environments, sold exclusively through global channel partners to 1,800+ enterprise, government, education, and healthcare customers.
- Company typePrivate
- Founded2009
- HeadquartersAlpharetta, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What liquidware does
Liquidware Labs, Inc. is a US-based, privately held software vendor founded in 2009 and headquartered in the Chicago metropolitan area (Palatine, IL) with operational offices in Alpharetta, GA, Switzerland, the Netherlands, and Australia. The company develops and sells Digital Workspace Management software for Windows environments spanning physical PCs, VDI, DaaS, and cloud workspaces, serving more than 1,800 enterprise, government, education, healthcare, and financial services customers globally with a headcount of 80+ employees.
The core platform, marketed as Liquidware Essentials, comprises four products: FlexApp for container-based application delivery that dynamically attaches applications without installation and supports imports from Microsoft App-V, Omnissa App Volumes, and MSIX; ProfileUnity for user environment management with context-aware policy filters and automated migrations; Stratusphere UX for digital experience monitoring with login-breakdown reporting and user sentiment scoring; and CommandCTRL for real-time DEX remediation with session playback and remote support. The technology is platform-agnostic by design, integrating with Microsoft (Azure Virtual Desktop, Windows 365, Intune, App Attach), Citrix, Omnissa (Horizon, Workspace ONE), AWS, and Dizzion, and is differentiated against vendor-locked single-stack solutions. A browser-based Stratusphere UX AI Extension released in April 2026 adds natural language querying of workspace telemetry via a customer-supplied API key model.
Liquidware sells exclusively through a global channel of VARs (CDW, SHI, WWT, AHEAD, Carahsoft, Computacenter, SoftwareOne among others) with strategic alliance partnerships including Nerdio (flagship), 10ZIG, IGEL, LG, and Rimo3. Revenue is generated through annual subscriptions for on-premises products and monthly subscriptions for the CommandCTRL SaaS offering, with evaluation licenses and free FlexApp One trial packages supporting the top-of-funnel. No public pricing is disclosed and no revenue figures have been published. Founder David Bieneman remains CEO following the 2007 acquisition of his prior company Vizioncore by Quest Software.
liquidware firmographics
Firmographics- Name
- liquidware
- Legal name
- Liquidware Labs, Inc.
- Website
- https://liquidware.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Liquidware provides platform-agnostic Digital Workspace Management software (FlexApp, ProfileUnity, Stratusphere UX, CommandCTRL) for Windows VDI, DaaS, and physical environments, sold exclusively through global channel partners to 1,800+ enterprise, government, education, and healthcare customers.
- Ownership category
- akta.pro rank
liquidware industry classification
Industry- Product category
- Digital Workspace Management Software
- NAICS
- Software Publishers (5132), Software Publishers (513210), Software Publishers (51321)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Workflow Automation for IT & Ops (Runbooks, Job Scheduling) (HDAEAHAH)
- akta.pro secondary industries
- Workplace Automation & Self-Service (RPA for IT, Chatbots, Virtual Agents) (BPAEAIAI), ML Lifecycle Collaboration & Workspace Management (HDAAABAK)
Keywords
Where liquidware is headquartered
LocationHeadquarters
- HQ city
- Alpharetta
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
liquidware business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Software Licenses and Subscriptions: Liquidware sells software products including ProfileUnity, FlexApp, Stratusphere UX, and CommandCTRL. Products are available through a global network of partners. Evaluation licenses available for download with 15-day trial periods.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | ProfileUnity with FlexApp v6.9.5 - Currently available version |
| Subscription | Annual | Stratusphere v6.7.0-2 - Virtual Appliance |
| Subscription | Annual | FlexApp One v6.9.5.9638 |
| Subscription | Monthly | CommandCTRL SaaS |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels10 records
liquidware product offering
Product offeringCore offering
Liquidware sells an integrated Digital Workspace Management software suite for Windows environments that covers container-based application delivery (FlexApp), user environment management (ProfileUnity), digital employee experience monitoring (Stratusphere UX), and real-time DEX remediation (CommandCTRL). The suite is sold to enterprise IT organizations via a global network of channel partners to manage physical, virtual, DaaS, and cloud Windows workspaces.
Differentiator
Problem solved
Functional benefit
Products and services
- FlexApp Container-based application delivery solution that dynamically attaches applications to Windows workspaces without installation. Reduces base image sprawl and supports VDI, DaaS, Windows 365, Azure Virtual Desktop, Citrix, and physical PCs. Imports and converts Microsoft App-V, Omnissa App Volumes, and MSIX packages. Targets enterprise IT teams managing application delivery across physical, virtual, and cloud environments.
- ProfileUnity User environment management solution that centralizes user and application management with automated migrations, advanced control, granular context-aware filters, universal profiles, and efficient application management. Targets enterprise IT organizations managing user profiles, non-persistent desktops, and Windows workspace configurations.
- Stratusphere UX Digital employee experience monitoring and optimization platform that provides real-time insights, user sentiment surveys, login breakdown reporting, and user-centric metrics. Delivers visibility into bottlenecks and logon delays for IT teams managing Windows workspace performance.
- CommandCTRL SaaS-based real-time DEX remediation platform that provides session playback, built-in remote support, and AI-assisted diagnostics. Enables IT teams to resolve workspace issues rapidly with root cause identification. Targets enterprise IT support teams.
- Liquidware Essentials Bundled digital workspace management suite that combines ProfileUnity, FlexApp, and Stratusphere UX into a unified platform for managing, delivering, monitoring, and controlling Windows workspaces. Targets enterprise IT organizations seeking an end-to-end solution.
- Stratusphere UX AI Extension AI-powered natural language query interface for Stratusphere UX data that allows IT professionals to diagnose workspace issues using conversational queries. Read-only diagnostic assistant compatible with existing Stratusphere UX installations.
- Liquidware Sparks Community-driven library of modular tools and enhancements that extend ProfileUnity and FlexApp capabilities, improving automation, integration, and usability for IT teams using Liquidware products.
Quantifiable outcome
- Reduce migration time by 50%
- +6 more outcomes
Companies that use liquidware
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles6 records
liquidware technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability2 records
Feature6 records
liquidware partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core, flagship, key and ready partner.
- MicrosoftcoreIntegration partnership with Microsoft for Azure Virtual Desktop, Windows 365, Azure App Attach, Microsoft Intune, and MSIX compatibility. FlexApp has been embraced by Microsoft in the Azure App attach control plane. ProfileUnity supports Microsoft .NET Core 10.x in console backend.
- CitrixcoreIntegration partnership with Citrix for Citrix Virtual Apps and Desktops, Citrix Web Studio integration. Products support Citrix environments including cloud deployments.
- OmnissacoreIntegration with Omnissa (formerly VMware End User Computing) for Omnissa Horizon and Omnissa Workspace ONE. Supports ThinApp conversion and migration.
- Amazon Web ServicescoreAWS integration including BYOL AMI for Stratusphere, Amazon WorkSpaces support, and AWS BYOL for ProfileUnity with FlexApp (v6.8.7 R2).
- DizzioncorePartnership with Dizzion for Dizzion Frame DaaS platform support. Military contractor case study references Dizzion in hyperconverged infrastructure design.
- NerdioflagshipReady Partner providing integration and joint go-to-market for Azure Virtual Desktop management. Featured as preferred partner for AVD deployments.
- Virtual EnginecoreImplementation partner for the Royal Borough of Windsor and Maidenhead case study, assisting with App-V to FlexApp migration.
- AHEADkeyKey North American channel partner offering extensive services to architect cutting-edge digital workspace environments.
- CarahsoftkeyKey North American channel partner and government IT solutions provider.
- CDWkeyKey North American channel partner providing technology solutions and services.
- World Wide TechnologykeyKey North American channel partner and digital transformation solutions provider.
- ComputacenterkeyKey EMEA channel partner providing technology services and digital workspace architecture.
- SoftwareOnekeyKey EMEA channel partner and software licensing specialist.
- SogetikeyKey EMEA channel partner - part of Capgemini group, providing consulting and IT services.
- 10ZIGready partnerReady Partner providing thin client and endpoint solutions integration.
- IGELready partnerReady Partner for IGEL thin client and endpoint OS integration.
- LGready partnerReady Partner for LG endpoint and display solutions integration.
- Rimo3ready partnerReady Partner for application management and migration solutions.
Scale indicators10 records
Recent moves7 records
Expansion highlights6 records
liquidware competitors and assessment
Company assessmentDirect peers
- ControlUp: ControlUp is a digital employee experience (DEX) monitoring and remediation platform that competes head-on with Liquidware's Stratusphere UX and CommandCTRL products in the same EUC buyer base.
- Nerdio: Nerdio provides management and orchestration for Azure Virtual Desktop and Windows 365, overlapping with Liquidware's AVD and Windows 365 integrations. It is also a Liquidware Ready Partner, indicating tight product integration and shared target customers.
- Lakeside Software (SysTrack): Lakeside's SysTrack is a long-standing digital workspace analytics and DEX monitoring platform directly comparable to Stratusphere UX. Both serve IT operations teams optimizing VDI and DaaS environments.
- Ivanti: Ivanti offers user environment management and workspace control solutions (formerly RES Software), directly competing with Liquidware's ProfileUnity. It is one of the closest functional alternatives in the UEM space and is explicitly cited in Liquidware's customer segments as a migration source.
- Aternity (Riverbed Technology): Aternity, now part of Riverbed, provides digital employee experience monitoring and analytics for end-user computing. It competes directly with Stratusphere UX for DEX telemetry and insight-driven IT operations.
Broad incumbents
- Omnissa: Omnissa (the VMware EUC spin-off, backed by KKR) offers Horizon, Workspace ONE, and App Volumes - a broader EUC platform that overlaps with Liquidware's application delivery and user environment management capabilities. Liquidware integrates with Omnissa while also competing for the same budget.
- Microsoft (Intune, AVD, Windows 365): Microsoft bundles endpoint management (Intune), virtual desktop (AVD), Cloud PC (Windows 365), and Azure App Attach into its platform. While a key integration partner for Liquidware, Microsoft is also the most powerful competitor in the workspace management space given its bundling and pricing power.
- Citrix (Cloud Software Group): Citrix, owned by Vista Equity Partners via Cloud Software Group, delivers virtual apps and desktops and broader EUC tooling. Liquidware integrates with Citrix environments and competes for workspace management spend against Citrix's native capabilities.
Emerging players
- Rimo3: Rimo3 focuses on application compatibility testing and migration for Windows endpoints, particularly relevant during App-V EOL transitions. It is a Liquidware Ready Partner addressing overlapping use cases around application lifecycle in modern workspaces.
- Login VSI (now part of Nexio Solutions): Login VSI provides synthetic user testing and performance validation for VDI and DaaS environments, complementing the diagnostic capabilities of Stratusphere UX. It serves the same EUC performance engineering buyer with a related but more testing-focused offering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
liquidware social profiles
Digital presenceliquidware financial estimates
Financial estimateRevenue estimate
Valuation estimate
liquidware leadership team
Management profileNumber of profiles
Profiles7 records
liquidware subsidiaries and ownership
Company hierarchySubsidiaries1 record
liquidware funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
liquidware M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about liquidware
What does liquidware do?
Liquidware sells an integrated Digital Workspace Management software suite for Windows environments that covers container-based application delivery (FlexApp), user environment management (ProfileUnity), digital employee experience monitoring (Stratusphere UX), and real-time DEX remediation (CommandCTRL). The suite is sold to enterprise IT organizations via a global network of channel partners to manage physical, virtual, DaaS, and cloud Windows workspaces.
Is liquidware a public or private company?
liquidware is a private company. It is classified as venture growth investor backed and is currently operating.
When was liquidware founded?
liquidware was founded in 2009. It employs 51 to 100 people.
Where is liquidware based?
liquidware is headquartered in Alpharetta, United States, in the North America region.
How does liquidware make money?
One revenue line is on record: software Licenses and Subscriptions.
Who are liquidware's main competitors?
Direct peers on record are ControlUp, Nerdio, Lakeside Software (SysTrack), Ivanti and Aternity (Riverbed Technology). Broad incumbents are Omnissa, Microsoft (Intune, AVD, Windows 365) and Citrix (Cloud Software Group). Emerging players are Rimo3 and Login VSI (now part of Nexio Solutions).
Does liquidware have an API?
No public API is recorded for liquidware.
What industry is liquidware in?
liquidware's product category is Digital Workspace Management Software. Its primary akta.pro industry code is HDAEAHAH, Workflow Automation for IT & Ops (Runbooks, Job Scheduling), with a secondary code of BPAEAIAI, Workplace Automation & Self-Service (RPA for IT, Chatbots, Virtual Agents). Its NAICS code is 5132 and its SIC code is 7372.