Notejoy
Notejoy is a collaborative notes application for teams that supports real-time editing, nested notebooks and tags, bi-directional links, OCR-based search across images and documents, and integrations with Slack, Google Drive, Microsoft Office, Zoom, Gmail, Trello, and HubSpot, offered via freemium and tiered subscriptions to individual professionals and small-to-mid-market teams.
- Company typePrivate
- Founded2017
- HeadquartersMenlo Park, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Notejoy does
Notejoy is a collaborative notes application developed and operated by Monki Labs LLC, providing teams with a single platform to capture, organize, search, and share written content across web, Mac, Windows, iOS, and Android clients. The product is built around real-time collaboration primitives (shared team libraries, comments, reactions, @mentions, bi-directional note links) and an organizational model that supports nested notebooks and nested tags with unlimited hierarchy depth. Technical differentiators include Quick Find keyboard-driven navigation, full-text and OCR-indexed search across images and documents, offline access with automatic synchronization on desktop apps, and enterprise-grade security features (end-to-end AES-256/TLS 1.2 encryption, password-protected notes, two-factor authentication, and SSO via Google and Microsoft). Notejoy integrates natively with Slack, Google Drive, Microsoft Office, Zoom, Gmail, Trello, and HubSpot, and exposes a Notejoy MCP connector for external AI systems.
The business is monetized through a freemium subscription model with three paid tiers — Solo, Plus, and Premium — paid monthly or annually, augmented by an enterprise demo motion for larger teams. A 25% cash referral program and content-led marketing via the resources hub and customer case studies (Zapier, Kinnek, Alan Wang Realty) drive acquisition. Founded in 2017 by Sachin Rekhi (ex-Head of Product, LinkedIn Sales Navigator, where he grew the product past $200M in revenue) and Ada Chen Rekhi (ex-SVP Marketing at SurveyMonkey, ex-LinkedIn product marketing), the company operates with a reported 1–10 person team from Menlo Park, California, and serves a claimed base of more than 100,000 professionals globally.
Notejoy firmographics
Firmographics- Name
- Notejoy
- Legal name
- Monki Labs LLC
- Website
- https://notejoy.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Notejoy is a collaborative notes application for teams that supports real-time editing, nested notebooks and tags, bi-directional links, OCR-based search across images and documents, and integrations with Slack, Google Drive, Microsoft Office, Zoom, Gmail, Trello, and HubSpot, offered via freemium and tiered subscriptions to individual professionals and small-to-mid-market teams.
- Ownership category
- akta.pro rank
Notejoy industry classification
Industry- Product category
- Team Collaboration Software
- NAICS
- Other Computer Related Services (541519)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Digital Whiteboards, Annotation & Collaborative Canvas Tools (EDAFAGAD)
Keywords
Where Notejoy is headquartered
LocationHeadquarters
- HQ city
- Menlo Park
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Notejoy business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Marketing or Sales, Personnel, Operations
Revenue model
- Subscription Plans: Notejoy generates revenue through tiered subscription plans: Solo, Plus, and Premium. Each tier offers progressively more features including offline access, end-to-end encryption, export functionality, user management, team activity, and priority support. Plans are available as monthly or annual subscriptions with annual billing offering discounts.
- Referral Program: Notejoy operates a 25% cash commission referral program for users who refer new customers. Commissions are paid on subscription fees from referred users within their first year after signup, either as Notejoy account credit or PayPal payments on a quarterly schedule.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for individual users |
| Subscription | Monthly | Notejoy Solo plan - Individual premium features |
| Subscription | Monthly | Notejoy Plus plan - Team collaboration features |
| Subscription | Monthly | Notejoy Premium plan - Full enterprise features |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Notejoy product offering
Product offeringCore offering
Notejoy is a collaborative notes application for teams that enables fast capture, real-time sharing, and discovery of ideas across web, Mac/Windows desktop, and iOS/Android mobile. The platform provides nested notebooks and tags, bi-directional note links, Quick Find search with OCR-powered content indexing, team libraries, and enterprise-grade features including SSO, user management, and end-to-end encryption.
Product overview
Notejoy is a collaborative notes application for teams offered by Monki Labs LLC, providing a unified platform for capturing, organizing, and sharing information. The core Notejoy product serves as the central platform available via web app, desktop apps (Mac/Windows), and mobile apps (iOS/Android). The product portfolio includes organizational features (Team Libraries, Personal Library, Nested Notebooks, Nested Tags, Note Links/Bi-directional Links, Archive), security features (End-to-end Encryption, Password-protected Notes, Two-factor Authentication), collaboration tools (@Mention to Notify, Comments/Reactions, Slack/Zoom/HubSpot/Gmail integrations), AI-powered search (Search Inside Images & Documents using OCR), and premium add-ons (Offline Access, Note History, User Management, Team Activity, Priority Support). Notejoy also offers a Web Clipper browser extension for capturing web content and integrations with Trello, Grammarly, and ProWritingAid. The product is offered across three subscription tiers: Free, Solo/Plus (with premium features), and Premium (full feature access).
Differentiator
Problem solved
Functional benefit
Products and services
- Notejoy A collaborative notes application for teams and individuals that enables fast capture, real-time sharing, and discovery of ideas. Available via web app, native Mac and Windows desktop apps, and native iOS and Android mobile apps. Provides real-time collaboration, Quick Find search, nested notebooks and tags, bi-directional links, team libraries, offline access, and enterprise security features.
- Notejoy Web Clipper A browser extension that allows users to clip web pages and articles directly into their Notejoy library, enabling capture of external content for organization and team sharing.
Quantifiable outcome
- 100,000+ professionals worldwide rely on Notejoy for team collaboration
- +1 more outcomes
Companies that use Notejoy
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles7 records
Notejoy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
AI capability4 records
Feature10 records
Notejoy partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core.
- Google DrivecoreDeep integration allowing users to embed Google Docs, Sheets, and Slides directly into Notejoy notes. Users can also export notes directly to Google Drive with formatting preserved. Supports Google login for SSO authentication.
- Microsoft OfficecoreIntegration supporting import and embedding of Microsoft Office documents. Supports Microsoft login for SSO authentication via Active Directory accounts.
- SlackcoreComprehensive Slack integration including: notifications in Slack DM, library/notebook activity updates to channels, create notes from Slack messages, grab conversations with /notejoy grab command, search and share notes via /notejoy search, recent notes sharing, and rich note preview expansion when URLs are shared.
- ZoomcoreZoom integration allowing users to embed Zoom meeting information and collaborate on notes during video meetings.
- TrellocoreNotejoy Power-Up for Trello enables users to attach Notejoy notes to Trello cards, providing project teams with easy access to documentation alongside their task management workflow.
- GmailcoreEmail integration allowing users to forward emails directly into Notejoy for capture and organization, with the ability to save to specific notebooks.
- HubSpotcoreHubSpot integration allowing teams to embed HubSpot content and connect their CRM workflows with Notejoy documentation.
- StripecoreStripe serves as Notejoy's payment processor for subscription billing. Notejoy is fully PCI Level 1 compliant through Stripe, ensuring payment credentials are protected. Stripe collects and stores billing information and history.
- GooglecoreNotejoy leverages Google API Services for OAuth authentication (login with Google), G Suite document embedding, Google Drive file discovery, and Google Analytics for usage statistics. Google OAuth APIs ensure Notejoy never has access to Google credentials.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Notejoy competitors and assessment
Company assessmentDirect peers
- Notion: All-in-one workspace combining notes, docs, and wikis with real-time collaboration, bi-directional links, and team libraries. Most direct competitor to Notejoy in collaborative notes and knowledge management.
- Evernote: Long-standing consumer and team note-taking application with web clipping, search, and cross-platform apps. Notejoy explicitly positions as an Evernote alternative.
- Obsidian: Knowledge base app built around local markdown files and bi-directional linking with strong search. Targets the same individual professional and team 'second brain' use cases as Notejoy.
- Roam Research: Pioneered bi-directional linked notes for networked thought, targeting knowledge workers and researchers. Competes for the same workflow Notejoy addresses with linked notebooks and tags.
- Coda: Collaborative docs platform with building blocks, automations, and team apps. Overlaps Notejoy's team libraries and project documentation use cases for agencies and SMBs.
Broad incumbents
- Microsoft OneNote: Free digital notebook bundled with Microsoft 365, offering notebooks, sections, and collaboration. Sets the floor on free competition that Notejoy must differentiate against.
- Google Docs: Real-time collaborative word processor inside Google Workspace with broad enterprise distribution. Notejoy explicitly lists Docs as a comparison/alternative on its website.
- Confluence: Atlassian's team wiki and knowledge management platform, dominant in mid-market and enterprise. Competes with Notejoy for team documentation and institutional knowledge use cases.
Emerging players
- Craft Docs: Design-forward collaborative documents and notes app for Apple-centric teams. Emerging competitor to Notejoy in the SMB/creative agency segment.
- Bear: Apple-focused markdown notes app with nested tags and encryption. Competes for the individual professional and Mac-centric user that Notejoy also targets.
Market position
Strengths2 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Notejoy social profiles
Digital presenceNotejoy compliance and trust
Trust signalCompliance2 records
Notejoy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Notejoy leadership team
Management profileNumber of profiles
Profiles2 records
Notejoy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Notejoy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Notejoy
What does Notejoy do?
Notejoy is a collaborative notes application for teams that enables fast capture, real-time sharing, and discovery of ideas across web, Mac/Windows desktop, and iOS/Android mobile. The platform provides nested notebooks and tags, bi-directional note links, Quick Find search with OCR-powered content indexing, team libraries, and enterprise-grade features including SSO, user management, and end-to-end encryption.
Is Notejoy a public or private company?
Notejoy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Notejoy founded?
Notejoy was founded in 2017. It employs 1 to 10 people.
Where is Notejoy based?
Notejoy is headquartered in Menlo Park, United States, in the North America region.
How does Notejoy make money?
Two revenue lines are on record. Subscription Plans are the primary driver. The others are referral Program.
Who are Notejoy's main competitors?
Direct peers on record are Notion, Evernote, Obsidian, Roam Research and Coda. Broad incumbents are Microsoft OneNote, Google Docs and Confluence. Emerging players are Craft Docs and Bear.
Does Notejoy have an API?
No public API is recorded for Notejoy.
What industry is Notejoy in?
Notejoy's product category is Team Collaboration Software. Its primary akta.pro industry code is EDAFAGAD, Digital Whiteboards, Annotation & Collaborative Canvas Tools. Its NAICS code is 541519 and its SIC code is 7372.