Just AI

What Just AI does

Just AI is a Russian enterprise software company specializing in conversational and generative AI, founded in 2011 and headquartered in Saint Petersburg, operating under the legal entity OOO «Маинд Крафт» (Mind Craft LLC). The company employs 200+ specialists focused on building AI agent infrastructure, natural language understanding, and enterprise automation solutions for the Russian and CIS markets.

The core offering is the Just AI Agent Platform, a hybrid NLU+LLM architecture that orchestrates 100+ large language models through a proprietary Caila MLOps layer. The platform is available in three deployment models: Enterprise (on-premises/managed), Cloud, and the Open Distribution Kit for self-serve partner distribution. Sub-products include Jay Guard for AI security, Jay Copilot for agent assistance, Jay Knowledge Hub for RAG-enabled knowledge retrieval, Jay Flow for multi-agent orchestration, Aimylogic, and JAICF, an open-source Kotlin framework for conversational AI. The technology stack covers autonomous agents, voice and chat interfaces, speech and audio processing, process automation, and the full customer service lifecycle from design through optimization.

Revenue is generated through multiple streams: platform subscriptions denominated in Russian rubles across tiers from free to 49,900 RUB/month, custom enterprise contracts for large deployments, GenAI consulting and turnkey project delivery, revenue sharing with 13 certified partners across Russia, Kazakhstan, and Uzbekistan, and training/education programs. Customers include major Russian enterprises across banking (Sberbank, Alfa-Bank, Tinkoff, Sovcombank, Ak Bars, QIWI), telecom (MegaFon, MTS), retail (X5, M.Video-Eldorado, Ozon, Decathlon, DNS, Henkel), insurance (SK Cardif, Renaissance Life), and technology (VK, Yandex, Kaspersky, BIOCAD). The flagship MegaFon Eva voice assistant handles 17.7M+ calls for 500K+ subscribers at 99.95% SLA, 70% automation, and reported 4x cost reduction for clients.

Name

Just AI

Legal name

OOO «Маинд Крафт»

Website

https://just-ai.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

101–250 employees

Short description

Just AI is a Russian enterprise software company founded in 2011 that builds the Just AI Agent Platform, a hybrid NLU+LLM system for conversational and generative AI, serving major Russian banks, telecom operators, and retailers such as Sberbank, Alfa-Bank, MegaFon, and Ozon.

Ownership category

akta.pro rank

Product category

Conversational AI / AI Agent Platform Software

NAICS

Software Publishers (5132), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Other Computer Related Services (541519)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)

akta.pro secondary industries

End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA), AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI), Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII) (HDAEANAG), Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF)

Keywords

• Conversational AI platform
• AI agent automation
• Voice bot solutions
• Chatbot development software
• Generative AI consulting

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Just AI Agent Platform subscriptions: Tiered subscription model for the cloud platform ranging from free (1 seat, 500 JT) to 49,900 RUB/month (100 seats, 620K launches). Enterprise on-premise deployments with commercial contracts. Pilot projects starting from 3 weeks.
2. GenAI consulting and custom turnkey solutions: Expert consulting for GenAI strategy, process diagnostics, and roadmap development. Turnkey AI project implementation with dedicated project teams, requirements gathering, pilot launch, and post-launch support.
3. Partner channel revenue share: Revenue from certified integration and reseller partners who implement Just AI solutions for end customers across Russia, Kazakhstan, and Uzbekistan.
4. Educational programs and training: Training programs, webinars, and GenAI ambassador center creation for enterprise clients.
5. JAICF open-source framework: Free open-source framework (Apache 2.0) that drives adoption and ecosystem. Revenue generated through associated JAICP cloud platform usage, enterprise support, and consulting.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels12 records

Core offering

Just AI builds and sells the Just AI Agent Platform — a no-code/low-code/pro-code platform for creating, orchestrating, and scaling autonomous AI agents and multi-agent systems across chat, voice, and workflow automation. The platform is offered in three editions (Enterprise on-premise, Cloud with visual constructor, and Open Distribution Kit for self-hosting) and integrates with 100+ LLMs via the proprietary Caila unified API, with supporting products including Jay Guard (AI security), Jay Copilot (corporate AI assistant), Jay Knowledge Hub (RAG), and pre-built AI agent solutions such as AI-Recruiter, Smart IVR, Omnichannel Chatbot, Contact Center Automation, and Lead Generation. The company also provides GenAI consulting, custom turnkey implementations, and educational programs.

Product overview

Just AI is a Russian enterprise software company that has been developing conversational AI technologies since 2011. Its product portfolio centers on the Just AI Agent Platform (available in Enterprise on-premise, Cloud, and Open Distribution Kit editions) — a no-code/low-code/pro-code platform for creating autonomous AI agents, multi-agent systems, and business process automation across text, voice, and action channels. The platform integrates with 100+ LLMs via the proprietary Caila MLOps API and supports hybrid NLU+LLM architectures. A layered add-on suite surrounds the core platform: Jay Guard (AI securitygateway for data masking and prompt injection protection), Jay Copilot (corporate AI assistant for employees), and Jay Knowledge Hub (RAG-based knowledge base). Ready-made AI agent solutions include AI-Recruiter (automated HR screening and calling), AI Agent for Customer Support, AI Agent for Procurement, Smart IVR, AI-Souffleur for Contact Center Operators, Omnichannel Chatbot, Contact Center Automation, Automated Surveys, and Outgoing Messaging Campaigns. GenAI implementation services cover consulting, training programs, on-premise deployment, and corporate neural network access. Developer tools include JAICF — a free open-source Kotlin framework for building conversational bots. SMB-facing sub-brands include Aimylogic (with Aimylogic.Zvonki) and Jay Flow (B2C). All Just AI products are included in the Russian Domestic Software Registry (reestr.digital.gov.ru).

Differentiator

Problem solved

Functional benefit

Brands

• Just AI Agent Platform: Enterprise platform for creating and managing AI agents with no-code/low-code/pro-code capabilities
• Agent Platform Cloud
• Jay Flow
• Aimylogic
• Jay Guard
• Jay Copilot
• Jay Knowledge Hub
• Caila
• JAICF
• Generation AI Awards
• Conversations
• AI-рекрутер

Products and services

• Just AI Agent Platform Enterprise On-premise edition of the Just AI Agent Platform for creating multi-agent solutions combining chat, voice, and business process automation with any language models. Supports no-code/low-code/pro-code development (JavaScript, Python, DSL) and offers 99.95% SLA with full integration into enterprise CRM/ERP, RBAC, SSO, and the Just AI support team for turnkey deployment.
• Just AI Agent Platform Cloud Cloud-hosted edition of the Just AI Agent Platform for self-serve creation of AI agents and multi-agent systems with a visual low-code constructor. Includes integrations to corporate systems via API/HTTP/MCP, multiple LLM providers, and a free plan; targeted at developers, product teams, and SMBs.
• Open Distribution Kit of Just AI Agent Platform Free self-hosted enterprise edition of the Just AI Agent Platform for customers to deploy on their own Kubernetes infrastructure without an NDA or sales involvement. Includes visual low-code/pro-code constructor, text and workflow agents, triggers, ready-made connectors (Confluence, SharePoint, Google Drive, Minerva, Outlook), local or cloud LLM connectivity, enterprise RBAC, action auditing, internal database, monitoring, and Kubernetes-based scalability.
• Jay Guard AI security gateway for protecting corporate data, blocking prompt injection attacks, and auditing AI traffic when working with language models and AI agents. Masks personal data (PD) and commercial secrets during cloud LLM usage; provides enterprise-grade security (RBAC, SSO, logging, data encryption) for cloud and on-premise deployments.
• Jay Copilot Corporate AI assistant that gives employees a unified, secure interface to all supported language models with access control, data protection, and masking of sensitive data when using cloud LLMs. Available for enterprise teams and SMB markets.
• Jay Knowledge Hub Enterprise knowledge base solution for AI agents that enables RAG-based search across any data types without manual markup. Lets AI agents retrieve and synthesize information from structured and unstructured corporate knowledge.
• Caila Unified software interface (API) that provides access to 100+ language models and the ability to deploy proprietary ML services. Combines NLP tasks, an NLP service catalog, and AutoML (AutoNLP) for fine-tuning; functions as the MLOps platform enabling vendor-agnostic LLM connectivity for the Just AI Agent Platform.
• AI-Recruiter AI agent that automates initial candidate screening by performing resume screening and outbound candidate calling. Maintains dialog context, adapts questions, identifies stop-factors at early selection stages, and produces evaluation reports with transcription and relevance verdict; reduces refusal probability by 5%. Developed by Just AI and integrated with Potok Recruitment CRM.
• Omnichannel Chatbot Pre-built chatbot solution that handles routine customer and employee inquiries across digital channels (messengers, social networks, email, mobile apps), resolving them autonomously or transferring with full dialog context to a human specialist. Supports 25+ communication channels.
• Smart IVR Intelligent voice IVR that uses AI to automate incoming contact center calls, replacing conventional tone-based menus with a natural-language conversational interface for routing and self-service.
• AI-Souffleur for Contact Center Operators Real-time AI assistant for contact center operators that instantly provides relevant answers and 'next best action' suggestions during live interactions, launches business processes, and helps operators respond faster while complying with company regulations.
• Lead Generation and Qualification 24/7 Automated outbound calling solution that handles initial customer contact 24/7, qualifies leads, and transfers only relevant leads to the human sales department.
• Automated Surveys (NPS / CSAT / CSI) Automated voice survey solution where an AI assistant asks questions in natural voice, recognizes responses, and instantly analyzes feedback. Supports NPS, CSAT, and CSI surveys across e-commerce, call centers, healthcare, hospitality, auto dealers, and fitness clubs. Powered by hybrid speech synthesis technology.
• Outgoing Messaging Campaigns Personalized outbound messaging campaigns for chatbots and SMS with analytics. Sends promotional messages, order status updates, and delivery notifications via chatbots, starting dialogs directly in the messenger channel with omnichannel distribution.
• GenAI Consulting GenAI transformation strategy consulting service that diagnoses processes and produces a clear roadmap for implementing generative AI in a company's business processes. Offered as a fixed-scope project for companies at varying AI maturity levels.
• Educational Programs on Generative AI Training programs, workshops, and webinars on generative AI that help clients establish internal GenAI ambassador centers staffed by their own employees, driving adoption and internal expertise.
• JAICF (Just AI Conversational Framework) Free open-source Kotlin-based framework (Apache 2.0) for building smart conversational bots, voice skills, and AI assistants. Supports multi-channel deployment to Alice, Amazon Alexa, Google Assistant, Telegram, VK, Slack, and Facebook Messenger; extends to any NLU engine (Dialogflow, Rasa, or built-in CAILA); includes Android compatibility, unit testing, and a Kotlin DSL for context-aware dialogs.
• Aimylogic SMB-focused sub-brand offering chatbot and voice-bot building tools with voice call capability (Aimylogic.Zvonki). Lets non-technical SMB users build conversational AI bots for business automation.
• Jay Flow B2C conversational AI automation platform offered as a separate sub-brand targeting consumer-facing deployments.

Quantifiable outcome

• Up to 70% of inquiries handled autonomously by support bots
• +8 more outcomes

Named customers20 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration39 records

AI capability12 records

Feature10 records

Partnerships

18 partnerships are on record, tiered core and minor.

• Поток Рекрутмент (Potok Recruitment)coreStrategic or Co-development Partner · 26 February 2026Launch of AI Recruiter product integrated into the Potok Recruitment CRM. Automates candidate resume screening and outbound calls. AI recruiter handles hundreds of candidates daily, saving up to 4.5M RUB/month.
• Alto AiminorChannel Partner/ Reseller/ Distributor · 1 January 2026Certified partner specializing in cloud-deployed voice robots for call automation. Completed 20+ projects using Just AI technology. Develops AI-powered voice robots for business process automation.
• CleverbotsminorChannel Partner/ Reseller/ Distributor · 1 January 2026Certified partner — leader in chat and voice bot development and AI solutions for business: from customer support to internal HR systems. On-premise deployment specialist.
• Evotech CAminorChannel Partner/ Reseller/ Distributor · 1 January 2026Certified partner — IT company specializing in automation of voice and text inquiries, including incoming request processing and outbound campaigns using digital communication channels.
• Neovox TechnologyminorChannel Partner/ Reseller/ Distributor · 1 January 2026Certified partner with 15+ years in professional customer communications management. Designs, develops, and supports chat and voice bots, including AI agents for telephony and text channels.
• NovardisminorImplementation/ SI/ Consulting Partner · 1 January 2026Certified partner — IT integrator with 20 years of experience. Implements and supports ERP, eCommerce solutions, and marketing in retail, logistics, and pharma sectors.
• RobiqAIminorChannel Partner/ Reseller/ Distributor · 1 January 2026Certified partner — digital agency creating marketing, e-commerce, and digital solutions. Helps companies enter online markets and develop sales channels.
• Step LogicminorImplementation/ SI/ Consulting Partner · 1 January 2026Certified partner — IT integrator with 30 years of experience. Builds network infrastructures, data centers, service centers, and turnkey IT solutions.
• VoiceGameminorChannel Partner/ Reseller/ Distributor · 1 January 2026Certified partner developing voice assistants, chat widgets, and smart calls with speech generation for messengers and telephony.
• VoicenceminorChannel Partner/ Reseller/ Distributor · 1 January 2026Certified partner specializing in 'Voicence Pro' — text and voice speech interfaces for business.
• АНТ-ЦСminorChannel Partner/ Reseller/ Distributor · 1 January 2026Certified partner — software developer for industry with 25 years of experience. MES/APS/EAM IT solutions ecosystem for production management.
• КОРУС КонсалтингminorImplementation/ SI/ Consulting Partner · 1 January 2026Certified partner for digital transformation of large companies. Large-scale BPM, CRM, and ERP projects, process automation, contact centers, and robotic process automation.
• ИП ЗотовminorChannel Partner/ Reseller/ Distributor · 1 January 2026Certified partner developing deterministic robots with LLM functions and AI agents for voice and text channels.
• ЮнистарminorChannel Partner/ Reseller/ Distributor · 1 January 2026Certified partner offering digital transformation and AI solutions.
• Yandex (Яндекс)coreStrategic or Co-development Partner · 1 January 2011Long-standing strategic collaboration with Yandex for voice ecosystem content development. Just AI creates skills and content for Yandex voice assistants including Alice. Joint solutions for enterprise clients.
• VK (ВКонтакте)coreStrategic or Co-development Partner · 1 January 2011Strategic partnership with VK for voice ecosystem development. Just AI develops content for VK voice assistants and offers joint enterprise solutions.
• Sberbank (Сбербанк)coreStrategic or Co-development Partner · 1 January 2011Strategic collaboration with Sber on GenAI transformation. Joint development of content for Sber voice ecosystems and enterprise AI solutions.
• Tinkoff (Тинькофф)coreStrategic or Co-development Partner · 1 January 2011Partnership with Tinkoff for voice ecosystem content and joint enterprise AI solutions development.

Scale indicators15 records

Recent moves6 records

Expansion highlights8 records

Direct peers

• Kore.ai: Enterprise conversational AI and agent platform serving global banks, telecoms, and healthcare with a no-code AI agent builder and multi-LLM orchestration. Directly comparable to Just AI's Agent Platform in product architecture and enterprise GTM.
• Yellow.ai: Enterprise conversational AI platform with multi-LLM agent orchestration and omnichannel support automation. Competes head-to-head with Just AI in customer support, voice bots, and agent-based workflow automation.
• Cognigy: Enterprise conversational and agentic AI platform with low-code agent builder and contact center automation. Closely matches Just AI's enterprise on-premise deployment model and integration with Genesys, Avaya, and Cisco telephony.
• Aisera: Enterprise AI agent platform combining LLMs with RAG and workflow automation for customer service, IT support, and HR. Overlaps directly with Just AI's Agent Platform, Jay Knowledge Hub, and AI-Recruiter offerings.
• boost.ai: Nordic enterprise conversational AI platform focused on banking, insurance, and public-sector virtual agents. Closely comparable to Just AI on hybrid NLU+LLM architecture and regulated-industry deployments.

Emerging players

• Rasa: Open-source conversational AI framework with enterprise platform for building AI agents. Comparable to Just AI's open-source JAICF plus commercial Agent Platform combination.

Broad incumbents

• Yandex (Alice / YandexGPT): Russia's largest tech company developing its own LLM (YandexGPT) and voice assistant (Alice). Both a strategic partner to Just AI and a competitive threat in the Russian enterprise AI market.
• Sberbank (GigaChat / SaluteSpeech): Russia's largest bank with its own enterprise AI stack (GigaChat LLM, SaluteSpeech voice) and joint solutions with Just AI. Competes in selling AI transformation services to Russian enterprises.
• Microsoft (Copilot Studio): Global incumbent offering Copilot Studio for building AI agents and chatbots integrated with Azure OpenAI. Competes for enterprise conversational AI budgets worldwide, including in Russia-adjacent markets.
• Google (Dialogflow / Vertex AI Agents): Global cloud incumbent offering Dialogflow for conversational AI and Vertex AI Agents for enterprise agent building. Competes for multi-LLM enterprise agent deployments and developer mindshare.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks6 records

Key highlights7 records

Customer concentration

• GitHubgithub.com/just-ai/jaicf-kotlin
• YouTubeyoutube.com/c/justai
• Xx.com/JustAIglobal
• Facebookfacebook.com/justaiglobal
• LinkedInlinkedin.com/company/just-ai-uk

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Just AI