Red Pocket Mobile
- Company typePrivate
- Founded2006
- HeadquartersThousand Oaks, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Red Pocket Mobile firmographics
Firmographics- Name
- Red Pocket Mobile
- Legal name
- RedPocket Inc.
- Website
- https://redpocket.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Red Pocket Mobile industry classification
Industry- Product category
- Prepaid Wireless Telecommunications
- NAICS
- Telecommunications Resellers (517121), Agents for Wireless Telecommunications Services (517122)
- SIC
- Radiotelephone Communications (4812)
- akta.pro primary industry
- Carrier Billing & Telco Mobile Money (FSAMAEAD)
- akta.pro secondary industry
- Transit & Ticketing Wallets (FSAMAEAG)
Keywords
Where Red Pocket Mobile is headquartered
LocationHeadquarters
- HQ city
- Thousand Oaks
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Red Pocket Mobile business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Monthly Wireless Service Subscriptions: Recurring monthly wireless plans (Essentials $10/mo, Plus $20/mo, Premium $30/mo) on three underlying carrier networks with unlimited talk/text and tiered high-speed data; AutoPay enrollment drives recurring revenue.
- Annual Wireless Service Plans: Annual plan bundles (Essentials $100/yr, Plus $200/yr, Premium $300/yr first year) with multi-month discounts offering lock-in pricing and predictable revenue.
- Device Sales (Unlocked iPhones and Android): Direct retail sales of unlocked smartphones (iPhone 17/17 Pro/17 Pro Max/17e/16 series, Android models) at fixed retail prices with optional SmartPay rent-to-own financing via Cross River Bank/Affirm.
- Family Plan Multi-line Subscriptions: Family plan bundles priced $30/mo for primary line and $20/mo for up to 4 additional lines, plus a one-time $10 setup fee per additional line; supports mix-and-match networks.
- Regulatory Recovery and Administrative Fees: $1.00/month per line Regulatory Recovery Fee plus 2.50% Administrative Fee on wireless plan price; included in monthly billing as ancillary revenue.
- International Long Distance Service (via Elite Telecom): PayGo and Unlimited ILD service via Elite Telecom (NetworkIP, LLC), billed per minute or via unlimited ILD plan; expires 180 days after last use or 30 days after suspension.
- Refer-a-Friend Service Credits: Referral program offering up to $25 credit per successful referral and up to $500/year in rewards; functions as retention/loyalty mechanism but represents deferred revenue via service credits.
- Device Protection Plans: Protection Plan and Protection Plan Plus with AppleCare Services offered via Likewize at $9.95/mo or $14.94/mo, with $29 screen repairs and optional loss/theft coverage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Essentials — $10/mo (renews at $20/mo) for unlimited talk/text + 3GB 5G data; 50% off first month promo; annual $100/yr (renews $110/yr). |
| Subscription | Monthly | Plus — $20/mo (pay $10 first month) for unlimited talk/text + 20GB 5G data; annual $200/yr (renews $220/yr). |
| Subscription | Monthly | Premium — $30/mo (pay $15 first month) for unlimited talk/text/data + 50GB 5G data + 10GB hotspot; annual $300/yr (renews $330/yr). |
| Subscription | Monthly | Family Plan — $30/mo first line, $20/mo each additional line (up to 4); each line unlimited talk/text + 20GB 5G data; one-time $10 setup fee per additional line. |
| Subscription | Monthly | Data-only (broadband) Plans — GSMA $10/mo (1GB), $25/mo (5GB), $40/mo (20GB). |
| Subscription | Annual | Annual Plans — 2 Months Free promo: Essentials $100 first year (renews $110/yr), Plus $200 first year (renews $220/yr), Premium $300 first year (renews $330/yr). |
Go-to-market motion4 records
Distribution channels7 records
Marketing channels10 records
Red Pocket Mobile product offering
Product offeringCore offering
Red Pocket Mobile is a Mobile Virtual Network Operator (MVNO) that resells prepaid, no-contract wireless voice, text, and 5G data service across all three major U.S. carrier networks (AT&T-compatible GSMA, T-Mobile-compatible GSMT, Verizon-compatible CDMA). It sells tiered monthly and annual unlimited plans (Essentials $10/mo, Plus $20/mo, Premium $30/mo), family plans, data-only plans, and business plans, complemented by unlocked device retail, trade-in, device protection, international calling/roaming, and rent-to-own financing.
Product overview
RedPocket Mobile is a single unified consumer wireless service offering rather than a multi-product SaaS platform. Its core platform is a prepaid, contract-free MVNO (Mobile Virtual Network Operator) that resells service on all three major U.S. 5G networks under three network-specific plan families — GSMA (AT&T-compatible), GSMT (T-Mobile-compatible), and CDMA (Verizon-compatible) — each of which can be purchased as monthly Unlimited Essentials/Plus/Premium plans, equivalent annual plans, family plans, or data-only/hotspot plans. Layered on top of that core wireless service are several branded add-on products: the Global Passport international roaming feature, the CoverageGenius℠ network-switching tool, the eSIM digital activation option, the Device Shop (selling unlocked iPhones, Android, and flip phones), the Phobio-powered Trade-In Program, the Likewize/AppleCare Services-backed Phone Protection Plan, the SmartPay rent-to-own and Affirm device financing, the Refer-A-Friend loyalty program, the RedPocket Mobile iOS/Android app, the 2-Minute™ Customer Care support service, Business Plans, and Lifeline assistance. Together these comprise RedPocket's full product portfolio, anchored by the Lock-In Low Pricing guarantee on the three Essentials/Plus/Premium monthly plans.
Differentiator
Problem solved
Functional benefit
Brands
- RedPocket Mobiles: Corporate-named Pioneer Baseball League professional baseball team associated with RedPocket Mobile.
- FreedomPop
- Unreal Mobile
Products and services
- Unlimited Essentials Plan Entry-tier no-contract unlimited talk-and-text plan with 3GB of 5G premium high-speed data on any of RedPocket's three U.S. networks (GSMA/GSMT/CDMA). Priced at $10/month with lock-in pricing and no activation fee. Includes unlimited calling to 20+ international destinations and roaming in 60+ countries. Designed for price-sensitive individual consumers.
- Unlimited Plus Plan Mid-tier no-contract unlimited talk, text, and data plan with 20GB of 5G premium high-speed data, priced at a lock-in $20/month. Includes international calling to 80+ countries on Premium lines and global roaming in 60+ countries. Targets users who need more data than the Essentials tier.
- Unlimited Premium Plan Top-tier no-contract unlimited plan with 50GB of 5G premium high-speed data, unlimited data at reduced speeds thereafter, 10GB of 5G premium hotspot, and calling to 80+ international destinations. Locked-in price of $30/month. Targeted at heavy data users, frequent travelers, and international callers.
- Annual Plans (Essentials, Plus, Premium) Annual prepaid equivalents of the Essentials ($100/yr first year), Plus ($200/yr first year), and Premium ($300/yr first year) unlimited plans, including a 2-month-free promo in the first billing year. Designed for multi-month savings and predictable recurring revenue.
- Family Plans Multi-line family plan priced at $30/month for the primary line and $20/month for up to four additional lines, with a one-time $10 setup fee per additional line. Each line includes unlimited talk and text plus 20GB of 5G premium high-speed data, with mix-and-match network assignment (GSMA, GSMT, CDMA). Designed for households consolidating multiple lines under one billing account.
- Data-Only / Hotspot Plans Mobile broadband and hotspot-only plans in 1GB ($10/mo), 5GB ($25/mo), and 20GB ($40/mo) tiers on the GSMA network. Also supports smartwatch and tablet data-only connections. The Franklin Wireless R717 hotspot device is offered bundled with data plans. Designed for customers needing data-only connectivity without voice/text.
- Global Passport International Roaming Free international roaming add-on included with all plans. Essentials and Plus plans receive 100 minutes, 100 texts, and 1GB of data per billing cycle across 60+ countries; Premium plans receive 100 minutes, 100 texts, and 10GB of data. GSMA plans additionally include free roaming in Mexico and Canada, with roaming credit available for 140+ countries.
- International Calling (ILD) Service International long-distance calling service backed by Elite Telecom (NetworkIP, LLC), providing free or low-cost calling from the U.S. to 20+ countries on Essentials, 80+ on Plus/Premium, plus a $10 monthly credit for other destinations. Includes both Unlimited and PayGo ILD rate options. Billed per minute in one-minute increments on PayGo plans.
- CoverageGenius™ Network Selector Proprietary customer-facing tool that lets subscribers switch between RedPocket's three major U.S. 5G networks (GSMA, GSMT, CDMA) with a click to get the best coverage in their specific area. Differentiates RedPocket from single-carrier MVNOs.
- eSIM Digital Activation Embedded SIM (eSIM) digital activation feature that lets compatible devices be activated instantly online without shipping a physical card. Available on most modern devices; physical SIM is shipped as a fallback for incompatible devices at no extra cost.
- Device Shop (iPhone, Android, Flip Phones, Accessories) Online retail storefront selling unlocked Apple iPhones (including iPhone 17, 17 Pro, 17 Pro Max, 17e, 16 series, 15, Air, 16e), Android devices, flip phones, and accessories, with $150–$300 rebates on qualifying GSMA plans, optional SmartPay financing, and trade-in offers.
- Trade-In Program Device trade-in program powered by Phobio, accepting iPhones, iPads, Mac, Apple Watch, Android smartphones, tablets, and other devices. Customers receive instant trade quotes, ship devices with a pre-paid label, and are paid via Virtual Visa eGift Card from Virtual Incentives.
- Phone Protection Plan with AppleCare Services Device protection plan offered at checkout for new iPhones, powered by Likewize Protect with AppleCare Services. Standard plan ($9.95/mo) provides accidental damage and battery coverage, $29 same-day screen repair at Apple Stores/Authorized Providers, and 24/7 Apple expert access; Plus plan ($14.94/mo) adds loss & theft coverage in select states.
- SmartPay Device Financing Rental-purchase financing option for unlocked device purchases, offered via weekly or monthly payment schedules (e.g., $21/week for iPhone 17e, $44/week for iPhone 17 Pro). Affirm also provides 3-, 6-, and 12-month financing on qualifying purchases, with loans made by Cross River Bank.
- Business Plans Premium wireless and business phone solutions for companies of all sizes, complementing the consumer family-plan product line. Includes multi-line billing and customized account management.
- RedPocket Mobile App Native iOS and Android companion app for RedPocket Mobile subscribers to manage their account, available on the Apple App Store (id1567563050) and Google Play (com.redpocket).
- Refer-A-Friend Program Customer referral program offering referrers a service credit (up to $25 per referral, capped at $500/year) and referees an instant discount on their first month. Available to active monthly-plan subscribers in good standing for new-line activations.
- Lifeline Assistance Program Federal Lifeline Assistance program for eligible low-income subscribers, listed in the site's Get Started menu alongside activation and family-plan tools.
Companies that use Red Pocket Mobile
Customer profileSegments6 records
Ideal customer profiles6 records
Red Pocket Mobile technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature6 records
Red Pocket Mobile partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered major — high-profile celebrity collaboration and consumer giveaway campaign, flagship — naming-rights and first-of-its-kind corporate partnership for a us professional baseball team, core — wholesale network access for gsma plan offerings, core — wholesale network access for gsmt plan offerings, core — wholesale network access for cdma plan offerings, major — primary device supplier for unlocked smartphone sales, supporting — third-party device protection partner, supporting — trade-in logistics partner, major — exclusive ild service provider enabling international calling and roaming features and supporting — affiliate/partner acquisition channel.
- Daymond Johnmajor — high-profile celebrity collaboration and consumer giveaway campaignCollaboration with Shark Tank entrepreneur Daymond John to design the RedPocket Mobiles' new 'Color Rush' red jerseys. Includes a consumer giveaway where two grand-prize winners receive a signed jersey, a free year of wireless service, and a 30-minute pitch session with Daymond John. The giveaway opened June 16 and ran through late June 2026.
- Pioneer Baseball Leagueflagship — naming-rights and first-of-its-kind corporate partnership for a us professional baseball teamMulti-year partnership establishing the 'RedPocket Mobiles' as a Pioneer Baseball League team. The team will play its entire 2026 season on the road (96 straight away games) as part of an unprecedented experiment in modern professional sports. The partnership includes an all-access YouTube docu-series called 'On The Road Again' documenting the season, led by former MLB All-Star Dmitri Young (manager) and former Giants broadcaster Amy Gutierrez. Believed to be the first American professional baseball team in over a century to carry a corporate partner's name.
- AT&T (underlying carrier for GSMA network)core — wholesale network access for gsma plan offeringsWholesale network resale agreement providing RedPocket customers with access to one of the largest nationwide 5G networks in the US (GSMA). Supports free international calling to 80+ countries and free international roaming in Mexico and Canada on GSMA plans. AT&T-compatible devices work with this network.
- T-Mobile (underlying carrier for GSMT network)core — wholesale network access for gsmt plan offeringsWholesale network resale agreement providing RedPocket customers with access to T-Mobile's 5G network (GSMT) for lightning-fast 5G speeds. 5G compatible or GSM-compatible LTE (4G) phones work on this network.
- Verizon (underlying carrier for CDMA network)core — wholesale network access for cdma plan offeringsWholesale network resale agreement providing RedPocket customers with access to Verizon's CDMA network, the largest CDMA network in the US. Supports 4G LTE, 5G, and 5G Ultra Wideband. CDMA phones not originally from Sprint are compatible.
- Apple (iPhone device sales)major — primary device supplier for unlocked smartphone salesRedPocket resells unlocked Apple iPhone devices including iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, iPhone 17e, iPhone Air, and iPhone 16 series. Devices are GSM Unlocked and compatible with all three RedPocket networks. Carrier unlock policies apply after 12 months of active service.
- Likewize (device protection)supporting — third-party device protection partnerDevice Protection Plan and Protection Plan Plus with AppleCare Services administered by Likewize (protect.likewize.com/redpocket). Offers $29 same-day screen repair at Apple Stores, Express Replacement Service, and optional loss/theft coverage at $9.95/mo or $14.94/mo.
- Phobio (device trade-in)supporting — trade-in logistics partnerTrade-in program serviced by Phobio LLC. Customers get instant trade-in quotes via IMEI, ship devices with pre-paid shipping labels, and receive payment as a Virtual Visa eGift Card via Virtual Incentives 1–3 business days after inspection.
- NetworkIP, LLC d/b/a Elite Telecom (International Long Distance)major — exclusive ild service provider enabling international calling and roaming featuresElite Telecom (NetworkIP, LLC) provides International Long Distance (ILD) services to RedPocket consumers, including PayGo and Unlimited ILD plans. Per-minute rates billed in one-minute increments; PayGo ILD expires 180 days after last use. International calling destinations and rates subject to Elite Telecom's discretion.
- AscendPartner (affiliate program)supporting — affiliate/partner acquisition channelAffiliate program managed via AscendPartner platform (ascendpartner.com/affiliate/registration?refid=293483) for external promoters and resellers to refer customers to RedPocket plans.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Red Pocket Mobile competitors and assessment
Company assessmentDirect peers
- Mint Mobile: Direct prepaid no-contract MVNO competitor offering unlimited plans in similar $15–$30/month tiers. Acquired by T-Mobile (now wholesale partner of T-Mobile), Mint is the most direct head-to-head competitor to RedPocket's Essentials/Plus/Premium positioning.
- Consumer Cellular: Direct MVNO peer focused on budget-conscious individuals and families on AT&T and T-Mobile networks, with no-contract plans and AARP-aligned demographics that overlap RedPocket's price-sensitive family and senior segments.
- US Mobile: Tech-forward MVNO offering plans across Verizon and T-Mobile networks with a multi-network 'Warp' feature — the closest functional analog to RedPocket's CoverageGenius™ cross-carrier switching capability.
- Boost Mobile: Independent postpaid/prepaid MVNO (Dish/EchoStar) offering no-contract unlimited plans across multiple networks. Comparable budget positioning, multi-line family plans, and device-financing bundles at similar price points.
- Visible (Verizon): Verizon-owned digital-first MVNO selling single-line unlimited plans starting around $25/month. Comparable no-contract, no-credit-check, app-based buying experience and direct eSIM activation flow to RedPocket's eSIM-led activation.
- Google Fi Wireless: MVNO operating across T-Mobile and UScellular with international roaming included in core plans. Highly comparable international roaming bundle (140+ countries) and multi-network switching positioning, though at higher price points.
Broad incumbents
- Tracfone: Largest US prepaid MVNO brand portfolio (Tracfone, Straight Talk, Total Wireless, Simple Mobile, Net10) owned by Verizon. Comparable multi-brand prepaid strategy and operates across all three major US networks similar to RedPocket.
- Cricket Wireless: AT&T-owned prepaid MVNO competing in the same no-contract budget segment. Comparable $25–$60 unlimited plans with multi-line family discounts and same nationwide 5G footprint — but with parent-carrier marketing scale RedPocket cannot match.
- Metro by T-Mobile: T-Mobile-owned prepaid MVNO with nationwide retail footprint selling $25–$60 family plans. Comparable multi-line budget positioning but with substantially larger distribution scale and parent-carrier subsidies.
Emerging players
- Republic Wireless: Smaller independent MVNO operating on T-Mobile's network with budget unlimited plans. Comparable contract-free, BYOD-friendly positioning and similar scale, making it a useful like-for-like on operational model even if narrower in network breadth.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Red Pocket Mobile social profiles
Digital presenceRed Pocket Mobile compliance and trust
Trust signalCompliance4 records
Red Pocket Mobile financial estimates
Financial estimateRevenue estimate
Valuation estimate
Red Pocket Mobile leadership team
Management profileNumber of profiles
Profiles1 record
Red Pocket Mobile subsidiaries and ownership
Company hierarchySubsidiaries4 records
Red Pocket Mobile funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Red Pocket Mobile M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Red Pocket Mobile
What does Red Pocket Mobile do?
Red Pocket Mobile is a Mobile Virtual Network Operator (MVNO) that resells prepaid, no-contract wireless voice, text, and 5G data service across all three major U.S. carrier networks (AT&T-compatible GSMA, T-Mobile-compatible GSMT, Verizon-compatible CDMA). It sells tiered monthly and annual unlimited plans (Essentials $10/mo, Plus $20/mo, Premium $30/mo), family plans, data-only plans, and business plans, complemented by unlocked device retail, trade-in, device protection, international calling/roaming, and rent-to-own financing.
Is Red Pocket Mobile a public or private company?
Red Pocket Mobile is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Red Pocket Mobile founded?
Red Pocket Mobile was founded in 2006. It employs 11 to 50 people.
Where is Red Pocket Mobile based?
Red Pocket Mobile is headquartered in Thousand Oaks, United States, in the North America region.
How does Red Pocket Mobile make money?
Eight revenue lines are on record. Monthly Wireless Service Subscriptions are the primary driver. The others are annual Wireless Service Plans, device Sales (Unlocked iPhones and Android), family Plan Multi-line Subscriptions, regulatory Recovery and Administrative Fees, international Long Distance Service (via Elite Telecom), refer-a-Friend Service Credits and device Protection Plans.
Who are Red Pocket Mobile's main competitors?
Direct peers on record are Mint Mobile, Consumer Cellular, US Mobile, Boost Mobile, Visible (Verizon) and Google Fi Wireless. Broad incumbents are Tracfone, Cricket Wireless and Metro by T-Mobile. Republic Wireless is listed as an emerging player.
Does Red Pocket Mobile have an API?
No public API is recorded for Red Pocket Mobile.
What industry is Red Pocket Mobile in?
Red Pocket Mobile's product category is Prepaid Wireless Telecommunications. Its primary akta.pro industry code is FSAMAEAD, Carrier Billing & Telco Mobile Money, with a secondary code of FSAMAEAG, Transit & Ticketing Wallets. Its NAICS code is 517121 and its SIC code is 4812.