Inflow
- Company typePrivate
- Founded2007
- HeadquartersTampa, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Inflow firmographics
Firmographics- Name
- Inflow
- Legal name
- Zolzman, Inc.
- Website
- https://goinflow.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Inflow industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Direct Marketing, CRM & Lifecycle (Email, SMS, Loyalty) (BPAFAAAJ)
- akta.pro secondary industries
- Content Operations & Workflow Management (BPAFAIAI), Marketing Automation & Lifecycle/Drip Campaign Management (MPAAAIAC)
Keywords
Where Inflow is headquartered
LocationHeadquarters
- HQ city
- Tampa
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Inflow business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Digital Marketing Services: Professional services revenue from SEO, PPC, Paid Social, CRO, Email/SMS marketing, and analytics consulting. Services are provided through retainer agreements, project-based engagements, and customized scopes tailored to client goals, needs, and budget.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Customized digital marketing services with personalized strategy |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Inflow product offering
Product offeringCore offering
Inflow is a full-service digital marketing agency providing cross-channel strategy and execution across SEO, PPC, Paid Social, Conversion Rate Optimization (CRO), Google Analytics 4, and Email/SMS marketing. Services are delivered to mid-market and enterprise brands under custom retainer and project-based engagements, with direct access to senior strategists rather than account managers. The agency specializes in eCommerce, Lead Generation, Healthcare, and Travel & Tourism verticals.
Product overview
Inflow is a full-service digital marketing agency offering a comprehensive portfolio of services organized around SEO, PPC (paid search), Paid Social, and Conversion Rate Optimization as its four core disciplines, supported by specialized Google Analytics 4, email/SMS marketing, and GEO services. The agency operates across four industry verticals (eCommerce, Healthcare, Lead Generation, and Travel & Tourism) with dedicated local market teams in Tampa and Denver. Founded in 2007 as seOverflow, rebranded to Inflow in March 2014, and sold in 2023 with founder Mike Belasco transitioning to Strategic Advisor role. The agency's proprietary SCOPE continuous testing methodology underpins its CRO practice, while its GEO Services offering addresses generative engine optimization for AI-powered search.
Differentiator
Problem solved
Functional benefit
Products and services
- SEO Services
- PPC (Paid Search)
- Paid Social
- Conversion Rate Optimization (CRO)
- Google Analytics 4 Services
- Email Marketing
- SMS Marketing
- Digital Marketing Consultations
- GEO Services (Generative Engine Optimization)
Quantifiable outcome
- 413% increase in ad revenue YOY
- +7 more outcomes
Companies that use Inflow
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles3 records
Inflow technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature2 records
Inflow partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- GooglecoreGoogle Premier Partner and Microsoft Advertising Partner with certified expertise in Google Ads, Analytics, and Tag Manager implementation and optimization.
- MicrosoftcoreMicrosoft Advertising Partner for Bing Ads and Microsoft advertising platform management.
- Meta (Facebook)coreMeta Business Partner providing Facebook, Instagram, and related advertising services.
- MozcoreLong-standing Moz Recommended Company partner for SEO tools and optimization.
- AmazonminorBuy With Prime Agency Partner for Amazon eCommerce advertising and fulfillment integration.
Scale indicators8 records
Recent moves10 records
Expansion highlights5 records
Inflow competitors and assessment
Company assessmentDirect peers
- Single Grain: Full-service digital marketing agency led by Eric Siu with comparable SEO, paid media, and CRO services. Targets a similar mid-market/enterprise mix and competes on thought leadership content marketing.
- Ignite Visibility: San Diego-based digital marketing agency with a near-identical service stack spanning SEO, paid media, social, email, and CRO. Comparable in size, vertical mix (eCommerce-heavy), and Premier Partner credentials.
- Straight North: Chicago-based digital marketing agency offering SEO, PPC, and lead-generation services. Closely comparable to Inflow on the lead-generation vertical and B2B SaaS/lead-gen client mix.
- KlientBoost: Digital agency specializing in PPC management, CRO, and landing page design with a comparable mid-market eCommerce focus. Overlaps directly on Inflow's paid media and CRO offerings.
- WebFX: Full-service digital marketing agency offering SEO, PPC, CRO, and web design with a comparable mid-market and SMB client mix. Most direct competitor to Inflow by service breadth and go-to-market.
- Disruptive Advertising: PPC- and CRO-focused digital agency with similar eCommerce and lead-gen client base. Closely comparable on paid media management and conversion optimization, which together represent Inflow's core disciplines.
- Power Digital Marketing: Full-service performance marketing agency (now part of Mainsail Partners) serving mid-market and enterprise eCommerce and consumer brands. Direct competitor on multi-channel retainer engagements.
- Thrive Internet Marketing Agency: Full-service digital marketing agency with comparable SEO, PPC, social media, and CRO offerings. Similar SMB/mid-market positioning and multi-vertical service model.
- Neil Patel Digital: Full-service digital marketing agency co-founded by Neil Patel, focused on SEO, PPC, and content marketing. Comparable mid-market positioning and similar emphasis on organic search and paid acquisition.
- Coalition Technologies: eCommerce-focused digital marketing agency offering SEO, PPC, web design, and CRO. Strongest direct overlap with Inflow's primary eCommerce vertical.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Inflow social profiles
Digital presenceInflow compliance and trust
Trust signalCompliance11 records
Inflow financial estimates
Financial estimateRevenue estimate
Valuation estimate
Inflow leadership team
Management profileNumber of profiles
Profiles4 records
Inflow funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Inflow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Inflow
What does Inflow do?
Inflow is a full-service digital marketing agency providing cross-channel strategy and execution across SEO, PPC, Paid Social, Conversion Rate Optimization (CRO), Google Analytics 4, and Email/SMS marketing. Services are delivered to mid-market and enterprise brands under custom retainer and project-based engagements, with direct access to senior strategists rather than account managers. The agency specializes in eCommerce, Lead Generation, Healthcare, and Travel & Tourism verticals.
Is Inflow a public or private company?
Inflow is a private company. It is classified as unknown and is currently operating.
When was Inflow founded?
Inflow was founded in 2007. It employs 11 to 50 people.
Where is Inflow based?
Inflow is headquartered in Tampa, United States, in the North America region.
How does Inflow make money?
One revenue line is on record: digital Marketing Services.
Who are Inflow's main competitors?
Direct peers on record are Single Grain, Ignite Visibility, Straight North, KlientBoost, WebFX, Disruptive Advertising, Power Digital Marketing, Thrive Internet Marketing Agency, Neil Patel Digital and Coalition Technologies.
Does Inflow have an API?
No public API is recorded for Inflow.
What industry is Inflow in?
Inflow's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAAAJ, Direct Marketing, CRM & Lifecycle (Email, SMS, Loyalty), with a secondary code of BPAFAIAI, Content Operations & Workflow Management. Its NAICS code is 541810 and its SIC code is 7311.