PheedLoop
- Company typePrivate
- Founded2015
- HeadquartersToronto, Canada
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
PheedLoop firmographics
Firmographics- Name
- PheedLoop
- Legal name
- PheedLoop Inc.
- Website
- https://pheedloop.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
PheedLoop industry classification
Industry- Product category
- Event Management Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- akta.pro primary industry
- Virtual & Hybrid Event Registration & Streaming Access Platforms (THAHAFAM)
Keywords
Where PheedLoop is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
PheedLoop business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Annual or multi-year subscription-based pricing for event management software access with various feature tiers
- On-Site Support Services: $950/day on-site support (not including travel and accommodations) for attendee support, on-site printing, streaming troubleshooting. Virtual on-site support available at lower cost
- Badge and Lanyard Products: Physical badge and lanyard supplies with price guarantee - they will beat competitor pricing by 10% for identical products
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | On-Site Support |
| Freemium | Pay-as-you-go | Hybrid Events Virtual Portal |
| Other | Pay-as-you-go | Badge and Lanyard Products |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
PheedLoop product offering
Product offeringCore offering
PheedLoop provides an all-in-one cloud-based event management SaaS platform for in-person, virtual, and hybrid events, covering registration and ticketing, branded event websites, payments and housing, exhibitor and sponsor management, speaker and abstract management, lead retrieval, floor and seat planning, mobile event apps, CE credit tracking, analytics, and on-site check-in with proprietary cloud-based badge printing. The platform is sold via a transparent a-la-carte, 100% pay-as-you-go model with a free virtual portal for hybrid events.
Product overview
PheedLoop is an all-in-one event management platform that offers a unified suite of products for managing in-person, virtual, and hybrid events. The platform is built around a modular architecture with core products including Event Registration & Ticketing, Event Websites, Payments, and Housing Management for registration and promotion workflows. For exhibitors and sponsors, it provides Exhibitor Management, Sponsor Management, and Lead Retrieval tools. Speaker and session management is handled through Speaker & Abstract Management, Floor Plan, and Seat Plan tools. Attendee-facing features include a Mobile Event App (PheedLoop Go!), Gamification, CE Credits & Certification Tracking, and Languages & Accessibility support for 14+ languages. On-site operations are supported by Event Check-In & Badge Printing with kiosk systems and QR code scanning, along with Live Display for dynamic event screens. Virtual and Hybrid Events are unified through Streaming (RTMP/Zoom integration), Video Meetings, and interactive features like Games and Photo Booths. The platform also offers an Open API for developer integrations and Zapier support for no-code automation.
Differentiator
Problem solved
Functional benefit
Products and services
- Event Registration & Ticketing Flexible, sales-optimized event registration and multi-tier ticketing for complex events, with optimized checkout and automated abandoned-cart follow-ups; for associations, corporations, agencies, education, government, and non-profits.
- Event Website Fully branded event website builder enabling organizers to publish event sites tied to registration and ticketing.
- Payments Flexible payments and invoicing system for processing event transactions and managing billing.
- Housing Management Tool for managing attendee accommodations and hotel room blocks for events.
- Exhibitor Management Self-serve portal enabling exhibitors to manage tasks, capture leads, select booths, and receive automated reminders with integrated floor plan tools.
- Sponsor Management Digital sponsorship management with self-service tools, task tracking, and built-in ROI visibility for sponsors.
- Speaker & Abstract Management Streamlined system to collect, review, and manage speaker submissions with task assignment and automated communications from acceptance to delivery.
- Lead Retrieval Tool for exhibitors to capture leads instantly at events.
- Floor Plan Drag and drop floor plan builder for designing event venue layouts.
- Seat Plan Smart seating arrangement tool that removes the need for spreadsheet-based seat planning.
- Mobile Event App (PheedLoop Go!) Native iOS and Android mobile event app providing attendees with schedules, maps, exhibitors, networking tools, gamification, live polls, and white-label branding.
- CE Credits & Certification Tracking Automated attendance tracking, CE credit awarding, certificate generation, and compliance record maintenance for continuing education events.
- Reporting & Analytics Analytics and reporting capabilities providing event data insights across registration, engagement, and revenue.
- Languages & Accessibility Native support for 14+ languages plus accessibility features enabling global event deployment.
- Event Check-In & Badge Printing Fast kiosk or mobile check-in with automated badge printing, customizable templates, multiple badge designs, and touchless QR code scanning for tickets, e-badges, physical badges, and email-based QR codes.
- Live Display Dynamic screens for live events displaying schedules, speaker information, and announcements.
- Virtual Events Platform Comprehensive virtual event platform for conferences, trade shows, academic meetings, and similar online events with streaming, video meetings, games, and photo booths.
- Hybrid Events Platform Unified platform bridging virtual and on-site attendees with streaming, video meetings, games, photo booths, and full synchronization with on-site experiences.
- On-Site Events Platform Platform for in-person events delivering full-suite tools for registration, on-site operations, badges, and engagement.
- Open API Open API enabling developers to build integrations and automate workflows with the PheedLoop platform.
- On-Site Support Services Worldwide on-site event support covering attendee support, on-site printing, and streaming troubleshooting at $950/day (excluding travel). Virtual on-site support available at a lower price point.
- Badge and Lanyard Products Physical event badges and lanyards sold as ancillary products to PheedLoop's check-in and badge printing software, with a price guarantee of beating any competitor by 10% for identical products.
Quantifiable outcome
- Powered 20,000+ events since 2015
- +4 more outcomes
Companies that use PheedLoop
Customer profileNamed customers18 records
Segments6 records
Ideal customer profiles6 records
PheedLoop technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature12 records
PheedLoop partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights5 records
PheedLoop competitors and assessment
Company assessmentDirect peers
- Swapcard: Event and community platform with registration, matchmaking, and mobile apps for in-person and virtual events. Comparable to PheedLoop's networking, exhibitor/sponsor, and mobile event app offerings.
- Webex Events (formerly Socio): Cisco-backed event management platform with registration, mobile apps, and hybrid features. Comparable to PheedLoop's enterprise feature set and integration ecosystem, with broader corporate backing.
- vFairs: Virtual and hybrid event platform with registration, exhibitor management, and mobile apps. Directly comparable to PheedLoop's hybrid events, exhibitor management, and mobile app product lines.
- RainFocus: Enterprise event marketing platform with deep registration, analytics, and integrations. Comparable to PheedLoop's enterprise-grade registration and reporting capabilities targeting large corporate and association events.
- Stova (formerly Aventri): Event management platform for in-person, virtual, and hybrid events serving associations and corporations. Comparable end-to-end platform positioning to PheedLoop with similar vertical focus.
- Cvent: Leading enterprise event management platform offering registration, venue sourcing, and on-site solutions. Directly comparable to PheedLoop's all-in-one event management suite for associations and corporations, with substantially larger scale.
- Bizzabo: Event Experience OS covering registration, mobile apps, and hybrid event capabilities. Comparable to PheedLoop's end-to-end platform positioning and target buyer (mid-market and enterprise event teams).
- Eventbrite: Event ticketing and management platform serving creators and organizations. Overlaps with PheedLoop's registration, ticketing, and payment modules, though Eventbrite skews more consumer/SMB.
- Whova: Event management platform with strong mobile event app and community/engagement features. Directly comparable to PheedLoop Go! and association/community-focused event workflows.
- Hopin: Virtual and hybrid event platform with registration, streaming, and networking features. Comparable to PheedLoop's virtual/hybrid event portal and streaming capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
PheedLoop social profiles
Digital presencePheedLoop financial estimates
Financial estimateRevenue estimate
Valuation estimate
PheedLoop leadership team
Management profileNumber of profiles
Profiles1 record
PheedLoop funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PheedLoop M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PheedLoop
What does PheedLoop do?
PheedLoop provides an all-in-one cloud-based event management SaaS platform for in-person, virtual, and hybrid events, covering registration and ticketing, branded event websites, payments and housing, exhibitor and sponsor management, speaker and abstract management, lead retrieval, floor and seat planning, mobile event apps, CE credit tracking, analytics, and on-site check-in with proprietary cloud-based badge printing. The platform is sold via a transparent a-la-carte, 100% pay-as-you-go model with a free virtual portal for hybrid events.
Is PheedLoop a public or private company?
PheedLoop is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PheedLoop founded?
PheedLoop was founded in 2015. It employs 1 to 10 people.
Where is PheedLoop based?
PheedLoop is headquartered in Toronto, Canada, in the North America region.
How does PheedLoop make money?
Three revenue lines are on record. SaaS Subscription is the primary driver. The others are on-Site Support Services and badge and Lanyard Products.
Who are PheedLoop's main competitors?
Direct peers on record are Swapcard, Webex Events (formerly Socio), vFairs, RainFocus, Stova (formerly Aventri), Cvent, Bizzabo, Eventbrite, Whova and Hopin.
Does PheedLoop have an API?
Yes. PheedLoop provides an Open API for developers to build integrations and automate workflows. The API documentation is available at https://develop.pheedloop.com/. The platform also supports Zapier integration for no-code automation workflows. Developer documentation is at develop.pheedloop.com.
What industry is PheedLoop in?
PheedLoop's product category is Event Management Software. Its primary akta.pro industry code is THAHAFAM, Virtual & Hybrid Event Registration & Streaming Access Platforms. Its NAICS code is 51821.