VidDay
VidDay is a cloud-based group video gift platform that collects video messages from multiple contributors via a single link and compiles them into personalized montages for personal occasions, employee recognition, and education celebrations, serving millions of users across 180+ countries.
- Company typePrivate
- Founded2015
- HeadquartersWinnipeg, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What VidDay does
VidDay Media Inc. is a US-incorporated private company founded in 2015 that operates a cloud-based group video gift platform. The platform enables a creator to share one link that collects video messages, photos, and audio from multiple contributors worldwide; submissions are automatically compiled into a personalized video montage with themes, music, and text cards. The core technology stack is browser-based with native mobile apps on iOS and Android, and includes automated compilation, an AI Message Idea Generator for text suggestions, AI-driven photo and video upscaling at checkout, and a Quality Check step. Distribution is product-led and self-serve, with no app download required from contributors.
The product surface spans 15+ occasion-specific video templates (Birthday, Anniversary, Retirement, Wedding, Graduation, Memorial, Get Well, Thank You, Farewell, Mother's/Father's Day, Valentine's, Holiday, Baby Shower, Teacher Appreciation), an enterprise Recognition Video product with branded themes, a VidDay for Schools vertical, and physical keepsake products including a Video Book hardware device (5-inch HD screen, built-in speaker, rechargeable battery), postcards, DVDs, and USB drives. Sub-brands VideoGreet and CineGreet extend the offering into lightweight video messaging, while add-on features include Group Gifting (gift cards, prepaid Visa, charity in 200+ countries), Digital Gift Wrap, Custom Song Gifts, and eCards. Named customers include LinkedIn, Netflix, Nike, Atlassian, Stanford, NYU, ASU, and Khan Academy; the Khan Academy partnership supports Teacher Appreciation Week initiatives.
VidDay operates a freemium model with pay-per-video pricing ($5 for 0–3 minutes up to $60 for up to 150 minutes) and three annual subscription tiers: Personal at $59.99/year, Business at $237.99/year, and Custom from $359.88/year. The Video Book bundle is priced at $79.99 (reg. $119.99), with an optional $12 premium gift box. The platform serves users across 180+ countries with multi-currency and multi-language support, and has reportedly planted 116,000+ trees through a Veritree environmental partnership. No revenue, headcount, or funding data is disclosed in the source material, consistent with a bootstrapped or privately funded operating profile.
VidDay firmographics
Firmographics- Name
- VidDay
- Legal name
- VidDay Media Inc.
- Website
- https://vidday.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- VidDay is a cloud-based group video gift platform that collects video messages from multiple contributors via a single link and compiles them into personalized montages for personal occasions, employee recognition, and education celebrations, serving millions of users across 180+ countries.
- Ownership category
- akta.pro rank
VidDay industry classification
Industry- Product category
- Video Gifting Software
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Broadcasting and Content Providers (516)
- akta.pro primary industry
- Gift Wrapping & Presentation (Wrapping/Boxes/Ribbons) (HSACANAF)
- akta.pro secondary industry
- Group Gifting & Registry Fulfillment (HSACANAL)
Keywords
Where VidDay is headquartered
LocationHeadquarters
- HQ city
- Winnipeg
- HQ country
- Canada
- HQ region
- North America
Markets served
VidDay business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure, Supply Chain
Revenue model
- Pay Per Video: One-time payment per video created. Pricing based on video length: $5 for 0-3 min, $15 for 3-10 min, $30 for 10-20 min, $45 for 20-30 min, $60 for 30-150 min. Users can create and preview for free, only pay when finalizing.
- Subscription Plans (Personal, Business, Custom): Annual subscription with tiered pricing. Personal plan $59.99/year (6 videos), Business plan $237.99/year (30 videos with branding options), Custom plan starting $359.88/year (30+ videos with custom features). Includes Group Gifting, gift wrap effect, HD downloads, and priority processing.
- Video Book Hardware Sales: Physical Video Book keepsake product sales. Bundle deal at $79.99 (reg $119.99) includes Video Book plus video montage. Optional premium gift box and bow for $12 additional.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Pay Per Video - one-time payment based on video length |
| Subscription | Annual | Personal Plan - for individuals creating occasional videos |
| Subscription | Annual | Business Plan - for companies and organizations |
| Subscription | Annual | Custom Plan - for enterprises and professionals managing video projects at scale |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
VidDay product offering
Product offeringCore offering
VidDay is a group video gift platform that enables organizers to invite multiple participants to submit short video clips for a recipient, after which the platform compiles the submissions into a single, edited group video gift. The service supports a range of occasions (birthdays, weddings, farewells, retirements, anniversaries, and corporate recognitions) and also offers a complementary Video Book hardware product that plays the compiled video when opened.
Product overview
VidDay is a group video gift platform that enables users to collect video messages, photos, and audio from multiple contributors via shared links and compile them into personalized video montages. The core platform is supplemented by occasion-specific video products (Birthday, Anniversary, Retirement, Wedding, Graduation, Memorial, Get Well, Thank You, Farewell, Mother's Day, Father's Day, Valentine's Day, Holiday, Baby Shower, and Teacher Appreciation videos), enterprise solutions (VidDay for Business and VidDay for Schools), physical keepsake products (Video Book, Postcard, DVD/USB), and supplementary features including Group Gifting, AI Message Idea Generator, Digital Gift Wrap, Custom Song Gifts, eCards, VideoGreet App, and CineGreet App. The company operates on a freemium model with pay-per-video pricing and subscription memberships (Personal, Business, Custom).
Differentiator
Problem solved
Functional benefit
Brands
- VideoGreet: Gift messaging app for sending video messages.
- CineGreet
Products and services
- VidDay Group Video Gift Platform Core SaaS platform that lets an organizer invite multiple participants to submit video clips, then automatically compiles and delivers them as a single group video gift for personal occasions such as birthdays, weddings, farewells, retirements, and anniversaries.
- VidDay for Business Business-tier version of the VidDay platform tailored for HR teams, managers, and companies to produce group video tributes for employee milestones, client appreciation, retirements, and team celebrations.
- VidDay Mobile Apps Native iOS and Android applications that allow contributors to record and upload video clips to a VidDay group video gift directly from their phone, complementing the web-based organizer experience.
- VidDay Video Book Physical Video Book hardware device sold as a tangible keepsake paired with a VidDay group video; the device plays the compiled group video when opened, combining a physical gift with the digital compilation.
Quantifiable outcome
- Free Get Well videos offered to support those in need
Companies that use VidDay
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
VidDay technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature6 records
VidDay partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Khan AcademycorePartnership for Teacher Appreciation Week initiatives. Khan Academy uses VidDay to help communities create group video tributes for educators. Khan Academy's Marketing Director Jeremy Schifeling publicly endorsed VidDay as a former teacher.
- VeritreeminorEnvironmental partnership for tree planting. VidDay plants a tree for every baby shower video created, contributing to landscape restoration. Metrics tracked: 116,000+ trees planted, 305 workdays created, 7 hectares being restored.
- Gift Card Brand PartnersminorVarious gift card, prepaid Visa, and charity partners enabling the group gifting feature. Recipients can redeem pooled funds for gift cards from major brands or charitable donations.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
VidDay competitors and assessment
Company assessmentOthers
- WeddingWire / The Knot Marketplace: Wedding industry marketplaces where VidDay is featured as a partner. They are not direct competitors but ecosystem channels that drive demand for VidDay's wedding video gift and guestbook products.
Direct peers
- Memmo: Memmo sells personalized video messages from creators for gifting occasions. Same occasion-driven, video-gifting category and similar target buyers (friends, family, corporate).
- Tribute: Tribute is a video tribute platform that lets groups collect video messages for memorials, birthdays, graduations, and retirements. It overlaps directly with VidDay across core use cases, occasion-specific pages, and group collaboration flow.
- Cameo: Cameo sells personalized video greetings from celebrities and creators for birthdays, anniversaries, and corporate events. It overlaps on occasion-led video gifting and addresses the same buyer intent, though via a talent marketplace rather than a contributor link.
Emerging players
- Memorialize.ai: Memorialize.ai and similar AI-tribute platforms compile video and voice tributes for memorial occasions. It overlaps with VidDay's memorial/tribute offering but focuses specifically on loss and remembrance.
- Bonterra (Network for Good / CauseVid): Bonterra's social-good platforms include digital cards, tributes, and donation-driven gifting. It overlaps with VidDay's memorial, charity donation, and nonprofit micro-use cases.
Broad incumbents
- Canva: Canva is a broad design platform with templated video, slideshow, and greeting card tools used for occasions and corporate communications. It overlaps with VidDay's use cases but as part of a much wider portfolio.
- Punchbowl: Punchbowl offers digital invitations, greeting cards, and gift-giving tools for celebrations. It overlaps with VidDay's occasion-based consumer use cases and remittance/gifting ecosystem.
- Smilebox: Smilebox is a digital greeting card and slideshow platform for birthdays, weddings, and holidays. It overlaps with VidDay on occasion-led image/video keepsakes and the freemium-to-subscription model.
- Animoto: Animoto is a drag-and-drop video maker commonly used for marketing and personal video montages. It overlaps with VidDay's compilation/editing workflow, though it is not occasion-led.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
VidDay social profiles
Digital presenceVidDay financial estimates
Financial estimateRevenue estimate
Valuation estimate
VidDay leadership team
Management profileNumber of profiles
VidDay funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VidDay M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VidDay
What does VidDay do?
VidDay is a group video gift platform that enables organizers to invite multiple participants to submit short video clips for a recipient, after which the platform compiles the submissions into a single, edited group video gift. The service supports a range of occasions (birthdays, weddings, farewells, retirements, anniversaries, and corporate recognitions) and also offers a complementary Video Book hardware product that plays the compiled video when opened.
Is VidDay a public or private company?
VidDay is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was VidDay founded?
VidDay was founded in 2015. It employs 11 to 50 people.
Where is VidDay based?
VidDay is headquartered in Winnipeg, Canada, in the North America region.
How does VidDay make money?
Three revenue lines are on record. Pay Per Video is the primary driver. The others are subscription Plans (Personal, Business, Custom) and video Book Hardware Sales.
Who are VidDay's main competitors?
WeddingWire / The Knot Marketplace is listed as an others. Direct peers are Memmo, Tribute and Cameo. Emerging players are Memorialize.ai and Bonterra (Network for Good / CauseVid). Broad incumbents are Canva, Punchbowl, Smilebox and Animoto.
Does VidDay have an API?
No public API is recorded for VidDay.
What industry is VidDay in?
VidDay's product category is Video Gifting Software. Its primary akta.pro industry code is HSACANAF, Gift Wrapping & Presentation (Wrapping/Boxes/Ribbons), with a secondary code of HSACANAL, Group Gifting & Registry Fulfillment. Its NAICS code is 5162.