Saola
Saola builds and operates turnkey AI-powered sales infrastructure for off-plan real estate developers and exclusive agencies, deploying seven proprietary AI agents, sales teams, and playbooks across Direct (B2C) and Channel (B2B partner agency) engines in international-buyer markets.
- Company typePrivate
- Founded2023
- HeadquartersDubai, United Arab Emirates
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Saola does
Saola builds and operates turnkey sales and marketing infrastructure for off-plan real estate developers, with a stated build timeline of eight weeks to first closed deals and a six-month operational ramp to target sales velocity. The company operates two parallel go-to-market motions: Direct (B2C), a paid-traffic-to-buyer funnel via Meta and Google Ads, AI-built landing pages and quizzes, and a WhatsApp AI agent that qualifies and books meetings; and Channel (B2B), a partner-agency motion driven by cold SDR outreach, agent-facing ads, and senior BD warm intros culminating in manager-led agency briefings. Underpinning both engines is a stack of seven proprietary AI agents (Mia for buyer WhatsApp, Sofia for agency WhatsApp, Deal Inspector for CRM monitoring, Ads Pilot for paid-media optimisation, Page Builder for creative, and Call and Brief Inspectors for sales coaching) integrated with WhatsApp Business, Meta/Google Ads APIs, and five CRMs (Kommo, HubSpot, Bitrix24, Salesforce, Pipedrive).
Revenue is generated through a hybrid model: a build-phase retainer covering months 1–3 (recruiting, CRM setup, AI training, playbook), an ongoing operations retainer from month 4, a fixed percentage of closed deals aligned to outcome motivation, and a post-contract AI subscription ($3,500/month or $50,000 buyout). The minimum engagement is six months and the minimum off-plan project size is $20M GDV. Target customers are off-plan developers and exclusive agencies operating in markets with significant international-buyer pools — Dubai, Bali, Phuket, Tbilisi, Limassol, Bodrum and adjacent geographies.
The company is a Dubai Mainland LLC (SAOLA HAYAT REAL ESTATE L.L.C, Licence 1574575) founded in 2023 by Razmik Sukyasov and Eugene Bisovka, who have a 10-year partnership and prior track record of $466M in off-plan real estate transacted across Russia, Dubai, Singapore, and Indonesia. Co-founders are Forbes 30 Under 30 honorees and alumni of Google for Startups Canada and the Iterative Accelerator; the company is backed by a Tier 1 Singapore VC.
Saola firmographics
Firmographics- Name
- Saola
- Legal name
- SAOLA HAYAT REAL ESTATE L.L.C
- Website
- https://saola.sg
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Saola builds and operates turnkey AI-powered sales infrastructure for off-plan real estate developers and exclusive agencies, deploying seven proprietary AI agents, sales teams, and playbooks across Direct (B2C) and Channel (B2B partner agency) engines in international-buyer markets.
- Ownership category
- akta.pro rank
Saola industry classification
Industry- Product category
- Real Estate Sales Infrastructure
- NAICS
- Telemarketing Bureaus and Other Contact Centers (561422), Advertising Agencies (541810), Custom Computer Programming Services (541511), Computer Systems Design Services (541512)
- SIC
- Services-Advertising Agencies (7311), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Telesales & Inside Sales Outsourcing (B2B/B2C) (BPAAADAE)
- akta.pro secondary industries
- Appointment Setting & Sales Development (SDR/BDR) Services (BPAFAKAD), Lead Generation & Demand Generation (B2B/B2C) (BPAFAAAK), Channel/Partner Sales Support (Reseller Enablement, Deal Reg) (BPAAADAH), Marketing Automation Operations for Demand Gen (Email/CRM Workflows) (BPAFAKAM)
Keywords
Where Saola is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices1 record
Markets served
Saola business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Supply Chain
Revenue model
- Build phase retainer (Months 1–3): Covers actual team build costs: BD and SDR recruiting, agency database assembly, CRM setup, AI agent training on client data, and B2B/B2C playbook writing. Covers hiring, onboarding, and field-testing. No separate setup fee. Two modes: Full team build, or overlay on existing team.
- Operations retainer (Months 4+): Ongoing retainer covering PM, sales trainer, traffic manager, AI stack maintenance, and team support in steady-state operations. Fixed monthly cost during the operational phase.
- Performance percentage of closed deals: Fixed percentage of revenue from closed deals, aligned to outcome motivation. Applies to both Direct and Channel engines. Marketing fund is seeded from this percentage — a fixed % of every closed deal automatically flows into a fund that covers B2B marketing, agency commissions, and team bonuses. Once target velocity is reached, the fund covers all variable costs.
- AI agent subscription (post-contract): After the contract ends, AI agents continue on subscription at $3,500/month or one-time buyout of $50,000 (equivalent to 14 months of subscription). Clients can opt out — sales department continues without AI at reduced speed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Multi-year contract | Hybrid retainer + performance fee (quote-based, project-specific) |
| Subscription | Monthly | AI agents post-contract subscription |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Saola product offering
Product offeringCore offering
Saola builds and operates a turnkey sales and marketing operation for off-plan real estate developers in 8 weeks, deploying a dedicated sales team on the client's payroll together with a stack of seven proprietary AI agents across CRM monitoring, WhatsApp conversational AI, ad optimisation, landing-page generation, and call/briefing review. The service is sold in two parallel engines — Direct (B2C paid-traffic funnel to end buyers) and Channel (B2B funnel through curated partner agencies) — with pricing engineered, payment plans optimised, and cash flow modelled before sales launch.
Product overview
Saola offers a turnkey sales team service for off-plan real estate developers with two distinct products: Direct (B2C channel) and Channel (B2B channel). Direct is a paid-traffic-to-buyer funnel using Meta/Google Ads, AI-powered landing pages (Page Builder), WhatsApp chatbot (Mia), CRM monitoring (Deal Inspector), and SDR/manager teams. Channel is a partner-agency sales model using WhatsApp for agencies (Sofia), call/briefing AI inspection, cold outreach, and BD networks. Both products share the same AI stack (7 agents), CRM, and playbook infrastructure, differing in funnel architecture and frontline composition. The service includes hiring, training, and managing sales teams on the client's payroll, with a typical 8-week build timeline.
Differentiator
Problem solved
Functional benefit
Products and services
- Direct Direct B2C sales engine for off-plan developers — a funnel from paid traffic (Meta + Google Ads) straight to the end buyer. Components include Ads Pilot, landing pages and qualification quizzes (Page Builder), WhatsApp AI agent Mia, CRM monitoring (Deal Inspector), SDR team, and sales managers. Targets buyers who come direct rather than through agents and fits markets where direct buyer acquisition is viable.
- Channel Channel B2B sales engine for off-plan developers — a partner-agency funnel through curated local and international agencies. Components include the Sofia WhatsApp AI agent for agencies, Call Inspector (SDR call review), Brief Inspector (briefing review), cold SDR outreach, inbound agent-facing ads, and BD warm intros, with sales managers conducting agency briefings.
Quantifiable outcome
- First deals within 8 weeks of engagement start
- +6 more outcomes
Companies that use Saola
Customer profileSegments2 records
Ideal customer profiles2 records
Saola technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability7 records
Feature7 records
Saola partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Saola competitors and assessment
Company assessmentDirect peers
- CINC (Commissions Inc): Provides AI-powered lead generation, CRM, and IDX websites for real estate teams. Most directly comparable to Saola's Direct engine: paid-traffic-driven buyer funnels with lead qualification and routing into agent workflows.
- Ylopo: AI-driven real estate marketing platform combining lead generation, predictive matching, and AI text/voice assistants for buyer qualification. Closely matches Saola's Mia WhatsApp agent and Direct paid-traffic funnel architecture.
- BoomTown ROI: Real estate lead generation and CRM platform with predictive IDX, behavioural tracking, and agent routing. Comparable to Saola's Direct engine for buyer acquisition, paid traffic, and pipeline management.
- Zurple: Behavioural CRM and lead-conversion system for real estate teams, using AI-driven automated follow-up. Comparable to Saola's Deal Inspector and WhatsApp reactivation capabilities.
- Real Geeks: Real estate agent websites with built-in CRM, lead routing, and Facebook/Google ad integration. Overlaps with Saola's Direct paid-traffic and landing-page (Page Builder) stack.
- BoldTrail (formerly kunversion): End-to-end real estate CRM and lead-generation platform with AI-powered smart Campaigns, behavioural nudging, and Smart Campaigns. Comparable to Saola's CRM monitoring and lead reactivation features.
Broad incumbents
- Salesloft: B2B sales engagement platform with cadences, calls, and AI-driven conversation intelligence. Comparable to Saola's Call Inspector and SDR cold-outreach layer, though horizontal rather than real-estate-specific.
- Apollo.io: B2B sales intelligence and engagement platform combining prospecting, email/sequence automation, and call intelligence. Comparable to Saola's Channel engine SDR outreach and CRM/database workflow.
Emerging players
- Offrs: Predictive seller-lead platform for real estate agents using AI to identify likely sellers. Adjacent to Saola's base reactivation work but limited to seller predictions rather than full sales execution.
Regional players
- Property Finder (Gulf): Leading property-listing portal in the UAE with agent-leads, marketing products, and broker tools. Comparable to Saola's Dubai market footprint and agent/buyer acquisition motion, though a listing marketplace rather than sales-as-a-service.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Saola social profiles
Digital presenceSaola financial estimates
Financial estimateRevenue estimate
Valuation estimate
Saola leadership team
Management profileNumber of profiles
Profiles2 records
Saola funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Saola M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Saola
What does Saola do?
Saola builds and operates a turnkey sales and marketing operation for off-plan real estate developers in 8 weeks, deploying a dedicated sales team on the client's payroll together with a stack of seven proprietary AI agents across CRM monitoring, WhatsApp conversational AI, ad optimisation, landing-page generation, and call/briefing review. The service is sold in two parallel engines — Direct (B2C paid-traffic funnel to end buyers) and Channel (B2B funnel through curated partner agencies) — with pricing engineered, payment plans optimised, and cash flow modelled before sales launch.
Is Saola a public or private company?
Saola is a private company. It is classified as venture growth investor backed and is currently operating.
When was Saola founded?
Saola was founded in 2023. It employs 11 to 50 people.
Where is Saola based?
Saola is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Saola make money?
Four revenue lines are on record. Build phase retainer (Months 1–3) is the primary driver. The others are operations retainer (Months 4+), performance percentage of closed deals and AI agent subscription (post-contract).
Who are Saola's main competitors?
Direct peers on record are CINC (Commissions Inc), Ylopo, BoomTown ROI, Zurple, Real Geeks and BoldTrail (formerly kunversion). Broad incumbents are Salesloft and Apollo.io. Offrs is listed as an emerging player. Property Finder (Gulf) is listed as a regional player.
Does Saola have an API?
No public API is recorded for Saola.
What industry is Saola in?
Saola's product category is Real Estate Sales Infrastructure. Its primary akta.pro industry code is BPAAADAE, Telesales & Inside Sales Outsourcing (B2B/B2C), with a secondary code of BPAFAKAD, Appointment Setting & Sales Development (SDR/BDR) Services. Its NAICS code is 561422 and its SIC code is 7311.