MRS

Name

MRS

Legal name

MRS.ai

Website

https://mrs.ai

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

MRS.ai builds conversational AI agents for enterprise business service process automation, supporting multimodal (text, voice, touch) cross-device interaction. Founded 2017 in Singapore, it serves global enterprise customers including BMW, Porsche, Intel, and Visa.

Ownership category

akta.pro rank

Product category

Conversational AI / Enterprise Service Automation Software

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)

akta.pro primary industry

Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC)

akta.pro secondary industries

Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF), End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA), Contact Center Speech AI (agent assist, IVR automation) (HDAAAFAL)

Keywords

• Conversational AI platform
• Enterprise service automation
• AI agent solutions
• Business process automation
• Multimodal customer service

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Enterprise AI Solutions: Revenue model not explicitly disclosed. Based on the enterprise positioning and B2B focus on helping industrial leaders design and co-build solutions, the model likely involves enterprise software licensing or subscription arrangements, though specific pricing and model details are not publicly available.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

MRS.ai develops and delivers an enterprise-grade AI Agent built on Conversational Artificial Intelligence that realizes Business Service Process Automation across text, voice, and touch modalities on any connected device. The company works with global industrial leaders to co-build future-facing, professional, personalized, and automated intelligent service solutions for their customers in vertical domains.

Differentiator

Problem solved

Functional benefit

Products and services

• MRS.ai AIAgent Enterprise AI agent built with Conversational Artificial Intelligence that enables Business Service Process Automation across text, voice, and touch modalities on any connected device. Designed to deliver professional, intuitive, and personalized service experiences for global industrial leaders' customers in vertical domains.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature3 records

Direct peers

• Yellow.ai: Enterprise conversational AI platform offering AI agents for customer service automation across chat and voice channels. Competes with MRS.ai for global enterprise service automation deals, particularly in Asia.
• Aisera: AI agent platform for enterprise service experience automation, spanning IT, HR, and customer service workflows. Competes with MRS.ai in the AI Agent + enterprise service automation category.
• Avaamo: Enterprise conversational AI platform focused on verticalized virtual assistants for industries such as banking, healthcare, and manufacturing. Closely comparable to MRS.ai's vertical domain specialization approach.
• Kore.ai: Enterprise conversational AI and AI agent platform serving global enterprises with omnichannel virtual assistants and process automation. Direct competitor to MRS.ai's AIAgent positioning across text, voice, and enterprise service workflows.
• Cognigy: Enterprise conversational and agentic AI platform for automating customer service and contact center operations. Directly overlaps with MRS.ai's AI Agent for business service process automation.
• Amelia (SoundHound for Service / IPsoft): Enterprise conversational AI agent platform focused on automating service desk and customer service operations for large enterprises. Comparable to MRS.ai's enterprise-grade AIAgent offering.
• Boost.ai: Enterprise conversational AI platform specializing in virtual agents for customer service and internal support. Overlaps with MRS.ai in serving large enterprises with AI-driven service automation.

Regional players

• Haptik: Enterprise conversational AI platform with strong presence in India and global emerging markets, offering AI agents for customer service and commerce. Comparable to MRS.ai's enterprise agent capabilities, with a partially overlapping geographic footprint in Asia.

Broad incumbents

• Microsoft (Copilot Studio / Bot Framework): Hyperscaler offering enterprise conversational AI capabilities (Copilot Studio, Bot Framework, Azure AI) as part of a broad cloud and productivity portfolio. Represents the incumbent competitive threat to MRS.ai's enterprise AI Agent positioning.
• Google (Dialogflow / Vertex AI Agents): Provides Dialogflow and Vertex AI Agents for enterprise conversational experiences as part of a broader cloud and AI platform. A broad incumbent competing for the same enterprise service automation budgets as MRS.ai.

Market position

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MRS