VetriScience

What VetriScience does

VetriScience is a Williston, Vermont-based pet supplement company that develops, manufactures, and distributes science-backed nutritional supplements for dogs and cats. Operating since 1981 — when it introduced GlycoFlex, the first commercially available glucosamine supplement for dogs — the company has built a 104+ SKU portfolio across core health categories including joint mobility (GlycoFlex), behavioral/calming (Calm & Confident), dental (Dental Care, formerly Perio Support), allergy and skin (QRILL Pet krill + Anivestin formulations), digestive (Gut Health probiotics), liver, urinary tract, immune, and senior multivitamins. Products are formulated with veterinarian input and clinically tested for efficacy claims (e.g., plaque/tartar reduction, calming onset time) and are manufactured in-house at a SQF-Certified, FDA-registered facility, with the NASC Quality Seal displayed across the line. A separate professional-tier VetriScience Pro Line, launched in 2014, is sold exclusively through veterinary clinics and hospital pharmacies (Covetrus, MWI, Patterson, Vetsource).

The company monetizes through a multi-channel GTM spanning direct-to-consumer e-commerce (vetriscience.com with subscription options of 30/45/60/90-day refill cadence), six major online marketplaces (Amazon, Chewy, Walmart, iHerb, PetMeds — with Amazon restricted to Amazon.com and Pattern only), national retail chains (Petco, Target, Pet Supplies Plus, Petsense, Blain's Farm & Fleet), thousands of independent pet stores served by pet-specialty distributors (Pet Food Experts, Bradley Caldwell, General Pet Supply, SouthEast Pet, Animal Supply Company), and veterinary distribution. Unit pricing ranges from roughly $8.99 (basic feline multivitamins) to $59.39 (HMB muscle support), with multi-SKU bundles (Daily Dental, Immune, Nervous Nellie, Clinically Tested, Everyday Health) and a 60-day satisfaction guarantee supporting conversion.

VetriScience is a brand owned by FoodScience, LLC, a private Vermont-incorporated diversified parent that also owns Pet Naturals. The company leverages a VetriExperts panel of certified pet trainers, licensed veterinarians, and vet techs for content development, clinical testing, and veterinary endorsements, alongside a retailer education portal and the Astro Loyalty program for channel partners. Revenue and funding figures are not publicly disclosed, and the company maintains no public API or AI/ML capability surface.

Name

VetriScience

Legal name

FoodScience, LLC

Website

https://vetriscience.com

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

251–500 employees

Short description

VetriScience, a Williston, Vermont-based brand under FoodScience, LLC, develops and manufactures clinically tested pet supplements for dogs and cats across joint, calming, dental, allergy, and general wellness categories, selling them via DTC e-commerce, major online marketplaces, national retailers, and veterinary distributors.

Ownership category

akta.pro rank

Product category

Pet Nutraceuticals

NAICS

Animal Food Manufacturing (31111), Pet and Pet Supplies Retailers (45991)

SIC

Pharmaceutical Preparations (2834), Food And Kindred Products (2000)

akta.pro primary industry

Specialty & Condition-Specific Nutraceuticals (e.g., Liver, Eye, Endocrine) (HLAMALAO)

akta.pro secondary industries

Immune Support Supplements (HLAMALAE), Allergy & Anti-Inflammatory Supplements (HLAMALAL), Urinary & Kidney Support Supplements (HLAMALAI), Cardiac & Circulatory Support Supplements (HLAMALAK)

Keywords

• Pet supplements
• Veterinary nutraceuticals
• Joint health supplements
• Calming pet chews
• Pet dental care

Headquarters

HQ city

Williston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Direct E-commerce Sales: Products sold directly to consumers through vetriscience.com website with subscription options for recurring orders. Customers can create accounts, track orders, and manage subscriptions.
2. Retail Distribution: Products sold through major retail chains including Petco, Target, Pet Supplies Plus, Petsense, Blain's Farm & Fleet, and thousands of independent pet stores across the United States.
3. Marketplace Sales: Products sold through online marketplaces including Amazon, Chewy, Walmart, iHerb, and PetMeds. Note: Only Amazon.com and Pattern are authorized Amazon marketplace sellers.
4. Veterinary Distribution: Products sold through veterinary distributors and home pharmacy partners including Covetrus, Patterson Veterinary, MWI Animal Health, and Vetsource for the professional veterinary channel including the VetriScience Pro Line.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels5 records

Core offering

VetriScience manufactures and sells veterinarian-formulated, clinically tested nutritional supplements for dogs and cats across categories including joint health, calming/behavioral health, dental care, immune support, allergy and skin care, digestive health, liver, kidney, urinary tract, and senior wellness. Products are produced in-house at an SQF-certified, FDA-registered facility and sold direct-to-consumer via vetriscience.com, through major online marketplaces, national pet retail chains, independent pet stores, and veterinary distributors.

Product overview

VetriScience is a pet supplement company offering science-backed supplements for dogs and cats across multiple health categories. The core product portfolio includes Calm & Confident (calming/behavioral health), GlycoFlex/Healthy Hip & Joint (joint/mobility), Dental Care formerly Perio Support (dental health), Allergy & Itch Support (allergy/skin), Gut Health/Probiotic (digestive), Liver Health, Immune Health, and multivitamins (27+ Active Health). The company also offers Broad Spectrum Hemp products and maintains a professional-grade VetriScience Pro Line exclusively for veterinary use. Products are available in multiple formats including soft chews, powders, tablets, capsules, and granules. The company pioneered pet joint supplements with GlycoFlex in 1981 and continues to offer clinically tested products like Calm & Confident and Dental Care.

Differentiator

Problem solved

Functional benefit

Brands

• VetriScience Pro Line: Cutting-edge products exclusively for veterinary use, launched in 2014.

Products and services

• Calm & Confident Clinically tested calming soft chew supplement for dogs and cats formulated to reduce stress-related behaviors such as pacing, crying, and separation anxiety, with effects in as little as 30 minutes and lasting up to 8 hours. For health-conscious pet parents seeking veterinarian-recommended calming support.
• GlycoFlex Comprehensive joint health and mobility supplement line for dogs, originally launched in 1981 as the first commercially available glucosamine supplement. Available in multiple strength tiers including Healthy Hip & Joint, Extra Strength, and Ultimate Strength, in soft chews, chewable tablets, and powder formats. Includes Perna canaliculus (green-lipped mussel). For dogs with joint stiffness, mobility issues, or age-related joint concerns.
• Dental Care (formerly Perio Support) Clinically tested dental powder supplement for dogs and cats that reduces plaque by 20% and tartar by 18% in 28 days. Applied by sprinkling on food daily. Contains zeolites, cranberry, zinc, taurine, Lactobacillus acidophilus, and yucca schidigera extract. For pet owners seeking to support oral hygiene between professional cleanings.
• Dental Care Dental Chews (Perio Plus Stix) Vet-recommended dental chew sticks for dogs designed to complement the Dental Care powder for comprehensive oral care.
• Dental Care Dental Bites for Cats Dual-action dental treats for cats that support oral health and freshen breath.
• Allergy & Itch Support Seasonal allergy supplement for dogs formulated with QRILL Pet krill meal (Omega-3s and astaxanthin), L. sakei proBio65 probiotic, and Anivestin (Chinese Skullcap and Acacia Catechu extracts) to support skin health, gut-skin axis, and healthy histamine response.

Named customers9 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

23 partnerships are on record, tiered core and flagship.

• Pet Food ExpertscoreChannel Partner/ Reseller/ DistributorRegional pet food and supplies distributor serving independent pet retailers in the Northeastern United States.
• Bradley Caldwell, InccoreChannel Partner/ Reseller/ DistributorPet industry distributor serving retail stores.
• General Pet Supply Inc.coreChannel Partner/ Reseller/ DistributorPet supplies distributor.
• SouthEast PetcoreChannel Partner/ Reseller/ DistributorRegional distributor serving the Southeastern United States pet market.
• VSIcoreChannel Partner/ Reseller/ DistributorPet industry distributor.
• Natural Animal NutritioncoreChannel Partner/ Reseller/ DistributorNatural pet product distributor.
• Animal Supply CompanycoreChannel Partner/ Reseller/ DistributorNational pet supply distributor serving multiple retail channels.
• Care-A-Lot Pet SupplycoreChannel Partner/ Reseller/ DistributorPet supply distributor.
• CovetruscoreChannel Partner/ Reseller/ DistributorVeterinary supply company and distributor providing veterinary-exclusive products including VetriScience Pro Line. Also provides home pharmacy services.
• MWI Animal HealthcoreChannel Partner/ Reseller/ DistributorVeterinary distributor serving animal health industry.
• Patterson VeterinarycoreChannel Partner/ Reseller/ DistributorVeterinary supply company and distributor serving veterinary clinics with VetriScience professional products.
• Midwest Veterinary SupplycoreChannel Partner/ Reseller/ DistributorVeterinary distributor serving the Midwest region.
• Penn Veterinary SupplycoreChannel Partner/ Reseller/ DistributorVeterinary supply distributor serving Pennsylvania and surrounding regions.
• Victor Medical SupplycoreChannel Partner/ Reseller/ DistributorVeterinary supply distributor.
• VetsourcecoreChannel Partner/ Reseller/ DistributorHome pharmacy distributor enabling veterinary prescriptions and home delivery of pet health products.
• Amazon (Pattern - authorized marketplace seller)coreChannel Partner/ Reseller/ DistributorAmazon marketplace presence. Company explicitly states only Amazon.com and Pattern are authorized sellers; has not authorized other online marketplace sellers to protect brand integrity and consumer safety.
• ChewycoreChannel Partner/ Reseller/ DistributorOnline pet retailer and e-commerce marketplace partner.
• PetcocoreChannel Partner/ Reseller/ DistributorNational pet specialty retail chain.
• TargetcoreChannel Partner/ Reseller/ DistributorNational retail chain carrying pet products.
• Pet Supplies PluscoreChannel Partner/ Reseller/ DistributorPet specialty retail chain with multiple store locations.
• WalmartcoreChannel Partner/ Reseller/ DistributorMass retail channel for pet supplements.
• Pet Food Experts, Bradley Caldwell, General Pet Supply, SouthEast Pet, VSI, Natural Animal Nutrition, Animal Supply Company, Care-A-Lot Pet Supply, and independent retailerscoreChannel Partner/ Reseller/ DistributorAdditional retail distributors and thousands of independent pet stores throughout the United States including Pet Supplies Plus, Petsense, Blain's Farm & Fleet, Nature's Pet Market, Mud Bay, Concord Pet, Treats Unleashed, All the Best Pet Care, Premier Pet Supply, and many others.
• FoodScience, LLCflagshipOthersParent company. Privacy policy applies to FoodScience, LLC, its affiliates, brands, and subsidiaries including VetriScience. Headquarters in Williston, Vermont. Also owns Pet Naturals brand. Phone: 1-800-451-5190.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Nutramax Laboratories: Maker of Cosequin, Dasuquin, and other veterinary-backed joint and health supplements for dogs and cats. Closely comparable to VetriScience's GlycoFlex franchise and overall veterinarian-formulated positioning.
• Zesty Paws: Leading DTC and Amazon-native pet supplement brand with broad category coverage (joint, calming, skin, gut). Competes directly with VetriScience across overlapping SKUs and the same online channels.
• Pet Honesty: Direct-to-consumer pet wellness brand with supplement SKUs spanning joint, dental, calming, and skin health. Comparable business model and condition-set coverage to VetriScience.
• NaturVet: Long-standing maker of veterinarian-formulated pet supplements sold through pet specialty and mass retail. Closely overlaps VetriScience on category coverage, distribution, and vet channel.
• VetIQ: Veterinary-recommended pet supplement brand covering calming, joint, dental, and immune health. Competes in the same mass and specialty retail channels as VetriScience.
• Tomlyn (Vetoquinol): Vetoquinol-owned pet health brand with a strong calming and supplement portfolio. Competes head-on with VetriScience's Calm & Confident and broader behavioral-health positioning.
• Pet Naturals: Sibling pet supplement brand under the same FoodScience, LLC parent. Overlapping product categories (calming, joint, skin) and shared corporate infrastructure make it the closest internal comparable.

Broad incumbents

• Virbac: Global animal health company with veterinary supplement and dermatology lines. Overlaps VetriScience in the vet channel but operates as a much broader animal-health portfolio.
• Elanco Animal Health: Large-cap animal health company offering companion animal supplements and therapeutics. Comparable as a broad incumbent in the veterinarian-recommended pet health category.
• Zoetis: Global animal health leader with companion animal product lines including supplements and dermatology. Larger, broader incumbent competing for the same veterinary recommendation channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC_cbOMb2hjUgC-tU5_f4JDw
• Facebookfacebook.com/vetrisciencepro
• Instagraminstagram.com/vetriscience
• TikToktiktok.com/@vetriscience
• Pinterestpinterest.com/vetriscience/_created
• Xx.com/VetriScience

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VetriScience