Double Dutch
- Company typePrivate
- Founded2020
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
Double Dutch firmographics
Firmographics- Name
- Double Dutch
- Legal name
- Double Dutch Cash, Inc.
- Website
- https://doubledutch.cash
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Double Dutch industry classification
Industry- Product category
- Digital Gifting
- NAICS
- Greeting Card Publishers (513191), Gift, Novelty, and Souvenir Retailers (459420)
- SIC
- Greeting Cards (2771)
- akta.pro primary industry
- Digital Goods & Gift Card Generalist Marketplaces (CRAFAAAJ)
- akta.pro secondary industries
- Gift Sourcing & Procurement (Local & Online) (HSACANAB), Merchandising & D2C Management (Artists) (MPAIAGAI)
Keywords
Where Double Dutch is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Double Dutch business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Art Card Sales: Users purchase digital art cards at $2 per card. Revenue is shared 50/50 between Double Dutch and the featured artist. Many established artists donate their proceeds to charity of their choice.
- Charitable Donations: Users attach cash donations ($5-$150) to cards, which go directly to charities via Adyen Giving at no fee. Donations are tax-deductible for donors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single card purchase |
| Unit Pricing | Pay-as-you-go | Batch gifting for corporate/events |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Double Dutch product offering
Product offeringCore offering
Double Dutch operates a digital gifting platform that sells $2 digital art cards featuring exclusive works by named artists; buyers can attach a $5–$150 charitable donation that is routed 100% to a vetted 501(c)(3) via Adyen Giving with no processing fee, with revenue from card sales split 50/50 between Double Dutch and the artist.
Product overview
Double Dutch is a gifting platform that combines digital art cards with charitable giving. The core product consists of Digital Art Cards featuring exclusive artist works, combined with the Charitable Cash Gifting feature that allows users to attach donations ($5-$150) to cards sent to friends. Additional offerings include Batch Gifting for enterprise users and themed sub-brand collections (Mother's Day, Haiti, Ukraine, Election) featuring curated artists. Users manage their gifting through My Wall, a personal digital collection showcasing sent and received cards with associated charitable donations. The Rijksmuseum Digital Dutch Masters Collection represents a notable partnership bringing 17th century Dutch Master artworks to the platform with GIPHY stickers. All charitable donations are processed fee-free through Adyen Giving to vetted 501(c)(3) organizations.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 100% of donations go directly to charities via Adyen Giving with no fees
- +1 more outcomes
Companies that use Double Dutch
Customer profileSegments3 records
Ideal customer profiles2 records
Double Dutch technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature2 records
Double Dutch partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core, major and supporting.
- AdyencorePayment processing partner enabling charitable donations through Adyen Giving program. Handles secure donation processing with no fees charged to charities or donors.
- RijksmuseumcoreCollaboration to create exclusive digital Dutch Masters collection featuring works from Rembrandt, Vermeer, and other 17th century masters. Also includes GIPHY sticker pack collaboration.
- Victor GlemaudcoreHaitian-American designer Victor Glemaud curated the Haiti Collection in collaboration with The Haitian Roundtable to support Haitian-American artists and the people of Haiti.
- The Haitian RoundtablecoreNot-for-profit organization of Haitian-American professionals committed to civic engagement. Partnered on Haiti relief collection to raise funds and awareness.
- Honnold FoundationmajorFounded by rock climber Alex Honnold in 2012, promotes solar energy for more equitable world. Supports solar projects globally and rooftop solar for BIPOC-led nonprofits in the US.
- Wildlife Conservation Network / Knot on My PlanetmajorInvests in wildlife protection projects across species' habitats. Knot on My Planet focuses on elephant conservation and the ivory crisis, having raised over $11mm for the Elephant Crisis Fund.
- Parley for the OceansmajorGlobal network raising awareness for ocean preservation through creativity and collaboration. 100% of donations support beach cleanups, plastic interception, and marine ecosystem protection.
- WHO COVID-19 Solidarity Response FundmajorCreated at UN Foundation's request to help WHO respond to COVID-19. Enables direct support for tracking, patient care, and vaccine/treatment R&D.
- charity: watermajorBrings clean water to people in need, having reached 785 million people without access. Works with local experts on sustainable water solutions.
- OutRight Action InternationalmajorWorks globally to eradicate persecution of LGBTQ+ people. Holds UN consultative status and builds capacity of LGBTQ+ human rights movement worldwide.
- Every Mother CountsmajorNon-profit dedicated to making pregnancy and childbirth safe for every mother. Supports programs in Bangladesh, Guatemala, Haiti, India, Tanzania, and the US.
- Born This Way FoundationsupportingCo-founded by Lady Gaga and her mother Cynthia Germanotta, supports mental health of young people and works to create a kinder, braver world.
- She's The FirstsupportingFights for a world where every girl chooses her own future. Has reached more than 167,000 girls, 100 organizations, and 240 practitioners over the past decade.
- VOW for GirlssupportingGlobal movement to end international child marriage crisis. 100% of funds invested in local efforts advancing girls' rights, impacting 260,000 girls.
- CARE.orgmajorPartner for Ukraine crisis response. Users can send cards with donations to support Ukrainian soldiers and citizens.
- Gloria's FoundationsupportingFoundation of Gloria Steinem, featured in election collection to support women's rights and voting rights advocacy.
- When We All VotesupportingMichelle Obama's voting rights initiative, partnered for election collection to support voting rights and civic engagement.
- Inez and VinoodhcoreCo-founders of Double Dutch along with Laura Bailyn. Renowned photographers and artists who bring artistic credibility and network to the platform.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Double Dutch competitors and assessment
Company assessmentDirect peers
- Paperless Post: Premium digital invitation and card platform selling designer stationery online for events and personal milestones — directly overlapping Double Dutch's digital art-card product, though without the charitable-donation layer.
- Punchbowl: Digital greeting card and invitation service that competes head-to-head with Double Dutch in the e-card gifting category, especially for birthdays and holidays.
Broad incumbents
- Hallmark: Largest U.S. greeting card incumbent with a Hallmark e-card digital offering; a broad incumbent that owns the category Double Dutch is reinventing and could easily replicate the 'card + cause' angle.
- GoFundMe: Dominant charitable giving platform that overlaps with Double Dutch on the donation mechanics and could extend into gift-fronted fundraising, posing a significant competitive threat.
- Classy: Online fundraising platform for nonprofits with branded campaigns — comparable on the charitable-giving infrastructure side and a potential enterprise channel partner or competitor.
- 1-800-Flowers.com: Established online gift retailer spanning flowers, gift baskets, and gourmet gifts; a broad incumbent in the gifting category that could easily introduce cash-gift or donation-linked SKUs.
- Moonpig: Large personalized greeting card retailer with a strong digital platform and artist collaborations; directly comparable on the customizable-art-card side of Double Dutch's offering.
Emerging players
- Razoo / Funraise: Modern nonprofit fundraising platforms serving mission-driven organizations — overlapping with the cause-giving infrastructure Double Dutch relies on and an emerging competitor for cause-tied gifting flows.
- Postable: Online greeting card and stationery service focused on digital and physical card sending; an emerging direct competitor in the same digital-card space, smaller than Hallmark or Paperless Post.
Others
- GIPHY: Existing Double Dutch partner via the Rijksmuseum sticker pack — an enabling platform for digital art distribution that doubles as a thematic peer in the digital-art-meets-messaging space.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Double Dutch social profiles
Digital presenceDouble Dutch financial estimates
Financial estimateRevenue estimate
Valuation estimate
Double Dutch leadership team
Management profileNumber of profiles
Profiles2 records
Double Dutch funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Double Dutch M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Double Dutch
What does Double Dutch do?
Double Dutch operates a digital gifting platform that sells $2 digital art cards featuring exclusive works by named artists; buyers can attach a $5–$150 charitable donation that is routed 100% to a vetted 501(c)(3) via Adyen Giving with no processing fee, with revenue from card sales split 50/50 between Double Dutch and the artist.
Is Double Dutch a public or private company?
Double Dutch is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Double Dutch founded?
Double Dutch was founded in 2020. It employs 1 to 10 people.
Where is Double Dutch based?
Double Dutch is headquartered in New York, United States, in the North America region.
How does Double Dutch make money?
Two revenue lines are on record. Art Card Sales are the primary driver. The others are charitable Donations.
Who are Double Dutch's main competitors?
Direct peers on record are Paperless Post and Punchbowl. Broad incumbents are Hallmark, GoFundMe, Classy, 1-800-Flowers.com and Moonpig. Emerging players are Razoo / Funraise and Postable. GIPHY is listed as an others.
Does Double Dutch have an API?
No public API is recorded for Double Dutch.
What industry is Double Dutch in?
Double Dutch's product category is Digital Gifting. Its primary akta.pro industry code is CRAFAAAJ, Digital Goods & Gift Card Generalist Marketplaces, with a secondary code of HSACANAB, Gift Sourcing & Procurement (Local & Online). Its NAICS code is 513191 and its SIC code is 2771.