Campus.coach

What Campus.coach does

Campus.coach is a Montreal-based consumer software company that operates an AI-driven personalized running coaching platform distributed as a mobile application for iOS and Android and as an Apple Watch native app. Its core product is an adaptive training engine that ingests user profile data, training history, GPS output, and session feedback to generate and continuously recalibrate personalized plans for goals ranging from 5km and 10km races through half-marathon, marathon, and trail/ultra-trail events, plus beginner, post-injury, and post-break return-to-running programs. The algorithm is refined against a proprietary dataset of 60 million kilometers of running from more than 600,000 users, with the company claiming a 3.7x reduction in injury risk versus other training methods. The platform integrates natively with Garmin, Coros, Suunto, Apple Watch, and Strava for watch-based workout launch and post-session sharing, and bundles a content library (Campus Learn), strength and gut-training modules, and educational material authored by elite athlete-coaches including Mathieu Blanchard, Nicolas Running Addict, and Tristan IRONUMAN.

The business model is a freemium consumer subscription sold through the App Store and Google Play. Campus Training is priced at €119/year (or €9.9/month annualized) or €15/month, while Campus PRO, a premium tier adding human coaching, video sessions, direct coach chat, priority race bibs, and exclusive partner discounts, is priced at €499/year with a one-year commitment. Go-to-market is product-led: users enter via a 14-day free trial, are onboarded through app store discovery and SEO-optimized content marketing, and are retained through the adaptive coaching loop and community features. Distribution is reinforced by official partnerships with marquee French-speaking race events including the Schneider Electric Marathon de Paris, Run in Lyon, Marathon Beneva de Montréal, and Ultra Trail Harricana, and by equipment and nutrition brand partnerships with i-Run, Näak, Baouw, Meltonic, and Bridgestone. Campus.coach was founded in 2019, operates with 11–50 employees, and is privately held with no disclosed institutional funding.

Name

Campus.coach

Legal name

Campus.coach

Website

https://campus.coach

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Campus.coach is a Montreal-based consumer fitness software company offering an AI-driven personalized running coaching mobile app for recreational, competitive, trail, and beginner runners, distributed via subscription through the App Store and Google Play.

Ownership category

akta.pro rank

Product category

Running Training Software

NAICS

Sports and Recreation Instruction (61162), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Online/Remote Personal Training & Programming (HSADAAAM)

akta.pro secondary industries

Endurance & Running/Cycling Training (HSADAAAG), Endurance & Conditioning Coaching (running, cycling, triathlon) (HSADAEAD), Endurance Sports Coaching & Training Camps (Running, Cycling, Triathlon, Swimming) (MPAKAJAH)

Keywords

• Running training app
• Personalized coaching
• Trail running programs
• AI fitness platform
• Marathon preparation

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Campus Training Subscription: Premium subscription providing access to personalized training programs, workout tracking, GPS sync, community features, and all training content. Offered as annual subscription (€119/year, €9.9/month effective) or monthly (€15/month without commitment).
2. Campus PRO Subscription: Premium tier combining app features with human coaching. Includes 5 video sessions per year with professional coaches, direct chat access to coaches, priority race bibs, exclusive equipment/nutrition discounts, private community access, and masterclass sessions with sports experts. Priced at €499/year (€41.6/month effective) with 1-year commitment.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Campus.coach provides trail and road runners with AI-driven personalized training plans through a mobile and web app. The platform adapts workout plans in real-time based on user data, leveraging analysis of 60 million kilometers of running data from 600,000+ users. It synchronizes with major GPS watches (Garmin, Coros, Suunto, Apple Watch) and offers programs ranging from 5km to ultra-trail, including beginner and return-from-injury programs.

Product overview

Campus Coach is a comprehensive running training platform offering personalized, adaptive training plans. The core product is the Campus Coach Mobile App (iOS/Android), which syncs with GPS watches (Garmin, Coros, Suunto, Apple Watch) and Strava. The platform operates on two subscription tiers: Campus Training (€119/year or €15/month) for algorithm-driven personalized plans, and Campus PRO (€499/year) adding human coaching, expert access, and exclusive athlete benefits. The platform offers 11 distinct training programs covering all distances (5K through ultra-trail), fitness maintenance, and special situations (beginner, post-injury, post-break). All plans are dynamically personalized based on individual profiles and continuously optimized using an algorithm refined by 60 million kilometers of analyzed running data. The platform claims a 3.7x reduction in injury risk compared to other training methods.

Differentiator

Problem solved

Functional benefit

Products and services

• Campus Coach Mobile App The core mobile application for iOS and Android that delivers personalized running training plans. Includes GPS watch sync, activity tracking without a watch, real-time workout guidance, progress visualization, and access to training content for individual runners.
• Campus Training Subscription Subscription tier priced at €119/year (€9.9/month) or €15/month offering algorithm-driven personalized training plans, GPS watch synchronization, injury prevention methodology, integrated strength training, and gut training for endurance nutrition.
• Campus PRO Premium subscription at €499/year combining app features with human coaching. Includes 5 video sessions per year with professional coaches, direct chat access to coaches, priority race bibs, exclusive equipment/nutrition discounts, private community access, and masterclass sessions.
• Half-Marathon Training Program Personalized half-marathon preparation program lasting 8 weeks to 12 months. Includes VMA, threshold, pace variation, strength, and race-specific sessions. Over 23,000 runners followed this plan in 2026.
• Marathon Training Program Personalized marathon preparation program lasting 8 weeks to 12 months. Includes speed work, VMA, threshold training, and long runs to build muscular resistance. Over 15,000 runners followed this plan in 2026.
• 10km Training Program Personalized 10km preparation program lasting 8 weeks to 12 months. Focuses on speed, VMA, and race-specific pace training. Over 19,000 runners followed this plan in 2026.
• 5km Training Program Personalized 5km preparation program lasting 4 weeks to 12 months. Emphasizes threshold 30 and VMA work for speed development. Over 4,500 runners followed this plan in 2026.
• Trail Training Program

Quantifiable outcome

• 3.7x reduction in injury risk compared to other training methods
• +3 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability3 records

Feature9 records

Partnerships

20 partnerships are on record, tiered core and minor.

• Run in LyoncoreGTM or Marketing PartnerOfficial partner of the Run in Lyon running event. Campus serves as training platform for event participants with cross-promotion on website and event materials.
• Schneider Electric Marathon de PariscoreGTM or Marketing PartnerOfficial partner of Schneider Electric Marathon de Paris with logo placement and promotional integration on Campus website.
• Marathon Beneva de MontréalcoreGTM or Marketing PartnerOfficial partner of Marathon Beneva de Montréal (Canada) demonstrating Campus reach in North American running market.
• Toulouse Métropole Run ExperienceminorGTM or Marketing PartnerRegional partnership with Toulouse Métropole Run Experience event, cross-promoting training and race participation.
• Adidas 10k ParisminorGTM or Marketing PartnerPartnership with Adidas 10k Paris race event for training and event cross-promotion.
• 20km de ParisminorGTM or Marketing PartnerPartnership with 20km de Paris urban race event.
• Semi-Marathon du Mont-Ventoux KookabarraminorGTM or Marketing PartnerPartnership with iconic Mont-Ventoux half-marathon event.
• Prom'ClassicminorGTM or Marketing PartnerPartnership with Prom'Classic running event in France.
• Ultra Trail HarricanaminorGTM or Marketing PartnerPartnership with Ultra Trail Harricana trail running event in Canada.
• StravacoreTechnology or IntegrationIntegration partnership enabling workout data synchronization with Strava platform. Users can share Campus workouts directly to Strava after sessions.
• GarmincoreTechnology or IntegrationDeep integration partnership enabling workouts to sync directly to Garmin watches. Users can start and follow Campus workouts directly from Garmin devices.
• CoroscoreTechnology or IntegrationIntegration partnership allowing workout synchronization to Coros GPS watches with workout guidance on device.
• SuuntocoreTechnology or IntegrationIntegration partnership for Suunto GPS watches enabling direct workout sync and guidance features.
• Apple WatchcoreTechnology or IntegrationNative Apple Watch app integration enabling workout launching, real-time pace tracking, and guided workout support directly on Apple Watch.
• i-RunminorGTM or Marketing PartnerEquipment retailer partnership with i-Run for running gear recommendations and affiliate/referral arrangements.
• Dans la Tête d'un CoureurminorGTM or Marketing PartnerPodcast partnership with 'Dans la Tête d'un Coureur' (In the Head of a Runner) for content cross-promotion and audience sharing.
• NäakminorGTM or Marketing PartnerSports nutrition brand partnership with Näak for product recommendations and exclusive discounts for Campus users.
• BaouwminorGTM or Marketing PartnerOrganic nutrition brand partnership with Baouw providing exclusive offers for Campus runners.
• MeltonicminorGTM or Marketing PartnerNutrition brand partnership with Meltonic for product recommendations and member discounts.
• BridgestoneminorGTM or Marketing PartnerEquipment/tire brand partnership with Bridgestone for running and athletic equipment recommendations.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Nike Run Club: Free Nike-branded running app with guided runs, training plans, and coach-led audio. Directly competes with Campus in personalized running training, but distributed as a free ecosystem play tied to Nike's brand and footwear, with no comparable data-driven adaptive coaching methodology.
• Adidas Running (Runtastic): Adidas-owned running and training app with adaptive training plans, GPS tracking, and integration with Adidas footwear and events. Closely mirrors Campus's offering but bundled with a major athletic brand's broader ecosystem.
• Strava: Dominant social fitness platform with subscription tier, route tracking, and training analytics. While Campus integrates with Strava rather than competes head-on, Strava's paid tier offers basic adaptive training features and is the closest platform peer for serious recreational runners.
• Garmin Connect: Garmin's free platform including Garmin Coach adaptive training plans, with deep native integration on Garmin watches. A structural competitive threat because Campus depends on Garmin as a distribution channel; Garmin could expand its own coaching features to displace Campus on its own devices.
• RunKeeper (ASICS): Long-established GPS running app with training plans and ASICS brand backing. Provides direct competitive context for Campus's 5K-marathon plans, though ASICS distribution gives RunKeeper advantages in gear-integration partnerships.

Direct peers

• TrainingPeaks: Subscription platform for endurance athletes (running, cycling, triathlon) offering adaptive training plans, performance analytics, and coach-athlete workflows. Targets the more serious/competitive end of the same market Campus serves with Campus PRO.

Emerging players

• Freeletics: AI-driven personal training app with bodyweight and running sessions, freemium subscription model, and adaptive coaching. Comparable business model and target demographic (fitness-focused adults) but broader than just running.
• FinalSurge: Endurance training platform with coach-athlete tools, workout builder, and adaptive plans. Comparable in coach integration (similar to Campus PRO) and endurance focus, primarily serving the running, cycling, and triathlon coaching market.
• Xhale (and similar Francophone fitness coaching apps): Emerging AI-driven running and fitness coaching apps targeting European and French-speaking markets with subscription models. Comparable in language and regional focus, though generally smaller in scale than Campus.

Regional players

• Coros Training Hub: Coros's native training platform offering structured plans, workout sync, and adaptive coaching for Coros watch users. Direct competitor in the trail/ultra segment and integrates tightly with devices Campus also depends on.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/emmanastasis
• LinkedInlinkedin.com/company/campus-running-addict

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Campus.coach