LPi

What LPi does

LPi (legally LPi Digital, LLC) is a privately held U.S. company that provides integrated communications services to Catholic parishes and to the local businesses and national brands that advertise through them. Founded in 1974 and headquartered in New Berlin, Wisconsin, LPi operates six production facilities across the country (Milwaukee, Cleveland, Hartford, Orlando, Las Vegas, and Dallas) and serves more than 5,000 Catholic parishes, printing roughly 20 million bulletin pages per week, distributing approximately 90,000 ads weekly, and reaching 2 million readers and 500,000 email subscribers through its ParishesOnline.com directory.

LPi's technology stack is a multi-platform digital ecosystem anchored by WeConnect (a drag-and-drop parish website builder offered either sponsor-funded at no cost to parishes or paid at $49.95/month plus a $999 setup fee), WeCreate (a subscription library of liturgically accurate Catholic art, saint biographies, reflections, and social media content), ParishesOnline.com (the nation's largest online parish directory hosting digital bulletins and 24 million annual directory page views), and the Ad Creator Studio (a self-service zip-code-targeted ad buying tool). Print production is operated from the six regional facilities and managed through the LPi Express file-upload dashboard, while design services are layered on top for branding, logo, and bulletin layout work.

The business model is hybrid: local and national advertisers generate the majority of revenue through bulletin, digital, and email ad placements (with 80% advertiser renewal rates supporting recurring economics), while parishes contribute subscription and project revenue via WeConnect subscriptions, $1,295–$3,495 logo and branding projects, WeCreate annual subscriptions, and optional paid bulletin services. Distribution combines field sales (Advertising Sales Executives reaching local SMBs), inside sales (phone and web-form lead capture), and self-serve tools (Ad Creator Studio, My Advertiser Account). LPi raised $12.5 million from Sound Growth Partners in November 2024 alongside an earlier 2024 round with Caumsett Capital and Everside Capital Partners, and has executed three disclosed acquisitions: Parish Publishing Solutions (2004), WeShare (2017), and J. S. Paluch (2023).

Name

LPi

Legal name

LPi Digital, LLC

Website

https://4lpi.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

251–500 employees

Short description

LPi is a privately held U.S. company that provides integrated print bulletins, websites, branding, digital art, and advertising services to more than 5,000 Catholic parishes and the local SMBs and national brands that advertise through them, operating six production facilities nationwide.

Ownership category

akta.pro rank

Product category

Parish Communications Services

NAICS

Periodical Publishers (513120)

SIC

Periodicals: Publishing Or Publishing & Printing (2721), Miscellaneous Publishing (2741)

akta.pro primary industry

Denominational & Community Periodicals (Church Magazines, Diocesan/Temple Newsletters) (MPAJAHAI)

akta.pro secondary industries

Digital Publishing Platforms (News/Magazines) (BPAMAJAE), Worship & Liturgy Publishing (Liturgical Texts, Missals, Service Books, Hymnals) (MPAJAHAE)

Keywords

• Church bulletin printing
• Parish communications services
• Parish website builder
• Catholic advertising network
• Church branding design

Headquarters

HQ city

New Berlin

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Bulletin Advertising: Local businesses advertise in printed and digital church bulletins. 85% of bulletins are read weekly. Multiple ad sizes available with free professional design services included.
2. Digital Advertising: Banner ads on ParishesOnline.com, email advertising (3 exclusive slots weekly), and website sponsorship advertising on parish websites.
3. Website Services: Sponsor-funded websites at no cost to parishes, or paid websites at $49.95/month plus $999 setup fee. Website PLUS Branding package available.
4. Logo and Branding Design: Logo design at $1,295, Logo & Full Branding at $2,995, and Branded Materials at $1,995. Full Branding Package plus website available for $3,495 (save $500).
5. Print Bulletins: Custom church bulletin printing and design services with flexible deadlines and timely delivery. Professional design services included with every bulletin.
6. WeCreate Subscription: Annual subscription for digital art and content library with access to cover art, graphics, reflections, and social media content for bulletins and websites.

Pricing tiers

Go-to-market motion5 records

Distribution channels6 records

Marketing channels9 records

Core offering

LPi provides integrated print and digital communications solutions primarily for Catholic parishes across the United States. Core offerings include custom church bulletin printing and design, parish website building (WeConnect), logos and branding services, and a Catholic-specific digital art and content library (WeCreate). The company monetizes primarily by selling local and national advertising placements inside bulletin publications and across its digital properties to reach engaged church audiences.

Product overview

LPi provides integrated parish communications solutions primarily for Catholic churches across the United States. The company's portfolio consists of four core products: (1) Church Bulletins (Print & Digital) for weekly print and digital publication services; (2) WeConnect, a parish website platform available as sponsor-funded (free to parish) or paid options; (3) Logos & Branding for Catholic church identity design; and (4) WeCreate, a digital art and content library included with bulletin and website services. These core offerings are supported by Advertising Solutions enabling local/national businesses to advertise through church bulletins via Ad Creator Studio and ParishesOnline.com directory. LPi serves over 5,000 churches with 20 million pages printed weekly across six production facilities nationwide.

Differentiator

Problem solved

Functional benefit

Brands

• WeConnect: Free or paid parish website builder platform that enables churches to create professional websites with sponsor-funded or customer-funded options
• WeCreate
• ParishesOnline.com

Quantifiable outcome

• 85% of print and digital church bulletins are read weekly
• +4 more outcomes

Named customers14 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• CatholicMatchminorGTM or Marketing PartnerNational advertiser partner targeting Catholic singles audience. CatholicMatch advertises through LPi's church bulletin and digital advertising network to reach Catholic families and singles.
• CRS (Catholic Relief Services)minorGTM or Marketing PartnerCatholic Relief Services uses LPi advertising network to reach Catholic communities through bulletin and digital advertising for humanitarian and charitable outreach campaigns.
• HallowminorGTM or Marketing PartnerCatholic prayer and meditation app advertiser using LPi's church bulletin network to reach Catholic families who may benefit from their digital prayer resources.
• ADTminorGTM or Marketing PartnerNational home security advertiser partnering with LPi to reach local church communities as potential customers through bulletin and digital advertising.
• Visiting AngelsminorGTM or Marketing PartnerSenior care services advertiser using LPi's church bulletin network to reach older Catholic community members and their families.
• Knights of ColumbusminorGTM or Marketing PartnerCatholic fraternal organization advertises through LPi network to reach Catholic families for insurance, charitable, and fraternity programs.
• ParishesOnline.comcoreTechnology or IntegrationLPi's own digital platform that automatically delivers bulletins online, provides email delivery to subscribers, and hosts digital advertising. Powers online presence for 5,000+ parishes.
• MyCommunityOnline.comminorChannel Partner/ Reseller/ DistributorCommunity organization platform partnering with LPi for publication distribution to active adults 55+ community. Expands LPi reach beyond Catholic churches to broader community organizations.
• Local Business SponsorscoreChannel Partner/ Reseller/ DistributorLocal businesses that sponsor parish websites and bulletins, covering costs so churches receive free communications services. Sponsors receive acknowledgement on parish websites and bulletin recognition.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Valpak: Valpak is a long-established direct mail cooperative advertising platform serving local SMBs across the U.S. It is comparable to LPi's local bulletin advertising business in that it aggregates small business advertisers for hyperlocal targeting, though Valpak uses mail rather than church bulletins.
• Pushpay: Pushpay is a leading church engagement and giving platform serving thousands of U.S. churches including Catholic parishes. It competes more broadly with LPi across digital communications, giving, and parish admin, and represents a much larger horizontal incumbent in the church tech space.
• Our Sunday Visitor: Our Sunday Visitor is a long-established Catholic publishing company producing periodicals, books, and parish resources. It overlaps with LPi's Catholic publishing and content ambitions, particularly for parish-facing materials and educational content.

Direct peers

• Diocesan Publications: Diocesan (formerly Catholic Publishing) is a long-established Catholic parish communications company offering bulletin covers, parish directories, and parish-focused magazine publications. It directly competes with LPi's WeCreate art library and bulletin printing services for parish budgets.
• J.S. Paluch: J.S. Paluch is a long-standing Catholic parish bulletin publisher and advertising sales company, historically LPi's closest direct competitor in the U.S. Catholic bulletin market. Notably, J.S. Paluch was acquired by LPi in January 2023, making it both a former peer and now a subsidiary.
• Graphic Community: Graphic Community provides bulletin covers, inserts, and printing services to Catholic parishes, often paired with online giving solutions. It competes with LPi in the parish bulletin art and printing market and has expanded into digital giving services.

Emerging players

• ParishSOFT: ParishSOFT provides parish management software (family directory, census, faith formation) used by thousands of U.S. Catholic parishes. While not a bulletin publisher, it competes with LPi's WeConnect website and communications offerings as a horizontal parish-tech platform.
• ChurchMetrics: Formerly ChurchMetrics, Tithely offers church websites, giving, and engagement software to Protestant and Catholic churches. It overlaps with LPi's WeConnect website product and is part of the broader wave of digital-first church communications platforms.
• Subsplash: Subsplash is a digital engagement platform for churches (websites, apps, giving, video, messaging) that increasingly overlaps with LPi's WeConnect websites and digital communications for Catholic parishes. It represents the digital-native threat to LPi's print-bulletin-centric model.

Others

• USPS Every Door Direct Mail: USPS Every Door Direct Mail is a postal service enabling local businesses to send hyperlocal direct mail by carrier route. It serves as a competing advertising channel to LPi's bulletin advertising for local SMBs seeking geographic targeting, and is a substitute rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/litpub
• Xx.com/4lpi
• LinkedInlinkedin.com/company/4lpi

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LPi