The Personal Wellness Center

Name

The Personal Wellness Center

Legal name

The Personal Wellness Center

Website

https://thepersonalwellnesscenter.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Outpatient Mental Health Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330), Offices of Other Health Practitioners (6213)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Health Services (8000)

akta.pro primary industry

Mind-Body Wellness Coaching (Holistic/Integrative) (HSADAGAG)

akta.pro secondary industries

Holistic & Alternative Therapies (Reiki, Sound Healing, Breathwork, Energy Work) (THAJAHAF), Recreation Therapy, Stress Management & Mindfulness Programs (EDALAFAO), Chronic Condition Lifestyle Coaching (Non-Clinical) (HSADAGAH)

Keywords

• Outpatient mental health services
• Therapy and counseling
• Child adolescent wellness
• Corporate workplace wellness
• Holistic wellness therapies

Headquarters

HQ city

Salisbury

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Therapy and Counseling Services: Individual, family, couples, and group therapy sessions provided by licensed therapists including LCSW-C, LCPC, LMSW, LGPC, and Psychiatric Nurse Practitioners
2. Wellness Services: A la carte wellness services including REWOT ($35/30min), Aquamassage ($25/20min), BioMat, Reflexology (30/60/90min sessions), and Reiki ($75/1hr)
3. Wellness in the Workplace: Corporate wellness programs offered to employers including workshops on mindfulness, stress management, communication skills, nutrition, chair yoga, and leadership development
4. Blooming Lotus Project Programs: Child and adolescent wellness services including Therapy Services, Medication Management, Intensive Family Services, Case Management, and school-based programs for ages 3-17

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

The Personal Wellness Center is an outpatient mental health clinic that delivers individual, family, couples, and group therapy services using evidence-based modalities such as CBT, DBT, Trauma-Informed Therapy, Psychodrama, Experiential Therapy, and Nature-Based Healing. It supplements therapy with complementary wellness practices including yoga, reiki, sound healing, BioMat far-infrared therapy, REWOT, Aquamassage, and reflexology, and operates dedicated programs such as the Blooming Lotus Project for youth ages 3-17 and Wellness in the Workplace for employer clients.

Product overview

The Personal Wellness Center is a unique outpatient mental health clinic that combines holistic and traditional therapies to promote health and wellness. It operates as a single unified practice rather than a platform-plus-modules architecture. The core offering includes Therapy & Counseling Services (CBT, DBT, Trauma-Informed Therapy, Psychodrama, Experiential Therapy, Nature-Based Healing), Lotus Yoga Studios (yoga, dance, fitness, personal training, Aquamassage), the Blooming Lotus Project (expressive therapy for children/adolescents ages 3-17), Psychiatric Services & Medication Management, Psychiatric Rehabilitation Program (PRP), and Wellness in the Workplace (corporate workshops). Add-on holistic treatments include BioMat, REWOT, Aquamassage, Reflexology, Reiki, and Sound Healing. The practice now operates as part of Maryland Wellness.

Differentiator

Problem solved

Functional benefit

Brands

• Blooming Lotus Project: The First Expressive Therapy Child and Adolescent Wellness Center on the Eastern Shore of Maryland, providing therapy services, medication management, intensive family services, and case management services for ages 3-17.
• Lotus Yoga Studios

Products and services

• Therapy & Counseling Services Outpatient therapy delivered by licensed therapists (LCSW-C, LCPC, LMSW, LGPC) using evidence-based modalities including CBT, DBT, Trauma-Informed Therapy, Psychodrama, Experiential Therapy, and Nature-Based Healing. Services span individual, family, couples, and group sessions for clients in Maryland.
• Blooming Lotus Project Expressive therapy and wellness program for children and adolescents ages 3-17, combining therapy services, medication management, intensive family services, case management, and STEAM, art therapy, music therapy, nature-based learning, yoga, and mindfulness activities. Delivered via the first dedicated child and adolescent wellness center on the Eastern Shore of Maryland.
• Wellness in the Workplace Corporate wellness program offering customizable on-site workshops for employers covering mindfulness, stress management, communication skills, nutrition, chair yoga, compassion fatigue awareness, time management, and leadership development. Designed to address employee burnout, morale, and workplace culture.
• Lotus Yoga Studios Three yoga studios offering weekly yoga, dance, and fitness classes, personal training, Aquamassage sessions, and private wellness experiences for individuals seeking movement-based wellness practices.
• Psychiatric Services & Medication Management
• Psychiatric Rehabilitation Program (PRP) Psychiatric rehabilitation program for minors that provides individual, school-based, group, and family support to help children and adolescents build daily living and social skills.
• Holistic Wellness Treatments Complementary wellness services including REWOT (Relaxation Exercise with Oxygen Therapy using zero-gravity chair and far-infrared heat), Aquamassage (dry hydrotherapy and dry heat massage), BioMat far-infrared therapy, Reflexology, Reiki, Sound Healing, Guided Imagery, Yoga Nidra, Mindfulness, Meditation, and Clinical Hypnosis available à la carte.

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Worcester County Public SchoolscoreStrategic or Co-development PartnerComprehensive, evidence-based services for mental health and wellness available in Worcester County Public Schools for students and their families. Partnership enables school-based therapy and family support services.
• Wicomico County Public SchoolscoreStrategic or Co-development PartnerComprehensive, evidence-based services for mental health and wellness available in Wicomico County Public Schools for students and their families. Partnership enables school-based therapy and family support services.
• Somerset County Public SchoolscoreStrategic or Co-development PartnerComprehensive, evidence-based services for mental health and wellness available in Somerset County Public Schools for students and their families. Partnership enables school-based therapy and family support services.
• Coastal HospiceminorStrategic or Co-development PartnerCommunity partnership with Coastal Hospice to provide grief support and wellness services. Blooming Lotus Project offers Camp Chameleon, a grief camp for children.
• Camp ChameleonminorStrategic or Co-development PartnerGrief camp for children offered in partnership with Coastal Hospice. Provides safe space for children to express grief, explore emotions, and learn coping skills.
• Unstoppable JoyminorStrategic or Co-development PartnerCommunity partnership with Unstoppable Joy organization. Part of the Blooming Lotus Project network supporting child and family wellness.
• Maryland WellnesscoreStrategic or Co-development PartnerParent organization for The Personal Wellness Center. Now part of Maryland Wellness expanding care, connection, and support. Referrals redirected to Maryland Wellness for intake.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Sheppard Pratt: Maryland's largest private non-profit mental health system operating outpatient and specialty services across the state. Highly comparable as a regional outpatient mental health provider serving overlapping Maryland populations with similar therapy and psychiatric offerings.
• Sandstone Care: Mental health and substance use provider specializing in adolescent and young adult treatment with intensive outpatient and partial hospitalization programs. Comparable through its adolescent focus and blend of evidence-based therapy with holistic/wellness practices.
• Charlie Health: Virtual and hybrid intensive outpatient program provider focused on adolescents and young adults with depression, anxiety, and substance use. Comparable through its adolescent mental health focus and personalized, multimodal therapy approach.
• Two Chairs: Outpatient mental health clinic operator offering in-person and virtual therapy with a matched-therapist model. Comparable through its clinic-based outpatient therapy delivery and emphasis on personalized, evidence-based care.
• Geode Health: Multi-state outpatient mental health practice offering therapy, psychiatry, and TMS services in physical clinic locations. Comparable through its outpatient mental health clinic model combining therapy and psychiatric medication management.

Broad incumbents

• LifeStance Health: One of the largest U.S. outpatient mental health platforms with hundreds of clinic locations offering therapy, psychiatry, and psychological testing. Comparable as a broad outpatient mental health incumbent, though at significantly greater scale.
• Brightside Health: Telehealth mental health provider offering therapy and psychiatry with a focus on anxiety and depression. Comparable as an outpatient mental health provider serving similar clinical conditions, though delivered virtually.
• Lyra Health: Enterprise mental health benefits platform serving employers and employees with therapy, coaching, and psychiatry. Comparable through its workplace wellness channel and employer-driven distribution — overlapping directly with TPWC's Wellness in the Workplace offering.
• Talkspace: National virtual therapy and psychiatry provider serving individuals, employers, and health plans. Comparable as a broad incumbent outpatient mental health provider, though operating almost entirely virtually.

Others

• Calm: Consumer mental wellness platform offering meditation, sleep, and mindfulness content. Comparable as an adjacent wellness provider whose mind-body approach (meditation, mindfulness) overlaps with TPWC's holistic wellness services, but does not compete directly in clinical care.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ThePersonalWellnessCenter
• Instagraminstagram.com/thepersonalwellnesscenter
• LinkedInlinkedin.com/company/the-personal-wellness-center

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Personal Wellness Center