SyncApps by Cazoomi

What SyncApps by Cazoomi does

SyncApps by Cazoomi is a privately held iPaaS (Integration Platform as a Service) vendor founded in 2009 in San Francisco by Clint and bootstrapped with $250,000 in initial funding. The company has been profitable for 15+ years with no debt and operates as a 100% remote organization with 24/7 support operations based in the Philippines. Its platform specializes in bidirectional, no-code data synchronization between CRM/ERP systems (Salesforce, NetSuite, Zoho CRM, Dynamics 365, Apto, Navatar, Propertybase, Bullhorn) and marketing automation platforms (Mailchimp, HubSpot, Constant Contact, ActiveCampaign, Klaviyo, Brevo, Act-On, Infusionsoft by Keap, Mandrill). The product surface is supported by 250+ prebuilt automations, drag-and-drop field mapping, real-time webhook-driven sync, segmentation tools, campaign metrics syncing, and Full Sync cleanup, all delivered over Rackspace infrastructure with 256-bit SSL encryption and GDPR/CCPA/CASL compliance.

The business runs on a single flat-rate $150/month subscription that includes unlimited records, unlimited team members, all integrations, and 24/7 human support, with a 25% nonprofit discount. Distribution combines a self-serve product-led growth motion (28-day free trial, no credit card required) with a certified implementation partner channel (Nexell, Redpath, North Peak, Data Geeks Lab, ERP Success Partners) and listings on the Salesforce AppExchange. The platform serves 25,000+ subscribers across 113+ countries, with a customer base spanning SMBs, enterprises (CRH, PepsiCo via SodaStream, Zellis, Kaiser Permanente, United Cellars), nonprofits (UNICEF, WWF, Eskaton), and educational institutions (Harvard). A separate Drag & Drop App for Salesforce is offered at $49.99/month on AppExchange.

The company is a certified Salesforce and NetSuite Solutions Partner and the official integration partner of choice for 10,000+ Constant Contact for Salesforce subscribers. It has been listed on the Salesforce AppExchange since 2012 after winning the AppExchange Checkout Developer Challenge, and has progressively added platform support for Salesforce NPSP, Agentforce Nonprofit, and Nonprofit Accelerator. Geographic expansion includes Asia-Pacific operations in the Philippines, Thailand, Indonesia, and Hong Kong via the Cazoomi Asia distribution network and regional partner JCurve Solutions.

Name

SyncApps by Cazoomi

Legal name

Cazoomi

Website

https://cazoomi.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

SyncApps by Cazoomi is a Salesforce and NetSuite-focused iPaaS offering 250+ prebuilt, no-code bidirectional integrations between CRM/ERP systems and marketing automation platforms, serving 25,000+ SMB, nonprofit, and enterprise subscribers across 113+ countries at a flat $150/month.

Ownership category

akta.pro rank

Product category

Integration Platform as a Service (iPaaS)

NAICS

Computer Systems Design and Related Services (5415)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Marketing Automation & Campaign Management CRM (HDAEAFAB)

akta.pro secondary industry

iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG)

Keywords

• Integration platform as a service
• CRM marketing integration
• Data synchronization software
• Bidirectional data sync
• Marketing automation integration

Headquarters

HQ city

Redding

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Subscription SaaS: Single flat-rate subscription model at $150/month providing unlimited access to all features, integrations, records, and team members. No tiered pricing, no usage-based charges.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

SyncApps by Cazoomi is an iPaaS (Integration Platform as a Service) that provides bidirectional, real-time data synchronization between CRM/ERP systems (Salesforce, NetSuite, Zoho CRM, Microsoft Dynamics 365) and marketing automation platforms (Mailchimp, HubSpot, Constant Contact, ActiveCampaign, Klaviyo, Brevo, Act-On, Infusionsoft by Keap). The platform offers 250+ prebuilt automations, drag-and-drop field mapping, webhook-driven real-time sync, segmentation, campaign metrics synchronization, and unsubscribe compliance with no coding required.

Product overview

SyncApps by Cazoomi is a unified iPaaS (Integration Platform as a Service) offering that consists of two core products: (1) SyncApps platform — the primary product providing 250+ prebuilt automations for bidirectional CRM-to-marketing data synchronization, and (2) Drag & Drop App for Salesforce — a separate Salesforce AppExchange listing for file/attachment upload functionality. The platform follows a single unified pricing model at $150/month encompassing all features and integrations. It focuses specifically on Salesforce, NetSuite, and related CRM/ERP integrations with marketing automation tools, targeting small businesses to enterprises across industries including nonprofits (with 25% discount), eCommerce, manufacturing, education, and services.

Differentiator

Problem solved

Functional benefit

Brands

• Drag and Drop App for Salesforce: A Salesforce AppExchange application that allows users to drag and drop files, attachments into Salesforce objects easily
• SyncApps Agency Plan

Products and services

• SyncApps Platform A Salesforce and NetSuite-focused iPaaS providing 250+ prebuilt automations for bidirectional data synchronization between CRM/ERP systems (Salesforce, NetSuite, Zoho, Dynamics 365) and marketing automation platforms (Mailchimp, HubSpot, Constant Contact, ActiveCampaign, Klaviyo, Brevo, Act-On, Infusionsoft by Keap). Features include real-time sync via webhooks, visual field mapping, segmentation, campaign metrics integration, Full Sync cleanup, and scheduling, with no coding required.
• Drag & Drop App for Salesforce A Salesforce AppExchange application that enables users to drag and drop files and attachments (up to 25MB, including presentations, case logs, emails, contracts, and Google Drive content) into any standard or custom Salesforce object. Generates URLs for use on Salesforce object detail pages. Priced at $49.99/month separately from the SyncApps platform.

Quantifiable outcome

• Saves 10 hours weekly on manual data entry per integration
• +3 more outcomes

Named customers13 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration30 records

AI capability4 records

Feature8 records

Partnerships

17 partnerships are on record, tiered core, major, regional and minor.

• SalesforcecoreTechnology or Integration · 1 January 2012Primary platform partner. SyncApps is listed on Salesforce AppExchange with Drag & Drop app. Deep integration with Salesforce, NPSP, and Agentforce Nonprofit products. Certified Salesforce partner with integrations supporting Salesforce CRM, Nonprofit Success Pack, and various Salesforce clouds.
• NetSuitecoreTechnology or IntegrationPrimary platform partner alongside Salesforce. SyncApps provides bidirectional integration with NetSuite for CRM, ERP, and financial data synchronization. Solutions Partner enabling NetSuite to communicate with marketing platforms.
• RackspacecoreOthersInfrastructure partner powering SyncApps with 99.99% historical uptime. Rackspace provides enterprise-class physical and firewall security, data center operations, and managed services for the platform.
• Nexell GmbHcoreImplementation/ SI/ Consulting PartnerSalesforce.com and Salesforce.org Certified Cloud Alliance partner based in Switzerland and Germany. Handles customer implementations and manages Mailchimp to Salesforce integrations for clients. Boutique Salesforce consulting firm.
• RedpathmajorImplementation/ SI/ Consulting PartnerPremium consulting partner of Salesforce. Works with 400+ organizations delivering customized Salesforce solutions. Provides implementation and integration services for SyncApps deployments.
• North PeakmajorImplementation/ SI/ Consulting PartnerProvides Salesforce-based services for nonprofits, foundations, and affordable housing organizations. Helps clients utilize CRM and Grant Management Systems with SyncApps integration.
• Data Geeks LabmajorImplementation/ SI/ Consulting PartnerNonprofit-focused consulting partner providing practical, holistic data strategies. Helps nonprofits work more effectively through SyncApps integration.
• ERP Success PartnersmajorImplementation/ SI/ Consulting PartnerConsulting firm specializing in Oracle NetSuite. Helps clients scale, optimize and transform businesses through NetSuite implementations with SyncApps.
• JCurve SolutionsregionalChannel Partner/ Reseller/ DistributorERP and service management solutions provider for Asia-Pacific market. Specializes in helping SMBs achieve growth through information integration. Distributes SyncApps in APAC region.
• Idlewild PartnersmajorImplementation/ SI/ Consulting PartnerExperienced consulting partners helping translate business needs into exceptional business solutions. Specialize in Salesforce implementations with SyncApps.
• Constant ContactcoreTechnology or IntegrationPrimary marketing platform integration partner. SyncApps provides bidirectional integration between Salesforce/NetSuite and Constant Contact. 10,000+ Constant Contact for Salesforce subscribers use SyncApps.
• MailchimpcoreTechnology or IntegrationPrimary marketing platform integration partner. SyncApps provides comprehensive Mailchimp integration for Salesforce and NetSuite with webhook support for real-time sync.
• AccentureminorChannel Partner/ Reseller/ DistributorEnterprise consulting firm listed as partner using SyncApps for client implementations.
• HarvardminorOthersEducational institution using SyncApps for integration. Listed as notable customer/trusted brand.
• UNICEFminorOthersNonprofit organization using SyncApps for integration. Listed as notable customer/trusted brand.
• PepsiCominorOthersEnterprise customer (via SodaStream subsidiary) using SyncApps for integration. Listed as notable customer/trusted brand.
• Kaiser PermanenteminorOthersHealthcare organization using SyncApps for integration. Listed as notable customer/trusted brand.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Zapier: A leading no-code iPaaS connecting thousands of SaaS apps including CRMs and marketing tools. Directly comparable to SyncApps in the SMB/mid-market self-serve integration category, though broader in app coverage.
• Make (formerly Integromat): Visual, no-code iPaaS used by SMB and mid-market teams to automate workflows across CRMs, marketing platforms, and SaaS apps — directly comparable to SyncApps' no-code drag-and-drop approach.
• Workato: Enterprise iPaaS with strong CRM (Salesforce) and marketing automation connectors. Comparable in target use cases (CRM-to-marketing automation) but positioned more upmarket with tiered enterprise pricing.
• Tray.io (Tray AI): General-purpose iPaaS used by mid-market and enterprise teams for SaaS and marketing integrations, including heavy Salesforce and HubSpot connectivity — directly comparable to SyncApps' core CRM-to-marketing scope.
• LeadsBridge: iPaaS focused on CRM-to-marketing automation integrations (Salesforce, HubSpot, Mailchimp, Facebook Lead Ads). Closely comparable in customer use cases — particularly Salesforce/Mailchimp sync — and SMB pricing model.
• Celigo: AI-powered iPaaS with strong prebuilt 'integrator.io' templates for CRM (Salesforce), ERP (NetSuite), and marketing tools — directly comparable to SyncApps' prebuilt automation approach, especially for NetSuite-centered workflows.

Broad incumbents

• MuleSoft (Salesforce): Enterprise iPaaS owned by Salesforce offering API-led connectivity and CRM/marketing integrations at scale. Comparable in product category but positioned upmarket with much higher pricing and Salesforce ownership.
• Boomi (now part of Salesforce): Established iPaaS recently acquired by Salesforce, providing cloud-based integration for CRM, ERP, and marketing platforms. Directly comparable technology category at a much larger enterprise scale.
• PieSync (acquired by HubSpot): Originally a direct SyncApps-style CRM-to-marketing bidirectional sync tool, now part of HubSpot's operations hub. Directly comparable historically to SyncApps' CRM-sync core product.

Emerging players

• Merge: Unified-API iPaaS focused on CRM, HR, and marketing integrations for B2B SaaS companies. Comparable in the customer-facing integration category, particularly CRM and marketing automation sync, though positioned as a developer-first API product.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/cazoomi
• YouTubeyoutube.com/user/Cazoomi
• Facebookfacebook.com/cazoomi
• LinkedInlinkedin.com/company/cazoomi

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SyncApps by Cazoomi