What OCTA Properties does

OCTA Properties L.L.C. is a Dubai-based real estate brokerage and sales marketing firm that operates as the exclusive authorized representative for branded residential developments in the UAE. Founded in 2021, the company represents an extensive portfolio of globally recognized luxury and hospitality brands — including W Hotels, Marriott, Hilton, St. Regis, Rove Hotels, Pagani, Elie Saab, Missoni, Franck Muller, and Mouawad — across more than 35 active and pipeline projects spanning Dubai Islands, Downtown Dubai, Business Bay, Dubai Creek, Meydan, Motor City, Dubai Hills, Jumeirah Village Circle, and Al Marjan Island. The firm functions as an intermediary between global brands and third-party property developers (such as Global Partners Ltd, Tomorrow World Real Estate Development, Dar Al Arkan, London Gate, Durar Group, and Union Properties), generating revenue through transaction-based commissions on unit sales with no recurring component.

The company distributes its portfolio through a hybrid direct-sales and channel-partner model anchored by a broker network of over 1,600 brokerage firms and 15,000 individual real estate brokers, supplemented by physical sales centres, a corporate website with project showcases, a dedicated broker registration portal, and earned media coverage. According to the company's homepage, OCTA Properties has recorded AED 11 billion in cumulative sales volume, 4,000+ units sold, 2,200+ units in active pipeline, and claims 20 years of Dubai property expertise — likely attributable to its founder Fawaz Sous and senior leadership rather than the legal entity itself, which was established in 2021. There is no evidence of proprietary technology, AI/ML capabilities, patents, or owned data assets; the company's core capability is sales execution, brand licensing relationships, and broker network coordination.

Commercially, OCTA Properties is a private LLC domiciled in Dubai with no disclosed funding rounds, institutional backers, or parent company. It targets high-net-worth and ultra-high-net-worth individual buyers, property investors, and a downstream ecosystem of 15,000 brokers, while its enterprise customers (the supply side) consist of a concentrated set of regional developers launching branded projects in Dubai's luxury segment. Headcount is reported at 100+ employees, with operations headquartered at Dubai Hills Business Park.

Name

OCTA Properties

Legal name

OCTA Properties L.L.C.

Website

https://octaproperties.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

101–250 employees

Short description

OCTA Properties is a Dubai-based real estate brokerage and exclusive authorized representative for branded residences from global hospitality and luxury fashion brands (Marriott, W Hotels, Hilton, Elie Saab, Missoni, Pagani, Franck Muller, Mouawad), serving HNW/UHNW buyers and investors through a network of 1,600+ brokerage firms and 15,000 brokers.

Ownership category

akta.pro rank

Product category

Branded Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Real Estate Buyer Representation (FSAEAJAG)

akta.pro secondary industry

Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)

Keywords

• Branded residential sales
• Real estate brokerage
• Luxury property marketing
• Developer sales partner
• Off-plan property sales

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure, Technology or R&D

Revenue model

1. Sales and Marketing Commissions: OCTA Properties earns commissions on the sale of residential and commercial units across its portfolio of developer partner projects. As the official sales and marketing partner for branded residential developments across Dubai, the company transacts high-value property deals with buyers ranging from individual investors to high-net-worth purchasers. Revenue is generated per transaction with no fixed recurring component.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

OCTA Properties is a Dubai-based real estate brokerage and sales marketing firm that serves as the exclusive authorized representative for branded residential and commercial property projects developed by third-party developers. The company sells branded residences from luxury hospitality and fashion brands (W Hotels, Marriott, Hilton, St. Regis, Pagani, Elie Saab, Missoni, Franck Muller, Mouawad, Rove) to high-net-worth individuals and investors through direct sales operations and a network of 1600 brokerage firms and 15000 brokers across the UAE. Revenue is generated through transaction-based commissions on each unit sold, with pricing set per unit by the underlying developer.

Product overview

OCTA Properties is a Dubai-based real estate sales and marketing partner representing branded residences and residential developments. The company serves as exclusive authorized representative for international hospitality brands including W Hotels (W Residences Dubai), Marriott International (Marriott Residences), Rove Hotels (Rove Home), and luxury fashion houses Elie Saab, Missoni, Pagani, Franck Muller, Mouawad, and St. Regis and Hilton. The portfolio encompasses over 35 branded residential and commercial projects across Dubai locations including Dubai Islands, Downtown, Business Bay, Meydan, Motor City, Jumeirah Village Circle, Dubai Hills, Ras Al Khaimah, and Al Marjan Island. OCTA Properties facilitates partnerships between global hospitality and luxury brands with property developers such as Global Partners Ltd, Tomorrow World Real Estate Development, Dar Al Arkan, London Gate, Durar Group, and Union Properties. The projects range from AED 8 billion+ development pipelines to individual branded residences, covering segments from luxury villas and apartments to commercial offices.

Differentiator

Problem solved

Functional benefit

Brands

• OCTA Isle: OCTA Development's first signature project on Dubai Islands featuring bold lines and sharp curves.
• Rove Home
• Rove Home Marasi Drive
• Rove Home Meydan Horizon
• W Residences Dubai
• Marriott Residences Dubai Business Bay
• Pagani Dar Al Arkan Tower
• Elie Saab Branded Residences
• Missoni Interiors Projects
• Franck Muller Vanguard
• Mouawad Branded Residences

Products and services

• W Residences Dubai Luxury branded residences by W Hotels located in Downtown Dubai, featuring stylish contemporary interiors and proximity to the Burj Khalifa and Dubai Mall.
• Rove Home Downtown Rove Hotels' first-ever residential project in Dubai featuring inspiring design, vibrant art installations, fully furnished apartments, and life-enhancing amenities.
• Rove Home Marasi Drive Urban living residences at Marasi Drive, Business Bay, offering 50+ amenities across 3 dedicated zones, floating podium level, sky garden, and rooftop.
• Rove Home Meydan Horizon Modern residential development at Meydan Horizon featuring sleek designs and over 25 amenities including outdoor cinema, co-working space, and swimming pool.
• Marriott Residences Dubai Business Bay Luxury residences by Marriott International at Business Bay featuring high-end finishes and amenities including café bar, gym, pool deck, and conference facilities.
• Marriott Westin and Renaissance Branded Residences at Dubai Creek Two branded residential projects at Dubai Creek developed by Global Partners Ltd in collaboration with Marriott International, featuring Westin and Renaissance branded residences as Marriott's first Westin and Renaissance branded residences in the UAE.
• Pagani Dar Al Arkan Tower First-ever Pagani branded residences featuring 19 floors of residential masterpieces with dynamic architectural design including suspended sphere and geometric perfection.
• Urban Oasis by Missoni 38-story residential tower on Dubai Canal with Missoni interiors, presenting views of the city and canal, located near premium lifestyle destinations.
• Moonstone Interiors by Missoni Residential development with Missoni-branded interiors featuring moonlit infinity pools, starry night ambiance, and luxury amenities including indoor gym, spa, and sunset infinity pool.
• OCTA Isle Interiors by Missoni OCTA Development's first signature project on Dubai Islands featuring bold lines and sharp curves with Missoni interior design.
• Trio Isle Interiors by Missoni Three stunning buildings on Al Marjan Island featuring world-class Missoni design and three levels of amenities including beach, pool, and garden experiences.
• Elie Saab Edition Jasmine Lane Luxury residential project in Jumeirah Golf Estates developed by Durar Group, featuring Elie Saab branded interiors and premium amenities.
• Elie Saab À VIE at The Fields Branded residences at The Fields community in Meydan District 11, featuring Elie Saab design in a gated community setting near Downtown Dubai.
• ELIE SAAB ESTATE Luxury residential estate strategically located near Downtown Dubai and Meydan Racecourse, offering premium living with Elie Saab branding.
• La Mer By Elie Saab Three distinctive branded towers on Al Marjan Island featuring Elie Saab design, panoramic Gulf waters views, and bespoke lifestyle amenities.
• Franck Muller Vanguard by London Gate Avant-garde designed residences in Dubai Marina combining bold vision with luxury, featuring executive coworking lounge, Franck Muller lounge, steam, sauna, and jacuzzi.
• Franck Muller Yachting by London Gate Luxury waterfront residences in Dubai Maritime City extending Franck Muller's watchmaking philosophy into exclusive living spaces.
• J ONE TOWER A Architectural masterpiece of 257 apartments overlooking Dubai Water Canal, inspired by Emirates pearls, developed by RKM DURAR Properties.
• Flora Bay Waterfront residential development on Dubai Islands featuring shoreline access, landscaped greens, wellness clubs, pools, and social spaces with beach reachable in minutes.
• Dubai Creek Gardens Future masterplanned district by Dubai Creek, part of a landmark residential development with green spaces and wellness-focused design.
• Golf Terrace Residences Residential development in Dubai Production City with G+2P+7+R configuration, balancing urban connectivity with open green surroundings.
• Flora Isle Beachfront Residences Beachfront living on Dubai Islands blending pristine coastal beauty with wellness spaces and vibrant community hubs.
• Flora Shore Beachside Residences 14-storey residential development on Dubai Islands featuring luxury residences with premium amenities and elite coastal lifestyle.
• Senses at The Fields Holistic lifestyle residences within The Fields master gated community in Meydan, integrating work, life, and play with comprehensive amenities.
• The Golf Residence Fortimo Luxury tower at Dubai Hills overlooking stunning golf course and lush green park with breathtaking views and premium amenities.
• Sky Hills Residences Fully furnished residences in Dubai Science Park featuring distinctive fusion of convenience, luxury, and inspiring views with amenities including sauna, steam, and lazy river.
• Socio Purpose-built co-living residence in Dubai Hills offering private residences opening onto shared world-class amenities including convenience store, outdoor pool, and coworking area.
• Takaya by Union Properties Mixed development of 744 apartments, 39 townhouses, and 5 villas in Motor City with three modern towers, retail shops, and abundant luxury amenities.
• ONDA by KASCO Coastal-inspired residential development with extensive wellness amenities including indoor pool, coworking space, spa, infinity pool, and yoga area.
• ASAK 11 Modern development with 105 units including studios, 1BR, 2BR apartments, and retail spaces featuring sleek design, glass windows, and eco-friendly environment.
• SOLA Residences Family-focused residences at Wasl Gate offering spacious homes with premium amenities in a peaceful yet connected lifestyle setting.
• Mi CASA Residential development in Jumeirah Village Circle featuring light-filled façade, smooth neutral tones, clean lines, and thoughtful balconies with expansive windows.
• Lilian Residences Residential development in Dubai South master development featuring abundant green spaces and focus on holistic well-being.
• DG1 First tower designed by DarGlobal introducing luxury brands into living spaces, featuring garden, podium pool, and yoga studio amenities.
• Capital One Luxury Category A office space in Motor City featuring futuristic floating concept design with Layering and Coherence principles.
• Capital One JVC Premium office space in Jumeirah Village Circle building on Capital One Motor City success with futuristic concept design.
• Burj Capital Business Bay Premium exclusive office spaces in Business Bay featuring architectural elegance, top-tier finishes, and world-class amenities including fitness zone, coworking, and pool deck.
• Broker Registration and Channel Programme Self-serve broker registration portal and channel programme enabling brokerage firms and individual real estate brokers across the UAE to register, access training, events, marketing materials, and participate in transactions across OCTA Properties' branded residential project portfolio.
• Elie Saab VIE at The Fields Elegant residences at The Fields community featuring Elie Saab branding and refined living spaces.

Quantifiable outcome

• 11 BN AED in cumulative sales achieved
• +3 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

21 partnerships are on record, tiered core and major.

• Global Partners LtdcoreStrategic or Co-development Partner · 25 March 2026Global Partners Ltd, through its second flagship real estate fund, partnered with Marriott International to develop two branded residential projects at Dubai Creek (Westin and Renaissance branded residences). OCTA Properties serves as the official sales and marketing partner. The collaboration marks Marriott's first Westin and Renaissance branded residences in the UAE, forming part of a broader masterplan integrating living, working, and leisure with wellness facilities and connectivity to future transport links including the Etihad Rail.
• Tomorrow World Real Estate DevelopmentcoreStrategic or Co-development Partner · 15 January 2026Tomorrow World Real Estate Development and OCTA Properties signed a strategic partnership to develop residential and commercial destinations across Dubai. The collaboration launches with a prime waterfront project on Dubai Islands featuring approximately 132 branded units. Tomorrow World holds 10 fully owned plots with a development pipeline exceeding AED 8 billion in projected gross development value.
• Calgary PropertiescoreStrategic or Co-development Partner · 15 October 2025Calgary Properties co-launched Flora Shore Beachside Residences, a 14-storey residential development on Dubai Islands, alongside Flora Realty and OCTA Properties. The project is set for handover in Q3 2027 and offers an elite coastal lifestyle.
• Flora RealtycoreStrategic or Co-development Partner · 15 October 2025Flora Realty co-launched Flora Shore Beachside Residences, a 14-storey residential development on Dubai Islands, alongside Calgary Properties and OCTA Properties. The project is set for handover in Q3 2027.
• Marriott InternationalcoreChannel Partner/ Reseller/ DistributorOCTA Properties holds exclusive authorized representative status for Marriott-branded residential projects in Dubai, including Marriott Residences Dubai Business Bay, W Residences Dubai – Downtown, and Westin and Renaissance branded residences at Dubai Creek. The partnership extends Marriott's hospitality brand excellence into branded residences.
• W Hotels (Marriott International)coreChannel Partner/ Reseller/ DistributorOCTA Properties is the Exclusive Authorized Representative of W Residences Dubai – Downtown, positioning the company as the primary sales and marketing channel for W-branded residences in Dubai's Downtown district near the Burj Khalifa.
• Rove HotelscoreChannel Partner/ Reseller/ DistributorOCTA Properties serves as the exclusive sales partner for Rove Home branded residences in Dubai, including Rove Home Downtown (the brand's first-ever residential project), Rove Home Marasi Drive in Business Bay, and Rove Home Meydan Horizon.
• Pagani (Dar Al Arkan)coreChannel Partner/ Reseller/ DistributorOCTA Properties is the Exclusive Authorized Representative of Pagani Dar Al Arkan Tower — Pagani's first-ever residential project, featuring 19 floors of residential units with a distinctive geometric design and suspended sphere architecture.
• Elie SaabcoreChannel Partner/ Reseller/ DistributorOCTA Properties represents multiple Elie Saab branded residential projects including ELIE SAAB ESTATE near Meydan Racecourse, Elie Saab À VIE at The Fields, Elie Saab Edition Jasmine Lane in Jumeirah Golf Estates, and La Mer By Elie Saab on Al Marjan Island.
• MissonicoreChannel Partner/ Reseller/ DistributorOCTA Properties represents Missoni-branded projects including Moonstone Interiors by Missoni in Ras Al-Khaimah, Urban Oasis by Missoni on Dubai Canal, Trio Isle Interiors by Missoni on Al Marjan Island, and OCTA Isle Interiors by Missoni.
• Franck MullercoreChannel Partner/ Reseller/ DistributorOCTA Properties represents Franck Muller Vanguard by London Gate in Dubai Marina and Franck Muller Yachting by London Gate in Dubai Maritime City, extending the luxury watch brand into branded residences.
• MouawadcoreChannel Partner/ Reseller/ DistributorOCTA Properties represents Mouawad as a luxury brand partner for residential projects in Dubai. Mouawad is a century-old jewellery house known for exceptional craftsmanship and artistic mastery.
• HiltoncoreChannel Partner/ Reseller/ DistributorOCTA Properties is partnered with Hilton for branded residential projects, extending the global hospitality icon's brand into residential living spaces in Dubai.
• St. RegiscoreChannel Partner/ Reseller/ DistributorOCTA Properties represents St. Regis branded residences, extending the century-old luxury hotel brand's tradition of elegance and impeccable service into residential offerings.
• Dar Al ArkanmajorStrategic or Co-development PartnerDar Al Arkan is a major developer partner for multiple OCTA Properties projects, including Pagani Dar Al Arkan Tower, Urban Oasis by Missoni, and other branded residential developments.
• London GatemajorStrategic or Co-development PartnerLondon Gate is the developer partner for Franck Muller Vanguard and Franck Muller Yachting branded residential projects in Dubai, represented exclusively by OCTA Properties.
• KASCOmajorStrategic or Co-development PartnerKASCO developed ONDA by KASCO, a branded residential project on Al Marjan Island represented by OCTA Properties.
• Union PropertiesmajorStrategic or Co-development PartnerUnion Properties developed TAKAYA by Union Properties, a mixed-use project in Motor City with 744 apartments, 39 townhouses, and 5 villas, represented by OCTA Properties.
• Durar GroupmajorStrategic or Co-development PartnerDurar Group developed Elie Saab Edition Jasmine Lane in Jumeirah Golf Estates, represented by OCTA Properties.
• RKM DURAR PropertiesmajorStrategic or Co-development PartnerRKM DURAR Properties developed J ONE TOWER A in Business Bay, a 257-unit residential tower overlooking the Dubai Water Canal, represented by OCTA Properties.
• DarGlobalmajorStrategic or Co-development PartnerDarGlobal developed DG1, the first branded tower designed by DarGlobal, positioned among the first to introduce luxury brands into living spaces in Dubai.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Driven Properties: Full-service Dubai brokerage focused on off-plan sales, secondary market, and property management with a sizable agent network. Directly comparable to OCTA in serving HNW and investor buyers for branded and off-plan residential stock.
• Luxhabitat Sotheby's International Realty: Dubai-focused luxury real estate brokerage affiliated with Sotheby's International Realty. Directly comparable to OCTA in the branded-residence, HNW buyer segment with similar project-marketing and exclusive-mandate dynamics.
• Espace Real Estate: Dubai boutique real estate brokerage active in luxury primary and secondary sales. Competes with OCTA in the high-end, branded-residence buyer segment and for selective developer mandates.
• Haus & Haus: Dubai real estate brokerage with offices in key freehold zones, active in both off-plan sales and secondary market. Competes with OCTA for HNW buyers and developer off-plan mandates in Dubai and the wider UAE.
• Metropolitan Group: Dubai-based real estate brokerage covering sales, leasing, and property management across primary and secondary markets. A direct peer to OCTA in competing for developer mandates and end-buyer distribution.
• Allsopp & Allsopp: Dubai-headquartered real estate brokerage with strong primary and secondary market presence across residential and commercial segments. Competes with OCTA for off-plan developer mandates and end-buyer distribution via a multi-office broker network.
• Provident Estate: Dubai real estate brokerage with significant off-plan primary-sales capability and international investor reach. Comparable to OCTA in targeting HNW and international buyers of Dubai branded residential projects.
• Better Homes: One of Dubai's largest real estate brokerages, active across residential sales and leasing with a sizable broker network. Directly competes with OCTA for developer mandates and HNW buyer relationships across Dubai freehold zones.
• fam Properties: Dubai-based real estate brokerage with a large agent network and strong off-plan sales capability. Competes with OCTA in the same primary-sales and HNW-investor segments across Dubai's branded residence projects.

Broad incumbents

• DAMAC Properties: Major Dubai-listed developer that also operates its own in-house sales force for branded residences (e.g., DAMAC Hills, Cavalli, de GRISOGONO). A broader incumbent that competes with OCTA both as a developer with captive sales and as a self-distributing alternative for third-party developers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/octa-properties-l-l-c

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OCTA Properties