Olympic

What Olympic does

Olympic Limited is a UK-based, privately held software company (registered in England & Wales, Company Number 03042779) that develops add-ins, extensions, and development services exclusively for MindManager, the mind-mapping and project management software now owned by Corel. Founded in 2001 and operating from Christchurch, the company has built a 20+ year track record of extending MindManager's Windows Desktop functionality, anchored by its flagship MAP (Mapping Action Pack) add-in, which delivers 50+ additional functions across navigation, exports, linking, math, map tools, icons, and topic actions. Olympic has expanded its portfolio with task management tools (Task-Q, Task4Maps), a Microsoft Word export add-in (WordX), and Visual Project Maps — a project management framework built on the UK PRINCE2 method.

The company's strategic centerpiece is App Studio, a proprietary no-code platform launched in 2022 (co-developed with Nick Duffill of Harport Consulting) that allows users to create custom MindManager menus, ribbon buttons, and macro connections using MindManager Maps as the development environment, without requiring MindManager API knowledge. This positions Olympic as a platform enabler within the MindManager ecosystem rather than solely an add-in vendor. In 2024, Olympic extended further into MindManager's newer Apps ecosystem with the MindManager Apps Personal Developer tier.

Olympic operates a direct-to-consumer go-to-market model, selling one-time perpetual licenses through its own e-commerce website with PayPal processing, electronic delivery, and 14-30 day free trials. Pricing ranges from £35-£69 for individual add-ins, £79-£499 for App Studio tiers (Personal, Corporate, Consultant), and £99-£189 for bundles, with volume discounts available for 5+ license orders via phone. The customer base spans business users of MindManager (project planning, process mapping, knowledge management) and power users seeking customization, with testimonials drawn from a long tail of individual professionals, consultants, and small organizations rather than enterprise anchor accounts. The company has no disclosed external funding and operates with a small team.

Name

Olympic

Legal name

Olympic Limited

Website

https://olympic-limited.co.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Olympic Limited is a UK-based software company that develops add-ins, extensions, and a no-code App Studio platform exclusively for MindManager mind-mapping software, serving business users and power users globally through direct e-commerce perpetual licenses.

Ownership category

akta.pro rank

Headquarters

HQ city

Christchurch

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software License Sales: One-time perpetual license sales for MindManager add-ins. Single user licenses and multiple license options available. Licenses delivered via email with license keys to unlock trial downloads.
2. Upgrade/Migration Licenses: Paid upgrades for existing users when new MindManager versions are released. Free upgrades offered for licenses purchased after certain dates (e.g., after September 30th 2023 for MindManager 2024 compatibility). Standard upgrades available for older license holders.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Olympic Limited develops and sells Windows Desktop add-ins and extensions for MindManager mind mapping and project management software. Its portfolio includes the flagship MAP (Mapping Action Pack) with 50+ functions, task management tools (Task4Maps, Task-Q), WordX for Microsoft Word export, the no-code App Studio customization platform, and Visual Project Maps built on the UK PRINCE2 framework. Products are sold as perpetual licenses through Olympic's own e-commerce website with electronic delivery and free trials.

Product overview

Olympic Limited provides a suite of add-ins and extensions for MindManager (mind mapping software). The product portfolio centers on the flagship MAP (Mapping Action Pack) add-in offering 50+ core functions, complemented by task management tools (Task4Maps, Task-Q), document export solutions (WordX), and a no-code customization platform (App Studio). Products are available as individual licenses or bundled packages. The company focuses exclusively on Windows Desktop versions of MindManager, with add-ins supporting versions from MindManager 14 through MindManager 2025.

Differentiator

Problem solved

Functional benefit

Products and services

• MAP (Mapping Action Pack) Flagship MindManager add-in providing 50+ additional core functions including Navigation, AutoViews, Exports, Show/Hide, Map Actions, Topic Actions, Topic Properties, Linking, Math, Map Tools, and 350+ Images/Icons. Includes Linked Map Roll Up, Topic Count, Set Multi-Dependency, Image Extractor, and Character Map. Designed for business users of MindManager seeking extended productivity capabilities.
• Task4Maps Task management add-in for MindManager Windows Desktop that uses an extended Kanban dashboard layout to help manage tasks using Kanban methods.
• WordX Microsoft Word export add-in for MindManager that enables creation of professional Word documents from mind maps, including template support, style application, and formatting options.
• Task-Q Task management add-in for MindManager that combines with Task4Maps to enhance daily task and project management capabilities.
• App Studio No-code platform for creating MindManager add-ins using MindManager Maps as the development environment. Available in three license tiers: Personal (create and use own apps), Corporate (create apps for users in same email domain), and Consultant (create and share apps freely with anyone). Allows users to create custom menus, ribbon buttons, and macro connections without requiring MindManager API knowledge.
• Visual Project Maps Project management framework built entirely with App Studio for MindManager, based on the UK PRINCE2 method. Provides a flowing solution for small to medium sized projects. Requires a free App Studio license.
• Google Search Plus for MindManager Free add-in integrated into MAP that enables Google search functionality within MindManager, creating map topics for search results with hyperlinks, snippets, and labels.
• QuickPDF for MindManager Free add-in providing direct save as PDF capability to MindManager 2016, offering a fast way to share business maps as PDF documents without needing a separate PDF print driver.
• World Currency Icons for Mindjet MindManager
• All-In-One Bundle Bundle containing MAP, Task-Q, Task4Maps, and WordX at a discounted price (over 30% savings compared to individual purchase). Includes Google Search Plus and Quick PDF within MAP.

Quantifiable outcome

• Over 30% savings with All-In-One Bundle compared to purchasing individual add-ins
• +1 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• Harport Consulting (Nick Duffill)coreStrategic or Co-development Partner · 8 November 2022Long-standing strategic partnership with Nick Duffill of Harport Consulting. Nick developed App Studio and previously created Network Builder, GyroQ, ResultsManager, and contributed to MindManager API documentation. Jointly hosts App Studio webinars and clinics.
• Corel (Mindjet MindManager)coreTechnology or Integration · 8 November 2022Olympic develops add-ins exclusively for MindManager, which is now owned by Corel. Products maintain compatibility with each new MindManager version.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• XMind: XMind is one of the most widely used mind-mapping applications, competing directly with MindManager for the same business and individual user base. Olympic's add-ins address the same use cases that XMind covers natively, making XMind a substitute for the joint Olympic + MindManager proposition.
• Coggle: Coggle is a collaborative mind-mapping tool popular with teams and individuals for visual thinking and planning. Its free/freemium positioning competes with the lower end of the MindManager add-in value chain that Olympic serves.
• MindMeister: MindMeister is a leading cloud-based mind-mapping platform serving business users for brainstorming, project planning, and knowledge management — the same core use cases Olympic's MindManager add-ins serve. It is part of Meister's broader productivity suite.
• TheBrain: TheBrain is a long-standing mind-mapping and knowledge-management application for individuals and professionals. Like Olympic's product family, it targets power users who need richer linking, navigation, and topic management than free tools offer.
• Ayoa: Ayoa (formerly iMindMap, by OpenGenius) is a mind-mapping and visual productivity application directly competing with MindManager. Olympic's MAP and App Studio compete for the same pool of users seeking advanced functionality beyond base mind-mapping.
• Mindomo: Mindomo is a cross-platform mind-mapping application used in education and business. It targets the same brainstorming and project planning use cases that Olympic's Task4Maps, Task-Q, and Visual Project Maps serve within MindManager.

Broad incumbents

• Miro: Miro is the leading visual collaboration platform used for mapping, diagramming, and workshops. It competes for the same organizational budget and user mindshare that Olympic and MindManager jointly serve, especially in team-based planning and project workflows.
• Microsoft Visio: Microsoft Visio is the enterprise incumbent for diagramming and visual mapping, now tightly integrated with the Microsoft 365 ecosystem. It overlaps with the business mapping, process documentation, and export-to-Word use cases that Olympic's MAP and WordX address within MindManager.
• Lucidchart: Lucidchart is a visual diagramming and productivity platform with mind-mapping and process-mapping capabilities. It overlaps with Olympic's MindManager add-in use cases for business diagramming, document generation, and workflow visualization.
• MindManager (Corel): MindManager, owned by Corel, is the host platform on which Olympic's entire product line is built. It is the closest broad incumbent — overlapping with Olympic's value proposition (advanced mapping, task management, exports) as part of its native feature set rather than via add-ins.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/nigelgoult
• Facebookfacebook.com/OlympicLimited
• LinkedInlinkedin.com/company/olympic-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Olympic