RIALTO
Rialto is a Belgian vertical SaaS platform that automates sales, marketing, and broker collaboration for flexible workspace operators, coworking providers, landlords, and CRE brokers, with live inventory sync to property management systems and a network of 500+ commercial agents.
- Company typePrivate
- Founded2015
- HeadquartersGhent, Belgium
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What RIALTO does
Rialto (legally operated as Narick Enterprises BV, a Belgian private limited company registered in Oostkamp, Belgium) is a vertical SaaS platform purpose-built for the flexible workspace and coworking industry. Founded in 2015, the platform automates sales and marketing workflows for workspace operators, landlords, commercial real estate agents, and online brokers, addressing manual processes around inventory management, flyer generation, broker coordination, proposal creation, and pipeline tracking. The product is delivered as a cloud-based application hosted on Heroku (Salesforce) infrastructure with a Compose (IBM) database, exposing a public REST API for live inventory data exchange with property management systems such as OfficeRnD, Nexudus, and Essensys, and a Zapier app for connection to 1,000+ third-party platforms.
The platform consists of seven integrated modules: Marketing Automation and Sales Automation as the core offerings, supplemented by the Rialto Broker Pool (a network of 500+ commercial agents), Workspace Proposals (interactive proposal generation with embedded floorplans and terms), Acquisition Pipeline (for real estate teams evaluating new sites), Leasing Activity Report (portfolio-level reporting for asset managers), and Live Workspace Availability Technology (a REST API for real-time inventory data). The system serves over 1,500 users across primary markets in Belgium, the Netherlands, Luxembourg, and the United Kingdom, with growing usage in markets such as Singapore and Japan.
Rialto monetizes through tiered annual SaaS subscriptions (Sales, Marketing, and Growth plans) priced per user and per location, with a 14-day self-serve free trial that requires no credit card. Go-to-market is product-led and self-serve, supplemented by integration partnerships with property management system vendors and presence on the Zapier marketplace. The company is founder-led by Nicolas Kint, operates with a small team (1–10 employees), and is bootstrapped apart from an early seed round of approximately $45,000 raised in 2015 via Seedrs.
RIALTO firmographics
Firmographics- Name
- RIALTO
- Legal name
- Narick Enterprises BV
- Website
- https://getrialto.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Rialto is a Belgian vertical SaaS platform that automates sales, marketing, and broker collaboration for flexible workspace operators, coworking providers, landlords, and CRE brokers, with live inventory sync to property management systems and a network of 500+ commercial agents.
- Ownership category
- akta.pro rank
RIALTO industry classification
Industry- Product category
- Flexible workspace sales and marketing software
- NAICS
- Custom Computer Programming Services (541511)
- akta.pro primary industry
- Corporate Retirement Plan Advisory RIAs (ERISA 401(k)/403(b)) (FSAAACAF)
Keywords
Where RIALTO is headquartered
LocationHeadquarters
- HQ city
- Ghent
- HQ country
- Belgium
- HQ region
- Europe
Offices1 record
Markets served
RIALTO business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Subscription SaaS: Tiered subscription model with three plans (Sales, Marketing, Growth) billed annually or monthly. Pricing is calculated based on plan type, number of users, and number of locations on the account. Free 14-day trial available with no credit card required.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Sales Automation Plan |
| Subscription | Annual | Marketing Automation Plan |
| Subscription | Annual | Growth Plan (Most Popular) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
RIALTO product offering
Product offeringCore offering
RIALTO provides a SaaS sales and marketing automation platform that helps flexible workspace operators, coworking operators, and landlords sell offices, meeting rooms, and desks. It bundles live availability displays, a broker network of 500+ commercial agents, day passes, virtual tours, instant booking, a sales CRM, and a set of integrations with workspace management systems to convert inbound interest into booked workspace.
Product overview
Rialto is a unified sales and marketing automation platform for workspace operators, landlords, real estate agents, and online brokers in the flexible workspace and coworking industry. The platform consists of seven integrated modules: Marketing Automation and Sales Automation as the core products, supplemented by the Broker Pool (a network of 500+ commercial agents), Workspace Proposals (interactive proposal generation), Acquisition Pipeline (for real estate acquisition teams), Leasing Activity Report (reporting and tracking), and Live Workspace Availability Technology (API for real-time inventory data). These modules can be used together as an integrated suite or independently, with the Growth plan bundling Sales and Marketing features plus proposal capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Rialto.live (Live Availability) A live availability module that lets operators expose real-time office, meeting room, and desk inventory directly on their website so prospects can see what is available without contacting sales.
- Rialto Broker Pool A network of 500+ vetted commercial real estate brokers that operators can tap into to expand the sales reach of their workspace inventory.
- Rialto Day Pass A day-pass booking system that lets operators sell single-day access to their workspace to walk-in or online customers.
- Rialto Tour A virtual tour scheduling tool that lets prospects book a video or in-person tour of an operator's workspace directly online.
- Rialto Instant Book An instant booking feature that lets prospects reserve a workspace, meeting room, or office online without waiting for a sales callback.
- Rialto Sales A built-in sales CRM tailored to workspace operators, capturing and tracking every lead from first contact through to a signed deal.
- Rialto Connect An integration layer (REST API plus pre-built connectors) that links Rialto with workspace management platforms such as OfficeRnD, Nexudus, and Essensys, as well as workflow tools like Zapier, Calendly, and Mailchimp.
Companies that use RIALTO
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
RIALTO technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Feature7 records
RIALTO partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- ZapiercoreZapier integration enables Rialto to synchronize deals and contacts with over 1000+ platforms including CRMs, email tools, and productivity software. The Rialto Zapier app supports triggers and actions for deal management, tenant contacts, and viewing scheduling.
- OfficeRnDcoreLive inventory sync integration between OfficeRnD and Rialto automatically identifies idle inventory. Locations are created on Rialto, inventory syncs in real-time, available units get listed on-market, and flyers/proposals auto-generate for broker sharing.
- Compose (IBM)coreDatabase hosting infrastructure provider. Compose holds ISO and SOC certifications. Provides daily backups and weekly/monthly retention for Rialto's customer data.
- Heroku (Salesforce)coreServer hosting infrastructure provider. Heroku undergoes recurring assessments for ISO, SOC, PCI, FISMA, and Sarbanes-Oxley compliance. Provides vulnerability reporting, security assessments, penetration testing, and disaster recovery.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
RIALTO competitors and assessment
Company assessmentDirect peers
- OfficeRnD: OfficeRnD is a leading coworking and flex workspace management platform with its own CRM, pipeline, and broker tools. It directly competes with Rialto in sales automation while also being a key integration partner, creating both collaboration and overlap.
- Re:Member: Re:Member is a CRM built specifically for coworking and flex workspace operators with lead, tour, and deal management. It is a direct competitor to Rialto's Sales Automation suite in the same niche.
- Wisp: Wisp is a coworking management platform offering CRM, lead management, and tour scheduling for workspace operators. It targets the same flex workspace customer base as Rialto with comparable sales pipeline features.
- Nexudus: Nexudus is a coworking and flex workspace management platform offering member management, billing, and CRM capabilities. It overlaps with Rialto's value proposition to operators while also serving as a distribution channel through its Zapier integration with Rialto.
- Essensys: Essensys provides member management and operations software for flex workspace operators, including CRM-like functionality. It competes with Rialto in automating sales and member workflows while also integrating via Zapier for member creation.
- Liquidspace: Liquidspace is an online marketplace and broker platform for flexible workspace, overlapping directly with Rialto's Broker Pool and online broker use cases. Both connect workspace demand with live inventory from operators.
- Hubble: Hubble is a UK-based flexible office marketplace and broker platform. It overlaps with Rialto's broker network value proposition for matching workspace demand with operator inventory in Europe.
Broad incumbents
- AppFolio: AppFolio provides cloud-based property management software including CRM-like lead management for residential and commercial portfolios. It competes at the edges of Rialto's landlord customer base with a much broader portfolio.
- Yardi: Yardi is a major commercial real estate software incumbent offering broad property management, leasing, and CRM solutions. It competes broadly with Rialto at enterprise accounts but lacks Rialto's vertical specialization in flex workspace.
- VTS: VTS is a leading commercial real estate leasing and asset management platform serving large landlords and brokers. It overlaps with Rialto's CRM and broker collaboration use cases as part of a broader enterprise offering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
RIALTO social profiles
Digital presenceRIALTO compliance and trust
Trust signalCompliance6 records
RIALTO financial estimates
Financial estimateRevenue estimate
Valuation estimate
RIALTO leadership team
Management profileNumber of profiles
Profiles1 record
RIALTO funding detail
Funding detailFunding overview
Funding rounds1 record
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RIALTO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RIALTO
What does RIALTO do?
RIALTO provides a SaaS sales and marketing automation platform that helps flexible workspace operators, coworking operators, and landlords sell offices, meeting rooms, and desks. It bundles live availability displays, a broker network of 500+ commercial agents, day passes, virtual tours, instant booking, a sales CRM, and a set of integrations with workspace management systems to convert inbound interest into booked workspace.
Is RIALTO a public or private company?
RIALTO is a private company. It is classified as venture growth investor backed and is currently operating.
When was RIALTO founded?
RIALTO was founded in 2015. It employs 1 to 10 people.
Where is RIALTO based?
RIALTO is headquartered in Ghent, Belgium, in the Europe region.
How does RIALTO make money?
One revenue line is on record: subscription SaaS.
Who are RIALTO's main competitors?
Direct peers on record are OfficeRnD, Re:Member, Wisp, Nexudus, Essensys, Liquidspace and Hubble. Broad incumbents are AppFolio, Yardi and VTS.
Does RIALTO have an API?
Yes. Rialto offers a public REST API that enables commercial agents and online brokers to connect to leading flex workspace management systems. The API provides access to live inventory data and accurate pricing, allows booking tours, introducing clients, and tracking commission. The API documentation is available at rialto.docs.apiary.io. Additionally, Rialto provides a Property Management API for automating administration, managing members, billing, and bookings on dedicated platforms. Developer documentation is at rialto.docs.apiary.io.
What industry is RIALTO in?
RIALTO's product category is Flexible workspace sales and marketing software. Its primary akta.pro industry code is FSAAACAF, Corporate Retirement Plan Advisory RIAs (ERISA 401(k)/403(b)). Its NAICS code is 541511.