DigitalBeef
DigitalBeef (701x Inc.) builds satellite-connected GPS ear tags, water monitors, and livestock management software for beef cattle ranchers and breed associations, serving more than 10,000 ranches across the United States and Canada.
- Company typePrivate
- Founded2018
- HeadquartersSan Antonio, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What DigitalBeef does
701x Inc., doing business as DigitalBeef, 701x, and Autonomous Rancher, is an agricultural technology company founded in 2018 and headquartered at 700 Main Avenue in Fargo, North Dakota. The company builds integrated hardware and software products for beef cattle producers, including the xTpro direct-to-satellite GPS smart ear tag, the xTlite calf ID tag, the xWatSen water monitor, a mobile cattle management application branded as Autonomous Rancher, and the DigitalBeef livestock registry platform. Its technology architecture relies on satellite connectivity (eliminating the requirement for on-property antennas or base stations) and embeds edge AI in the ear tags to establish per-animal behavioral baselines and surface anomalies such as illness, distress, or estrus events.
The company sells to two distinct customer segments: individual cattle ranchers (more than 10,000 ranches deployed across the United States and Canada) and beef breed associations (17 associations served). Revenue is generated through a combination of hardware sales, per-tag and per-cattle subscription tiers (Commercial and Registered plans), and registry software services that are integrated with breed association recordkeeping. The company holds multiple US patents, reported reaching profitability in 2024, and concurrently raised a $10M oversubscribed community-funded Series B that same year, with no venture capital participation. Founder/CEO Kevin Biffert previously built and sold Fargo Automation to Körber Medipak in 2017, bringing industrial automation experience to the ag-tech platform.
DigitalBeef firmographics
Firmographics- Name
- DigitalBeef
- Legal name
- 701x Inc.
- Website
- https://digitalbeef.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- DigitalBeef (701x Inc.) builds satellite-connected GPS ear tags, water monitors, and livestock management software for beef cattle ranchers and breed associations, serving more than 10,000 ranches across the United States and Canada.
- Ownership category
- akta.pro rank
DigitalBeef industry classification
Industry- Product category
- Livestock Management Software
- NAICS
- Support Activities for Animal Production (11521)
- SIC
- Farm Machinery & Equipment (3523), Agricultural Services (700)
- akta.pro primary industry
- Herd Management Software & Identification (RFID, EID, Data Platforms) (AFAAAIAH)
- akta.pro secondary industries
- Livestock Precision Monitoring Software (Herd/Flock Analytics, Health Alerts) (AFAAAFAM), Livestock Identification & Recordkeeping Services (RFID Tagging, Traceability Setup) (AFACAEAH), Veterinary Telemedicine & Virtual Care Platforms (HLAMAMAC)
Keywords
Where DigitalBeef is headquartered
LocationHeadquarters
- HQ city
- San Antonio
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
DigitalBeef business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Supply Chain, Marketing or Sales, Operations
Revenue model
- Hardware Sales - GPS Ear Tags: Sale of xTpro, xTlite GPS ear tags and accessories (AutoTagger, EID Wand, EID Tags, Visual ID Tags) through the company's marketplace. Tags are one-time hardware purchases.
- Software Subscription - Cattle Management App: Annual or monthly subscription for cattle management app with Commercial and Registered plan tiers. The app offers free trial for 30 days.
- Hardware Sales - xWatSen Water Monitor: Remote water tank monitoring system sold at $699 per unit through marketplace.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | xWatSen water monitor device |
| Subscription | Annual | Commercial Plan - Basic herd management |
| Subscription | Annual | Registered Plan - Advanced herd management with breed registry features |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
DigitalBeef product offering
Product offeringCore offering
DigitalBeef (701x Inc.) provides an integrated technology ecosystem for the beef cattle industry combining an on-ranch herd management mobile application (Autonomous Rancher), the DigitalBeef breed association registry platform, satellite-connected GPS ear tags (xTpro), smart ID tags (xTlite), and accessory products such as the xWatSen water monitor, AutoTagger, and EID/visual tags into a single connected system. The offering is sold to both individual cattle producers/ranchers and to breed associations managing pedigree, performance, and member records.
Product overview
DigitalBeef is the livestock registry brand within the 701x integrated cattle management ecosystem. The product portfolio includes the DigitalBeef Livestock Registry (breed association software with EPD reports, DNA integration, and accounting tools), the Cattle Management App (Autonomous Rancher) available in Commercial and Registered tiers, smart ear tags (xTpro GPS tag with satellite connectivity and xTlite Smart ID Tag for calves), the xWatSen remote water monitoring system, and Ranch Tools accessories (AutoTagger, EID Wand, EID Tags, Visual ID Tags). All products are protected by U.S. patents.
Differentiator
Problem solved
Functional benefit
Brands
- xTpro: GPS smart ear tag with direct-to-satellite connectivity delivering real-time data and alerts for out-of-fence events, animal health changes, estrus detection, calving activity, and bull-not-mounting notifications.
- xTlite
- xWatSen
- DigitalOvine
- AutoTagger
- EID Wand
- EID Tags
- Visual ID Tags
Products and services
- DigitalBeef Livestock Registry
Quantifiable outcome
- Return on investment of $1,000 - $2,000 per calf through estrus identification and improved breeding
- +4 more outcomes
Companies that use DigitalBeef
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
DigitalBeef technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature5 records
DigitalBeef partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core.
- American Gelbvieh AssociationcoreBreed association partnership for registry services. American Gelvieh is one of the 17 beef breeds served by DigitalBeef's registry platform, providing pedigree tracing, EPD integration, and DNA data management.
- Canadian Gelbvieh AssociationcoreInternational breed association partnership extending registry services to Canadian cattle producers. Part of 701x's expansion into Canadian market.
- American AkaushicoreBreed association partnership for registry services supporting American Akaushi cattle producers with integrated herd management and registry solutions.
- American Limousin AssociationcoreBreed association partnership providing comprehensive registry software for American Limousin breeders including EPD tracking and performance data management.
- North American Limousin Foundation (NALF)corePrimary registry partner for Limousin cattle in North America, integrating breed registry with herd management tools.
- American Shorthorn AssociationcoreBreed association partnership providing registry services for Shorthorn cattle producers with integrated data management capabilities.
- American Maine-Anjou AssociationcoreBreed association partnership for Maine-Anjou cattle registry services including pedigree tracking and performance records.
- American Chianina AssociationcoreBreed association partnership supporting Chianina cattle producers with integrated registry and herd management solutions.
- Canadian Shorthorn AssociationcoreInternational breed association partnership extending registry services to Canadian Shorthorn producers.
- Dexter Cattle AssociationcoreBreed association partnership providing registry services for Dexter cattle, a smaller beef breed.
- Black Hereford AssociationcoreBreed association partnership for Black Hereford cattle registry services.
- Beefmaster Breeders UnitedcoreBreed association partnership providing registry services for Beefmaster cattle producers.
- Texas Longhorn Association (TLBAA)coreBreed association partnership for Texas Longhorn cattle registry services.
- American Braunvieh AssociationcoreBreed association partnership providing registry services for Braunvieh cattle producers.
- American Brahman Breeders AssociationcoreBreed association partnership for Brahman cattle registry with integrated herd management and performance tracking.
- Belted Galloway SocietycoreBreed association partnership for Belted Galloway cattle registry services.
- Percheron Horse Association of AmericacoreAssociation partnership expanding registry services beyond beef cattle to include Percheron horses.
- Santa Gertrudis Breeders InternationalcoreBreed association partnership providing registry services for Santa Gertrudis cattle.
- American Haflinger RegistrycoreAssociation partnership for Haflinger horse registry services.
- American Shire Horse AssociationcoreAssociation partnership for Shire horse registry services.
- Katahdin Hair Sheep InternationalcoreAssociation partnership expanding into sheep with Katahdin Hair Sheep registry services. DigitalOvine brand serves ovine breeds.
- Suffolk Sheep AssociationcoreAssociation partnership for Suffolk sheep registry services.
- Clydesdale Breeders of the USAcoreAssociation partnership for Clydesdale horse registry services.
Scale indicators6 records
Recent moves9 records
Expansion highlights6 records
DigitalBeef competitors and assessment
Company assessmentDirect peers
- Ceres Tag: Australia-based developer of direct-to-satellite smart cattle ear tags for tracking, health, and biosecurity monitoring. Direct satellite-connectivity competitor to 701x's xTpro, with comparable architecture aimed at remote-pasture beef producers.
- CowManager: Netherlands-based provider of ear-tag-based cattle health, fertility, and location monitoring using proprietary sensors and software. Closely comparable to 701x's xTpro + Autonomous Rancher stack for both dairy and beef operations.
- Allflex Livestock Intelligence (Merck Animal Health): Global market leader in livestock identification and monitoring ear tags, now part of Merck Animal Health. Directly comparable to 701x as it provides EID tags, visual tags, and increasingly connected monitoring solutions to beef and dairy producers worldwide.
- Moocall: Ireland-based agtech company offering calving sensors and broader cattle reproductive monitoring hardware. Comparable to 701x in targeting cow-calf producers with device-driven reproductive and health insights.
- HerdDogg: US-based livestock tracking platform using Bluetooth-enabled ear tags and a mobile app for herd management. Directly comparable to 701x's combination of smart ear tags and herd management software for beef producers.
- AgriWebb: Australia-based livestock and farm management software platform for ranchers. Comparable to 701x's Cattle Management App, with overlapping cattle recordkeeping, breeding, and pasture management functionality.
- CattleMax: Long-standing herd management software for cow-calf and seedstock producers. Directly comparable to 701x's Cattle Management App in feature scope (breeding, records, performance) and target customer segment.
Emerging players
- Vence: US-based livestock technology company offering virtual fencing and GPS-based cattle management. Comparable to 701x in using GPS and movement data to manage cattle in extensive grazing environments.
Broad incumbents
- Afimilk: Israel-based established provider of dairy cow monitoring, milking systems, and herd management software. Comparable as a broader livestock digital platform incumbent, though primarily focused on dairy rather than 701x's beef focus.
- Zoetis: Global animal health leader offering diagnostics, biologics, and increasingly digital livestock monitoring tools. Comparable as a broad incumbent investing in connected cattle health, though not a specialist in beef-only hardware like 701x.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
DigitalBeef social profiles
Digital presenceDigitalBeef financial estimates
Financial estimateRevenue estimate
Valuation estimate
DigitalBeef leadership team
Management profileNumber of profiles
Profiles3 records
DigitalBeef funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DigitalBeef M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DigitalBeef
What does DigitalBeef do?
DigitalBeef (701x Inc.) provides an integrated technology ecosystem for the beef cattle industry combining an on-ranch herd management mobile application (Autonomous Rancher), the DigitalBeef breed association registry platform, satellite-connected GPS ear tags (xTpro), smart ID tags (xTlite), and accessory products such as the xWatSen water monitor, AutoTagger, and EID/visual tags into a single connected system. The offering is sold to both individual cattle producers/ranchers and to breed associations managing pedigree, performance, and member records.
Is DigitalBeef a public or private company?
DigitalBeef is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was DigitalBeef founded?
DigitalBeef was founded in 2018. It employs 1 to 10 people.
Where is DigitalBeef based?
DigitalBeef is headquartered in San Antonio, United States, in the North America region.
How does DigitalBeef make money?
Three revenue lines are on record. Hardware Sales - GPS Ear Tags are the primary driver. The others are software Subscription - Cattle Management App and hardware Sales - xWatSen Water Monitor.
Who are DigitalBeef's main competitors?
Direct peers on record are Ceres Tag, CowManager, Allflex Livestock Intelligence (Merck Animal Health), Moocall, HerdDogg, AgriWebb and CattleMax. Vence is listed as an emerging player. Broad incumbents are Afimilk and Zoetis.
Does DigitalBeef have an API?
No public API is recorded for DigitalBeef.
What industry is DigitalBeef in?
DigitalBeef's product category is Livestock Management Software. Its primary akta.pro industry code is AFAAAIAH, Herd Management Software & Identification (RFID, EID, Data Platforms), with a secondary code of AFAAAFAM, Livestock Precision Monitoring Software (Herd/Flock Analytics, Health Alerts). Its NAICS code is 11521 and its SIC code is 3523.