Engagement Bundle
Engagement Bundle is a digital wellness platform that aggregates eleven senior-living content providers — covering music, fitness, virtual travel, education, brain health, and dementia care — into a customizable subscription bundle sold to senior living communities and, via HomeSight/Vantiva, to seniors aging at home.
- Company typePrivate
- Founded2020
- HeadquartersAustin, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Engagement Bundle does
Engagement Bundle is a privately held U.S. digital wellness platform founded in 2020 during the COVID-19 pandemic by Mark Scher (CEO), Lori Snow (Co-Founder), and Dave Schofman to address social isolation among older adults. The company operates as a curated aggregator rather than an in-house content producer, bundling eleven third-party wellness content providers — Coro Health (music and faith), Spiro100 (fitness), Discover Live (virtual travel), Artfull Enrichment (creativity), Curiosity University (education), MemoryCo/Engaged Senior (cognitive games), Memory Lane TV (dementia programming), Stage Access (performing arts), Total Brain Health (brain training), Senior Tech Connect (digital literacy), and ZinniaTV (dementia-focused video) — into a single customizable app accessible on TV, tablet, or mobile devices, organized around a six-dimensions-of-wellness framework (physical, emotional, social, intellectual, spiritual, environmental).
The underlying technology is a content-aggregation and distribution platform rather than proprietary media production, with integrations to Zoom and WebEx (for live virtual tours), Stripe (payment processing), and the Apple App Store and Google Play (mobile distribution). A flagship integration with HomeSight (a division of Vantiva) announced in February 2026 extends the platform from institutional senior living facilities into seniors' homes through TV-centric Wellness Hub Channels. Pricing is subscription-based at $35-$50 per content module per month with a three-product minimum, and customers purchasing three or more modules receive 50% off regular retail pricing. The GTM is a direct enterprise sales motion targeting senior living community administrators and life-enrichment teams via demo requests, supplemented by content marketing, social media, partnership-driven PR, and channel partnerships with multi-community operators such as NorthStar Communities. Revenue is generated through monthly recurring subscriptions and platform licensing to distribution partners.
Engagement Bundle firmographics
Firmographics- Name
- Engagement Bundle
- Legal name
- Engagement Bundle, LLC
- Website
- https://engagementbundle.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Engagement Bundle is a digital wellness platform that aggregates eleven senior-living content providers — covering music, fitness, virtual travel, education, brain health, and dementia care — into a customizable subscription bundle sold to senior living communities and, via HomeSight/Vantiva, to seniors aging at home.
- Ownership category
- akta.pro rank
Engagement Bundle industry classification
Industry- Product category
- Senior Living Engagement Software
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Dementia Companion & Engagement Care (HSABAEAA)
- akta.pro secondary industry
- Topic/Interest-Based Content Discovery Apps (MPACAKAB)
Keywords
Where Engagement Bundle is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Engagement Bundle business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D
Revenue model
- Subscription-Based Content Bundles: Senior living communities pay a monthly subscription to access bundled content from multiple partner providers. Pricing is structured with discounts for bundling more products (50% off regular retail pricing when purchasing 3+ products). Each content category has individual pricing.
- Platform Licensing to Partners: Licensing the Engagement Bundle platform and integration capabilities to partners like HomeSight to extend content distribution to seniors aging at home.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Music - Coro Health |
| Subscription | Monthly | Creativity - Artfull |
| Subscription | Monthly | Plot-Free TV - Memory Lane TV |
| Subscription | Monthly | Bundle Discount |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Engagement Bundle product offering
Product offeringCore offering
Engagement Bundle operates a digital engagement and wellness platform that aggregates content from 11 third-party content providers—covering music, fitness, virtual travel, creative programs, education, memory care, brain health, performing arts, and digital literacy—into a single customizable app for senior living communities. Customers select the programs they want, must bundle a minimum of 3 products to unlock a 50% discount, and access content via TV, tablet, or mobile device across all levels of care.
Product overview
Engagement Bundle is a digital engagement and wellness platform for senior living communities that operates as a curated marketplace of content partnerships. The platform allows senior living communities to select and bundle multiple programs on one easy-to-use platform, paying only for what they need. The core platform is supplemented by 11 distinct content partner modules/providers including: Coro Health (music and faith content), Spiro100 (fitness and exercise), Discover Live (AI-powered virtual travel), Artfull Enrichment (creative programs), Curiosity University (educational content), Engaged Senior by MemoryCo (cognitive games), Memory Lane TV (multisensory dementia care), Stage Access (performing arts streaming), Total Brain Health (brain training), Senior Tech Connect (digital literacy), and ZinniaTV (dementia-focused video content). Communities must purchase a minimum of 3 products and can save up to 50% off regular retail pricing through bundling. The platform covers the 6 Dimensions of Wellness and is accessible via TV, tablet, or mobile device.
Differentiator
Problem solved
Functional benefit
Products and services
- Engagement Bundle Platform A digital engagement and wellness platform for senior living communities that allows users to customize bundles by selecting programs from 11 content partners and pay only for what they need. Includes a minimum 3-product requirement with 50% savings off regular pricing when bundling, accessible via TV, tablet, or mobile device across all levels of care.
- Coro Health (MusicFirst, FaithFirst, CARE Radio) Therapeutic, fully licensed, commercial-free music and faith content designed for senior living communities. MusicFirst is clinically proven to reduce agitation and depression; FaithFirst provides spiritual content from seven different faiths. Subscription: $50.00/month.
- Spiro100
Quantifiable outcome
- Save 50% monthly compared to regular retail pricing when bundling 3+ products
- +3 more outcomes
Companies that use Engagement Bundle
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
Engagement Bundle technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability5 records
Feature4 records
Engagement Bundle partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered major, core and strategic.
- HomeSight (Vantiva)majorIntegration with HomeSight's Wellness Hub Channels makes Engagement Bundle's full suite of content available through HomeSight's TV-centric platform. Seniors aging at home can access Memory Lane TV, Discover Live, Stage Access, Zinnia TV, and Spiro100 through HomeSight's smart home ecosystem. This partnership extends Engagement Bundle's reach beyond senior living communities to individual consumers.
- Spiro100coreLive and on-demand digital exercise and meditation classes for older adults. Library of over 170 classes growing monthly, led by nationally recognized experts. Emmy nominated producer. Addresses physical wellness dimension.
- Coro HealthcoreTherapeutic, fully licensed, commercial-free music and faith content for senior living. Flagship MusicFirst clinically proven to reduce agitation and depression. FaithFirst provides spiritual content from seven faiths. Addresses emotional and spiritual wellness dimensions.
- Discover LivecoreAI-empowered virtual world travel experiences with expert-guided tours to over 200 destinations via Zoom or on-demand video. Combats loneliness and social isolation with relevant, adventurous content. Addresses environmental and intellectual wellness dimensions.
- Artfull EnrichmentcoreDynamic creative programs including printable and digital art tutorials, word games, creative writing exercises, history presentations, drawing projects, live virtual workshops, and artist talks. Designed to inspire lifelong learning, social connectivity, and self-expression. Addresses social wellness dimension.
- Curiosity UniversitycoreOver 600 educational video talks from professors at hundreds of colleges and universities. Ad-free programming presented by top experts covering topics from Lincoln's leadership to movie appreciation. Addresses intellectual wellness dimension.
- MemoryCo (Engaged Senior)coreGroup-friendly versions of familiar games like Wheel of Fortune and Jeopardy using faces and images familiar to seniors. Uses relevant, nostalgic content to engage memory care residents and trigger long-term memory. Addresses intellectual and social wellness dimensions.
- Memory Lane TVcoreClinically tested, multi-sensory, positive, culturally diverse programming for dementia care. In-the-moment content provides multisensory mood and memory stimulation. Designed to enhance dementia care plans and strengthen caregiver relationships. Addresses emotional wellness dimension.
- Stage AccesscoreVideo streaming of performing arts including opera, dance, concerts, theatre, and classical music. 'Bringing the Stage to You' with exclusive host Kelsey Grammer. Content from Yo-Yo Ma, The 3 Tenors, Renée Fleming, London Symphony Orchestra and more. Improves mood, memory, and reduces stress.
- Total Brain HealthstrategicScience-backed brain health programs for cognitive vitality, emotional well-being, and social connection. Courses include brain workouts, memory training, mindfulness exercises, group games, and conversation starters grounded in brain wellness research. Addresses intellectual, social, and spiritual wellness dimensions.
- Senior Tech ConnectstrategicDigital literacy and technology support for seniors. Live classes and AI-powered sessions covering smartphones, online safety, and virtual communication. Enhances brain health, connection, and independence. Both live and on-demand options available.
- ZinniaTVstrategicCalming, engaging video programs designed for people living with dementia. Visually gentle, slowly paced content reduces anxiety, sparks conversation, and promotes positive engagement. Supports emotional well-being across all levels of care.
- NorthStar CommunitiescorePartnership announced March 2025 to bring cost-effective, personalized engagement solutions to NorthStar senior living communities.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Engagement Bundle competitors and assessment
Company assessmentDirect peers
- Touchtown: Senior living community engagement software offering activities, communication, and resident content. Targets the same activity director and life enrichment buyer as Engagement Bundle.
- iN2L (It's Never 2 Late): Engagement content platform purpose-built for senior living communities, offering interactive touchscreen-based content. Direct competitor to Engagement Bundle in the resident engagement and recreation category.
- Linked Senior: Digital engagement platform for senior living communities covering wellness, cognitive, and social programming. Competes with Engagement Bundle for the same customer base of activity directors and life enrichment teams.
- LifeLoop: Senior living engagement and community management platform with content, activities, and communication features. Competes directly with Engagement Bundle's whole-person wellness bundle for senior living operators.
- Connected Living: Senior living engagement platform combining content, communication, and resident connectivity tools. Overlaps significantly with Engagement Bundle's enterprise community engagement offering.
Emerging players
- Rendever: VR-based engagement platform for senior living communities. Less comprehensive than Engagement Bundle but offers an adjacent modality (immersive virtual travel) that overlaps with Discover Live's virtual tour partner content.
- GrandPad: Simplified tablet platform designed for older adults, with content and family connection features. Adjacent to Engagement Bundle's technology-with-seniors focus, though more hardware-centric.
- Constant Companion: Voice-first companion and engagement technology for seniors in living facilities and at home. Overlaps with Engagement Bundle's emotional and social wellness dimensions through a different modality.
Others
- Coro Health: Therapeutic music and faith content provider for senior living. Both a content partner AND a direct competitor in the music/emotional wellness category — a key supply chain dependency for Engagement Bundle.
- Vantiva (HomeSight): Smart home technology platform whose HomeSight division partners with Engagement Bundle for distribution to aging-at-home consumers. Acts as a channel partner and complement rather than a direct competitor.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Engagement Bundle social profiles
Digital presenceEngagement Bundle financial estimates
Financial estimateRevenue estimate
Valuation estimate
Engagement Bundle leadership team
Management profileNumber of profiles
Profiles3 records
Engagement Bundle funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Engagement Bundle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Engagement Bundle
What does Engagement Bundle do?
Engagement Bundle operates a digital engagement and wellness platform that aggregates content from 11 third-party content providers—covering music, fitness, virtual travel, creative programs, education, memory care, brain health, performing arts, and digital literacy—into a single customizable app for senior living communities. Customers select the programs they want, must bundle a minimum of 3 products to unlock a 50% discount, and access content via TV, tablet, or mobile device across all levels of care.
Is Engagement Bundle a public or private company?
Engagement Bundle is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Engagement Bundle founded?
Engagement Bundle was founded in 2020. It employs 51 to 100 people.
Where is Engagement Bundle based?
Engagement Bundle is headquartered in Austin, United States, in the North America region.
How does Engagement Bundle make money?
Two revenue lines are on record. Subscription-Based Content Bundles are the primary driver. The others are platform Licensing to Partners.
Who are Engagement Bundle's main competitors?
Direct peers on record are Touchtown, iN2L (It's Never 2 Late), Linked Senior, LifeLoop and Connected Living. Emerging players are Rendever, GrandPad and Constant Companion. Others are Coro Health and Vantiva (HomeSight).
Does Engagement Bundle have an API?
No public API is recorded for Engagement Bundle.
What industry is Engagement Bundle in?
Engagement Bundle's product category is Senior Living Engagement Software. Its primary akta.pro industry code is HSABAEAA, Dementia Companion & Engagement Care, with a secondary code of MPACAKAB, Topic/Interest-Based Content Discovery Apps. Its NAICS code is 516210 and its SIC code is 7900.