MOQO

What MOQO does

MOQO, operated by Digital Mobility Solutions GmbH, is a German SaaS company headquartered in Aachen that provides an all-in-one software platform for shared mobility operators. The platform enables carsharing, bikesharing, and mixed-fleet operators to launch and manage vehicle sharing services with a minimum fleet size of 5 vehicles, scaling up to 1,000+ vehicles per operator. Core product components include a white-label-capable Driver App (iOS and Android), a web-based Provider Portal for fleet operations, an Advanced API for third-party integrations, and modular add-ons such as Discovery Map, Vehicle Timeline, Tiered Time Tariff pricing, Class Booking, Fleet Health Monitoring, and carvaloo-powered damage detection. Technology architecture rests on AWS (Frankfurt, EU region) with Stripe payment processing, Jumio identity verification, Mapbox mapping, and telematics hardware integration for keyless vehicle access.

MOQO serves a diversified customer base of 80+ sharing providers across 20 countries, with enterprise anchor customers including Deutsche Bahn's Flinkster (Germany's largest carsharing network), Europcar Germany, Ayvens (corporate carsharing in Netherlands), Mainova (municipal utilities), Sharetoo (Vienna), and Bilkollektivet (Norway). The company pursues a dual go-to-market combining product-led growth (self-service onboarding from 5 vehicles with MOQO Light, a telematics-free plan) and enterprise field sales targeting large operators and municipal utilities. Revenue mechanics are subscription-based (Light and PRO tiers, monthly billing) supplemented by potential transaction fees on bookings, with quote-based pricing not publicly disclosed.

The company employs 11-50 people and is led by founder and CEO Dr. Michael Minis and CTO/co-founder Markus Harmsen, with Nils Reißig as Head of Product. MOQO operates an annual MOQO Summit industry event and cultivates a partner ecosystem spanning telematics (Convadis), AI damage detection (carvaloo), in-cabin monitoring (Bosch RideCare), fleet payments (ryd fleet), insurance (fresh for finance), and municipal utility networks (Thüga). Recent strategic emphasis has shifted toward 'demand-driven' shared mobility business models, with significant platform updates and AI feature launches throughout 2026 including the AI chatbot 'Fin' for driver support.

Name

MOQO

Legal name

Digital Mobility Solutions GmbH

Website

https://moqo.de

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

MOQO is a German SaaS platform that provides all-in-one shared mobility software (driver app, provider portal, telematics, billing) for carsharing and bikesharing operators in 20 countries, serving 80+ providers including Deutsche Bahn's Flinkster and Europcar with subscription-based pricing from 5-vehicle deployments upward.

Ownership category

akta.pro rank

Product category

Shared Mobility Platform Software

NAICS

Computer Systems Design and Related Services (54151), Automotive Equipment Rental and Leasing (5321), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Micromobility Rental Software & White-Label Platform Providers (THADAGAO)

akta.pro secondary industries

Mobility Data Exchange & Analytics Platforms (MDM, Data Hubs, Insights) (THADALAJ), Data Platforms, APIs & System Integrations for Connected Fleets (TLAEAFAN), P2P Car Sharing Vehicle Telematics, Access & Keyless Enablement (THADABAE), Micromobility Aggregators / MaaS Platforms (Multi-Modal Booking & Passes) (TLAFAMAI)

Keywords

• Shared mobility software
• Carsharing platform
• Fleet management software
• Mobility-as-a-service
• Vehicle sharing operators

Headquarters

HQ city

Aachen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Subscription Licensing: MOQO offers different product plans (Light, PRO) with varying feature sets. Operators pay for access to the platform based on their selected tier.
2. Transaction Fees from Bookings: Providers set their own rates typically including time-based tariffs (per hour/day/week/month) and distance-based rates. MOQO may take a transaction fee or commission from bookings processed through the platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

MOQO provides an all-in-one cloud-based shared mobility platform that enables vehicle sharing operators (carsharing, bikesharing, and mixed mobility providers) to set up, run, and scale their services. The platform combines a white-label mobile Driver App, a web-based Provider Portal for fleet management, billing, user management, and access control, telematics-connected vehicle support for keyless access, and an Advanced API for integrations with external systems. It supports providers from 5 vehicles up to 1,000+ vehicles across 20 countries, with integrated AI tools for damage detection and customer support.

Product overview

MOQO is an all-in-one vehicle sharing platform designed for shared mobility operators. The platform operates as a unified system consisting of two primary user-facing products: the Driver App (mobile application for end users to find, book, and access vehicles) and the Provider Portal (web-based administrative dashboard for fleet operators). These are powered by a shared backend with an Advanced API enabling third-party integrations. The platform supports multiple vehicle types including cars, e-bikes, bicycles, cargo bikes, vans, and scooters, connected via telematics or smart locks. Key add-on modules include Discovery Map (embeddable vehicle availability display), Vehicle Timeline (unified event history), Fleet Health Monitoring, Class Booking (flexible vehicle-class reservations), Tiered Time Tariff (dynamic pricing), Subscription Groups, carvaloo Damage Management (AI-powered claims automation), and an AI Customer Support Engine with chatbot 'Fin'. MOQO Light provides a telematics-free option for internal fleet management. The system integrates with Jumio for identity verification, Stripe for payments, and carvaloo for damage detection.

Differentiator

Problem solved

Functional benefit

Products and services

• MOQO Platform (All-in-One Software) Comprehensive cloud-based shared mobility platform enabling vehicle sharing operators to set up and operate carsharing, bikesharing, or mixed fleets. Includes booking system, fleet management, access control, billing, user management, and support functions with modular customization options. Designed for operators running from 5 to 1,000+ vehicles.
• Driver App White-label-capable mobile application for end users (drivers) to browse available vehicles, book rentals, unlock vehicles via Bluetooth or internet, manage payments, view invoices, and access driver profile data. Available on iOS (App Store) and Android (Google Play Store).
• Provider Portal Web-based administrative dashboard for sharing providers to manage fleet operations, bookings, analytics, team permissions, vehicle maintenance scheduling, and provider settings. Includes Scheduler, Vehicle Timeline, and Fleet Health Monitoring features.
• Advanced API Integration layer enabling providers to connect external applications such as accounting software, BI tools, and CRM solutions. Supports MaaS platform integration and exposes data including bookings, vehicle resources, parking data, internal notes, and cargo bay dimensions.
• MOQO Light Lightweight software solution for internal fleet management without requiring telematics hardware installation. Suitable for organizations with existing vehicle management systems that want modernization without hardware investment. Supports key management via key boxes and Provider Task Board coordination.

Quantifiable outcome

• Platform processes 1.2 million registered users with 4 million successful bookings
• +4 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability6 records

Feature21 records

Partnerships

20 partnerships are on record, tiered core and minor.

• carvaloocoreTechnology or IntegrationAI-powered damage detection service integrated into MOQO for automated claims settlement. Reduces operational workload by more than 90% in pilot projects. Provides real-time damage notification to drivers and streamlined claims management for operators.
• Bosch RideCarecoreTechnology or IntegrationReal-time detection of bodywork damage, rule violations such as smoking in vehicle, and risky driving behavior. Combines decades of automotive experience and technological innovation for vehicle transparency and protection.
• JumiocoreTechnology or IntegrationAI-driven identity verification solutions for shared mobility operators. Provides secure driver's license validation and KYX (Know Your Customer) checks with recurring ID validation options.
• Convadis AGcoreTechnology or IntegrationTelematics partner providing hardware for connecting vehicles to booking and fleet management systems. Enables keyless access to vehicles and real-time vehicle data.
• fresh for financeminorOthersExternal insurance department for carsharing providers. Counteracts rising insurance premiums through robust group model and fully digital claims management ensuring competitive rates.
• Flinkster (Deutsche Bahn Connect)coreStrategic or Co-development PartnerGermany's largest carsharing network operated by Deutsche Bahn. Uses MOQO platform with partnerships with other carsharing providers to create nationwide connected mobility.
• BilkollektivetcoreStrategic or Co-development PartnerNorway's oldest and only profitable carsharing provider since 1995. MOQO partner since early 2021 with station-based carsharing in Oslo.
• AyvenscoreStrategic or Co-development PartnerCorporate carsharing service in Netherlands managing several hundred vehicles for B2B customers. Uses class booking function for flexibility and reliability.
• Sway MobilityminorStrategic or Co-development PartnerUS carsharing provider in Detroit implementing teleoperated driving pilot. MOQO platform enables remote vehicle delivery for improved convenience and utilization.
• StripecoreTechnology or IntegrationPayment processor for handling transactions on the MOQO platform. Provides fraud prevention and secure payment processing. Data processing occurs within the EU.
• IntercomcoreTechnology or IntegrationCRM and customer support platform. Consent-based chatbot for support and help articles with session maintenance and application state caching.
• Amazon Web Services (AWS)coreTechnology or IntegrationServer and hosting services primarily for email sending and SMS for 2FA. AWS WAF provides cybersecurity protection with all data processing exclusively in EU (Frankfurt, Germany).
• PopcarminorChannel Partner/ Reseller/ DistributorAustralian shared mobility provider achieving impressive growth with effective marketing strategies on MOQO platform.
• Bolt DriveminorStrategic or Co-development PartnerMobility provider focusing on reliability and demand-driven user orientation to compete against private car ownership.
• PoppyminorStrategic or Co-development PartnerShared mobility provider demonstrating how teleoperation bridges free-floating and station-based sharing by delivering vehicles directly to customers.
• Europcar GermanycoreStrategic or Co-development PartnerMajor car rental company transitioning to shared mobility. Manages hundreds of vehicles with intelligent system that automatically generates and tracks maintenance tasks.
• LanterneminorStrategic or Co-development PartnerFleet logistics automation partner demonstrating transition from manual coordination to intelligent automated systems.
• mobileeeeminorStrategic or Co-development PartnerShared mobility provider using teleoperation to deliver vehicles directly to customers, solving last-mile problems.
• Point&minorStrategic or Co-development PartnerInclusive carsharing provider focusing on accessibility and targeted adjustments to reach new customer segments and maximize fleet utilization.
• ThügaminorStrategic or Co-development PartnerLargest cooperative network of municipal energy and water providers in Germany (~100 Stadtwerke). Thüga Innovation Platform provides active support for developing, introducing and operating shared mobility projects.

Scale indicators7 records

Recent moves5 records

Expansion highlights7 records

Broad incumbents

• Bolt Drive: Bolt Drive is the carsharing arm of Bolt, a well-funded European mobility super-app. It is a broad incumbent in shared mobility that competes with MOQO-enabled operators for end users and offers bundled software and fleet operations.
• Getaround: Getaround operates a peer-to-peer carsharing platform with keyless access technology. It is a broad incumbent comparable to MOQO's P2P-adjacent use cases, particularly for telematics-driven keyless enablement in shared mobility.
• ShareNow: ShareNow (formerly car2go/DriveNow) is a major free-floating carsharing operator owned by BMW and Mercedes. It is a broad incumbent in shared mobility that MOQO's operator customers compete against or, in some cases, run their technology on.
• Free2Move: Stellantis-owned Free2Move operates a global carsharing, rental, and parking platform. It is a broad incumbent that both uses and competes with platforms like MOQO, bundling proprietary software with owned-fleet operations across many markets.
• Geotab: Geotab is a leading fleet telematics and connected vehicle platform used globally. It is a broad incumbent that overlaps with MOQO on fleet telematics, vehicle data, and usage-based insights even though it does not directly serve shared-mobility operator UX.

Emerging players

• Otonomo: Otonomo provides connected vehicle data platforms and APIs serving fleet, mobility, and insurance use cases. It is comparable to MOQO's API and telematics integration layer, particularly the TLAEAFAN territory of fleet data exchange.

Direct peers

• Invers: Invers is a German SaaS provider of carsharing and shared mobility software (Connectors, ShareBox, booking platforms). It is the most direct competitor to MOQO, serving the same operator segment with telematics-agnostic vehicle sharing technology.
• Kyte: Kyte operates a carsharing and car delivery platform with telematics-driven keyless access. While more consumer-facing, Kyte competes in the same tech stack territory (telematics, dynamic pricing, app-based access) that MOQO enables for operators.
• Ridecell: Ridecell is a fleet and shared mobility platform for carsharing, ride-sharing, and corporate fleet operators. Comparable to MOQO as a SaaS platform enabling operators to launch and manage shared mobility services with integrated fleet, booking, and billing.
• Vulog: Vulog provides a white-label shared mobility platform for carsharing, free-floating, and corporate fleet operators worldwide. Comparable to MOQO in core offering (multi-modal, white-label, API-first) and target customer (sharing operators and utilities).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/moqo-mobility

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds3 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MOQO