Stadium
Stadium is a Chicago-based sports streaming network that aggregates live and replay combat sports, Minor League Baseball, Banana Ball, and poker content for distribution through Bally Sports Live, monetizing via advertising on free direct-to-consumer streaming.
- Company typePrivate
- Founded2017
- HeadquartersChicago, United States
- Headcount101–250
- GTM typeB2C
- OfferingDigital Commerce or Content
What Stadium does
Stadium is a Chicago-based multi-platform sports network founded in 2017 that aggregates and streams live and replay sports content focused on combat sports and niche baseball. Its programming covers Bare Knuckle Fighting Championship (BKFC), Professional Fighters League (PFL), Bellator, Bare Knuckle Boxing (BKB), Combat FC, SlapFight, Minor League Baseball (MiLB), Banana Ball, and PokerGo content, delivered primarily through the Stadium Channel on Bally Sports Live as a free, ad-supported direct-to-consumer streaming product.
The underlying technology is a live streaming video platform with content specialization as its primary differentiator rather than proprietary technical infrastructure; distribution is anchored by a partnership with Bally Sports, which provides the streaming rails and audience reach. The platform serves combat sports fans, baseball fans (particularly MiLB and Banana Ball viewers), and poker enthusiasts seeking consolidated access to sports content not widely available on mainstream broadcast or streaming services.
Stadium monetizes through advertising on free streaming, with content acquisition costs (league and event rights) representing the implied primary operating expense. Distribution is direct-to-consumer via the Bally Sports Live web platform, and the company has begun expanding internationally through a 2026 deal with South Korea's national events body. Pricing is not publicly disclosed and the platform is positioned as free to the end viewer.
Stadium firmographics
Firmographics- Name
- Stadium
- Website
- https://watchstadium.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Stadium is a Chicago-based sports streaming network that aggregates live and replay combat sports, Minor League Baseball, Banana Ball, and poker content for distribution through Bally Sports Live, monetizing via advertising on free direct-to-consumer streaming.
- Ownership category
- akta.pro rank
Stadium industry classification
Industry- Product category
- Sports Streaming Media
- NAICS
- Television Broadcasting Stations (51612), Other Spectator Sports (711219)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Sports FAST Channels & Free Ad-Supported Streaming (MPAKAOAD)
- akta.pro secondary industry
- Sports Live Streaming Platforms (MPACACAF)
Keywords
Where Stadium is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Markets served
Stadium business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Streaming Content Distribution: Free streaming of live sports content through Bally Sports Live platform, monetized through advertising and potential subscription components
Go-to-market motion1 record
Distribution channels1 record
Stadium product offering
Product offeringCore offering
Stadium operates a free, ad-supported live sports streaming channel distributed via Bally Sports Live. It broadcasts combat sports programming from leagues including BKFC, PFL, Bellator, BKB, SlapFight, and Combat FC, along with Minor League Baseball, Banana Ball, and poker content for individual sports fans.
Product overview
Stadium is a sports streaming channel available on Bally Sports Live. The offering consists of the Stadium Channel which streams live sports content including combat sports (Bare Knuckle Boxing, Pro Fighters League, Bellator, SlapFight), Minor League Baseball (MiLB), Banana Ball games, and poker programming. The channel provides on-demand replays alongside scheduled live events.
Differentiator
Problem solved
Functional benefit
Products and services
- Stadium Channel Free, ad-supported live sports streaming channel carrying combat sports (BKFC, PFL, Bellator, BKB, SlapFight, Combat FC), Minor League Baseball, Banana Ball, and poker programming, distributed to individual sports fans via the Bally Sports Live streaming platform.
Companies that use Stadium
Customer profileSegments2 records
Ideal customer profiles2 records
Stadium technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Stadium partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- South Korea National Events BodycoreStadium signed a deal with South Korea's national events body to distribute and stream national Korean events, expanding its international sports content portfolio.
- Bally SportscoreStadium Channel content is distributed through Bally Sports Live streaming platform, enabling access to MiLB, BKFC, PFL, and other sports content via the Bally Sports network.
- Bare Knuckle Fighting Championship (BKFC)coreStadium streams BKFC events including BKFC 23, 48, 49, 51 and fight night events. BKFC is a premier bare knuckle boxing promotion.
- Professional Fighters League (PFL)coreStadium streams PFL 2025 World Tournament events including First Round matches and 2024 Championships content.
- BellatorcoreStadium streams Bellator Champions Series and Bellator 300/301 events, including matchups like Nemkov vs. Davis and Amosov vs. Jackson.
- Minor League Baseball (MiLB)coreStadium provides dedicated MiLB channel on Bally Sports Live, streaming Minor League Baseball games and content.
- Banana BallminorStadium streams Banana Ball games including Indianapolis Clowns vs Firefighters and various team matchups at venues like Fluor Field and Whataburger Park.
- BKB (Bare Knuckle Boxing)minorStadium streams BKB events including BKB 36, 37, 50, 51, 52 and various Bare Knuckle Brawls series events.
- PokerGominorStadium streams PokerGo No Gamble, No Future content including episodes featuring players like Antonio Esfandiari and Daniel Negreanu.
- Combat FCminorStadium streams Combat FC events including Combat FC 12 Undercard replay from Shriner's Auditorium.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Stadium competitors and assessment
Company assessmentDirect peers
- UFC Fight Pass: Subscription streaming service from the UFC featuring MMA and combat sports content. Overlaps with Stadium's combat sports positioning, though owned by a single promoter.
- FloSports: Subscription-based niche sports streaming platform covering combat sports, wrestling, and other underserved verticals. Closely aligned business model targeting dedicated fans of niche sports with exclusive rights.
- TrillerTV (formerly FITE TV): Combat sports-focused streaming platform distributing boxing, MMA, and bare knuckle events including BKFC. Directly competes with Stadium for both rights and combat sports viewers.
- Willow TV: Niche sports streaming service focused on cricket, demonstrating the FAST/specialty sports channel model Stadium uses for underserved sports verticals.
Broad incumbents
- DAZN: Global sports streaming platform with significant combat sports rights (boxing, MMA). Larger incumbent that competes for both rights and viewers in Stadium's core verticals.
- ESPN+: Disney-owned sports streaming service offering live combat sports (UFC PPV), MLB, and other sports content. A broad incumbent with overlapping combat and baseball rights.
- Bleacher Report: Sports media network offering highlights, live content, and short-form sports programming. Overlaps with Stadium's live sports streaming and audience demographics.
- FanDuel TV: Sports content network operated by FanDuel offering live sports and sports betting programming. Comparable distribution model as a streaming sports channel with advertising and partnership monetization.
- TNT Sports: Major sports broadcasting network offering live combat sports (boxing, MMA) and other premium sports content. Overlaps with Stadium's content verticals as a larger rights buyer and distributor.
Emerging players
- VSiN: Sports betting and sports content network distributed via cable and streaming. Comparable model of a focused sports vertical delivered through linear/streaming partnerships.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Stadium social profiles
Digital presenceStadium financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stadium leadership team
Management profileNumber of profiles
Profiles2 records
Stadium funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stadium M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stadium
What does Stadium do?
Stadium operates a free, ad-supported live sports streaming channel distributed via Bally Sports Live. It broadcasts combat sports programming from leagues including BKFC, PFL, Bellator, BKB, SlapFight, and Combat FC, along with Minor League Baseball, Banana Ball, and poker content for individual sports fans.
Is Stadium a public or private company?
Stadium is a private company. It is classified as unknown and is currently operating.
When was Stadium founded?
Stadium was founded in 2017. It employs 101 to 250 people.
Where is Stadium based?
Stadium is headquartered in Chicago, United States, in the North America region.
How does Stadium make money?
One revenue line is on record: streaming Content Distribution.
Who are Stadium's main competitors?
Direct peers on record are UFC Fight Pass, FloSports, TrillerTV (formerly FITE TV) and Willow TV. Broad incumbents are DAZN, ESPN+, Bleacher Report, FanDuel TV and TNT Sports. VSiN is listed as an emerging player.
Does Stadium have an API?
No public API is recorded for Stadium.
What industry is Stadium in?
Stadium's product category is Sports Streaming Media. Its primary akta.pro industry code is MPAKAOAD, Sports FAST Channels & Free Ad-Supported Streaming, with a secondary code of MPACACAF, Sports Live Streaming Platforms. Its NAICS code is 51612 and its SIC code is 4833.