Marsden Marketing
Marsden Marketing is a privately held, full-service B2B marketing agency in Atlanta serving mid-market and enterprise clients with integrated demand generation, ABM, PR, RevOps, and digital services built on top-tier HubSpot, Salesforce, and Pardot partner credentials; acquired by Trevelino/Keller in 2024.
- Company typePrivate
- Founded2011
- HeadquartersAtlanta, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Marsden Marketing does
Marsden Marketing is a privately held, full-service B2B marketing agency headquartered in Atlanta, Georgia, serving mid-market and enterprise clients primarily in the United States with claimed reach into Europe. Founded in 2011, the firm delivers integrated marketing, PR, and creative services including account-based marketing, demand generation, digital advertising, inbound marketing, branding, web design, sales and marketing alignment, technology optimization, and revenue operations consulting. Its flagship offering, the MM Growth Marketing Solution, bundles these capabilities into a single engagement model aimed at producing measurable pipeline and revenue outcomes for B2B buyers.
The agency's technical foundation is built on third-party martech rather than proprietary IP. Marsden holds top-tier partner credentials across the dominant B2B marketing stack — HubSpot Platinum Partner status with Onboarding, Design, Marketing Software, and Sales Software certifications, alongside Salesforce Certified B2B Agency, Pardot, DemandBase ABM, and Terminus ABM certifications. This permits the firm to work directly inside client HubSpot and Salesforce instances and to position its RevOps framework and demand generation playbooks as certified expertise.
Marsden operates a consultative, sales-led go-to-market motion with no publicly disclosed pricing; engagements are quoted and tailored per client. Revenue is not publicly disclosed. In 2024 the company was acquired by Trevelino/Keller, a B2B growth marketing and PR agency, and now operates as a subsidiary brand under that parent, with the MM Growth Marketing Solution folded into Trevelino/Keller's broader integrated services platform. Marsden has been recognized with industry awards including Hermes 2024 Platinum, MUSE Creative 2023 Silver, and DotComm 2024 Platinum, and is listed among top B2B agencies on Agency Spotter and DesignRush.
Marsden Marketing firmographics
Firmographics- Name
- Marsden Marketing
- Legal name
- Marsden Marketing
- Website
- https://marsdenmarketing.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Marsden Marketing is a privately held, full-service B2B marketing agency in Atlanta serving mid-market and enterprise clients with integrated demand generation, ABM, PR, RevOps, and digital services built on top-tier HubSpot, Salesforce, and Pardot partner credentials; acquired by Trevelino/Keller in 2024.
- Ownership category
- akta.pro rank
Marsden Marketing industry classification
Industry- Product category
- B2B Marketing Services
- NAICS
- Direct Mail Advertising (54186)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Appointment Setting & Sales Development (SDR/BDR) Services (BPAFAKAD)
Keywords
Where Marsden Marketing is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Marsden Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
Revenue model
- Marketing Services Revenue: Professional services revenue derived from delivering integrated growth marketing, PR, and creative services to B2B clients. Services include ABM, demand generation, digital advertising, branding, web design, content marketing, sales and marketing alignment, technology optimization, and revenue operations consulting.
- Technology Partnership Revenue: Revenue generated through technology partnerships with HubSpot, Salesforce, and Pardot, providing implementation, optimization, and managed services around these platforms.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels9 records
Marsden Marketing product offering
Product offeringCore offering
Marsden Marketing is a B2B marketing agency that delivers integrated growth marketing, public relations, and creative services through its proprietary MM Growth Marketing Solution. The firm combines demand generation, account-based marketing (ABM), digital advertising, web design, branding, sales and marketing alignment, technology optimization, and revenue operations consulting into a single data-forward engagement. Services are powered by certified partnerships with HubSpot (Platinum), Salesforce, and Pardot.
Product overview
Marsden Marketing is a B2B demand generation, strategy, digital marketing, and PR company offering an integrated marketing-as-a-service portfolio. The core product is the MM Growth Marketing Solution, which unifies demand generation, ABM, digital advertising, PR, web design, and branding into a single data-forward engagement model. The solution is technology-powered through integrations with HubSpot (Platinum partner), Salesforce, and Pardot, enabling end-to-end campaign execution, automation, and revenue attribution. The company operates under the 'Marketing That Sells®' philosophy, positioning all services around measurable B2B growth outcomes.
Differentiator
Problem solved
Functional benefit
Brands
- MM Growth Marketing: The company's industry-leading growth marketing solution, powered by a data-forward approach using HubSpot, Salesforce and Pardot technologies.
Products and services
- Account-Based Marketing (ABM) A focused ABM service for B2B enterprises that targets ideal prospects through proven ABM strategies to accelerate revenue and improve marketing efficiency. Includes DemandBase and Terminus certified ABM execution.
Quantifiable outcome
- 600% increase in sales pipeline for Cox Communications within first few months
- +3 more outcomes
Companies that use Marsden Marketing
Customer profileNamed customers12 records
Segments2 records
Ideal customer profiles2 records
Marsden Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature3 records
Marsden Marketing partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Trevelino/KellercoreTrevelino/Keller, a B2B growth marketing and PR agency, acquired Marsden Marketing in 2024 including its industry-leading MM Growth Marketing solution. This acquisition enables Marsden to serve companies in a more integrated fashion, leveraging public relations, growth marketing, and creative services under one engagement, eliminating the need for multiple agency relationships.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Marsden Marketing competitors and assessment
Company assessmentDirect peers
- SmartBug Media: HubSpot Elite-tier B2B inbound marketing agency offering demand generation, ABM, RevOps, and sales enablement. Closest comparable in certifications, service mix, and enterprise B2B focus.
- New Breed Marketing: HubSpot Solutions Partner focused on B2B demand generation, sales enablement, and revenue operations for mid-market and enterprise. Direct competitor in the HubSpot agency ecosystem.
- Velocity Partners: B2B tech marketing agency specialized in demand generation, ABM, content, and PR for technology and enterprise clients. Overlapping service offering and target market.
- Walker Sands: B2B marketing agency providing demand generation, PR, content, and ABM services to mid-market and enterprise technology clients. Comparable integrated PR + growth marketing model.
- Heinz Marketing: B2B marketing agency focused on demand generation, ABM, and sales/marketing alignment for mid-market technology and industrial clients. Overlapping client base and service lines.
- IMPACT (digital agency): B2B and B2B2C digital marketing agency offering inbound, content, and web design with HubSpot Diamond partner status. Direct overlap in services, certification tier, and target buyer.
- Salted Stone: HubSpot Elite solutions partner providing inbound marketing, web design, and RevOps for B2B mid-market clients. Comparable in martech platform partnership and service mix.
- Kuno Creative: HubSpot Diamond agency offering inbound marketing, web design, and video for B2B clients. Comparable certification tier and B2B demand-gen focus.
Emerging players
- Demandbase: ABM platform vendor with a certified agency program (DemandBase ABM Certified B2B Agency in Marsden's stack). Comparable as both a technology partner and adjacent ABM services provider.
Others
- Trevelino/Keller: Parent agency that acquired Marsden in 2024, offering integrated growth marketing and PR. Included for context as the corporate parent and integrated-services counterpart rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Marsden Marketing social profiles
Digital presenceMarsden Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Marsden Marketing leadership team
Management profileNumber of profiles
Marsden Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Marsden Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Marsden Marketing
What does Marsden Marketing do?
Marsden Marketing is a B2B marketing agency that delivers integrated growth marketing, public relations, and creative services through its proprietary MM Growth Marketing Solution. The firm combines demand generation, account-based marketing (ABM), digital advertising, web design, branding, sales and marketing alignment, technology optimization, and revenue operations consulting into a single data-forward engagement. Services are powered by certified partnerships with HubSpot (Platinum), Salesforce, and Pardot.
Is Marsden Marketing a public or private company?
Marsden Marketing is a private company. It is classified as corporate owned and is currently operating.
When was Marsden Marketing founded?
Marsden Marketing was founded in 2011. It employs 11 to 50 people.
Where is Marsden Marketing based?
Marsden Marketing is headquartered in Atlanta, United States, in the North America region.
How does Marsden Marketing make money?
Two revenue lines are on record. Marketing Services Revenue is the primary driver. The others are technology Partnership Revenue.
Who are Marsden Marketing's main competitors?
Direct peers on record are SmartBug Media, New Breed Marketing, Velocity Partners, Walker Sands, Heinz Marketing, IMPACT (digital agency), Salted Stone and Kuno Creative. Demandbase is listed as an emerging player. Trevelino/Keller is listed as an others.
Does Marsden Marketing have an API?
No public API is recorded for Marsden Marketing.
What industry is Marsden Marketing in?
Marsden Marketing's product category is B2B Marketing Services. Its primary akta.pro industry code is BPAFAKAD, Appointment Setting & Sales Development (SDR/BDR) Services. Its NAICS code is 54186 and its SIC code is 7310.