Trevelino/Keller Communications Group

What Trevelino/Keller Communications Group does

Trevelino/Keller Communications Group is a privately held, integrated PR, growth marketing, and creative agency founded in 2003 in Atlanta, Georgia, and co-led by Dean Trevelino and Genna Keller. The firm operates across three core service pillars — Public Relations, Growth Marketing (acquired via the July 2024 Marsden Marketing acquisition), and Creative Studios — and serves eight named industry verticals: Technology, Healthcare, Financial Services, Government, Franchising, Lifestyle, Environment, and Manufacturing. Named enterprise clients include Carvana, Nathan's Famous, Interface, SOC Telemed, Stretch Zone, Oversight, Pipeliner, Belgard, Serenity Mental Health Centers, and Invest Atlanta, with relationship tenures extending up to 11 years.

The agency's product surface rests on a stack of best-of-breed marketing technologies (HubSpot Platinum partner status, Meltwater, Muck Rack, Tagger, SEM Rush, Sprout Social, and others) layered with proprietary IP including the 3Gen Revenue Optimization Methodology, the DiscoverAI/DORIS platform spanning earned-media analysis, influencer identification, crisis forecasting, and campaign optimization, and the recently launched Exec-AI service measuring executive visibility across OpenAI, Perplexity, and Gemini. The firm also operates DiscoverForce, a discovery-services program for AI-startup founders, and Atlas Alliance, an international partner network for clients with cross-border footprints.

Commercially, Trevelino/Keller generates revenue through professional-services retainers and project-based engagements priced on a quote basis with 30-day out clauses, sourced via consultative sales, industry recognition (O'Dwyer's #1 for organic growth in 2026 among 140 ranked independent PR firms), and a deep Atlanta-technology ecosystem referral network. The firm has been recognized as one of 29 best PR workplaces in North America and claims #1 talent retention in the industry, with only two departures over 21 years.

Name

Trevelino/Keller Communications Group

Legal name

Trevelino/Keller Communications Group

Website

https://trevelinokeller.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Trevelino/Keller is an integrated PR, growth marketing, and creative agency founded in 2003 in Atlanta, serving enterprise clients across technology, healthcare, financial services, franchising, and manufacturing through a proprietary 3Gen methodology and AI-augmented Earned Media Services.

Ownership category

akta.pro rank

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Integrated PR and Marketing Services: Trevelino/Keller generates revenue through professional services retainer arrangements and project-based work across public relations, growth marketing, and creative services. The agency offers integrated engagements combining brand development, go-to-market strategy, and accelerated growth programming with a 3Gen Revenue Optimization Methodology.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Trevelino/Keller is an integrated PR, growth marketing, and creative agency providing retainer-based public relations, demand generation, brand identity, web and graphic design, and AI-powered earned media services to enterprise and mid-market clients. The firm operates across eight industry verticals (technology, healthcare, financial services, government, franchising, lifestyle, environment, manufacturing) and applies its proprietary 3Gen Revenue Optimization Methodology to align demand, reputation, and lead generation.

Product overview

Trevelino/Keller is an Integrated PR+Mkt+Creative agency offering three core service pillars: Public Relations (earned media, crisis communications, executive visibility, influencer relations), Growth Marketing (inbound/outbound, ABM, paid digital, 3Gen Revenue Optimization Methodology), and Creative Studios (brand identity, graphic design, web services). The agency enhanced its capabilities through the 2024 acquisition of Marsden Marketing, adding strategic and technological growth marketing capabilities. The DiscoverAI/DORIS platform provides AI-powered services for earned media analysis, influencer identification, crisis forecasting, and campaign optimization. The agency operates across eight industry verticals: Technology, Healthcare, Financial Services, Government, Franchising, Lifestyle, Environment, and Manufacturing.

Differentiator

Problem solved

Functional benefit

Brands

• Atlas Alliance: International partner network for serving clients with international footprint
• DiscoverAI
• DiscoverForce
• 3Gen Revenue Optimization

Products and services

• Public Relations Full-service PR including earned, shared, and owned media, crisis communications, executive visibility, content development, brand messaging, and influencer relations for enterprise and mid-market brands.
• Growth Marketing Integrated growth marketing covering go-to-market strategy, accelerated growth programming, brand relaunches, inbound/outbound strategies, demand generation, account-based marketing, and paid digital advertising for enterprise clients.
• Creative Studios Creative services including brand identity, graphic design, web services, presentation templates, trade show presence, packaging, and advertising.
• Crisis Communications

Quantifiable outcome

• 21.7% organic growth in 2025, nearly six times the 3.8% industry average
• +5 more outcomes

Named customers12 records

Segments8 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration22 records

AI capability11 records

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Marsden MarketingcoreStrategic or Co-development Partner · 16 July 2024Trevelino/Keller acquired Marsden Marketing, a nationally ranked growth marketing firm, on July 16, 2024. The acquisition enhanced capabilities in digital advertising, demand generation, and account-based marketing. Marsden brought strategic, technological and tactical capabilities that strengthened the agency's position in the growth marketing space. Anne Marsden joined as Senior Consultant continuing the firm's growth marketing expertise.
• HubSpotcoreTechnology or IntegrationHubSpot Platinum Partner status. The agency utilizes HubSpot for CRM & Lead Management, list/lead management, blog hosting and landing page development for clients. Platinum status indicates highest partnership level with extensive HubSpot expertise and certified capabilities.
• Atlanta Tech VillageminorStrategic or Co-development PartnerPart of the technology ecosystem that Trevelino/Keller invests in, supports and leverages for clients. Atlanta's largest technology hub providing networking, resources, and potential client referrals.
• Atlanta Tech AngelsminorGTM or Marketing PartnerPart of the technology ecosystem. Angel investor network providing potential connections for early-stage technology clients seeking funding.
• TechAlpharettaminorGTM or Marketing PartnerPart of the technology ecosystem serving as a catalyst for Alpharetta's technology community. Provides networking and potential client referrals.
• Keiretsu ForumminorGTM or Marketing PartnerPart of the technology ecosystem. Angel investor forum providing potential connections for early-stage technology companies.
• Raise ForumminorGTM or Marketing PartnerPart of the technology ecosystem. Startup investment platform connecting entrepreneurs with investors and resources.
• LaunchPadminorGTM or Marketing PartnerPart of the technology ecosystem. Accelerator program providing potential client and investment connections for early-stage companies.
• Women in TechnologyminorGTM or Marketing PartnerPart of the technology ecosystem. Organization supporting women in tech with networking events and potential client referrals.
• Technology Association of Georgia (TAG)coreStrategic or Co-development PartnerTrevelino/Keller has represented Fintech South since 2019 in collaboration with TAG. Led all media, content and social efforts for the region's largest financial technology industry event, generating 650+ media hits over five years.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wpromote: Mid-sized integrated digital marketing agency spanning paid media, SEO, content, and creative. Comparable on integrated digital + growth marketing service mix and mid-to-large enterprise client base.
• Zen Media: Integrated PR, content, and digital marketing agency serving B2B technology, healthcare, and consumer brands. Comparable on integrated agency model, technology vertical focus, and mid-market client base.
• Inkhouse: Public relations and integrated communications agency focused on technology and B2B brands. Comparable in technology vertical depth, integrated PR + content offering, and mid-sized agency profile.
• Arketi Group: Atlanta-headquartered B2B technology public relations and digital marketing agency of comparable size. Highly comparable in integrated PR + growth marketing offering, technology vertical focus, and Southeast U.S. operating geography.
• Lewis Global: Integrated communications agency offering PR, digital, social, and creative services to consumer, healthcare, and technology brands. Comparable in integrated agency model, multi-vertical coverage, and mid-to-large client engagements.
• Influence & Co. Content marketing and PR agency serving B2B brands with integrated earned media, content, and demand-gen services. Comparable on integrated PR + content + lead gen offering for mid-market B2B clients.
• Walker Sands: Mid-sized integrated PR and growth marketing agency serving technology, B2B SaaS, and professional services clients. Directly comparable in service mix (PR, demand gen, creative) and technology vertical concentration.
• March Communications: Mid-sized integrated PR, social media, and marketing agency serving technology and consumer brands. Directly comparable on integrated service offering and similar client profile in B2B tech.
• 5W Public Relations: Mid-sized U.S. public relations agency offering integrated PR, digital marketing, and creative services across consumer, B2B, healthcare, and technology verticals. Closely comparable on integrated agency model and multi-vertical depth.

Broad incumbents

• Edelman: World's largest independent PR firm with broad global footprint across PR, digital, advertising, and creative. Overlaps with Trevelino/Keller on integrated communications and multi-vertical coverage but operates at vastly larger scale as an industry incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/trevelinokeller
• Instagraminstagram.com/trevelinokeller
• Facebookfacebook.com/TrevelinoKeller
• LinkedInlinkedin.com/company/78670

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trevelino/Keller Communications Group