Supply Chain Digital

What Supply Chain Digital does

Supply Chain Digital is a privately held B2B trade media publication serving the global supply chain, logistics and procurement function, operated within the BizClik Media Group portfolio of more than 18 vertical B2B titles. It produces a continuous monthly digital magazine (archived since January 2014), a daily news and articles operation, executive interviews, recurring Top 10 and Top 100 ranking franchises, sponsored white papers and company reports, a weekly podcast, a video library of 782 published videos, and a global portfolio of in-person summits and awards (Supply Chain LIVE in London and Chicago, Procurement LIVE, Sustainability LIVE, and The Global Supply Chain Awards).

The underlying platform is an online B2B media publishing infrastructure shared across BizClik Media, integrating magazine, news, video, podcast, event, white paper and demand-generation capabilities. Distribution spans an owned website, YouTube, LinkedIn, X/Twitter, Facebook, Instagram and Medium, plus a global live event footprint.

Revenue is generated through a portfolio of B2B media solutions sold via direct enterprise sales rather than self-serve channels: digital advertising across the BizClik network, tiered event sponsorship packages (Headline through Bronze) and attendee fees for the summit portfolio, custom content and white papers, demand-generation and audience data services, virtual events and webinars, and awards entry fees and sponsorship. The customer base is overwhelmingly large global enterprises — advertisers, sponsors and the senior supply chain, procurement and logistics executives (CSCOs, CPOs, VPs/Directors) who constitute the audience being sold to advertisers. Geographic reach is split North America 36%, UK & Europe 34%, APAC 16%, MEA 8%, LATAM 6%.

Name

Supply Chain Digital

Legal name

BizClik Media (operating Supply Chain Digital)

Website

https://supplychaindigital.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

Supply Chain Digital is a privately held B2B trade media brand (BizClik Media) that publishes a monthly magazine, daily editorial, podcasts, videos, rankings and live summits targeted at senior supply chain, procurement and logistics executives and monetised through enterprise advertising, event sponsorship and demand generation.

Ownership category

akta.pro rank

Product category

B2B Trade Media and Industry Intelligence

NAICS

Professional and Commercial Equipment and Supplies Merchant Wholesalers (4234)

SIC

Wholesale-Professional & Commercial Equipment & Supplies (5040)

akta.pro primary industry

Subscription & Fulfillment Services (Print & Digital) (MPAJAKAB)

Keywords

• B2B trade media
• Supply chain intelligence
• Executive live events
• Digital advertising network
• Demand generation services

Headquarters

HQ city

Carlsbad

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Digital Advertising Network: Recurring display, programmatic and direct digital advertising inventory across Supply Chain Digital, Procurement Magazine and Manufacturing Digital titles, including ticker logos and branded content placements aimed at senior supply chain executives.
2. Event Sponsorship and Attendance Fees: Recurring sponsorship packages (Headline, Corporate, Platinum, Gold, Bronze) plus attendee tickets for the live summit portfolio (Supply Chain LIVE, Procurement LIVE, Sustainability LIVE) including flagship London Summit at QEII Centre and US Summit at Navy Pier, Chicago.
3. Demand Generation and Data Services: Targeted B2B demand-gen campaigns, lead generation, audience access and data solutions sold to enterprise advertisers to drive qualified pipeline from the publication's senior supply chain audience.
4. Custom Content and White Papers: Bespoke content production including custom articles, company reports, white papers and research reports produced in-house and promoted across the BizClik platform on behalf of advertisers and PR agencies.
5. Virtual Events and Webinars: Sponsored virtual events, webinars, fireside chats and panel discussions delivered to the publication's executive audience as thought-leadership platforms for advertisers.
6. Awards and Recognition Programmes: Entry fees and sponsorship for The Global Supply Chain Awards and The Global Procurement Awards gala ceremonies, including co-located black-tie events at JW Marriott Grosvenor House, London.
7. PR Agency Partnership Services: Wholesale agency offering providing guaranteed editorial placements, audience reach and exclusive agency pricing across BizClik's sector-specific media channels (sustainability, technology, fintech, AI, supply chain).

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels14 records

Core offering

Supply Chain Digital is a B2B trade-media publication that produces news, long-form articles, executive interviews, a monthly digital magazine, podcasts, videos, white papers, and Top 100/Top 10 ranking reports targeted at senior supply chain executives. It also operates a portfolio of live and virtual events under the Supply Chain LIVE brand, runs the Global Supply Chain Awards program, and offers custom-content, lead-generation, and demand-generation services to B2B technology vendors, consultancies, logistics providers and PR agencies selling into the supply chain function.

Differentiator

Problem solved

Functional benefit

Brands

• Supply Chain LIVE: Flagship in-person events portfolio for the global supply chain community, including the London Summit, the US Summit (Chicago) and the Net Zero Summit.
• The Global Supply Chain Awards
• The Global Supply Chain Podcast Series

Products and services

• Supply Chain Digital Magazine A monthly digital magazine delivering in-depth features, executive interviews, and analysis of supply chain, procurement, logistics and operations topics for senior supply chain executives.
• Digital Advertising Solutions Programmatic and direct-sold digital advertising placements on Supply Chain Digital's website, newsletters and editorial channels, sold to B2B vendors and agencies targeting senior supply chain decision-makers.
• Supply Chain LIVE Event Portfolio Flagship live and virtual summits under the Supply Chain LIVE brand, including the London Summit and US Summit, featuring executive speakers, panel discussions, and sponsored sessions for supply chain leaders and sponsoring vendors.
• Global Supply Chain Awards An annual awards program recognizing leadership, innovation and excellence across the supply chain function, combining open entry submissions with sponsored categories and a culminating awards event.
• Whitepapers and Custom Content Commissioned whitepapers, sponsored editorial features and gated content assets produced by the Supply Chain Digital editorial team for B2B advertisers and PR agencies targeting supply chain executives.
• Demand Generation Services B2B lead-generation and demand-generation campaigns leveraging Supply Chain Digital's executive audience, channel inventory and data assets to deliver qualified leads and account-based marketing outcomes for advertisers.
• Supply Chain Digital Podcast Podcast series featuring executive interviews, expert commentary and discussion of supply chain strategy, technology and operations, distributed via major podcast platforms and the Supply Chain Digital site.
• Supply Chain Digital Video and Webinars Executive interview videos, on-demand event recordings, and webinar programming published on Supply Chain Digital's site and YouTube channel for senior supply chain audiences.
• Top 100 / Top 10 Ranking Reports Recurring ranking reports profiling leading supply chain organizations, technologies and executives, published as editorial features and sponsored content on Supply Chain Digital.

Quantifiable outcome

• 1,000+ in-person attendees and 50+ expert speakers at the flagship Supply Chain LIVE London Summit 2026
• +5 more outcomes

Named customers32 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

25 partnerships are on record, tiered flagship, core and minor.

• BizClik Media GroupflagshipStrategic or Co-development PartnerSupply Chain Digital is published by BizClik Media Group, alongside sister titles Procurement Magazine and Manufacturing Digital. BizClik operates the shared Digital Advertising Network, Content & Video, Virtual Events & Webinars, Event Services, White Papers & Research Reports, and Data & Demand Generation solutions that Supply Chain Digital resells to advertisers. BizClik also operates 18+ other vertical B2B titles (Sustainability, Energy, AI Magazine, Technology, Cyber, Data Centre, Telco, FinTech, InsurTech, EV, Construction, Food & Drink, Healthcare, Mining, Business Chief) which cross-amplify Supply Chain Digital campaigns.
• Jabil Procurement and Supply Chain ServicesflagshipStrategic or Co-development PartnerHeadline sponsor of Supply Chain LIVE: The London Summit & Awards 2026. Featured extensively across Supply Chain Digital editorial including company profiles of Frank McKay (CSCO) and Heidi Banks, and the 'How Jabil's Unified Supply Chain is Driving Global Growth' report.
• CoupaflagshipStrategic or Co-development PartnerHeadline sponsor of both Supply Chain LIVE and Procurement LIVE 2026. Featured across multiple editorial coverage pieces (AI-driven orchestration, Coupa partner award winners, AI maturity), in sponsored white papers and as sponsor of The Global Supply Chain Awards ceremony.
• Amazon BusinesscoreStrategic or Co-development PartnerHeadline sponsor of Supply Chain LIVE and Procurement LIVE 2026; also a featured advertiser on the Supply Chain Digital homepage trusted-client ticker.
• ZipcoreStrategic or Co-development PartnerHeadline sponsor of Supply Chain LIVE: The London Summit 2026. Featured in editorial coverage of supply chain visibility and procurement ROI.
• NavancoreStrategic or Co-development PartnerCorporate sponsor of Supply Chain LIVE: The London Summit 2026.
• Pactum AIcoreStrategic or Co-development PartnerCorporate sponsor of Supply Chain LIVE: The London Summit 2026; also featured in a Supply Chain Digital company report on AI-driven unmanaged spend capture.
• IvaluacoreStrategic or Co-development PartnerCorporate sponsor of Supply Chain LIVE: The London Summit 2026; also referenced in the Top 10 Supply Chain Risk Platforms list.
• ORO LabscoreStrategic or Co-development PartnerCorporate sponsor of Supply Chain LIVE: The London Summit 2026; also featured editorially in 'How ORO Labs AI Orchestration Fixes Procurement Chaos' following ORO's US$100m Series C raise.
• Infinity LoopminorStrategic or Co-development PartnerCorporate sponsor of Supply Chain LIVE: The London Summit 2026.
• CandexminorStrategic or Co-development PartnerPlatinum sponsor of Supply Chain LIVE: The London Summit 2026.
• LeanLinkingminorStrategic or Co-development PartnerGold sponsor of Supply Chain LIVE: The London Summit 2026.
• OmneaminorStrategic or Co-development PartnerGold sponsor of Supply Chain LIVE: The London Summit 2026.
• VerticeminorStrategic or Co-development PartnerGold sponsor of Supply Chain LIVE: The London Summit 2026.
• Anvil AnalyticalminorStrategic or Co-development PartnerGold sponsor of Supply Chain LIVE: The London Summit 2026.
• CoverbaseminorStrategic or Co-development PartnerBronze sponsor of Supply Chain LIVE: The London Summit 2026.
• PrediktminorStrategic or Co-development PartnerBronze sponsor of Supply Chain LIVE: The London Summit 2026, with CEO & Founder Nick Vandesype also delivering an Innovation showcase on AI-driven cost intelligence for procurement leaders.
• Find My FactoryminorStrategic or Co-development PartnerBronze sponsor of Supply Chain LIVE: The London Summit 2026.
• DeductaminorStrategic or Co-development PartnerBronze sponsor of Supply Chain LIVE: The London Summit 2026.
• Procurement MagazineflagshipGTM or Marketing PartnerSister title under BizClik Media Group co-located with Supply Chain Digital across editorial, events (Procurement LIVE: The London Summit 2026) and the Global Procurement Awards; cross-promoted as media partner on the Supply Chain LIVE London Summit 2026 page.
• Cryptoken MediaminorGTM or Marketing PartnerMedia Partner of Supply Chain LIVE: The London Summit 2026.
• SAPcoreStrategic or Co-development PartnerSponsor of SAP Spend Connect Live (highlighted in Supply Chain Digital videos) and supplier of white papers featured on the Supply Chain Digital whitepapers page ('SAP makes sustainability a question of planning', 'Sustainable supply chains are in SAP's DNA').
• FIScoreStrategic or Co-development PartnerSupplier of the featured 'FIS Survey: Top Supply Chain Data Needs Revealed' white paper on climate risk in the supply chain.
• GEPcoreStrategic or Co-development PartnerSupplier of the 'GEP: Drive Procurement and Supply Chain Success in 2025' white paper hosted on Supply Chain Digital.
• CeloniscoreStrategic or Co-development PartnerSupplier of the 'Why supply chain transformation needs a process-led approach' white paper hosted on Supply Chain Digital.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Supply Chain Brain: Online B2B media publication covering supply chain management, logistics and procurement with editorial, newsletters, webinars and a vendor directory. Directly comparable as a digital-first vertical media brand targeting the same senior supply chain audience.
• IndustryWeek: Long-established B2B media brand covering manufacturing operations, supply chain and industrial leadership with editorial, events and awards. Directly comparable to Supply Chain Digital in target audience (operations and supply chain leaders) and integrated media + events business model.
• Inbound Logistics: B2B demand-generation publication covering logistics, supply chain management and transportation for buyers and decision-makers. Comparable in editorial + advertising model and supply chain/logistics audience focus.
• Spend Matters: B2B procurement and supply chain research, analysis and media site serving CPOs and procurement leaders. Directly comparable in target persona (CPOs), sponsored research / analyst content model and vertical specialisation on the procurement function.
• Material Handling & Logistics: B2B media brand covering warehousing, material handling, logistics and supply chain operations. Comparable in audience (supply chain and logistics executives) and integrated editorial + advertising business model.
• Logistics Management: B2B publication covering logistics, transportation, warehousing and distribution strategy for supply chain professionals. Comparable to Supply Chain Digital in target audience and editorial + advertising model, with a more transportation/logistics-skewed editorial focus.
• Supply Chain Management Review: B2B publication and digital community serving supply chain and logistics executives with editorial content, research and events. Closely comparable to Supply Chain Digital in vertical focus, audience persona (CSCOs/VPs) and revenue model (advertising + sponsored content + events).
• Procurement Leaders: B2B membership and media network for senior procurement executives (CPOs, Heads of Procurement) including research, events and benchmarking. Directly comparable to Supply Chain Digital's procurement-oriented sister title Procurement Magazine and co-located Procurement LIVE event portfolio.

Broad incumbents

• ASCM (Association for Supply Chain Management): Global non-profit association for supply chain professionals (formerly APICS) offering membership, training, certifications, research and events including SCOR and the annual ASCM conference. Comparable as a broader supply chain media and community player with deeper enterprise training/certification revenue streams.

Emerging players

• Sourcing Journal: B2B media publication covering sourcing, manufacturing and supply chain with a fashion/apparel sourcing focus. Comparable in vertical B2B media model and audience (supply chain and procurement leaders), with a narrower industry vertical.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SupplyChainD
• YouTubeyoutube.com/channel/UC5bc7BTnSJYirUMxKlf5VyA?sub_confirmation=1
• Facebookfacebook.com/SupplyChainDigital
• LinkedInlinkedin.com/company/supply-chain-digital
• Instagraminstagram.com/supplychaindigital

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Supply Chain Digital