Onetracker

What Onetracker does

Onetracker (legal entity: Onetracker Technologies Private Limited) is a B2B SaaS provider of a unified logistics operating system targeting third-party logistics (3PL) operators and transport companies, primarily in Australia. The platform consolidates six integrated modules — Order Management System (OMS), Transport Management System (TMS), Multi-Carrier Engine (MCE), Route AI, Visibility & Tracking (VIS), and Mobile Platform (MOB) — onto a single multi-tenant, API-first, event-driven architecture connected through a shared AI intelligence layer. Its proprietary in-house Route AI engine evaluates 200+ variables simultaneously for constraint-based route optimization, eliminating per-route third-party API costs and incorporating mandatory Australian heavy-vehicle compliance (COR/NHVR). The platform ingests orders via EDI (X12, EDIFACT), API, SFTP, CSV, email, and manual entry; normalizes and validates them against client-specific rules; scores and allocates shipments across own fleet and 50+ integrated Australian carriers; automates dispatch; captures proof-of-delivery through native driver and warehouse mobile apps; and reconciles invoices against rate cards.

The company's revenue model is subscription-based with usage-based overage. Publicly disclosed three-tier pricing includes Operator ($990/month, up to 8,000 orders), Growth ($3,990/month, up to 20,000 orders), and custom Enterprise pricing (unlimited orders). The company sells direct via a sales-led, demo-based motion with 'Book a Demo' CTAs and dedicated customer success management for Growth and Enterprise tiers. Target customers are mid-market Australian 3PLs (managing 50+ clients per operator) and transport companies handling 5,000–50,000+ orders per day. The company is registered in Guwahati, India, with primary operational offices in Melbourne, Australia. Customer-reported outcomes include 15–30% delivery cost reduction, 87% fleet utilization, 80% dispatch automation, and a 4.8x ROI in year one.

The company is founder-owned and appears bootstrapped, with the only disclosed capital event being a 2021 affiliation with NRL iDeation. It holds SOC 2 Type II certification and ISO 27001 readiness, positions COR/NHVR compliance as built-in, and is actively building the third phase of a four-phase AI Intelligence Roadmap (Execute → Optimise → Recommend → Automate).

Name

Onetracker

Legal name

Onetracker Technologies Private Limited

Website

https://onetraker.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Onetracker is an Australia-focused B2B SaaS provider of a unified logistics operating system for mid-market 3PL operators and transport companies, combining OMS, TMS, multi-carrier allocation, proprietary in-house Route AI, real-time visibility, and mobile apps on a single multi-tenant platform.

Ownership category

akta.pro rank

Product category

Logistics & Transport Management Software

NAICS

Freight Transportation Arrangement (48851), Freight Transportation Arrangement (488510)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

AI/ML Decision Intelligence & Automated Recommendations (TLAEAKAL)

akta.pro secondary industries

Carrier Sales & Capacity Sourcing Platforms (TLAEAJAD), Fulfillment Execution & Task Management (Pick/Pack/Ship) (TLAEACAD), Predictive Analytics (ETA, Demand, Capacity, Disruption) (TLAEAKAD)

Keywords

• Logistics software platform
• Transport management system
• Route optimization software
• Multi-carrier allocation
• 3PL operations platform

Headquarters

HQ city

Guwahati

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Platform Subscription: Monthly platform subscription with tiered pricing based on order volume and vehicle count. Includes core platform modules, carrier integrations, and support levels. Annual billing available with growth tiers.
2. Usage-based Overage: Tiered pricing with defined order limits per tier; overage charges likely apply for volumes exceeding tier limits (Enterprise tier offers unlimited orders).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Onetracker (operating as OneTracker) sells a unified, multi-tenant logistics operating system for 3PL operators, transport companies, and enterprise shippers. The platform bundles six modules — Order Management System (OMS), Transport Management System (TMS), Multi-Carrier Engine (MCE), Route AI, Visibility & Tracking (VIS), and Mobile Platform (MOB) — onto a shared event-driven architecture with an AI Intelligence layer that automates dispatch, scoring, and exception management for fleets processing 5,000–50,000+ orders per day.

Product overview

OneTracker is a unified logistics operating system built for 3PLs and transport companies. The platform comprises six integrated modules — Order Management System (OMS), Transport Management System (TMS), Multi-Carrier Engine (MCE), Route AI, Visibility & Tracking (VIS), and Mobile Platform (MOB) — connected through a multi-tenant, API-first, event-driven architecture with a shared AI intelligence layer. All modules share a common event bus and AI layer, eliminating integration middleware. The intelligence layer uses six specialist AI agents to surface cost anomalies, carrier recommendations, and SLA risks across all operations.

Differentiator

Problem solved

Functional benefit

Products and services

• OneTracker Platform Unified SaaS logistics operating system that connects order intake, transport execution, carrier allocation, route optimisation, dispatch, and visibility in a single multi-tenant platform with an embedded AI intelligence layer. Sold to 3PL operators, transport companies, and enterprise shippers in Australia.
• Order Management System (OMS) Multi-channel order intake module supporting EDI (X12, EDIFACT), API, SFTP, CSV upload, email parsing, and manual entry with automated client-specific rule validation, enrichment, and SLA assignment in under 2 seconds. Sold to 3PLs managing multiple client order streams.
• Transport Management System (TMS) Full-lifecycle transport execution module covering customer scheduling, skillset-based crew assignment, automated dispatch planning, consignment generation, and settlement with rate-card reconciliation. Targets dispatch-heavy transport operators and 3PLs.
• Multi-Carrier Engine (MCE) Real-time carrier allocation module that scores shipments across cost, transit time, on-time performance, damage rate, capacity, and client preference, unifying own fleet and third-party carriers with automatic fallback rules. Sold to logistics operators using multiple carriers.
• Route AI Proprietary in-house routing engine that optimises 50–500+ daily vehicle routes across 200+ variables including time windows, capacity, driver fatigue (COR/NHVR), skillsets, and dynamic re-routing. Eliminates per-route third-party API costs. Targets fleet-heavy transport and 3PL operations.
• Visibility & Tracking (VIS) Real-time unified tracking module across 50+ Australian carrier integrations, fleet GPS, driver apps, and warehouse scan events, with sub-30-second proactive exception detection, COR compliance reporting, and ESG carbon tracking. Sold to operators needing shipment visibility and SLA monitoring.
• Mobile Platform (MOB) Native mobile applications for drivers and warehouse staff with GPS turn-by-turn navigation, optimised route delivery, proof-of-delivery capture (signature, photo, GPS), barcode scanning, real-time platform sync, and AI-powered chat. Sold to transport and warehouse operations.

Quantifiable outcome

• 15-30% delivery cost reduction
• +10 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

AI capability10 records

Feature5 records

Partnerships

Twelve partnerships are on record, tiered core.

• Google MapscoreTechnology or IntegrationMapping and location data integration for route optimization and geolocation services. Used by the Route AI engine and mobile platform for turn-by-turn GPS navigation.
• Google CloudcoreTechnology or IntegrationPrimary cloud infrastructure provider for data storage. OneTracker stores data on servers hosted by Google Cloud.
• Amazon Web Services (AWS)coreTechnology or IntegrationCloud infrastructure for data storage alongside Google Cloud. Part of multi-cloud data storage strategy.
• StarTrackcoreTechnology or IntegrationMajor Australian carrier integration for multi-carrier engine. Carrier performance tracked with 96.8% OTD rate, 99.1% pickup reliability.
• TNT ExpresscoreTechnology or IntegrationAustralian carrier integration for multi-carrier engine with allocation weighting in scoring engine.
• Team GlobalcoreTechnology or IntegrationAustralian carrier integration for multi-carrier engine.
• Toll GroupcoreTechnology or IntegrationAustralian carrier integration with allocation weighting in scoring engine.
• Border ExpresscoreTechnology or IntegrationAustralian carrier integration for freight transport and settlement.
• AusPost (Australia Post)coreTechnology or IntegrationAustralian postal carrier integration for parcel delivery services.
• Allied ExpresscoreTechnology or IntegrationAustralian carrier integration for transport and logistics services.
• CouriersPleasecoreTechnology or IntegrationAustralian courier carrier integration for last-mile delivery services.
• Custom EDI SystemscoreTechnology or IntegrationEDI integration supporting X12 and EDIFACT standards for enterprise order intake.

Scale indicators14 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• project44: Supply chain visibility and multi-carrier orchestration platform with strong carrier API integrations. Comparable because it covers visibility, carrier scoring, and orchestration across multiple carriers — overlapping directly with OneTracker's VIS and MCE modules.
• FourKites: Real-time transportation visibility and predictive ETA platform used by shippers and 3PLs. Comparable because it overlaps with OneTracker's predictive tracking, ETA, and carrier performance capabilities for enterprise shippers and 3PL operators.
• OptimoRoute: Route optimisation and dispatch SaaS for last-mile and field service operations. Comparable because it offers route optimisation with multi-stop constraints and driver mobile apps — directly overlapping with OneTracker's Route AI and Mobile Platform modules for mid-market operators.
• Onfleet: Last-mile delivery management platform with dispatch, routing, driver app, and customer notifications. Comparable because it targets the same dispatch-to-proof-of-delivery workflow with mobile-first execution, though typically smaller operators than OneTracker's mid-market sweet spot.

Regional players

• WiseTech Global: Australian-headquartered logistics software group (CargoWise One) serving global freight forwarders and 3PLs. Comparable because of geographic origin (Australia/APAC) and overlap in 3PL operating software, though it focuses on international forwarding rather than domestic line-haul.

Broad incumbents

• Descartes Systems Group: Logistics technology provider offering TMS, routing, mobile, and visibility solutions across multiple verticals. Comparable broad coverage of the same logistics workflow, with a particularly strong presence in North American and European 3PL/transport markets.
• Blue Yonder (formerly JDA): Supply chain and TMS platform with carrier allocation, route optimisation, and visibility capabilities. Directly comparable end-to-end scope (OMS/TMS/routing/carrier management), though Blue Yonder sells predominantly to large global enterprises.
• Manhattan Associates: Long-standing TMS and supply chain suite vendor serving large 3PLs and retailers globally. Comparable because Manhattan Active TMS addresses the same order-to-dispatch-to-settlement workflow OneTracker targets, though at a different scale and price point.
• Oracle Transportation Management (Oracle TMS): Enterprise TMS module within Oracle's SCM cloud. Comparable because it competes for the same transport and multi-carrier orchestration use cases for 3PLs and shippers, particularly in large enterprises that OneTracker's Enterprise tier also targets.

Emerging players

• Motive (formerly KeepTruckin): Fleet management, telematics, and dispatch platform for transport operators. Comparable because it serves transport companies with dispatch, driver compliance (HOS), and mobile workflows — overlapping with OneTracker's MOB module and COR/NHVR compliance features.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/OTraker

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Onetracker